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ãemographic Considerations:
Age
Ethnicity Gender
Marital Status Õncome Level
Educational Level Race
Õnstead of determining characteristics of the
individuals, market segmentation looks at groups of
individuals who are similar to one another and most
likely to need the goods or services you offer.
Sensitivity to price, psychographics, lifestyles,
product or service needs as well as demographic
segments are all analyzed when segmenting a
market. This information can be utilized to target
social networks and identify contacts of potential
value within those networks.
My Business Marketing understands how your
customers communicate through the web, what their
information needs are and how they want to engage
with you. To many organizations focus on providing
information that the leaders of the business consider
important rather than taking the consumers
perspective and providing information that their
client base cares about.
Thousands of socially acceptable, highly targeted
friend request can be sent out on a weekly basis
across multiple social networks. This will expand
your reach and increase the likelihood of immediate
Social Media Marketing Success.
Strategic Network building is about knowing
who your market is, where they are online,
creating openings for brief conversations and
demonstrating enough value to convince the
person that you are worthy of their attention.
Õn order to achieve noteworthy results we
must be proactive about finding our market
and introducing ourselves but we must
never forget the social nuances of individual
Social Networks. This is the first step in
establishing the framework necessary for
multiple Social Media Marketing campaigns.
Õf a strong first impression is made a pull
marketing message will be more effective.
Targeted Twitter ïollowers
Up to 3000 targeted ³follows´ per month
per account
Geo-targetting: Local People Only
Õndustry Targeting
Õnterest Related: Plant Lovers, Musically
Õnclined, Business Minds, Causes, Non
Profits, etc