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TABLE OF CONTENTS

COURSE: STRATEGIC MANAGEMENT

2

Exploring Corporate Strategy (8 th Edition) / Gerry Johnson Strategic Management (5th Edition) / Richard Lynch Understanding Strategic Management / Claire Capon Strategy and the Business Landscape (3 rd Edition - International) / Pankaj Ghemawat Strategic Management (Global Edition) / Fred R. David Strategic Management and Competitive Advantage (3 rd Edition - International) / Jay Barney Strategic Management & Business Policy (International Edition) / Thomas L. Wheelen

3

5

9

11

14

18

19

COURSE: OPERATIONS MANAGEMENT

23

Operations Management (6th Edition) / Nigel Slack Operations Management (10th Edition - Global) / Jay Heizer Operations Management (9 th Edition - Global) / Lee J. Krajewski

24

27

30

COURSE: MARKETING MANAGEMENT

32

Marketing Management (First European Edition) / Philip Kotler, Kevin Keller Marketing Management (13 th Edition) / Philip Kotler Marketing Management: A Relationship Approach (2nd Edition) / Svend Hollensen

33

35

38

COURSE: INTERNATIONAL BUSINESS

42

International Management: Managing Across Borders and Cultures (7 th Edition) / Helen Deresky

43

COURSE-LEVEL CASES

46

Management Accounting Cost Accounting International Marketing International Business Operations Management

47

49

50

52

53

Accounting International Marketing International Business Operations Management 47 49 50 52 53 1

1

Course: Strategic Management

Course: Strategic Management 2

2

Exploring Corporate Strategy (8 th Edition) / Gerry Johnson

Chapter

Title & Case #

Source

Author

Pages

Year

1

Introducing

The Walt Disney Co.: The Entertainment King 701035

HBSP

Rukstad/Collis/ Levine

28

2009

(r)

Strategy

 

Anheuser-Busch and the U.S. Brewing Industry 799026

HBSP

McGahan

24

1998

Levi's "Personal Pair" Jeans (A) BAB020

HBSP

Lawler/Shank/Carr

6

1998

Wal-Mart Stores' Discount Operations

HBSP

Ghemawat

12

2007

(r)

387018

 

Yahoo!: Business on Internet Time

HBSP

Rivkin/Girotto

28

2000

(r)

700013

 

2 The Environment

The U.S. Airline Industry in 1995 795113

HBSP

McGahan/Kou

22

1995

(r)

Edward Jones 700009

HBSP

Porter/Bond

24

2000

(r)

Gillette Indonesia 597009

HBSP

Quelch/Long

16

1998

(r)

Computer Reservation Systems : An Industry of Its Own HKU055

HBSP

Farhoomand/Lee

18

2000

Napster and Mp3: Redefining the Music Industry 9B01M002

Ivey

Crossan /Wilkinson/Perry/Hunter/Smith

22

2001

Chinese Fireworks Industry 9A99M031

Ivey

Beamish/Jiang

16

2000

(r)

Collision Course in Commercial Aircraft:

HBSP

Yoffie/Vayle

20

1993

(r)

Boeing-Airbus-McDonnell Douglas--1991 (A) 391106

 

3 Strategic

Xerox: Book-In-Time 599119

HBSP

Rangan

18

2002

(r)

Capability

Bedrock Productions 401045

HBSP

Roberts/Tushman

22

2001

Southwest Airlines--1993 (A) 694023

HBSP

Heskett/Hallowell

30

1997

(r)

Continuous Casting Investments at USX Corp. 697020

HBSP

Christensen

18

2003

(r)

Starbucks 9A98M006

Ivey

Crossan/Kachra

28

2002

(r)

4

Governance and

GE's Two-Decade Transformation: Jack Welch's Leadership 399150

HBSP

Bartlett/Wozny

24

2005

(r)

Stakeholders

 

Al Dunlap at Sunbeam 899218

HBSP

Hall/Khurana/Madigan

22

2003

(r)

Fogdog E100

HBSP

Glynn/Flanagan

22

2001

Executive Decision Making at General Motors 305026

HBSP

Garvin/Levesque

20

2006

(r)

