Ptv NEWS NETWORk islamabad

Supervised By
Mohammad Rana Shahzad Sahab
Submitted By
Asad Peerzada
Roll #: 32
Evening (2008-2010)

DEPARTMENT OF MEDIA STUDIES

The Islamia University of Bahawalpur
 PAKISTAN TELEVISION
CORPORATION Ltd. ISlamabad
 DEDICATION

 
I dedicate my internship report,
To future my junior sweet Brothers and Sisters.
 Contents

1. Preface

2. Acknowledgement

3. History/Introduction

4. Pakistan Television Corporation Ltd.

5. Policy

6. Vision

7. Mission

8. Organizational Structure

9. Main Departments

10. Administrative Division of PTV

11. Programs of PTV

12. My Duties in Programs.

13. Suggestion

14. References
 PREFACE
The internship is compulsory for all media students to complete two years Master’s
program.
In this connection all the students of 2008-2010 were sent to different media
organization for completing their internship program, which enables the students to
improve theoretical knowledge with on job training and practical experience in
some reputed organizations.
I was asked to report in Ptv News Islamabad to start a 40 days internship.
The experience and the exposure I got during this internship was very much
important for me and now I can manage to begin my career with any media
channel.
I am also grateful to Chairman Department of Media Studies
Prof, Dr Mansoor Ahmad Bajwa sahab.

And respectful teachers,

Prof,Dr.Zahangir Kabir sahab

Mohammad Rana Shahzad sahab
Prof,Dr.Ghulam Shabir Baloch sahab
Sajjad Ahmad Paracha sahab
Prof,Dr. Wajid Khan sahab
Shumaila Anoosh sahab
Shafaq manzoor sahab
Uzma Afzal sahab
 ACKNOWLEDGEMENT

Here very thanks to Almighty Allah whose guidance helped me to be

trained in a top class organization, PTV News Islamabad, as well as to
complete this report in a very limited time.

I am highly grateful for the spectacular cooperation of my respected

teachers specially Sir Rana Shahzad sahab who guided me for the
promotion of my skills and made me an enthusiastic student.

I would like to give my special thanks to all PTV News members,

Ehsan Qadir Hashmi PTV News Head Atif Bukhari sahab Head of
Control News Room, Mohammad Shafiq Sultan Sahab Creative
Editor/Producer,
Danny Sahab Senior producer Documentary , and all camera men, all
Team of Ptv News supported me in my internship duration over there
and in my work.

INTERNSHIP DURATION

Starting date of internship is July 2, 2010 and ending date is Aug 15, 2010.
 HISTORY
/
INTRODUCTION

President of Pakistan introducing NEC Executives, Inaugurating PTV 1964.

Originally a private sector project in

1961 by prominent Industrialist Syed Wajjid Ali who signed a Joint Venture
agreement with Nipon Electric Company (NEC) of Japan, leading Pakistani
Engineer Ubaidur Rahman was appointed by Wajjid Ali to head the television
project.

By 1962 after a series of pilot transmission tests the project was quickly taken over
by the Ayub government in 1963 in the greater national interest of Pakistan.
President Ayub Khan re-appointed Ubaidur Rahman
In 1963 under the Ministry of Information to continue with the NEC Joint Venture
collaboration in launch PTV. The project began with a tent on the back lot of
Radio Pakistan, Lahore where a transmission tower and a studio were constructed.

On 26 November 1964, the first official television station commenced

transmission broadcasts from Lahore, followed by Dhaka, Bangladesh.

In 1965 (then the capital of East Pakistan, a third center was established in
Rawalpindi/Islamabad.

In 1965 and the fourth in Karachi

In 1966. Later centers in Peshawar and Quetta were established.

By 1974. Originally broadcast in black and white, PTV began color transmission.

In 1976. With this new upgrade in techniques and equipment, the Pakistan
Television Academy was founded and opened.

In 1987 to teach students who wished to work in the medium. Satellite

broadcasting service.

In 1991-92 whereas Digital TV satellite broadcasting was launched in 1999.

During the decades of 1970s, 1980s and 1990s,

PTV dramas and teleplays were considered as the best in Indian Subcontinent,

likeKhuda Ki Basti, Unkahi, Tanhaaiyan, Angan Terha, Fifty Fifty,

Studio Dhai (2-1/2), Studio Ponay Teen (2-3/4), Andehra Ujala, Sona
Chandi, Uncle Urfi, Taleem-e-Baalighan, Alif Noon, Waaris, Dhoop
Kinare, Sunehray Din, Alpha Bravo Charlie, Ana, Akhri Chatan, Zair
Zabar and many others.
 Pakistan Television Corporation (PTV)

Launched November 26, 1964

Network PTV Network

Owned by Government of
Pakistan

Slogan Hamara Pakistan

Country Pakistan

Headquarters Islamabad

Availability

Terrestrial

PTV Terrestrial Service Available in Pakistan

only

Satellite
 Dish Network (U.S.) Channel 616 (PTV
News)

Sky Digital (UK) Channel 792 (PTV

Prime)
Channel 810(PTV
Global)

Cable

United Communication Service Channel 07

(Bangladesh)

Sun TV (Pakistan)

IPTV

Ptcl Smart (Pakistan)

The Pakistan Television Corporation (abbreviated as PTV) (Urdu: ‫پاکستان بعید نما‬
‫ )شرکہ‬is Pakistan's national television broadcaster. The first live

Policy
The Policy to start electronic media in the country was to inform and
educate the people through entertainment, awareness of their own
history, heritage, current problems and development as well as
knowledge of the world at large.

In fulfillment of its broad and main objectives, PTV's telecast policy

concerning various matters of national and international interests.
Educating viewers about the values that are vitally important. Are as
follows:

1. These objectives have successfully been achieved through a

variety of programs on religion, education, entertainment and
culture.
2. PTV Corporation's broadcasts are family oriented and they carters
the need of local audience by showing eastern family programs.
3. It also acts on social development theory of media, that’s why it
shows informative programs about health and social issues.
4. It also censors commercials and holds a conservative standard as
compared to other channels.
5. It supports government policies on national and international
matters.

