Report Content

Industrial / Organizational Setting

I.

Introduction

It is the policy of the Company to comply with all applicable laws, rules and
regulations, including, without limitation, to those relating to employment, labor,
non-discrimination, health and safety, privacy, shipment, transportation,
immigration and the environment. Employees of the Company shall at all times
comply with such laws, rules and regulations and shall not direct or induce other
employees or persons to violate the same to the prejudice or on behalf of the
Company.
The Company is committed to fostering a work environment in where all
individuals are treated with respect and dignity. It is the companys policy to comply
with all applicable, mandated and prevailing labor employment and standards, as
well as all other laws, rules and regulations governing employer-employee
relationship and the workplace environment, to ensure equal employment
opportunities without discrimination or harassment on the basis of race, color,
nationality or ethnic origin, religion, gender, sexual orientation, age (except as
provided by law), marital status, family status, and physical or mental disability.

II.

Organizational Content

VISION
The JTC Group of Companies endeavors itself to become a successful
conglomerate of diversified businesses anchored on contributing to the
economic development by providing gainful employment and competitive
business spirit.

MISSION

To continuously anticipate and satisfy customer needs by providing

conveniently available, reasonably priced and highly competitive products
and services;

To implement shared services among different business units maximizing

employee effectiveness and efficiency; and

To develop existing business and discover new opportunities by capitalizing

on current market trends.

CORE VALUES

Quest for Excellence. We desire to achieve excellence in whatever we do

thinking beyond the box, beyond all constraints and limitations. We visualize our
dreams and our ideals, what we want to achieve and share it with others. We
seek meaning from our mission and vision and constantly improve our
standards, our values, our ideas of excellence.
We will not compromise quality. We will do more than we have to.
We will
constantly seek to achieve excellence by paying full attention, undivided
dedication, unwavering commitment and concentration achieve customer
satisfaction. We will none deterred by setbacks, by disappointments and by
temporary failures. We will constantly polish our work a little more each day
because this is the path, the quest for excellence.
Recognition of Customers worth. We are and will always be sensitive to the ever
changing needs and behavior of the customer, their wants their buying patterns,
their sensitivity to price and responsiveness to offers. We will toss out the old
thinking and look at the existing data with a fresh perspective using the latest
technologies to give us a new way of looking at the customer. We will constantly
seek to understand the asset value of each customer.
Professionalism. We will practice and apply professionalism in our work methods
and in relating with our customers, suppliers, service providers, owners, board of
directors and co-employees. We aim to institutionalize professionalism by
adhering to undeviating courtesy, honesty, and responsibility in our dealings
with customers and associates, plus a level of excellence that goes over and
above the commercial considerations and legal requirements.
Undivided Commitment
We pledge ourselves to a certain purpose. We are committed to our corporate
values, principle and beliefs, to our common vision and purpose. We are
committed to our strong sense of integrity. We are committed to the continuous
improvement of ourselves, our systems, our methods, our ways. These
commitments are for our customers, employees, and the organization. We will
always strive to look for a better way and learn from each experience, each
process. We will focus on eliminating complacency, confronting what is not
working,
and
providing
incentives
for
improvement.
Consistent Display of Integrity. We believe in doing the right thing, in the right
way, at the right time, for the right reason. We are committed to our values,
beliefs, and standards. We value the trust and confidence that our customers
and employees give us, therefore we will uphold at all times sincerity in our

dealings by being true to our words and agreements. We will practice and give
the highest importance to, honesty, truthfulness, ethics, fairness and justice,
punctuality and never faltering for what we believe in.

