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The company is working towards localization, development and testing of products - both
new and existing. This would help in indegenisation of various vehicle aggregates at lower
costs. The launch of Zen Estilo, launched with a localization of 94.2% is a case in point.
Capabilities strengthened in component and vehicle evaluation, benchmarking and design
optimization will further improve and upgrade existing models for comfort, style and value
for money.
Alternative fuels like CNG, LPG, which could help make environmentally friendly vehicles are being worked upon.
Global Sourcing and advanced sourcing get advanced technologies into India at lower costs.