Vision
 Our vision is a world where everyone can be connected and also our vision

is to enhance the quality of production and presentation continuously in all

concerned areas, serves as the framework for our Channel and guides every aspect

of our business by describing what we need to accomplish in order to continue

achieving sustainable, quality growth.

Mission

We work to help people and businesses throughout the world realize their

full potential. This is our mission. Everything we do reflects this mission and the

values that make it possible. Also taking on big challenges and seeing them

through. We take on big challenges, and pride ourselves on seeing them through.

We hold ourselves accountable to our Viewers, and employees by honoring our

commitments, providing results, and striving for the highest quality.

ORGANIZATIONAL STRUCTURE
 Pakistan Television Corporation has tradition organizational structure with
centralized authority and narrow span of control. Pakistan Television News is
headed by a MD. It has departmentalization structure and each department is led
by director of that

MD

Head of Director Director News Director Director

Programming Finance Admin Marketing

Manager
Bureau Senior Senior
Finance
Chief Admin marketing
Account
Assignment Manager manager
Manager
Editor Admin Marketing
Assistant
Beat Manager manager
Account
Reporters Assistant Assistant
manager
Admin Marketing
Assistant
manager manager
account
manager

MAIN DEPARTM ENTS

Admin & Personnel Information Technology
Training Academy Security Current Affairs International Relations Engineering
Marketing Programs Public relations Finance News Sports,

Administration & Personnel

Admin. & Personnel Manager

Senior admin & Personnel officer

Admin. Officer

Personnel officer

Assistant Admin. officer

Assistan Admin. officer

Assistan Personnel officer

The Early Team

Nisar Hussain
Aslam Azhar, Producer

Mumtaz Hamid Rao

Zafar Samdani

Managing Director
Arshad Khan is the Managing Director Since Nov 2008.

PTV personalities
Shafiq Sultan Creative Editor/Producer

Ashfaq Ahmed

Dildar Pervaiz Bhatti

Muhammad Farooq

Fatima Surayya Bajia

Mehreen Jabbar

Saadia Afzaal

Tariq Aziz

Shoaib Mansoor

Tariq Mairaj

Iqbal Hasan Khan

Zafar Mairaj

Tauseeq Haider

Kanwal Masood

Amjad Bukhari

Kanwal Naseer

Mustansar Hussain Tarar

Manzoor Qureshi

Administrative Divisions of PTV News

Basically in my internship I have work in these two sections.

1. News Division 2. Current Affair Division
News Division
Pakistan Television News informs its viewers across the country on the latest
newsworthy happenings on the national and international levels. During the past
few years, there has been rapid expansion in the area and scope of news
coverage.

• Following the Pakistani private news channels, PTV News gives on-camera
reporting and special news reports.

• PTV news broadcasts stretch over from early morning till midnight. There are
news bulletins in Urdu, English, Arabic and Kashmiri languages

• Regional language bulletins include Punjabi from Lahore Centre, Sindhi from
Karachi Centre, Pushto and Hindko from Peshawar, and Baluchi, Pushto and Bravi
from Quetta Centre are telecast.

• To bring home maximum coverage of international events, PTV news has made
arrangements with Reuters TV, London, to satellite news items to PTV Islamabad
round the clock. PTV news covers all visits abroad of VVIPs, international
conferences and important other events through its own camera teams and
makes possible to air them same night.
• Like international networks, PTV news also sent its camera team to Afghanistan
to cover the fighting between different groups and plight of the common man
there.

Current Affairs
Current Affairs programs have been regular features of PTV Transmission, ever-
since its inception. A separate PTV Current Affairs Directorate was however,
established in 1982.

Current Affairs programs, including regional languages, produced by each of the

TV Centre are accommodated in regular PTV transmission. The themes of
Regional Language program's mainly revolve around local and provincial matters
of current affairs nature. Current Affairs Division also produces programs on
special occasions such as live telecast of Armed Forces Parade on Pakistan Day,
Live telecast of Flag Hoisting ceremony on Independence Day, Head of State's
Address to the Nation, Documentaries on important national projects, live
telecast of certain sessions of Senate and National Assembly. In the program
Open Forum, Federal Ministers/Minister of States are invited to answer the
questions through e-mail, on Telephone and by Media/Experts sitting in the
various studios of Ptv. This program is live and is very popular amongst viewers.

Sports Division
PTV Sports Division was created in 1983 to provide healthy entertainment to our
viewers

• The chief objectives of this division are to arrange healthy sports entertainment
through the coverage of exciting moments and happening in the field of sports
and to keep the viewer’s abreast with the National and International sports event.
International Relations
I R Division of participate in the International Television Festivals/Competitions
held in different countries by sending best PTV-Programs. PTV has won
distinguished prizes and commendations.

A large number of programs have been sold for telecast in different counties
which resulted strength of the financial condition of PTV. M/s Shalimar Recording
and Broadcasting Company and M/s Sports Star International are the major
distributor of PTV programs.

A lot of PTV plays and documentaries have been provided to foreign countries
through Ministries and our missions abroad on gratis basis for the projection of
Pakistan and its people.

Dubbing and editing is carrying out by I.R.Division. Some selected programs are
sub-titled in English and Arabic Languages for overseas projection especially for
Muslim countries. Documentaries of National Geographic are being televised with
Urdu dubbing. A series of animated imported program "Treasure Island "is being
dubbed in Urdu language for telecast. PTV has recently provided the satellite
facilities to foreign agencies with regard to nuclear tests and earned
approx.US$:04/- LAC.

PTV has procured foreign canned programs on hire/rental basis. PTV procures
foreign programs including feature films, cartoons, science fiction, comedy,
adventure, classic drama serials/series and general programs.