Jack Welch: General Electric's Revolutionary 394065

HBSP

Bower/Dial

22

1994

(r)

6

Business-level

Robert Mondavi: Competitive Strategy

HBSP

Porter/Bond

24

2000

(r)

strategy

799125

 
Robert Mondavi: Competitive Strategy HBSP Porter/Bond 24 2000 (r) strategy 799125   3

3

Chapter

Title & Case #

Source

Author

Pages

Year

 

Eckerd Corp. 799141

HBSP

Porter/Kelleher

24

2000

(r)

Matching Dell 799158

HBSP

Rivkin/Porter

32

1999

Progressive Corp. 797109

HBSP

Porter/Siggelkow

26

1998

(r)

Coca-Cola vs. Pepsi-Cola and the Soft Drink Industry 391179

HBSP

Porter/Wayland

26

1994

(r)

Edmunds.com (A) 701025

HBSP

Bradley/Akers

24

2001

(r)

iSteelAsia.com: A B2B Exchange HKU114

HBSP

Farhoomand/Tan

20

2000

The Walt Disney Co.: The Entertainment King 701035

HBSP

Rukstad/Collis/Levine

28

2009

(r)

Newell Co.: Acquisition Strategy 794066

HBSP

Collis/Johnson

22

1998

(r)

Merck-Medco: Vertical Integration in the Pharmaceutical Industry 598091

HBSP

Rangan/Bell

32

1998

(r)

Swissair's Alliances (A) 794152

HBSP

Yoffie/Vayle

20

1995

(r)

Handspring: "Partnerships" SM79

HBSP

Holloway/Feldstein/Flanagan

18

2004

(r)

7

Innovation &

American Express Interactive 802022

HBSP

Applegate

22

2001

(r)

Entrepreneurship

Moore Medical Corp. 601142

HBSP

McAfee/Bounds

22

2003

(r)

Selecting a Hosting Provider 601171

HBSP

Austin

12

2001

Mellon Investor Services 402036

HBSP

DeLong/Vijayaraghavan

14

2002

What's the BIG Idea? (A) 602105

HBSP

Christensen/Anthony

22

2005

(r)

Du Pont Kevlar Aramid Industrial Fiber (Abridged) 698079

HBSP

Christensen

10

1998

IDEO Product Development 600143

HBSP

Thomke/Nimgade

22

2007

(r)

OXO International 697007

HBSP

Bowen/Matis/Ryckebusch

20

1999

(r)

8

Corporate

The Walt Disney Co.: The Entertainment King 701035

HBSP

Rukstad/Collis/Levine

28

2009

(r)

Diversity

 

Newell Co.: Acquisition Strategy 794066

HBSP

Collis/Johnson

22

1998

(r)

Merck-Medco: Vertical Integration in the Pharmaceutical Industry 598091

HBSP

Rangan/Bell

32

1998

(r)

Swissair's Alliances (A) 794152

HBSP

Yoffie/Vayle

20

1995

(r)

Handspring: "Partnerships" SM79

HBSP

Holloway/Feldstein/Flanagan

18

2004

(r)

9

International

The DaimlerChrysler Merger (A): Gaining Global Competitiveness IMD130

HBSP

Steger/Radler

20

2003

(r)

strategy

 

Acer in 2001: The Reorganisation

HBSP

Enright/Mak

30

2001

HKU171

2003 (r) strategy   Acer in 2001: The Reorganisation HBSP Enright/Mak 30 2001 HKU171 4

4

Strategic Management (5th Edition) / Richard Lynch

Chapter

Title & Case #

Source

Author

Pages

Year

1

Strategic

The Walt Disney Co.: The Entertainment King 701035

HBSP

Rukstad/Collis/ Levine

28

2009

(r)

management

 

Anheuser-Busch and the U.S. Brewing Industry 799026

HBSP

McGahan

24

1998

Levi's "Personal Pair" Jeans (A)

HBSP

Lawler/Shank/Carr

6

1998

BAB020

Wal-Mart Stores' Discount Operations 387018

HBSP

Ghemawat

12

2007

(r)

Yahoo!: Business on Internet Time 700013

HBSP

Rivkin/Girotto

28

2000

(r)

