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Fabian De La F

Address

3035 35th ST Astoria, NYC


11103,
US

PA, Creative Strategist & Content Developer

PERSONAL STATEMENT

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My entire name is Luis Fabian De La Fe Rodriguez; Fabian if shortened.
Recently graduated with an Advertising Major from the University of Florida.
Landed in the States nearly ve years ago after living my entire life in the
beautiful Havana, Cuba.

Contact

fabian.delafe@hotmail.com
(863) 660-4761
Twitter - @fabianKva

fabiandelafe.weebly.com

EDUCATION

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From August 2013 to May 2015.


Advertising B.S. 3.4 GPA
University of Florida (UF), Florida. US

The words persistence and uniqueness identify me as a person and as a


employee. Im a passionate leader with an amazing ability of translating
complex ideas, into slick, cool concepts.

From May 2012 to July 2013


Business Management A.A. 3.89 GPA
Polk State College, Florida. US.

My passion is all about the Advertising World that surround us. From tacky
Political Campaigns to smart/successful campaigns as the ones executed by
Old Spice and GEICO .

From September 2007 to January 2011


Computer Science.
Centro Universitario Jose Antonio Echeverria, Havana. Cuba.

WORK EXPERIENCE
MY SPECIALITIES

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Dexposito & Partners LLC.
Creative Dept Project Manager &Asisstant Producer. Current job.
Accounts (Hipanic Market): ConAgra Foods, AARP, NBA and McDonalds
Managing Creative dept. deliverables production for the Agency accounts.
Assist broadcast producer handling talent and post-production timelines.
Assist Creative/Production Team on shootings and content development.
McCANNs Casanova Pendrill, NYC.
Account Management & Copywriter Intern. June through August 2015
Accounts: Jenssen Pharmaceuticals, Dennys, Nestle Waters, Subway
Actively working with creatives developing ideas for the Agency accounts.
Developing social media strategies and the copy that goes along with it.
Updating timelines and weekly status.
Reviewing Creative before sending it over PRC/FDA for approval.

Ideas Machine

Fox Creative University at UF, Gainesville FL


Creative Director. 2015 Spring Semester
UF partnered with a FOX Sports Media Group business to address a
marketing,
research, technology or strategy challenge that the business faces. For more
information visit www.foxsportsuniversity.com

Production
Creative Strategy

SKILLS

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01 Technicals

02 Personality Traits

Adobe Photoshop

Analytical Skills

Adobe Illustrator

Creative Writing.

Adobe Premiere

Excellent Communication Skills

DSLRs Operation

Image editing.

Adobe After Eects

Team Work Advocate

HTML & CSS

Problem Solver.

CRM-WebAdv-

Great Interpersonal Skills.


Go Getter

Radian/Hootsuite

University of Florida, Gainesville FL


Media Planning/Advertising Research Student Assistant. Fall - Spring 15
Worked as an assistant of Dr. Zheng, duties include the following:
Perform market research.
Conduct research to determine Millennials attitudes on a variety of issues.
Code surveys
Proctor Exams.
Noticias University of Florida WUFT-FM 89, Gainesville, FL
Writer, reporter, and radio anchor. August 2013 April 2014
Review and evaluate notes taken about events of relevancy for the Hispanic
Community in order to isolate pertinent facts and details.

RECOGNITIONS

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Polk State College Honor Alumni. 2013
Internal accolade given to succesful alumnus.
Polk State College, Florida

Kantar Ad$pender
Google Analytics & SEO

Member of Delta Epsilon Iota Academic Honor Society. 2015


Nomination based upon academic progress and strong GPA
DEIS, Washington DC.

LANGUAGE SKILLS

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SPANISH
Native

ENGLISH
Fluent

HOBBIES & INTERESTS

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Cinema

Coee

Music

Videogames

Theatre

Travelling

Guitar

Fitness

Soccer

Books

Italian
Basic level

Fabian De La Fe 2015.