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Installation art are pieces of work presented in a gallery by using film, television and media as
their form of art. Installation art focuses on three main concepts, where it will exhibited, how it
is going to be exhibited in the space they have, and what the installation is going to be and how
it will give meaning. What makes installation art so unique is that is a unified experience. The
focus is on how the viewer experiences the work and the desire to provide an intense experience
for them. Here are 3 pieces of instillation art that have become widely popular over the years
and have given new meanings to the way we view media.
Douglas Gordon was born 20th
September 1966, he is a Scottish
artist who focuses his work on
disruption of perception by
making his audience aware of
their own fugitive subjectivity,
Gordon questions how we give
meaning to our experience of
things around us. One famous
piece of his work would be 24
hours psycho. This is where the
famous Alfred Hitchcock film
Psycho has been extended so that
the whole production lasts 24 hours. He wanted people to think about the concern for memory
and perception. Douglas focuses the viewers attention both on the intricate detail of the film in
its naked state, as the progression of the stills, as well as on their own recollections of a cinema
classic. Most of his work is presented on a simple large or small screen to make people focus on
what they are seeing and keeping the look, lighting and scenery of the art work the key focus.
The space he uses is very simple. It is an ordinary room with a projection and the film playing on
a large screen. Using a projector enables Gordon to get a high quality movie and as it was a 1993
installation he was able to enlarge to projection of the film. Using a large screen enables the
audience to see the detail within each shot. Because the film is slowed down to 2 frames a
second, it turns into a photographic slideshow. Having the large screen means that with each
photo the audience can see how much detail went into the film and how perfect each frame is.
The fill the room and make it the sole focus of the installation. This works well with his narrative
and use of space. Gordon did well to introduce is themes of recognition and repetition. Douglass
work has been exhibited in modern art Oxford as part of their Kaleidoscope. People are able to
view the full 24 hour installation. This allows people to truly appreciate the installation of Gordon
Douglas. They are able to view the non-narrative alternative piece and truly become immersed
with psycho.
their muscles. The installation shows that even though every man is different, they are seen as
the same person because even becomes identical. Every man works on one machine, then moves
onto the next to work on a different part of the body. A set routine that each man must do to
keep up his psychical appearance. The narrative gets the audience to think about how we born
into this set routine and how the perfection of man has become generalised and, the use of each
man looking the same meaning that everyone is trying to look the same. How everyone tends to
be the same. If you look at the installation you can see that it looks like a muscular man, using 27
monitors shows that there are so many men doing the same thing and that they are seen as the
same person. They become clones of each other and that there are so many more people like
this who will be exactly the same as these 27 men.
Each of these installations can relate to the installation I am creating. Seeing as I will have a small
blacked out room with one chair and a projector. I wanted to keep the installation simple but
effective. Having the blacked out room can make the whole production seem like a cinema and
yet the audience will still focus on what is being shown and not what is around them.