Beruflich Dokumente
Kultur Dokumente
• Eco-friendly
• increasing awareness of hazards of
plastic
• Ban imposed on plastic bags in many
states
• Current fashion trend
Executive Summary
• Company: Eco Fashion Bags Pvt. Ltd.
• Product: Paper bags
• Clients: Malls, Departmental stores, Super
Markets, Gift shops, etc.
• No. of Promoters: 11
• Contribution of each promoter: 200000 Rs.
• Target market: 6 cities of Maharashtra
• Projected sales: 7200000 units p.a.
Company Profile
Vision
To become a proactive , integral and
responsible member of our environment
and community, making us a strong global
supply base for world class products.
Mission
To constantly grow the customers by
designing superior and cost effective
product through contribution of ideas.
Values
Excellence
Integrity
Passion
Teamwork
Commitment
Company
Logo
Promotion:
Promotion strategies like;
• Discounts
• Salesperson incentives
• Word of mouth and Friends’ network
• Commission to sale person, credit to customers
• catalogs
• Contract with the NGOs working on environment friendly projects
like use of paper bags
• Travelling and other incentives etc.
Strategies:
• market penetration strategy
FINANCIAL:
Break even analysis: Break Even Point
will be achieved in 10.6 Months
Sales forecast:
target sales would be around
6 lakhs units/month
CONTROLS:
Marketing organisation:
• 1 sales manager responsible for
the sale in six cities.
• 7 salesmen; 3 for Mumbai, 2 for Pune, 1 for Nasik and Nagpur and 1 for
Aurangabad and Kolhapur [first year]
Sales manager 1 1 1
Asst.Sales - - 1
manager
Salesman 7 10 12
Clerk 1 1 1
Guard 3
Manufacturing Workforce - 3 3
No .of position 2009-10 2010-11 2011-12
Supervisor 1 1 2
Skilled 1 2 2
Unskilled 6 8 12
Helper 1 1 2
Various HR related issues-
• Bonus
• Attendance
• Annual leave with wages
• Holidays
• Working hours
• Safety and health
• Benefits
• Record maintenance
‘Motivating our people’
Legal aspects….
• Approval of name-
• Memorandum of Association-
• Article of Association-
• Certificate of Incorporation-
• Tax registration-
Financial
Plan
• Depreciation -10%
• Creditors.
• Debtors .
• Closing stock.
• Short term investment.
• Profit margin 6 %.
Capital sources
Particulars Amount Rs.
Promoters contribution 2200000
Bank Loan 1800000
Total 4000000