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Nilesh Singh - 07 Rustomjee Business School


Singhnilesh.rbs@gmail.com PG2011
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c

c Bargaining Power of Supplier


Threat of new entrants
Low
c Easy to enter - hard to compete
- The input required in this industry is
- Threat of new entrants is high in the industry
c
commodities which is unspecialized.
but survival is very hard.
- Many suppliers availavle locally as well as in
c international market.
- Profit margins are very thin so competing .

c
- Switiching is easy

c Bargaining power of Buyers


c Medium
- Pricing and quality are the two concern
c
- Beacuse of immense competition buyers has
the advantage
c

Nilesh Singh - 07 Rustomjee Business School


Singhnilesh.rbs@gmail.com PG2011
c

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Nilesh Singh - 07 Rustomjee Business School


Singhnilesh.rbs@gmail.com PG2011
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Nilesh Singh - 07 Rustomjee Business School


Singhnilesh.rbs@gmail.com PG2011
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Nilesh Singh - 07 Rustomjee Business School


Singhnilesh.rbs@gmail.com PG2011
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Nilesh Singh - 07 Rustomjee Business School


Singhnilesh.rbs@gmail.com PG2011