HIPOTESIS DE CALCULO

TOTAL HORAS FACTURABLES =1620/AÑO o 135/mes COSTOS EN DOLARES

COSTO Ecuador COSTO Viamonte
ITEM CANT C. Unit. C. MENSUAL COSTO ANUALC. MENSUALCOSTO ANUAL
ALQUILER/Hipoteca 1 450 $450.00 $5,400.00 $650.00 $7,800.00
GAS 1 20 $20.00 $240.00 $30.00 $360.00
LUZ 1 50 $50.00 $600.00 $120.00 $1,440.00
TELEFONO 0.5 $140.00 $70.00 $840.00 $100.00 $1,200.00
EXPENSAS 1 90 $90.00 $1,080.00 $120.00 $1,440.00
O.S.N. 0.5 44 $22.00 $264.00 $35.00 $420.00
IMPUESTOS/PROPIEDAD 0.5 45 $22.50 $270.00 $25.00 $300.00
TOTAL GASTOS OFICINA $724.50 $8,694.00 $1,080.00 $12,960.00

PRORRATEO EQUIPOS (3 años) $961.11 $11,533.33 $1,166.67 $14,000.00

SERVICIO TECNICO $40.00 $480.00 $50.00 $600.00
SEGUROS $43.83 $525.92 $86.50 $1,038.00
INVERSION NUEVOS EQUIPOS $150.00 $1,800.00 $950.00 $11,400.00
TOTAL GASTO EQUIPOS $1,194.94 $12,539.25 $1,303.17 $15,638.00

LIBRERIA/PAPELERIA $35.00 $420.00 $45.00 $540.00

SOFTWARE $50.00 $600.00 $70.00 $840.00
TONER LASER 0.5 150 $75.00 $900.00 $90.00 $1,080.00
Stickers Tektronix 4 COL. 1 $600.00 600 $7,200.00 $600.00 $7,200.00
PAPEL CARTA HP 1 $10.00 10 $120.00 $15.00 $180.00
PAPEL TABLOID HP 0.25 $12.00 3 $9.00 $12.00 $144.00
TRANSPARENCIAS HP 0.5 $180.00 90 $540.00 $540.00 $6,480.00
GASTOS VARIOS $30.00 $360.00 $55.00 $660.00
SUSCRIPCIONES $15.50 $186.00 $35.00 $420.00
MATERIAL ESTUDIO/CURSOS $0.00 $100.00 $1,200.00
MEMBRESIAS $0.00 $10.00 $120.00
TOTAL INSUMOS $908.50 $10,335.00 $1,572.00 $18,864.00

ASISTENTE GRAL $900.00 $10,800.00 $1,200.00 $14,400.00

Asistente MARK. $0.00 $0.00 $500.00 $6,000.00
VENTAS (Básico) $0.00 $0.00 $0.00 $0.00
CREATIVO (PERSONAL) $2,800.00 $33,600.00 $4,000.00 $48,000.00
CONTADOR $0.00 $200.00 $2,400.00
T.TRAB. TERCEROS Y PROPIO $3,700.00 $44,400.00 $5,900.00 $70,800.00

VIATICOS $50.00 $600.00 $120.00 $1,440.00

REPRESENTACION $150.00 $1,800.00 $300.00 $3,600.00
MAT. PROMOC. Y MAILINGS $150.00 $1,800.00 $200.00 $2,400.00
GASTOS POR CURSOS $100.00 $1,200.00 $150.00 $1,800.00
GASTOS BANCOS $50.00 $600.00 $70.00 $840.00
TOTAL GASTOS VARIOS $500.00 $6,000.00 $840.00 $10,080.00

TOTAL COSTOS DIRECTOS $7,027.94 $81,968.25 $10,695.17 $128,342.00

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COMISION VENTA (10%) 10.00% 10.00%
IMPUESTO A LAS GANANCIAS 12.00% 15.00%
GASTOS FINANCIEROS (30 días) 3.00% 3.00%
INGRESOS BRUTOS (3%) 3.00% 3.00%
COSTO DE COMERCIALIZACION 28.00% 31.00%

MARGEN DE UTILIDAD 18.00% 25.00%

COEFICIENTE 46 56

TASA DE MARCACION 0.54 0.44

PRECIO DE VENTA $13,014.70 $156,176.40 $24,307.20 $291,686.36

COSTO HORA/TRABAJO $96.41 EN U$S $180.05

Postura de minima s/rentabilidad

y gastos extra comprimidos $10,000.00 $14,000.00

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 SUSCRIPCIONES
MEDIO COSTO ANUAL
THE PAGE $75.00
STEP BY STEP ELECTRON $60.00
STEP BY STEP GRAPHIC $51.00
VERBUN $0.00
STO ANUAL MACWORLD $0.00
MACUSER $0.00
MACWEEK
$186.00

EQUIPOS

MAC IIcI $4,000.00

MONITOR RGB $1,000.00
TARJETA 32B $700.00
HD 310 M $1,300.00
HD RENOVABLE $800.00
T. MAC II Ci $7,800.00
Si $5,000.00
Montage $6,500.00

Imp. Laser $3,000.00

HD Laser $0.00
T.Laser $3,000.00
Imp. HP Color $6,300.00
Scanner color $1,800.00

SE/30 $2,500.00
Monitor Seiko $800.00
Tarjeta 32 Bits $500.00
T.SE /30 $3,800.00
Kurta table $400.00
Total $34,600.00

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