PTV Film Censor Board

PTV Censor Board was formed in 1968 headed by Director Programs
Administration. It was separately instituted within PTV on the approval of
Secretary Ministry of Pakistan MD in December 1980 to clear and certify bulk of
imported and locally acquired programs with speed and efficiency. Consultant
News/Current Affairs/Presentation presently heads the Board.

Engineering

The Engineering Division takes care of the day to day operations and maintenance
of PTV Centers and Rebroadcast Stations, new projects, Planning & Procurement,
as well as research and Development activities.

An engineering feat at the time Pakistan began television transmissions in 1964 at

Lahore long before its neighbors Iran in [1967] and India in [1971]. Over the years
the system has grown into a countrywide network offering two programming
channels.

• 1961 Phillips Conceptual B&W Test at Expo Fair in Karachi, Pakistan. • 1962
Private Test Transmissions in Lahore, Pakistan. • 1964 Television service (PTV) in
monochrome started at Lahore with Nippon Electric Company (NEC)
Collaboration. • 1965 Television service starts in Dhaka, East Pakistan (presently
Bangladesh). • 1965 Transmission begins in Rawalpindi/Islamabad. • 1966
Transmission begins in Karachi. • 1973 National Microwave Network
commissioned linking TV centers.. • 1974 Quetta/Peshawar centers
commissioned. • 1976 Color transmission started. • 1987 Federal TV center at
Islamabad commissioned. • 1992 Second TV Channel (PTV 2) for education
commissioned. (One TV station at Islamabad & 16 rebroadcast stations). • 1996
Local area transmission from four (4) stations started and extended to 3 more
stations. • 1998 Transmission of PTV World programs started. • 1998 Up to 6
production centers (Lahore, Karachi, Quetta, Peshawar, Islamabad-I & Islamabad-
II). 35 rebroadcast stations in operation for PTV-1. 16 rebroadcast stations in
operation for PTV-2.

• PTV-1 - Area covered: 38%; Population covered: 86.48 % • PTV-2 - Area covered:
24.19%; Population covered: 55.83 %

Training Academy

Established in 1987 Pakistan Television Academy is an apex TV institution in

Pakistan, which imparts professional training in various disciplines of television
broadcast technology. Headed by a full time Director, and assisted by a team of
television professionals who are members of the academic faculty.

Till June 1998, over 3100 persons have attended training programs conducted by
PTV Academy. These participants attended training courses in Engineering,
Computer, Finance, Administration, News, Current Affairs and Programs
Production. They also include visiting participants from other countries including
SAARC members.

PTV Today

Currently, PTV can be received via satellite in South Asia, East Asia and in the
Middle East. Selected programming can be seen on Prime TV (with a partnership)
in the United Kingdom and Europe

Today, PTV is split up into the original channel feed:

PTV Home - 24-hour entertainment channel, the transmission is broadcast across
Pakistan on terrestrial network and worldwide through satellite. It's Programming
also include live telecast of Pakistan's cricket matches.

PTV News - 24-hour news channel which can be viewed in many parts of the
globe.

PTV National - An emphasis on broadcasting programs in different languages to

represent the whole of Pakistan.

AJK TV - For the residents of POK.

PTV Bolan - Baluchi language channel.

PTV Global - Offered exclusively for the United States on Dish Network, and
recently launched in Europe.

Ubaidur Rahman the first GM and originator of PTV commissioned Pakistan's

supremo artist A. R. Chughtai to design a conceptual logo for PTV, this logo was
later redesigned with minor modifications by another leading artist Shahzad
Nawaz Khan for a more up to date look.

There are following programs of PTV

DUTY I PERFORMED IN CITY42 TV
 I was attached with Mohammad Shafiq Sultan (Creative Editor/ Producer)
to start my practical work as Current Affairs in his programs.
Under his supervision I was able to learn a lot and the theoretical knowledge I had
been imparted by my teachers become very clear as far as my concept about
Currents Affair Programs were concerned.

NAMES OF THE PROGRAMS IN WHICH I GOT MY

TRAINING

Ser. # Names Of Programs Duration

From To
1 Art of Fitness Jul 02-2010 Aug 15-2010
2 News Night Aug 08-2010 Aug 15-2010
3 Naat Competition Aug 10-2010 Sep 10-2010
4 Ramadan Transmission Aug 10-2010 Sep 10-2010
5 Eid Transmission Sep 08-2010 Sep 10-2010
My Duties in the Program.
I had to prepare new project on Capturing Server to record the live show.
The live show was recorded and saved for repeat telecast.
It was also my duty to make sure that, the set is ready for shooting or not.
During show I used to control Vasp system to enter the name of person on screen.
Coordination with master control room and producer was also included in my
duties.
Before I export the program after recording, I used to edit that program myself in
Adobe Premier.

SUGGESTION

1. While staying at department of mass com, some visits must be encouraged

of different Media to let students know about them.

2. A small television station may be established in the department of Media

Studies for the practical of students; it would be helpful for their practical

life.

3. The theoretical knowledge about T.V News and Current Affair Programs

which we have been able to get from our teachers does not correlate with the

actual T.V production.

4. The concept developed in us by our teacher is greatly damage when we

come to the practical aspect of these programs. So it is proposed that

curriculum may be designed according to the present need.

 REFERENCES

www.Ptvnews.tv.com

www.google.com.pk

Arshad Khan Managing Director Ptv News

Mohammad Shafic Sultan Creative Editor/Producer

Respectable Teachers,

Ptv News
Pakistan Television Corporation Ltd.

Pakistan entered into Television Broadcasting age with a small pilot TV Station established at
Lahore from where transmission was first beamed in Black & White with effect from 26
November 1964. Television centres were established in Karachi and Rawalpindi/Islamabad in
1967 and in Peshawar and Quetta in 1974
While introducing the sophisticated branch of the electronic media in the country, the broad
perspective kept in mind was to inform and educate the people through wholesome
entertainment and to inculcate in them a greater awareness of their own history, heritage,
current problems and development as well as knowledge of the world at large.
A Board of Directors appointed by the Government of Pakistan manages its affairs. The
Managing Director of the Corporation, duly appointed by the Government of Pakistan and
approved by the Board of Directors, is the Administrative and Executive Head of the
Corporation.He is the competent authority to implement rules for the Corporation and its
employees.