Team Player. We believe in teamwork. We believe that exponential gains in

organizational effectiveness are possible through the power of team and spirit
for it is the force that make us want to succeed. We take pride and loyalty in
belonging to the JTC Group of Companies. We will strive to go beyond ourselves ,
so that our team's results are more than the sum of each individuals' potential.
We will work as one with a common goal and purpose. We give ourselves freely
providing quality products and service to our customers and to our colleagues.
Resilient. Hand-in-hand as a strong team, we will be resilient and have the
capability to bounce back and recover quickly from any form of adversity. We
have the capacity to maintain our corporate identity, tenacity and viability
despite the challenges and difficulties brought about by the ever changing local
and global market, political and socio-economic forces. We will remain steadfast,
strong and unshakable.
Entrepreneurial Spirit
We foster the entrepreneurial spirit in creating opportunities and in making ways
to manifest those opportunities in a productive way. We give credit and utmost
importance to originality and ingenuity harnessing the creative process to help
us produce a unique product and devise new and efficient ways to serve our
customers. We are ready, willing and able to actively adopt new techniques to
get ahead. We will take calculated risks motivated by our desire to make good
profit. We are capable of identifying a lucrative niche in the market that can be
harnessed. We will invest in developing the potentials and skills of our
employees with the aim for continuous improvement for we are obsessed with
constant creativity and change. We are adaptable and ready to overcome
barriers presented by business concerns.
Humility & Self-for-others. We will always be humble and selfless in all our ways
and dealings, never contemptuous nor rude and free from pride arrogance. We
will be peacemakers without needing to fight for neither selfish ambitions nor
vain conceit, but with humility. We will act with kindness and compassion. We
will learn from criticism without defensivenesswhether it is deserved or not
deserved. We will advocate genuine concern for the welfare of others.
Sense of Urgency. With our heightened sense of urgency we get things done
more quickly. In accomplishing our goals we stay focused and treat matters
urgently to meet deadlines. Our sense of urgency comes from within. We are
able to automatically detect those projects that are goal achieving and which call
for immediate attention and then acting on them until they are successfully
completed.

HISTORY

1975
Mr. Tony Tan and his family opens a Magnolia Ice cream parlor at Cubao. This
is later to become the 1st Jollibee Outlet.

1978
Bakery is established in Cubao.
Jollibee posts 1st year sales of P2 million
Jollibee incorporates as a 100% Filipino-owned company, with seven Jollibee
fast- food restaurants within Metro Manila as initial network and the
Yumburger as flagship product.

1979
Spaghetti Special is introduced
1st Franchise owned store opens at Ronquillo Sta. Cruz.
Jollibee Langhap Sarap TV ad 1983
The Langhap-Sarap TV ad Campaign is launched.
Chickee and Lady Moo join the Jollibee mascots
The Champ hamburger 1984
Champ hamburger is launched.
Jollibee enters list of Top 500 Corporations and assumes market leadership in
local fast food industry.
Mascots Champ and Hetty join the Jollibee family.
WEA gives Jollibee Gold record award for the outstanding sales of Jollibee
songs.

1985
Jollibee becomes the market leader of the fastfood industry.
Breakfast Joys are introduced.
Langhap-Sarap awarded most effective ad campaign in the food category
during the 9th Philippine Advertising Congress.

1986
Jollibee wins the 9th International Foods Award from El Comestible in
Barcelona, Spain.
Tony Tan wins the Agora Award for entrepreneurship given by the Philippine
Marketing Association.

Top 250 Corporation list include Jollibee Foods Corporation.

Jollibee opens its 1st international store in Taiwan
Jollibee adds Chunky Chicken Sandwich in its menu.
Jollibee No. 1 again in 87 1987
2nd Taiwan store opens.
Sales of 570 million pushes Jollibee into the elite Top 100 Corporations.
Jollibee opens 1st fast food outlet in Brunei, marking its entry into the global
market.

1990
Jollibee adds coleslaw, Jolly Hotdog, Chicken joy Take-Me-Out and Peach
mango Pie to its ever-growing menu.
Jollibee post sales of P1.8 billion.
Tony Tan is awarded the Triple Award by AIM as Outstanding AIM Alumnus.
Jollibee receives the Excellence in Marketing Management Award from the
Asian Institute of Management.

1991
Jollibees 100th store opens in Davao City.
Jollibee opens a record high of 35 new stores.
Opens 1st store outside Luzon in Cagayan de Oro City.
Jollibee launches its Pancakes and Jolly Meals.
Jollibee sales hit a whopping P2.65 billion.
The Lola TV commercial wins the Grand Araw Award and an award of
excellence for the promotion of Filipino Values during the Philippine Ad
Congress.
Jollibee receives award for the outstanding Corporate Safety Consciousness
Programs by the Safety Organization of the Philippines (SOP).

1992
Jollibee sales hit the P3.365 billion.
Started using frozen patties for its popular hamburgers.
Improved soft served ice cream line by offering fruit flavored ice cream.
Acquired 73% if the Hamburger segment.
Opened another store in Jakarta, totaling to 2 stores in Indonesia.
Jollibee have 112 stores nationwide.

