TODAYS STUDENTS

TOMORROWS
ENTREPRENEURS
International Business Administration (IBA)
in Entrepreneurship & Small Business
Wittenborg University Amsterdam

This is not just any booklet. Its a small taste of

who we are - the story of our identity.
And you, youre looking for something different...
An education to elevate you to the next level, where
you will experiment, experience & explore firsthand what it is to be an entrepreneur in the city
that was built upon entrepreneurship: Amsterdam
So, future entrepreneur, it is our hope that
you enjoy this guide and discover what makes
studying entrepreneurship at Wittenborg University
Amsterdam so very special.

www.wittenborg.eu/amsterdam
+31 (0)20 70 51 510
admissions@wittenborg.eu
Wittenborg University Amsterdam
Piet Heinkade 55, 1019 GM Amsterdam
Facebook: Wittenborg Amsterdam

ABOUT

CAMPUS AMSTERDAM

Founded in 1987, Wittenborg University

of Applied Sciences today has over 500
students from more than 70 countries,
and is the most international school of
higher education in the Netherlands. It
has its headquarter campus in the city
of Apeldoorn, The Netherlands.
Our 100% independent not-forprofit private University offers a
challenging array of English-taught
Bachelor and Master programmes.
The Bachelor International Business
Administration (IBA) has tracks in fields
such as Entrepreneurship & Small
Business, Hospitality Management
and International Tourism. In the
coming years new Wittenborg schools
will be opened with a focus on Art &
Technology, Health & Social Care, and
Education!

In September 2015, Wittenborg opened

its second campus in Amsterdam,
focussing on Entrepreneurship & Small
Business. Amsterdam is known to have
one of the largest business startup
communities in Europe, a perfect
environment for these studies. Being in
a startup city, we decided to bring the
startup culture to education.
Equipped with our very own in-house
startup incubator Incubator UP
we connect you to real entrepreneurs
and their companies. Students are
always encouraged to seek guidance
from these mentors an invaluable
experience built right into the structure
of our programme. All in all you will reap
inspiration not only from the school, but
from the very city you will be studying
in.

SIX START DATES

AFFORDABLE PRIVATE AND FULLY

ACCREDITED EDUCATION

Start when you want. Every schedule is

different, and thats why new students
can enter our programme on six (thats
right, six!) dates per year: September,
October, November, February, March,
and May. We want you to start when
youre ready for it!

Our Bachelor programme is

fully accredited and recognised
internationally, preparing you for a
masters education anywhere in the
world.
For Dutch students, your studies are
fully eligible for financial support both
for tuition fees and for studying and
living costs. DUO/(Dienst Uitvoering
Onderwijs, www.duo.nl) is the Dutch
national government agency you can
address to secure your own financial
living costs and tuition fee support.

This is your
school forwithstudents
passion
The entrepreneurial life is all about living life to the
fullest experiencing new things each and every single
day, challenging yourself, and falling down and getting back
up. Its about daring to follow your dreams. This is your
school, a place where you will foster and develop these
characteristics.

Find and spread

your wings learn,
go far and
grow fast

Entrepreneurship is a journey and a continuous process of

learning and growth that extends well beyond the classroom.
That is why we offer all of our students opportunities to go
abroad for example to Kenya, Philippines, China & the U.K.
allowing you to truly go far and grow fast.

Your own
way experiment,
experience,
explore

You have our support all the way, but it is our experience
that living and breathing startup entrepreneurship yourself
is the best source of entrepreneurial know-how. Through this
exciting process you will truly discover your own way.

The personal
approach youre
not a

number

Teachers will know your name and you will get the proper
amount of personal attention, counsel and coaching. Weve
discovered that smaller groups also make for more intense
and productive discussions, collaboration and teamwork.

Identity becoming
yourself
The ability to recognise what youre great at will make you
more focused and successful. You will learn to identify your
strong and weak points; in this way, you will also grasp the
importance of learning to work with others as your best self.

Student &
entrepreneur as
getting a head
one start with your
own startup

Got tons of ambition? Good! We will stimulate and support

you during your studies with your own personal startup
process of: conception, development, prototyping &
execution. You will become a student-entrepreneur, pursuing
your own startup as you would in the real world.

Learning by
you
doing theory
can put to
practice

Putting theory into action is one of our core beliefs and

an integral part of your studies. The theoretical knowledge
gained will be of practical use immediately during your
studies and after obtaining your degree.

International and
diverse breaking
free of the
classroom

The world is a big place, but entrepreneurship is borderless

and thats exactly why we have structured our programme in
the same fashion. A truly international insight, overview and
outlook; just like our students and teaching staff.

learn to tell and

sell yourconnect
story
to
your audience

As a soon-to-be entrepreneur you will have to convince the

outside world of the strength of your business proposals. You
will learn how to sell your services and products, but above
all yourself. We believe you are your own best brand, and
learning to tell your story is a central part of that.

