Trend Setters

Business Plan
Desscription
Presented To : Sir Nauman Aslam

Presented By : M Sajid
Mansoor Ajmal
Burhan Rana
Abbas Ali

ABC NUGGETS

Product
A chicken nugget is a chicken product made from either meat slurry or chicken breasts cut to shape,
breaded or battered, then deep-fried or baked.

INNOVATION
ORGANIC CHICKEN NUGGETS.

TARGET AUDIENCE:
In order to make the market for ABC Nuggets more specific, a particular audience has been targeted
according to the variables mentioned above.
Primary:
The primary target audience for ABC Nuggets is the school-going children with age bracket of 4 years to
12 years
Secondary:
The secondary target audience is the mothers of those children with age bracket of 20-45 years