Maintained its advantage over its competitors by acquiring more than 50%
share of the fast food industry.

1993
July 13, JFC was listed in the Philippine Stocks Exchange with an initial
offering of P9.00 per share.
October 1993, JFC share are being sold for P20.00, a windfall or more than
135%.
Improved soft served ice cream line by offering fruit flavored ice cream.
Marketing launched its At Home Ako sa Jollibee ad campaign, focusing on
Jollibees loyal customers.
Introduced the Kiddie Pack Promo.
Moved to Jollibee Centre Building in Ortigas Center, Pasig, the new Main
Office site.

1993
148 Jollibee stores nationwide by the year end.
Jollibee expands into the pizza-pasta segment with the acquisition of
Greenwich Pizza Corporation.
Jollibee is cited as on of the leading companies in Asia by the Far Eastern
Economic Review.

1995
Jollibee acquires franchise of Delifrance.
20 more stores opened in the Philippines,bringing the total to 168.
Jollibee successfully opens stores abroad: Guam, Dubai, United Arab
Emirates, Kuwait, and Jeddah, and Kingdom of Saudi Arabia.

1996
Jollibee opens its 200th store in Malolos, Bulacan.
Jollibee is cited again as on of the leading companies in Asia by the Far
Eastern Economic Review.
The company reengineers its visual identity system Jollibee system wide sales
increased to P8.29 billion which translates to a market share of more than
50% among all hamburger fast food chains.
Jollibee had 208 stores nationwide.
July 10: Marys Chicken was born; a semi-self service restaurant and another
Jollibee subsidiary.
The company reengineers its visual identity system.

Amazing Aloha was launched.

1st Jollibee store in Hong Kong opens.
Jollibee launched various projects, such as Maaga ang Pasko sa Jollibee and
Chikiting Patrol: at Home Ako Dito. These projects main objective was to
protect and contribute to the development of the Filipino children.
1997
System wide sales increased to P11.17 billion.
Jollibee International opened Jollibee Xiamen located in the Peoples Republic
of China.
Jollibee launched Kaya mo Kid project which aims to instill positive values,
which helps children achieve their dreams and ambitions.

1998
Jollibee opens in Daly City.
The company celebrates its 20th year anniversary.
Opened 62 stores nationwide, bringing the total to 300 stores.
Jollibee opens its 300th store in Balagtas, Bulacan.
Jollibee receives the ISO 9002 Certification for its frozen patty line.
Jollibee wins the Employer of the Year Award.
1999
Opened 50 stores nation-wide; total of 350 stores.
Introduced the Cheezy Bacon Mushroom Burger to its line of specialty
burgers.
Far Eastern Economic Review cites Jollibee as the Philippines leading
business corporation.
2000
31 more Jollibee stores opened, bringing the total to 381 stores.
Jollibee acquires Chowking Foods Corporation.
For the 3rd straight year, Far Eastern Economic Review ranked Jollibee as the
Philippines leading company.
Asian Business Magazine ranks Jollibee as the Most Admired Company in the
Philippines and the 3rd over-all in Asia, surpassed only by global giants
General Electric and Microsoft.
System wide sales reach P20 billion.

 2001
Jollibee opens its 400th store in Intramuros.
System wide sales rose to 18.8% to 24.11 billion. Income, before nonrecurring charges, to P959 million. Network expanded to 800 restaurants.
2002
Revenues neared the P27-billion mark. Number of stores exceeded 900.
Tony Tan made MAP Management Man of the Year.
2003
Jollibee store count closed to 988 stores nationwide.
For the sixth straight year, the Far Eastern Economic Review ranked JFC as
the Philippines Leading Company.
Jollibee celebrates its 25th year.
2004
The Chairman and Chief Executive Officer of the company, Mr. Tony Tan
Caktiong was named the Ernst and Youngs 2004 World Entrepreneur of the
Year.
Jollibee opens its 500th store in Basilan.
Jollibee inaugurates its biggest and most modern commissary in Camelray
Industrial Park in Canlubang, Laguna with PGMA as guest of honor.
2005
TTC named World Entrepreneur of the Year by Ernst and Young.
2006
ETM receives Corporate Citizen Award of the year from CNBC Asian Business
Leaders Awards.
2007
Jollibee opens 600th store in Aparri, Cagayan Jollibee opens Las Vegas outlet.
2008
Jollibee launches Jollitown, the first childrens TV show in the country to be
produced by a fastfood chain.
TTC and ETM are featured by BBC and CNBC Managing Asia, respectively.
JOLLIBEE marks 30th anniversary.
JOLLIBEE bested some of Asia Pacifics biggest multinationals as it bagged the
FMCG and F & B Asia Pacific Supply Chain Excellence Award at the SCM
Logistics Excellence Award held in Singapore.