When PTV came into existence in 1964, there was a staff of 30 employees, which has now
risen to more than 6000 persons at all Units of the Corporation. The employees of PTV are
divided into 09 groups and every group has a separate pay scale.

There is a regular channel of promotion for almost every post with the exception of a very few.
PTV, the national broadcasting corporation had been in dire straits and continuously declining
for many years. When the current management took over the reins, the organization was at the
verge of bankruptcy. Losses had been incurred, income from all spheres was restricted,
viewership had reduced and the overall morale of the institution was in shambles.
The energy, innovation and vitality exhibited by the new leaders has, within a short span of one
year, transformed PTV into a profitable organization with a leap of Rs 287 million from Rs
1431 million to Rs 1718 in advertising income; from Rs 148 million net operating loss to Rs 38
million net operating profit.

The diligence of PTV and sustained efforts has resulted in better and creative programming
with significant changes in presentation style. The promotion of programmes has been totally
been revamped in lieu of improved re-packaging and tailor made programming along with
energized marketing strategy.
PTVs endeavor for initiative has surfaced with a number of milestones of particular
significance. Deserving special mention here are the daily programs of Tilawat & Tarjuma of
the Holy Quran; programmes highlighting the cause of Kashmir; PTV World, a new satellite
channel was launched in the face of tough international competition.

The objective of providing a homely atmosphere to family viewers has been well achieved. The
audience driven programmes have given PTV a new look and dramatically changed the views
about PTV. PTV has surged ahead of its competitors and as such PTV-2 has been turned into a
viable project. Generation of more than Rs 56 million within a span of five months of the
implementation of the new idea speaks of this unparalleled achievement.
Technical improvement of PTV is evident from the change in screen presentation. The public
has greatly appreciated this cosmetic transformation not only in programmes but also in News
& Current Affairs. Recent usage of Computer Technology to facilitate the generation of virtual
sets is a significant landmark in the history of PTV.

On the other hand active participatory programmes have supplemented the authenticity of
Current Affairs programmes and generated a lot of public interest. Live Open Forum; PTV has
taken a lead over its contemporaries by introducing Audio-Text and Tele-text services in the
region. The live cricket and hockey quizzes and the recently held PTV Awards are few
examples of mass public participation through Audio text. Availability of on-line Flight
Information, live surge and fall of stock exchanges, news updates etc. on normal home TV sets
are few references of Teletext application.
Every new idea brings with it the opening of whole new vistas of creativity. Prime TV is yet
another venture in this regard, which resulted in the generation of additional income. Mideast
Time, an extension of PTV World, targets Pakistani expatriates in the Middle East at a time
when people need to relax with family entertainment.

PTV has a lot to be proud of. Its lists of accomplishment is ever increasing and every
achievement is a milestone in itself, like :
* Salaat-o-Tarawih direct from Makkah during Ramadan
* Launching of PTVs Web site on Internet
* Special live interviews from Dubai, Saudi Arabia & New York
* Taji Mori at 12,500ft, one of the world's highest transmitters.

Admin & Information Public Training Educational

Current Affairs Int'l Relations
Personnel Technology Relations Academy Television

Engineering Marketing Programme Finance News Sports -

Administration & Personnel

Administration

Responsible for formulation and implementation of administrative policies, co-ordination with

other Centres, overseeing administrative services, formulation of PTV Employees Service
Rules and amendment in the Rules, as and when required, implementation of directives
received from the Government, to arrange centrally insurance of all PTV assets/properties and
realization of Insurance Claims in case of loss/damage caused to PTV assets/properties, to deal
with legal matters instituted for and against PTV in various courts of Pakistan and to deal with
PTV Unions.

Personnel

Responsible to perform the personnel functions, which fall into two categories:

i) Operative :
The operational function of Personnel Department includes the activities specifically concerned
with procuring, developing, utilizing and maintaining efficient work force.

ii) Managerial :
The Managerial function of Personnel Department pertains to the activities concerned with
planning, organizing, staffing and directing the work of those who perform the operative
functions.

The broad functions of Personnel Department are formulation and implementation of personnel
policies, over-seeing personnel functions all over the Corporation, manpower planning
including recruitment, promotion and transfer etc.

Training & Delegation :

Responsible for training of Staff within the country and abroad, dealing with the delegations,
responsible for deputing officials for Seminars, workshops Symposia, Conferences, Meetings,
Exhibitions, Competitions, Advisory Missions to Foreign Agencies to make arrangement for
PTV Coverage Teams deputed for VVIP coverage abroad.

Council Business :
Training & Delegation Department is also responsible to deal with the Council Business
(Senate / National Assembly).

Security :
Responsible for maintaining security of men and material of entire TV Network according to
the prescribed procedure as laid down by the KPID (Key Point Inspection Directorate) of the
Government of Pakistan.

Finance

PTV is a public limited company with an authorized capital of Rs. 3.000 billion. The
Government holds entire paid up share capital of Rs.1529.300 million.

Programmes

In fulfillment of its broad and main objectives, PTV's telecast policy concerning various
matters of National and International interests. It has always been motivated and guided by the
cardinal principles of educating viewers about the values that are vitally important in building a
united, integrated and disciplined society in the light of Islamic injunctions. These objectives
have successfully been achieved through a variety of programmes at religion, at education,at
entertainment and at culture etc.

The projection of new emerging social order is highlighted in PTV's general programming
focusing directly and indirectly on the themes like morality, civic or national responsibilities,
drive against narcotics, environmental pollution, agricultural reforms in discussions, shows,
and through anchorpersons in the transmission.

PTV has started programmes AL-QURAN AL-HAKEEM one hour of Tilawat and Tarjuma by
renowned Qaris. It is being telecast daily at 6.00 a.m. The text of the Aayat is shown on screen.
This helps the viewers in reading and listening so that they can read the Qura'an correctly.