3

Analysing the

The U.S. Airline Industry in 1995

HBSP

McGahan/Kou

22

1995

(r)

strategic

795113

 

environment

Edward Jones 700009

HBSP

Porter/Bond

24

2000

(r)

Gillette Indonesia 597009

HBSP

Quelch/Long

16

1998

(r)

Computer Reservation Systems :

HBSP

Farhoomand/Lee

18

2000

An Industry of Its Own HKU055

Napster and Mp3: Redefining the Music Industry 9B01M002

Ivey

Crossan /Wilkinson/Perry/Hunter/Smith

22

2001

Chinese Fireworks Industry

Ivey

Beamish/Jiang

16

2000

(r)

9A99M031

 

Xerox: Book-In-Time 599119

HBSP

Rangan

18

2002

(r)

Bedrock Productions 401045

HBSP

Roberts/Tushman

22

2001

Southwest Airlines--1993 (A)

HBSP

Heskett/Hallowell

30

1997

(r)

694023

 

Continuous Casting Investments at USX Corp. 697020

HBSP

Christensen

18

2003

(r)

Starbucks 9A98M006

Ivey

Crossan/Kachra

28

2002

(r)

Collision Course in Commercial Aircraft: Boeing-Airbus- McDonnell Douglas--1991 (A)

HBSP

Yoffie/Vayle

20

1993

(r)

391106

 

The U.S. Airline Industry in 1995

HBSP

McGahan/Kou

22

1995

(r)

795113

 

Wal-Mart Stores, Inc.

HBSP

Bradley/Ghemawat/Foley

22

2002

(r)

Matching Dell 799158

HBSP

Rivkin/Porter

32

1999

Starbucks 9A98M006

Ivey

Crossan/Kachra

28

2002

(r)

Dell 799158 HBSP Rivkin/Porter 32 1999 Starbucks 9A98M006 Ivey Crossan/Kachra 28 2002 (r) 5

5

Chapter

Title & Case #

Source

Author

Pages

Year

 

Southwest Airlines--2002: An Industry Under Siege 803133

HBSP

Heskett

24

2003

(r)

JetBlue Airways: Starting from Scratch 801354

HBSP

Gittell/O'Reilly

20

2001

(r)

5

Strategy Dynamics

Cola Wars Continue: Coke vs. Pepsi in the Twenty-First Century

HBSP

Yoffie/Wang

24

2004

(r)

 

702442

 

Delta Air Lines (A): The Low-Cost Carrier Threat 704403

HBSP

Rivkin/Therivel

16

2005

(r)

Purpose emerging from knowledge, technology and innovation

7

American Express Interactive

HBSP

Applegate

22

2001

(r)

802022

 

Moore Medical Corp. 601142

HBSP

McAfee/Bounds

22

2003

(r)

Selecting a Hosting Provider

HBSP

Austin

12

2001

 

601171

Mellon Investor Services 402036

HBSP

DeLong/Vijayaraghavan

14

2002

What's the BIG Idea? (A) 602105

HBSP

Christensen/Anthony

22

2005

(r)

Du Pont Kevlar Aramid Industrial Fiber (Abridged) 698079

HBSP

Christensen

10

1998

IDEO Product Development

HBSP

Thomke/Nimgade

22

2007

(r)

600143

 

8

Developing

Robert Mondavi: Competitive Strategy 799125

HBSP

Porter/Bond

24

2000

(r)

business level

 

strategy options

Eckerd Corp. 799141

HBSP

Porter/Kelleher

24

2000

(r)

Matching Dell 799158

HBSP

Rivkin/Porter

32

1999

Progressive Corp. 797109

HBSP

Porter/Siggelkow

26

1998

(r)

Coca-Cola vs. Pepsi-Cola and the Soft Drink Industry 391179

HBSP

Porter/Wayland

26

1994

(r)

Edmunds.com (A) 701025

HBSP

Bradley/Akers

24

2001

(r)

iSteelAsia.com: A B2B Exchange

HBSP

Farhoomand/Tan

20

2000

HKU114

9

Developing

Apple Computer--2002 702469

HBSP

Yoffie/Wang

24

2005

(r)

corporate level

Intel Corp.--1997-2000 702420

HBSP

Casadesus-Masanell/Rukstad

12

2001

strategy options

GE's Two-Decade Transformation: Jack Welch's Leadership 399150

HBSP

Bartlett/Wozny

24

2005

(r)