Zenith Foods Corporation, the commissary plant of JFC, was adjudged the
National winner of Meat Processing Plant AAA category in the search for Best
Meat Establishment of the National Meat Inspection Service.
Jollibee strengthens US network with the opening of three new stores.
JOLLIBEE wins Award of Excellence in Philippine Quill Awards for Media
Relations Program (30th anniversary campaign).
JOLLIBEE bags CMMA and three Araw Values Award.
Jollibee stages first ever holiday musical special for children dubbed A
Magical Christmas at Jollitown.
Jollibee and the Jollibee Franchisees Association launched the 30th
anniversary special novelty offering Hug and Share Doll. Proceeds of the
sales will all be donated to charity.
Biggest and grandest Maaga ang Pasko caps off Jollibees 30th anniversary.
Total of more than 117,000 toys and books collected were the highest ever in
the campaigns 14-year history.

Organizational Chart
JAIME TAN CRUZ
Executive Chief Officer

S DONDEE P. ERALINO
Managing Director
S BENJ TUBLESenior H.R. Dept.
Manager

III.

M MONETTE DELA
SERNA- Audit Dept.
Manager/OIC

S STEPHEN GOEngineering Dept.

Manager

Industrial Content
a. Recruitment
A1.Hiring Process
1. Job Posting- Online websites, Colleges and Universities, Stores of Jaime
Tan Cruz Group of Companies.
2. Job Screening & Job Scheduling- Every week Monday administration of
test to applicants. Tuesday interview and giving of exposure.
Wednesday receiving of requirements of the applicants like NSO, Police

Clearance, NBI, and ETC. Thursday Orientation of the applicants. Friday

is the applicants contract signing.
A2. Termination of Contract
1. After the end of contract the employee must file a quit claim then
employee should send it to the highest officer in charge then pass it to
the Human Resource Department. Wait for a month before the Human
Resource Department would release the authentication document
which shows you have finished the contract with Jaime Tan Cruz Group
of Corporation.
b. Evaluation
Managers (Operations) and Staffs (Administration)
- December to May (1st half of the year)
- June to November (2nd half of the year)
Will get the average of the two halves
Will determine the salary increase of the employee
c. Trainings
- TESDA trainings NCII
- JWC Trainings for the manager
d. Benefits and Compensation/ Incentives and other Benefits
- SSS Loan, HDMF, PhilHealth
- 15 days vacation Leave, 15 days Sick Leave ( convertible to
cash), 5 days Service Incentive Leave with pay (convertible to
cash if not used; for Kitchen Staff and CLs)
- Maternity Leave married or not; 60 to 78 days
- Paternity Leave must be married (7 days leave with pay)
- Birthday Leave availed on the day of birthday (all); birthday
discount 10% maximum of 10k food purchase
- Bereavement Leave (5 days); Bereavement donations
(depending on the position) all regular employees who have
rendered 1 year of service
- EDis Employees Discount 20%
- Accident Insurance
- Yearly Merit Increase every January; 18 months of
regularization
- 13th month Pay
- Meal allowance (added to the salary) depending on the position
e. Recommendation
As of my fifteen (15 days) of duty here in JTC Jaime Tan Cruz Group of
Companies, the recommendations I can say are; more trainings and
activities for the crews and operations managers that would increase
their abilities to lead the group, follow authorities and serve the
costumer well. And for the administration, they need Marketing
department to market their stores because of the rising of competitors.

SUBMITTED TO:
EDLYN JOY ESPIRITU
INTERNSHIP COODINATOR
SUBMITTED BY:
ERICKA XAMM P. VILLA
PSYCHOLOGY INTERN 2015-2016
DAVAO DOCTORS COLLEGE