News

Pakistan Television News informs its viewers across the country on the latest newsworthy
happenings on the national and international levels. During the past few years, there has been
rapid expansion in the area and scope of news coverage. Enhancement in the number of
bulletins has enabled PTV to keep the viewers abreast of the latest happenings at the National
and International level.

• Emphasis is now being given to on-camera reporting and special news reports on subjects of
popular interest. Moreover, there has been a qualitative change in the news reporting as well as
presentation of news bulletins from National News Bureau, Islamabad and from other centres.
Merit and objectivity are being maintained as a hallmark of PTV news items which extends to
routine day-to-day coverage and to the parliamentary proceedings, political activities of the
government and opposition, besides human interest stories.

• PTV news broadcasts stretch over from early morning till midnight. There are two Urdu
language bulletins in the morning transmission. In the evening/night transmission, there are
four short duration Urdu language bulletins, one Kashmiri language bulletins and one Arabic
language news bulletins Al-Akhbar and 6 O'clock English News and 9 O'clock Urdu language
main bulletin khabarnama. All the news bulletins after 6.00 p.m. are being aired on the national
network which are also beamed through satellite to more than 38 countries.

• Regional language bulletin in Punjabi from Lahore, Sindhi from Karachi, Pushto and Hindko
from Peshawar and Baluchi, Brahvi and Pushto are telecast from centres to enable people of the
areas to see and listen to PTV news bulletins in their own language.
• To bring home maximum coverage of international events, PTV news has made arrangements
with Reuters TV, London, a world-leading network, to satellite news items to PTV Islamabad
round the clock. PTV news covers all visits abroad of VVIPs, international conferences and
important other events through its own camera teams and makes all possible efforts to air them
same night. At a number of occasions in the past, PTV news has proved to be ahead of the
leading networks of the world in airing important events i.e...

• PTV News has been making continuous efforts to project right of self-determination of the
people of occupied Kashmir and countering Indian propaganda about the fate of our Kashmiri
brethren. PTV visualized the brutalities of Indian forces on the oppressed people of Kashmir.
PTV telecasts the voice cast interviews of Kashmiri leaders, across the Line of control to
project inhuman treatment given to the Muslims in the Indian held Kashmir. PTV news has its
permanent news bureau at Muzaffarabad, Azad Kashmir, to cover various events including
visiting foreign journalists and foreign delegations that witness the plight of Kashmiri refugees
who were forced to leave their home. Like international networks, PTV news also sent its
camera team to Afghanistan to cover the war between different groups and plight of the
common man there.

• With the advancement of the Computer Technology, PTV news is also in the process of
computerization to receive and telecast news items by computer. Computer Graphics are being
used in all news bulletins.

Current Affairs

Current Affairs programmes has been a regular features of PTV Transmission, ever-since its
inception. A separate PTV Current Affairs Directorate was however, established in 1982.

Current Affairs programmes, including regional languages, produced by each of the TV Centre
are accommodated in regular PTV transmission. The themes of Regional Language
programmes mainly revolve around local and provincial matters of current affairs nature.
Current Affairs Division also produces programmes on special occasions such as live telecast
of Armed Forces Parade on Pakistan Day, Flag Hoisting ceremony on Independence Day, Head
of State's Address to the Nation, Documentaries on important national projects, certain sessions
of Senate and National Assembly. In the programme Open Forum, Federal Ministers/Minister
of States are invited to answer the questions through e-mail, on Telephone and by
Media/Experts sitting in the various studios of PTV. This programme is live and is very
popular amongst viewers.

Sports

PTV Sports Division was created in 1983 to provide healthy entertainment to our viewers. It
has emerged as an extremely productive and earning division of PTV.

• The chief objectives of this division are to arrange healthy sports entertainment through the
coverage of exciting moments and happening in the field of sports and to keep the viewers
informed with the National and International sports event.
• Presently Sports Division is producing regular weekly transmission on PTV apart from
occasional International / National sports coverage. PTV also televises live national and
international sports around the world, keeping in view the interest of Pakistani viewers.

International Relations

The major responsibility of I.R. Division is to promote friendly relations with international TV
Networks/Organizations to enhance know-how in the field of electronic media. I R Division
participates in the International Television Festivals/Competitions held in different countries by
sending best PTV-Programmes. Thus PTV has won distinguished prizes and commendations.

A large number of programmes have been sold to telecast in different counties which resulted
strength of the financial condition of PTV and more efforts are being made to increase the sale
of PTV-Programmes. M/s Shalimar Recording and Broadcasting Company and M/s Sports Star
International are the major distributor of PTV programmes.

A lot of PTV plays and documentaries have been provided to foreign countries through
Ministries and our missions abroad on gratis basis for the projection of Pakistan and its people
which have been liked by them and later on they have purchased several selected PTV
programmes.

Dubbing and editing is carrying out by I.R.Division. Some selected programmes are sub-titled
in English and Arabic Languages for overseas projection especially for Muslim countries.
Documentaries of National Geographic are being televised with Urdu dubbing. A series of
animated imported programme "Treasure Island "is being dubbed in Urdu language for telecast.
PTV has recently provided the satellite facilities to foreign agencies with regard to nuclear tests
and earned approx.US$:0.4 millions.

Co-productions with foreign TV organization are conducted on bilateral basis to strengthen

relations with each other. Necessary arrangements are made through Ministry of Information &
Media Development and Foreign Affairs.

In order to fill airtime beyond PTV's production capacity at roughly 1/8th of the cost of local
programmes and as an essential window to the cultures of the world through information,
education and entertainment. PTV has procured foreign canned programmes on hire/rental
basis to suite its genious. PTV procures foreign programmes including feature films, cartoons,
science fiction, comedy, adventure, classic drama serials/series and general programmes.
Foreign programmes from a major part of educational transmission and has been of immense
value for school/college going students as well as general public.