Global
citizenship using
business

to make a
difference

Entrepreneurship is not only about having a successful

business. Its about having responsible, sustainable
success. At Wittenborg University Amsterdam, we uphold
the People, Planet, Profit principle, and invite you take part
in our collaborations with Vijana Reloaded (Kenya) & Gawad
Kalinga (Philippines).

PHASE 1 PROGRAMME

Block 1

Block 2

Block 3

Block 4

Block 5

Block 6

Block 7

Block 8

Accounting &
Bookkeeping

Small Business
Environment

Management,
Leadership & the
Organisation

Retake Week

Training in
Interpersonal Skills

Marketing Mix
+ Seminar:
Digital Marketing

Introduction to
Entrepreneurship

Retake Week

Intercultural
Management

Modern Principles
of Marketing

Introduction to
Finance

Enterprise
Formation

Managing Sales &

Accounts

International
Law in Business &
Commerce

European Law

Sociology &
Organisational
Behaviour

New Business
Environment

Innovation &
Creative
Entrepreneurship

2nd Foreign Language Chinese, Spanish or Dutch

2nd Foreign Language Chinese, Spanish or Dutch

IT, Office Software & Automation

IT, Office Software & Automation

Personal Development Plan 1 & Tutoring + Academic English

Personal Development Plan 1 & Tutoring + Academic English

Business
Presentation Skills

Team Building

PDP Seminars
Leadership
Project
in Business
Management Game Environment

Apprentice Project Weeks + In-Company Visits

Retake Week

PDP Seminars
Effective Time
Management

Apprentice Project Weeks + In-Company Visits

Retake Week

Please visit www.wittenborg.eu/iba-bachelor-entrepreneurship-small-business.htm for an overview of all 3 phases

Arjen
Hemelaar

Christine
Fitzgerald

George
Bosire

Luis
Gutirrez

Jos
Swart

Randy
Bootland

Marjon
van Opijnen

OUR FACULTY

Hilde
Cadenau

Carol
Tarr

Sebastian
Plasschaert

Its nice working with

a motivated group
of students! I enjoy
being around people
who have the same
entrepreneurial
passion I have.
Coen van Hees student at Wittenborg Amsterdam and founder of AMS

THE FACES OF OUR WITTENBORG STARTUP

AMSTERDAM INCUBATOR
From innovative, award-winning
startups to social initiatives looking
to change the world, this hand-picked
group of entrepreneurs is here to
support and inspire you throughout
your studies.

StartUPs

StartUP Amsterdam

StartUPs
StartUP Amsterdam

STRATEGIC PARTNER

StartUPs

MENTORS

time labz
Mentor StartUPs

time labz

time labz
ProPortion
Thomas Schuurmans

time
labz
Fanly
Jord Cuiper

Mentor StartUPs

Mentor StartUPs

Mentor StartUPs

Fixico
Derk Roodhuyzen de Vries
Mark van Laar

My Social Database
Thomas Slabbers

time labz
Mentor StartUPs

Window Sketch
Floris Sanders

STARTUPS

StartUP Amsterdam

StartUPs
StartUP Amsterdam

Amsterdam Music
Project
Dean Medina

time labz

AMS
Coen van Hees

StartUP Amsterdam

StartUPs

StartUP Amsterdam

Blue Box Vending

StartUPs
Condor
van Heijningen
Joris Drok
Rodrigo Molinare

StartUPs

Career Professionals
Jalal Selman
Steven Hendriks
Tim Zuidberg
Orjan Ohlsen

Timelabz
Peter Maarten Westerhout
Jordy Egging

SHOEX
Eric Kyere

So, what are

you waiting for?
Let yourself be
inspired.

THE SCHOOL OF YOUR LIFE

At Wittenborg University Amsterdam
we offer a hands-on school of
entrepreneurial life, and take pride
in preparing you to become part of
the new generation of innovative
entrepreneurs. Living in the truly
international city of Amsterdam is a
fertile starting ground for any young
entrepreneur. Its a beautiful, warm and
gentle small scale metropolis where
you can quickly adapt. Youll learn a
lot, not only from the school, but from
the people youll encounter and the
projects youll be involved in three
years you will never forget.
Whatever you decide is ultimately up to
you, but know that whatever your aims,
we will be there to guide you through
your ideas and inspirations, hard work,
set-backs and successes.

CALL TO ACTION

CALL THE DEAN!

Sign up for one of our activities via our

website
Info Sessions
Try-out classes
Join the business game
(and win a scholarship!)

Timo Timmerman, a passionate and

successful serial entrepreneur in
higher education, is the dean of our
Wittenborg University Amsterdam.
We invite you to join our inspiring
community right away and have a
one-on-one chat with him about the
programme! You can reach Timo
directly by calling +31 (0)20 70 51 510
or send an email to
timo.timmerman@wittenborg.eu

For more information contact Thomas

Meijer, Front Desk Officer Wittenborg
Amsterdam or send an email to
thomas.meijer@wittenborg.eu