Dean Foods 901007

HBSP

Goldberg/Bell/Slack/Leamon

24

2000

Tricon Restaurants International:

HBSP

Ghemawat/Khanna

24

2000

(r)

Globalization Re-examined

 

700030

Dell: Selling Directly, Globally

HBSP

Farhoomand/Lovelock/Ng

28

2002

(r)

  700030 Dell: Selling Directly, Globally HBSP Fa rhoomand/Lovelock/Ng 28 2002 (r) 6

6

Chapter

Title & Case #

Source

Author

Pages

Year

 

HKU069

       

The De-Globalization of Marks & Spencer in 2001, An Update

HBSP

Burgelman/Meza

12

2007

(r)

SM87

 

IBM Corp. Turnaround 600098

HBSP

Austin/Nolan

20

2000

(r)

The Walt Disney Co.: The Entertainment King 701035

HBSP

Rukstad/Collis/Levine

28

2009

(r)

Newell Co.: Acquisition Strategy

HBSP

Collis/Johnson

22

1998

(r)

794066

 

Merck-Medco: Vertical Integration in the Pharmaceutical Industry 598091

HBSP

Rangan/Bell

32

1998

(r)

Swissair's Alliances (A) 794152

HBSP

Yoffie/Vayle

20

1995

(r)

Handspring: "Partnerships" SM79

HBSP

Holloway/Feldstein/Flanagan

18

2004

(r)

13

Implementing and

Vyaderm Pharmaceuticals

HBSP

Simons/Reinbergs

16

2001

(r)

controlling the

101019

 

strategic plan

Identifying Value Creators

HBSP

Chan/Wang/Ho

16

2007

(r)

HKU185

 

Montefiore Medical Center

HBSP

Kaplan/Inamdar

16

2001

(r)

101067

 

Wells Fargo Online Financial Services (A) 198146

HBSP

Kaplan/Tempest

18

2001

(r)

Cisco Systems, Inc.:

HBSP

Austin/Nolan/Cotteleer

20

2002

(r)

Implementing ERP 699022

 

The Incentives Game 902197

HBSP

Barro/Hall/Lim

14

2003

(r)

16

Strategic

Executive Decision Making at General Motors 305026

HBSP

Garvin/Levesque

20

2006

(r)

leadership

 

Jack Welch: General Electric's Revolutionary 394065

HBSP

Bower/Dial

22

1994

(r)

17

Entrepreneurial

Zipcar 802085_paper

HBSP

Hart/Carter

20

2005

(r)

strategy

 

Enspire Learning 802001

HBSP

Hallowell/Billhardt/Andrasco/Cate

24

2002

(r)

ScreamingMedia, Inc. 801371

HBSP

Marshall/Lutz

26

2001

(r)

Howard Schultz and Starbucks Coffee Company 801361

HBSP

Koehn

40

2005

(r)

Iggy's Bread of the World 801282

HBSP

Gendron/McGinn

14

2001

(r)

OXO International 697007

HBSP

Bowen/Matis/Ryckebusch

20

1999

(r)

18

Government,

Jumpstart 301037

HBSP

Grossman/McCaffrey

22

2009

(r)

public sector and

American Heart Association:

HBSP

Carroll/Ho

20

2003

(r)

not-for-profit

Reorganization of the Western

 
Association: HBSP Carroll/Ho 20 2003 (r) not-for-profit Reorganization of the Western   7

7

Chapter

Title & Case #

Source

Author

Pages

Year

strategies

States Affiliate OD2

       

Chapter Enrichment Program Teams at the American Red Cross (A) 402042

HBSP

Polzer/Woolley

16

2004

(r)

Boston Lyric Opera 101111

HBSP

Kaplan/Campbell

22

2001

(r)

Local Initiatives Support Corp.