A PTV Editorial Board comprising six Directors headed by the Managing Director evaluates
publicity material and viewing samples provided by the international distribution agencies.
After the normal procedural formalities, programmes thus selected are acquired against the
payment of approved rental fee normally for one transmission.
PTV FILM CENSOR BOARD :
PTV Censor Board was formed in 1968 headed by Director Programmes Administration. It was
separately instituted within PTV on the approval of Secretary Ministry of I&MD in December
1980 to clear and certify bulk of imported and locally acquired programmes with speed and
efficiency. Consultant News/Current Affairs/Presentation presently heads the Board.

PTV/STN CENSOR BOARD FOR COMMERCIALS :

There is another joint PTV/STN Censor Board for Commercials constituted by the Ministry of
I&MD functioning at PTV HQrs since June 1990 which examines and certifies all
advertisement material for telecast both from PTV & STN.

There are four sub-Censor Boards for Commercials functioning at Karachi/Lahore/Peshawar

and Quetta. The meeting/censor sessions are held twice a week with exception of censor shows
of NTM's classified material required to be held in emergencies.

Engineering

The Engineering Division takes care of the day to day operations and maintenance of PTV
Centres and Rebroadcast
Stations, new projects, Planning & Procurement, as well as research and Development
activities.

PTV started its services on 26 November 1964 with two small stations at Lahore and Dhaka
(Former East Pakistan). Over the years the system has grown into a Countrywide network
offering two programmes channels.

• 1964 TELEVISION SERVICE IN MONOCHROME STARTED.

• 1967 TWO PRODUCTION STUDIOS ADDED AT RAWALPINDI & KARACHI.
• 1973 NATIONAL MICROWAVE NETWORK COMMISSIONED LINKING TV
CENTRES.
• 1974 QUETTA/PESHAWAR CENTRES COMMISSIONED.
• 1976 COLOUR TRANSMISSION STARTED.
• 1987 FEDERAL TV CENTRE AT ISLAMABAD COMMISSIONED.
• 1992 SECOND TV CHANNEL FOR EDUCATION COMMISSIONED. (ONE TV
STATION AT ISLAMABAD. & 16 REBROADCAST STATIONS).
• 1996 LOCAL AREA TRANSMISSION FROM FOUR (4) STATIONS STARTED AND
EXTENDED TO 03 MORE STATIONS.
• 1998 TRANSMISSION OF PTV WORLD PROGRAMMES STARTED.
• 1998 UPTO 06 PRODUCTION CENTRES (LAHORE, KARACHI, QUETTA,
PESHAWAR, ISLAMABAD-I & ISLAMABAD-II). 35 REBROADCAST STATIONS IN
OPERATION FOR PTV-1. 16 REBROADCAST STATIONS IN OPERATION FOR PTV-2.

• PTV Home - POPULATION COVERED : 89.00 %

• PTV News - POPULATION COVERED : 78%

Various projects are being implemented under two main Categories: -

i) PUBLIC SECTOR DEVELOPMENT PROGRAMME (PSDP)
ii) PTV's Self-Financed Projects.

Training Academy

Established in 1987 Pakistan Television Academy is an apex institution in the country, which
imparts professional training in various disciplines of television broadcast technology. Headed
by a full time Director, and assisted by a team of television professionals who are members of
the academic faculty, PTV Academy functions with a prime objective to enhance the
professional skills of its manpower force in variety of fields alongwith an aim to update their
knowledge and keep them informed with the development taking place in their respective
fields. It is a fully equipped training establishment with high academic standards. Academy
conducts basic courses for new employees; refresher courses, seminars and workshops for in-
service employees.

Till June 1998, over 3100 persons have attended training programmes conducted by PTV
Academy. These participants attended training courses in Engineering, Computer, Finance,
Administration, News, Current Affairs and Programmes Production. They also include visiting
participants from other countries including SAARC members. As of July 1998, the academy
has embarked on an ambitious training programme with over 25 courses/workshops for the
year 1998-99. It has opened its doors to the Private Sector and offered Ten (10) courses on
payment, during the period in various programming disciplines. The Academy of late, in order
to optimize the use of its resources, has also started offering its modest recording facilities on
payment, to Private Production Houses.

Retrieval of PTV's prized Entertainment Programme Archives, which runs into thousands of
hours, and special productions for international market, are amongst the latest responsibilities
functions under the control of the Training Division recently we have sold archives and 7-1/2
crore for Prime Time TV. A few topics for special productions are plays on Kashmir, and
Nishan-e-Haider recipients.

Marketing

The Marketing Division of PTV is responsible for marketing the programmes and the
commercial time on its screen. It is the major source of PTV's earnings.The Marketing Division
launched its activities on a modest scale after the inauguration of the electronic media in the
country, in November 1964. Over the years, as a result of increase in coverage, television
setcount, viewership, broadcast hours and the growth of business, the Marketing division has
likewise, expanded itself on national level.

Central Marketing Office, the main Office of the Marketing Division, is located at Karachi,
while Regional Marketing Offices are operating at each of the PTV Centres at Lahore,
Islamabad, Peshawar and Quetta. Additional Marketing Offices at Faisalabad and Gujranwala
are functioning to facilitate the local business and industry. • A major part of the business
enacted by the Marketing Division is through advertising agencies accredited with PTV. These
agencies are entitled to 15% commission on their gross billings. Direct business from clients is
also accepted on cash payment. Contracts are also executed between producers of private
programmes and PTV for time purchased programmes. All business conforms to clearly laid
down terms and conditions, framed by the Board of Directors of PTV.

The maximum time allowed for advertising is 60 minutes per day on PTV. Advertisers can
book commercial spots in the commercial breaks provided between programmes and can also
sponsor programmes shown on PTV. There are usually two commercial chunks in a 50 minutes
programme.

The tariff for commercial spots and sponsorships is mainly based on viewership, Television
setcount and the area of coverage. Special events/programmes, via satellite transmissions, live
sports overages and specially negotiated privileged positions are negotiated at special packages.
Discounts are offered to certain categories of advertisers to encourage them into making deals
for bulk business. The Government also charges a surcharge of 12-1/2 % Central excise Duty
and Provincial Taxes on all commercials booked and telecast by PTV.

