Beruflich Dokumente
Kultur Dokumente
http://online.wsj.com/articles/mcdonalds-japan-posts-july-sept-loss-on-meat-supplierscandal-1415267990
http://finance.yahoo.com/news/mcdonalds-reports-third-quarter-2014-115800133.html
http://adage.com/article/news/mcdonald-s-10-million-pounds-unsold-chicken-wings/245819/
http://www.rankingthebrands.com/Brand-detail.aspx?brandID=7
http://www.rankingthebrands.com/The-Brand-Rankings.aspx?rankingID=102&year=737
http://money.howstuffworks.com/10-popular-mcdonalds-menu-items.htm#page=9
http://www.mcdonalds.com.hk/en/parties/wedding-party.html
http://news.mcdonalds.com/US/releases/McDonald%E2%80%99s-USA-andKraft-Foods-Group,-Inc-Bring-Mc
http://time.com/money/3136243/taco-bell-dollar-menu/
http://www.youtube.com/watch?v=RcRFBVIvJHw
http://online.wsj.com/articles/minimum-wage-backfire-1413934569
http://timesofindia.indiatimes.com/india/We-source-all-our-ingredients-locally-McDonaldsIndia/articleshow/17480614.cms
http://www.qsrmagazine.com/content/drive-thru-performance-study-average-service-time
http://www.mcdonalds.com/us/en/services/arch_card.html
http://www.supplymanagement.com/news/2005/mcdonalds-supply-chief-says-travel-is-acommodity
http://www.economist.com/blogs/schumpeter/2011/06/fast-food-and-cultural-sensitivity
http://www.huffingtonpost.com/2011/11/09/map-every-mcdonalds-us_n_1084045.html
http://www.theguardian.com/sport/2012/may/25/olympics-feeding-the-athletes
http://www.theguardian.com/business/2013/aug/05/mcdonalds-workers-zero-hour-contracts
http://www.slate.com/blogs/business_insider/2014/06/25/mcdonald_s_9_99_dinner_box_will
_help_get_people_in_the_door.html
http://www.businessweek.com/articles/2014-08-06/mcdonalds-tries-a-60-second-drive-thruguarantee-in-florida
http://www.forbes.com/sites/briansolomon/2014/10/20/chipotle-continues-explosive-growthin-the-burrito-bull-market/
http://www.businessweek.com/articles/2014-10-20/putins-latest-target-more-than-200russian-mcdonalds
http://www.businessweek.com/articles/2014-11-03/mcdonalds-isnt-lovin-all-the-attentionto-its-slogan-ideas
New list
-
Booth, R. (2012). London 2012: why feeding Phelps and Bolt is an Olympian
feat. Available: http://www.theguardian.com/sport/2012/may/25/olympicsfeeding-the-athletes. Last accessed 25/11/14.
Dowts, X. (2013). Segmentation, Targeting, and Positioning McDonald's. Available: https://www.youtube.com/watch?v=RcRFBVIvJHw. Last
accessed 25/11/14.
Nunez, J. (2014). McDonalds USA and Kraft Foods Group, Inc. Bring McCaf
Coffee to Retail Outlets Nationwide in 2015. Available:
http://news.mcdonalds.com/US/releases/McDonald%E2%80%99s-USA-andKraft-Foods-Group,-Inc-Bring-Mc. Last accessed 25/11/14.
Tuttle, B. (2014). Taco Bell Breathes New Life Into Fast-Food Dollar
Menus. Available: http://time.com/money/3136243/taco-bell-dollar-menu/. Last
accessed 25/11/14.
William,H. (2014). 10 Most Popular McDonald's Menu Items of All Time. Available:
http://money.howstuffworks.com/10-popular-mcdonalds-menuitems.htm#page=9. Last accessed 25/11/14.
Wong, V. (2014). McDonalds Isnt Lovin All the Attention to Its Slogan
Ideas. Available: http://www.businessweek.com/articles/2014-1103/mcdonalds-isnt-lovin-all-the-attention-to-its-slogan-ideas. Last
accessed 25/11/14.
Wong, V. (2014). McDonald's Drive-Through Speed Test: Food in 60
Seconds or Less. Available: http://www.businessweek.com/articles/201408-06/mcdonalds-tries-a-60-second-drive-thru-guarantee-in-florida. Last
accessed 25/11/14.
Yahoo Finance!. (2014). McDonald's Reports Third Quarter 2014
Results. Available: http://finance.yahoo.com/news/mcdonalds-reports-thirdquarter-2014-115800133.html. Last accessed 17/11/14.