HBSP

Austin/Slack

22

2001

(r)

301124

 

Maitri AIDS Hospice SI10

HBSP

Dees/Anderson

24

2001

(r)

New Profit, Inc. MCG006

HBSP

Heskett/Dees/Elias

26

2000

19 International

The DaimlerChrysler Merger (A):

HBSP

Steger/Radler

20

2003

(r)

expansion and

Gaining Global Competitiveness

 

globalisation

IMD130

strategies

Acer in 2001: The Reorganisation

HBSP

Enright/Mak

30

2001

HKU171

Cases in the book

Case study 1 Threats and opportunities for Europe’s leading airlines Case study 2 SABMiller: South Africa goes quietly global Case study 3 Heineken: What’s the best strategy? Build brands or acquire companies? Case study 4 Global automotive vehicles – strategy in a mature market Case study 5 Global automotive vehicles – the battle between Ford and Toyota Case study 6 Toyota: what is its strategy for world leadership Case study 7 What can companies learn from ‘Chainsaw Al’? Case study 8 The rise and fall of CEO Carly Fiorina at Hewlett-Packard Case study 9 Disaster and recovery: thinking outside the box at IBM Case study 10 Dell – competitive advantage through low cost manufacturing and distribution Case study 11 How Galileo ended up in trouble Case study 12 Emergent strategy: who will stop Apples dominance of the music delivery business?

 
up in trouble Case study 12 Emergent strategy: who will stop Apples dominance of the music

8

Understanding Strategic Management / Claire Capon

Chapter

Title & Case #

Source

Author

Pages

Year

Chapter 1 - What is strategy?

The Walt Disney Co.: The Entertainment King 701035

HBSP

Rukstad/Collis/ Levine

28

2009

(r)

Anheuser-Busch and the U.S. Brewing Industry 799026

HBSP

McGahan

24

1998

Levi's "Personal Pair" Jeans (A)

HBSP

Lawler/Shank/Carr

6

1998

BAB020

Wal-Mart Stores' Discount Operations 387018

HBSP

Ghemawat

12

2007

(r)

Yahoo!: Business on Internet Time 700013

HBSP

Rivkin/Girotto

28

2000

(r)

Chapter 2 – Environmental analysis

The U.S. Airline Industry in 1995

HBSP

McGahan/Kou

22

1995

(r)

795113

 

Edward Jones 700009

HBSP

Porter/Bond

24

2000

(r)

 

Gillette Indonesia 597009

HBSP

Quelch/Long

16

1998

(r)

Computer Reservation Systems :

HBSP

Farhoomand/Lee

18

2000

An Industry of Its Own HKU055

Napster and Mp3: Redefining the Music Industry 9B01M002

Ivey

Crossan /Wilkinson/Perry/Hunter/Smith

22

2001

Chinese Fireworks Industry

Ivey

Beamish/Jiang

16

2000

(r)

9A99M031

 

Xerox: Book-In-Time 599119

HBSP

Rangan

18

2002

(r)

Bedrock Productions 401045

HBSP

Roberts/Tushman

22

2001

Southwest Airlines--1993 (A)

HBSP

Heskett/Hallowell

30

1997

(r)

694023

 

Continuous Casting Investments at USX Corp. 697020

HBSP

Christensen

18

2003

(r)

Starbucks 9A98M006

Ivey

Crossan/Kachra

28

2002

(r)

Collision Course in Commercial Aircraft: Boeing-Airbus- McDonnell Douglas--1991 (A)

HBSP

Yoffie/Vayle

20

1993

(r)

391106

 

The U.S. Airline Industry in 1995

HBSP

McGahan/Kou

22

1995

(r)

795113

 

Wal-Mart Stores, Inc.

HBSP

Bradley/Ghemawat/Foley

22

2002

(r)

Matching Dell 799158

HBSP

Rivkin/Porter

32

1999

Starbucks 9A98M006

Ivey

Crossan/Kachra

28

2002

(r)

Dell 799158 HBSP Rivkin/Porter 32 1999 Starbucks 9A98M006 Ivey Crossan/Kachra 28 2002 (r) 9

9

Chapter

Title & Case #

Source

Author

Pages

Year

 

Southwest Airlines--2002: An Industry Under Siege 803133

HBSP

Heskett

24

2003

(r)

JetBlue Airways: Starting from Scratch 801354

HBSP

Gittell/O'Reilly

20

2001

(r)