The PTV/STN Censor Board at Islamabad strictly censors commercials telecast by PTV. The
Board follows the "TV Code of Advertising Standards & Practices" which lays down minimum
standards applicable for television commercials. This ensures high moral code of advertising on
PTV. • The Director Marketing is the overall head of the Marketing Division who devises
marketing strategies and polices under the guidance of the Managing Director of PTV and
implements them and guides the Marketing Department for achievement of maximum business.

Public Relations

In the course of institutional Projection of PTV the Public Relations Department has been co-
ordinating with the National Press effectively. The other activities are as under: -

i) Daily Press clippings and reports.

ii) Arrangement of Press Show.
iii) Arrangement of Press Conferences.
iv) Issue of Press releases.
v) Reply of False Stories, Propaganda & Criticism and at the same time appreciation of positive
articles and items in the Press.
vi) Co-ordination with the Press Artists, Producers and PTV Officials.
vii) Release of PTV Advertisements.

Information Technology

The Information Technology Department has been recently created to face the challenges of
next millennium with special reference to bring improvement in TV Screen and ensure free-
flow of information. The main objectives of Information Technology Department are as under:
-
1. To bring overall efficiency thus triggering increase in productivity.
2. To develop Internets in order to ensure speedy and accurate flow of information.
3. To introduce Computer Graphics and animation for improving presentation in its creativity
and style.
4. To launch and maintain PTV's Internet Video Server in order to achieve global viewer ship
and compete the challenges of the contemporary channels.
5. To introduce new concepts of Information Technology
6. To maintain and expand the use of Teletext and Audiotex. To maintain and expand the use of
Teletext and Audiotex.
7. To establish a Digital Video Archival Library for on-line use in transmission.
8. To fabricate News Computer Networks for real-time for reporting and its interfacing with
main databank.
9. To further enhance the use of Computer Graphics in the fields of sports and Current Affairs.
10. To coin ideas pertaining to the increase in revenue by getting computer screen sponsored.
11. Management Information System.

Though the Information Technology Department has a very brief history, yet the professionals
of this department have made tremendous contributions to promote IT-Culture in and outside
the organization. Computerization and Networking of Election 1997,2002 and 2008
transmission, introduction of Computer Graphics in Presentation & News and Automation &
Display System of Cricket and Hockey Scoring Systems are a few examples of the
achievements made by the Information Technology Department in a record period of time. The
Information Technology Department has also got the distinction of developing, launching and
maintaining the Award Winning Govt. of Pakistan official Web Site on Internet. Besides these,
the Information Technology Department have also provided consultancies to other Govt/Semi-
govt organizations - which has brought good name to the department in particular and PTV in
general.

PTV News

PTV News, a new satellite channel was launched in the face of tough international competition.
The objective of providing update news for 24 hours.

PTV National

The objective of the PTV National is providing different local News and as well as
entertainment in all language different parts of the country.

AJK TV

AJK TV is Kashmiri Channel, providing different programs for local viewers, Kashmiri news
and Gojri news.

History of Pakistan Television Corporation Limited

Pakistan Television Corporation Limited (PTV) is a public limited

company. All its shares are held by Government of Pakistan. The decision to establish a general
purpose television service with the participation of private capital and under the general
supervision of the Government of Pakistan (GOP) was taken in October 1963. Subsequently
the GOP signed an agreement with Nippon Electronic Company of Japan, allowing it to operate
two pilot stations in Pakistan. The first of these stations went on air in Lahore on 26 November
1964. On the completion of the experimental phase, a private limited company, called
Televsion Promoters Limited was set up in 1965 which was converted into a public limited
company in 1967. Television centres were established in Karachi and Rawalpindi/Islamabad in
1967 and in Peshawar and Quetta in 1974. PTV satellite transmition is round the clock. The
transmission include ETV and PTV News transmission.

Karachi Centre

The Karachi Centre commenced its transmission on November 2,1967 and was the first full-
fledged station housed in its own building fully and properly equipped with better technical
extensive equipment for production by electronic methods it has four main colour studios,
including one designed and equipped for News.
The professional quality of its varied programme fare, be it music or drama has been of a top
standard. The PTV-Karachi Centre along with four Re-broadcast Stations at Thana Bola Khan,
Shikarpur, Noorpur and Thando Allahyar, connected to other RBSs in the country through
Microwave link cover about 90% of the population. With the opening of PTV News, Pakistani
programmes are now being viewed in other parts of the world via satellite.

PTV Lahore

PTV Lahore, pilot centre started in collaboration with N.H.K. Company in a very small studio
known as Studio 'C' (with three Cameras, one Tape recorder, one 35mm Telecine, one 16mm
Telecine and one Opaque Projector.) Studio 'C' was situated inside the Pakistan Broadcasting
Corporation, Lahore area, was started on 26-"-1964 six days in a week (Monday off-day) in
black & white with a very limited staff.

At that time, all Studio programmes were telecasted "LIVE" as no VTR Recording machines
were available, which were made available in the year 1968.

Pilot TV Centre

A Pilot TV Centre was formally inaugurated on December 5, 1974 at 2-Fort Road, Peshawar. It
was Black & White Production/Transmitting Centre consisting of Recording Studio and a
Booth for News/Announcement.
On February 18, 1982 Main Color TV Centre was inaugurated at 58 Shahrah-e-Quaid-e-Azam
with Two Production Studios,, One Announcement / News Studio, an Outdoor Broadcast Van
& 07 Nos. of portable outdoor recording units for News/Current Affairs and Programmes.

PTV Quetta

PTV Quetta was established during 1974 in the abandoned Masonic Lodge, Quetta Cantt and
was formally inaugurated on 26th November, 1974 (26th November, on the 10th anniversary of
PTV in Pakistan, as the first PTV Centre was established in Lahore on 26th November, 1964
and later on too, most of the Centres were established on 26th November).

