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mount fest chm roming eon ( Anew Tahir: manulactaring company hasa very successtul domestic product bt no finance to proc nto an overseas market strucaue and culture andon decision-making organization stakeholder activity and objectives. or distribute this INTRODUCTION 70 BUSINESS MANAGEMENT Reasons for setting up @ business (AQ2) eocon saftey ney have beet mde sie ine talon by Eeiiielremni im csnpsresebat eines 5 ying eid» rer ety gta ae te rw bes 7 (he wh a deur fBThase nees pea 1 nai eet develope bic ORS Fs ear right be the case wiih which kis pombe to eR er apr cleme ceae e : igmembestertrpsier sc! EM ilacacas cs cunsecuses accion cn re ee eer Peo See ececcene: ee prec interes ong he ts re shared woth he ‘Country ] Number of esas recs Se elem neon: rere 02) = | | : | ipLeamer Profile gory 2 esse the brine rele UF and the sate srewmetr ay pose problemi or art. Bo sc | ean ako Seni the fll hata busines : often a probler. A iartsup silky Je and wil see cash the besina ny days oF montis Before sttows Reavis the business | can os + Theanner Inowledge and erstepaenecetil nay lack the abUity cehsiagn forthe prodact ar service loperpare and moniter financial accounts, onpaize rematonal actvitics ot delegate resporuttilicies, Ths malt asking aspect difficult fora person sole trader * pene pring i be shor nan wil ead wo fowe Phan forecasted sales with a further Impact on the ameant of cash Be buxines reeves * The efor dear accurate and unblased market rexsrct | { puide pricing and promotion of a new product ot service S ewcrmbeiming but new sat-ups may 90% beable 0 atford Independent objective market research provided Dy @prait series, a tt gy a ps Yi pee! ‘Droge it rx of he iy pee ea ae 82 ‘uu pcr Sh atl Seated un Pn mesa reed the ent I. TE ison eign hema a 1 aurea camera rat A Soran ees ecm acay mest so 6 Feary 2074 ih agen ain fou or WRIA a NA ocho nether tamara pr the gt "sor gl. Fe gee a De ar ting lw ar wcrgerateen the developed ‘rl be hati bt rc Aste depending he econ vn yo aye the ence cet Elements ofa business plan (AQ2) new at wl need a hat pla The YB ed ll coe depen en sting a pata se ot Cotiee Repubic. & new eee Ran-uRn the OK re neato a busta pan wa sete fui inch the tw cotee tar The omer alco ha gromeh plans w open oder inven ect set pa collet ama ‘spre Ur ay previous tunaness star yi a est selling book ‘uch we delivered tate ak 20 pages ‘sbuesines: plan abel J rate dearly state, tnciade Stal a eva and "Me rot eng resale ust esate, sth ate line hnseating how de funding wot be used we generate towne rading oto, + Detatls mast be given of finance needed under ditterent rion externa laciors owe against the new sart-up. 0 review ais iplementation abe act et mut be outlined ess are ot + Acomprehersive marketing plan wit clued sles forecasts ust be «© A projecied profit aid loss account and sash how forecast ust be presente Source. Adapted trom Hashem ad Hash Note that the above example was fora new business startup ‘Ocher business plans draven up wy exising organtzatons may De riven by different objectives, for example to change an exon. egy oF to restructure operations and in fac a whole range ped in these plans wil ri, 2003. sweat ‘of other posits, The elements com. eed to be adjusted sccordingly tranpucrion 70 BUSINESS MANAGEMENT aa

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