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  • Public Service Broadcasting

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    There is strong interest in local TV news services, especially in Wales, the South West, Scotland, and the North East. Crime, local events, and transportation updates are most appealing to viewers. When asked about new BBC responsibilities, responses were mixed. While some felt funding the World Service and S4C through the license fee was appropriate, others felt it was not or that it did not matter. Views were also split on using the license fee to fund universal broadband access.

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    There is strong interest in local TV news services, especially in Wales, the South West, Scotland, and the North East. Crime, local events, and transportation updates are most appealing to viewers. When asked about new BBC responsibilities, responses were mixed. While some felt funding the World Service and S4C through the license fee was appropriate, others felt it was not or that it did not matter. Views were also split on using the license fee to fund universal broadband access.

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    719 Ansichten2 Seiten

    Public Service Broadcasting

    Hochgeladen von

    PaidContentUK
    There is strong interest in local TV news services, especially in Wales, the South West, Scotland, and the North East. Crime, local events, and transportation updates are most appealing to viewers. When asked about new BBC responsibilities, responses were mixed. While some felt funding the World Service and S4C through the license fee was appropriate, others felt it was not or that it did not matter. Views were also split on using the license fee to fund universal broadband access.

    Copyright:

    Attribution Non-Commercial (BY-NC)
    Als PDF, TXT herunterladen oder online auf Scribd lesen
    Markieren Sie unangemessene Inhalte
    von 2

    PUBLIC SERVICE BROADCASTING

    Local TV news services

    There is quite strong interest in local TV news services ± it is highest in Wales, the South West, Scotland and the North
    East. The more local the focus, the more people are interested. Crime, events and transport are most appealing, not local
    SROLWLFVDWWKHPRPHQW«
    Preferences in local TV (% of all respondents)

    Where Focus Content

    Very Interested Quite Interested Very Interested Quite Interested

    Wales 22.6% 30.8%


    Very Interested Quite Interested Local events 24% 43%
    My Community
    / Local 29% 44%
    Neighbourhood Local crime 23% 42%
    South West 19.7% 32.0%

    Local traffic
    21% 39%
    and transport
    Scotland 19.0% 37.2%
    My Town /
    Borough Local
    23% 49% Government
    (or nearest 14% 37%
    town) services
    North East 18.9% 35.8%
    Local service
    13% 38%
    providers
    South East
    17.4% 32.1%
    (excl. London) Local business
    My region of
    and 13% 37%
    the UK 18% 46%
    employment
    (self defining)
    Midlands 17.2% 36.4%
    Local schools
    12% 26%
    and education

    London 17.0% 34.3% Community


    My County / 12% 35%
    services
    City 17% 45%
    (nearest city)
    North West 15.5% 34.2% Local politics 10% 31%

    Source: O&O Survey, November 2010, (n=2,914) 7


    PUBLIC SERVICE BROADCASTING
    New BBC responsibilities

    TKHUHKDVEHHQDPL[HGSXEOLFUHVSRQVHWRWKH%%&¶VQHZlicence IHHUHODWHGUHVSRQVLELOLWLHV«

    Attitudes to new BBC responsibilities

    World Service S4C UNIVERSAL BROADBAND


    (All respondents) (Respondents in Wales) (All respondents)

    Licence fee
    Licence fee
    S4C doesn't should fund
    funding 36% 44% 35%
    matter to me channels, not
    inappropriate
    broadband

    No public
    BBC ownership
    No public money should
    might
    funding 28% 27% be spent on 27%
    compromise
    appropriate universal
    independence
    broadband

    BBC is
    uniquely placed
    Licence fee
    Do not expect to promote and
    funding 26% 17% 20%
    any difference deliver
    appropriate
    universal
    broadband

    Universal
    BBC ownership
    Concern over broadband
    should see
    BBC 11% 13% should be 18%
    standards
    independence funded from
    increase
    taxation
    % OF RESPONDENTS
    EXPRESSING A PREFERENCE

    Source: O&O Survey, November 2010, (n=2,914, n=126 in Wales) 8

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