Main Project Of The Academy

The main project of the Academy was approved in 1981 with an estimated cost of Rs.33.9
million from the Government, whereas PTV had to contribute Rs. 9.7 million in the form of
old/used equipment. Engineering Training Cell was established in 1978 to train PTV
Engineers.
A similar cell was established for Production Training in 1984. Both these divisions had been
working in rented buildings before moving to Academy’s building in 1988.

PTV News

PTV News, a new satellite channel was launched in the face of tough international competition.
The objective of providing update news for 24 hours.

PTV National

The objective of the PTV National is providing different local News and as well as
entertainment in all language different parts of the country.

AJK TV

AJK TV is Kashmiri Channel, providing different programs for local viewers, Kashmiri news
and Gojri news.

PTV BOLAN

PTV GLOBAL

Every field in the world is passing through the process of globalization, likewise Pakistan
Television has entered into global competition. PTV Global would provide entertainment and
the latest news to Pakistanis working abroad.

Management
Secretary Ministry Of Information and Broadcasting is the chairman of Pakistan Television Board of
Directors.
A Board of Directors appointed by the Government of Pakistan manages its affairs. The Managing
Director of the Corporation, duly appointed by the Government of Pakistan and approved by the Board
of Directors, is the Administrative and Executive Head of the Corporation. He is the competent authority
to implement rules for the Corporation and its employees.

Ministry Of Information and Broadcasting

  PTV Whole time Directors

DCA Director Current Affairs DAP Director Admin & Personnel
DN Director News DP Director Programmes
DF Director Finance DE (OM) Director Engg. Oper & Maintenance
DTA Director Training Academy DEP Director Engg. Project
DIR Director International Relations D.DTH Director DTH
D.Nat Director PTV National DM Director Marketing
D.Global Director PTV Global D.MSP Director Mkg. Strategy & Planning
DSA Director Special Assignment

Permanent members of Board of Directors include,

         Managing Director PTV

 Ad. Sec (Ad) Foreign Affairs

 Ad. Sec (Budget)
 Director General PBC
 DG ISPR
 VC AIOU
  Javed Hassan Aly

Full time Directors include,

 Director Current Affairs

 Director News
 Director Finance
 Director Training Academy
 Director International Relations
 Director PTV National
 Director PTV Global
 Director Admin and Personal
 Director Programmers
 Director Engineering (Project)
 Director Engineering (Operations & Maintenance)
 Director DTH
 Director Marketing
 Director Marketing Strategy & Planning
 Director Special Assignment

The General Managers are the Administrative and Executive Head of TV Centres.

 GM, PTV Karachi

 GM, PTV Lahore
 GM, PTV News
 GM, PTV Home / ETV
 GM, PTV Academy
 GM, PTV Peshawar
 GM, PTV Quetta
 GM, PTV National

The Controller Information Technology is the Administrative and Executive Head of Information
Technology Division.

PTV Family
 
 Pakistan Television Corporation (A Family Entertainment Channel)

Pakistan entered into Television Broadcasting age with a small pilot TV

Station established at Lahore from where transmission was first beamed
in Black & White with effect from 26 November 1964. Television centres
were established in Karachi and Rawalpindi/Islamabad in 1967 and in
Peshawar and Quetta in 1974.
   

PTV NEWS (News & Current Affairs Channel)

PTV News, a new satellite channel was launched in the face of tough
international competition. The objective of providing update news round
the clock. http://news.ptv.com.pk
PTV BOLAN
PTV Bolan broadcasts regional programmes in Balochi language.PTV
Bolan was launched on August 14, 2005.
Bolan Channel would promote the rich cultural heritage of Balochistan
province and provides entertainment and information
to the people in Balochi, Pushto and Brahvi languages.

PAKSAT-1 PTV-QUETTA - UPLINK PARAMETERS

Unlinking frequency ---- PakSat-1 6458.5MHz
Symbol Rate ---- 3.2553 Mega Symbol per second
FEC ------ 3 /4 ty ----- Vertical Elevation ------ 38.0 degree East

PTV NATIONAL

PTV National a channel of regional languages of Pakistan Launched in 2003

from PTV Islamabad, In 2004 it was transferred to Karachi Centre since then it
has been the core source of providing Entertainment, Infotainment, and News
etc in all the provinces of Pakistan along with 52 Countries all around the world
in respective regional languages of Pakistan. The programmes in all major
languages of Pakistan, Sindhi, Punjabi/Saraiki ,Pushto/Hindko ,Baluchi/ Brahvi
were telecast with a breakup of 2 Hrs for each province were allocated which
were repeated two times in the 24 Hrs transmission. In 2005 after the launching
of PTV Bolan on 14th August a Channel dedicated for the regional languages of
Baluchistan, PTV National was re-sketched and since then PTV Nationals
programming is equally divided in to 05 slots.

PTV GLOBAL (For USA, UK & Europe Viewers)

PTV Global (For USA,UK & Europe Viewers) Every field in the world is
passing through the process of globalization, likewise Pakistan Television
has entered into global competition. PTV Global would provide
entertainment and the latest news to Pakistanis working abroad.
http://global.ptv.com.pk
 AJK TV

Subsequent to the resolution passed by AJK Legislative Assembly requesting

for the establishment of new channel in AJK & directive from the President of
Pakistan in the year 2002,it was decided to establish a new TV channel in AJK
in early 2004.In pursuance finally a portion of Radio Pakistan building was
selected by the Chairman PTV/PBC to serve as AJK TV initially started on
5.2.2004 with its inauguration by President of Pakistan.

PTV NEWS
PTV News Agha Khan Road, Islamabad
Office
General Manager 051-9206539
Exec. Manager ( Admin & Personnel) 0519215594
Marketing Office 051-9215592

Pakistan  Television Corporation Limited

Headquarters
Constitution Avenue, Islamabad.
Exchange #. 9212222, 9213333