World War Two Government Posters : How did Britain encourage people at home to

help win the war??

11

Name-Calling

Source 6 : Careless talk poster: Beware (EXT 1/119f10)

This technique is used to create

fear and arouse prejudice by

Elements of
Propaganda

using negative words.

Creates negative opinions and
hatred of groups, ideas, beliefs,
or any institutions the
propaganda would have us

Analysing war posters

denounce.
Used as a substitute for
examining the merits of an idea.
Sarcasm, ridicule
Ask yourself: Is there an actual
connection between the name
and the idea?

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World War Two Government Posters : How did Britain encourage people at home to
help win the war??
14

Transfer

Glittering Generalities

This techniques used to carry

over the authority and approval
of something we respect and
revere to something the
propagandist would have us
accept. Uses symbols (eg. waving

This technique employs vague

sweeping statements (often
slogans or simple catchphrases)
using language associated with
values and beliefs deeply held by
the audience, but without
supporting information & reason.

flags) to stir emotions.

Ask: Is there any merit in the
symbols and the proposal?
One needs to question the
proposal itself, divorced from
the images & symbols.

It appeals to: honour. glory, love

of country, desire for peace,
freedom, family values.
This really says nothing at all,
and thus, cannot be refuted. Ask:
what do these slogans/phrases
really mean?

Source 9 : Careless talk poster: Careless talk may

cost his life (EXT 1/119f13)

Title: Were Fighting to Prevent This

URL:http://myloc.gov/exhibitions/creatingtheus/constitution/constitutionlegacy/exhibitobjects/w
erefightingtopreventthis.aspx
Author:
Date: 1943
Crown Copyright 2008

World War Two Government Posters : How did Britain encourage people at home to
help win the war??
10

Testimonial

Plain folks

Source 5 : Careless talk poster: The test of soldier

(INF 13/217f9)

Propagandists use the

testimonial technique to
associate a respected person or
someone with experience.
Ask: Who is quoted? How are

Plain folks is used to convince

the audience that the
spokesperson is from humble
origins, someone they can trust
and who has their best interests

they represented? Is there merit

associated with the idea
without the testimony?

at heart.
Ordinary language & common
mannerisms are often used.
Ask: Is the person credible &
trustworthy?
Are they trying to cover up
anything?

Title: In the Name of Mercy Give!

URL: http://www.loc.gov/pictures/item/2001699930/
Author/Creator: Albert Herter
Date: 1917
Crown Copyright 2008

PROCEDURE
10. Description of Procedure
World
Waranswer
Two Government
Posters :questions
How did Britain
encourage
people atWhat
home to is
1. 5-8 Minutes: Students
will
the following
in their
notebook:
help win the war??
6
propaganda? What are some elements of propaganda? Some students will provide their
answers to those questions and short class discussion will ensue.
Source
: Salvage
poster:
Up Housewivesorganizers
and at with guiding
2. 5 Minutes:
Students1will
receive three
blank observe/reflect/question
3/219)
questionsem!
for each(INF
category.
(see pg. #9)
3. 20-25 minutes: Students will participate in a gallery walk (posted images around the room) and
fill out both the observe and reflect categories for the three blank graphic organizers.
4. 5 Minutes: Students will formulate a level one question for one graphic organizer, a level two
is used to persuade
question for another graphic organizer and a level three question for the final graphic organizer
and submit all three, seperated into three piles based upon the levels of questions.
they should follow

Bandwagon
This technique
audiences that

the crowd. It creates the

Card-stacking

Source 7 : Careless talk poster: You forget but she

remembers by Whitear (INF 3/271f8)

Making the best case possible for

the propagandists side and the
worst for the opposing viewpoint.

impression of widespread support

& reinforces the idea that humans

World War Two Government Posters : How did Britain encourage people at home to
help win the war??
12

want to be on the winning team.

Carefully uses only the facts

that support the viewpoint of the
propagandist. Cards are stacked

It can play on feelings of

against the whole story, or even

loneliness & isolation to convince

the truth. IT is the most

people not on the bandwagon they

difficult to detect, as its

will be left behind.

difficult to know if all the

Ask: What is the program? IS

information is present in order

swimming alone at sea, the kind

to make an informed decision.

of freedom that you actually

Ask: Whats left out?

want?

Crown Copyright 2008

Crown Copyright 2008