Chapter 5 – Stakeholders, culture and change

GE's Two-Decade Transformation: Jack Welch's Leadership 399150

HBSP

Bartlett/Wozny

24

2005

(r)

Al Dunlap at Sunbeam 899218

HBSP

Hall/Khurana/Madigan

22

2003

(r)

Fogdog E100

HBSP

Glynn/Flanagan

22

2001

Chapter 6 – Management & leadership in organisations

Executive Decision Making at General Motors 305026

HBSP

Garvin/Levesque

20

2006

(r

Jack Welch: General Electric's Revolutionary 394065

HBSP

Bower/Dial

22

1994

(r)

Chapter 7 - Developing competitive & marketing strategy

Cola Wars Continue: Coke vs. Pepsi in the Twenty-First Century

HBSP

Yoffie/Wang

24

2004

(r)

702442

 

Delta Air Lines (A): The Low-Cost Carrier Threat 704403

HBSP

Rivkin/Therivel

16

2005

(r)

Chapter 9 – Developing international strategy

The DaimlerChrysler Merger (A):

HBSP

Steger/Radler

20

2003

(r)

Gaining Global Competitiveness

 

IMD130

Acer in 2001: The Reorganisation

HBSP

Enright/Mak

30

2001

 

HKU171

Chapter 11 - Strategic control

Vyaderm Pharmaceuticals

HBSP

Simons/Reinbergs

16

2001

(r)

101019

 
 

Identifying Value Creators

HBSP

Chan/Wang/Ho

16

2007

(r)

HKU185

 

Montefiore Medical Center

HBSP

Kaplan/Inamdar

16

2001

(r)

101067

 

Wells Fargo Online Financial Services (A) 198146

HBSP

Kaplan/Tempest

18

2001

(r)

Cisco Systems, Inc.:

HBSP

Austin/Nolan/Cotteleer

20

2002

(r)

Implementing ERP 699022

 

The Incentives Game 902197

HBSP

Barro/Hall/Lim

14

2003

(r)

(r) Implementing ERP 699022   The Incentives Game 902197 HBSP Barro/Hall/Lim 14 2003 (r) 10

10

Strategy and the Business Landscape (3 rd Edition - International) / Pankaj Ghemawat

Chapter

Title & Case #

Source

Author

Pages

Year

Chapter 1. The Origins of Strategy

Adolph Coors in the Brewing Industry

HBSP

Ghemawat

22

1992

(r)

388014

 

Intel Corp.--1968-2003

HBSP

Casadesus-

26

2005

(r)

703427

Masanell/Yoffie/Mattu

 

Chapter 2. Mapping the Business Landscape

The Offshore Drilling Industry 799111

HBSP

Corts

22

2001

(r)

Apple Computer, 2005

HBSP

Yoffie/Mack

10

2005

(r)

 

705469

 

Cola Wars Continue:

HBSP

Yoffie/Wang

24

2004

(r)

Coke vs. Pepsi in the Twenty-First Century

 

702442

The Music Industry and the Internet 703513

HBSP

Anand/Cantillon

12

2004

(r)

De Beers Consolidated Mines Ltd. (A) 391076

HBSP

Ghemawat/Lenk

16

1998

(r)

De Beers Consolidated Mines Ltd. (B) 702434

HBSP

Ghemawat

4

2003

(r)

Chapter 3. Creating Competitive Advantage

Ben & Jerry's Homemade Ice Cream, Inc.: A Period of Transition 796109

HBSP

Collis/Conrad

20

2005

(r)

The Globalization of CEMEX 701017

HBSP

Ghemawat/Matthews

22

2004

(r)

Wal-Mart Stores in 2003 704430

HBSP

Ghemawat/Bradley/Mark

32

2004

(r)

Husky Injection

HBSP

Rivkin

24

2008

(r)

Molding Systems

 

799157

Yamato Transport:

HBSP

Khanna/Oberholzer-

12

2006

(r)

Valuing and Pricing

Gee/Egawa

 

Network Services (A)

704475

Yamato Transport:

HBSP

Khanna/Oberholzer-

2

2006

(r)

Valuing and Pricing Network Services (B)

Gee/Egawa

 
HBSP Khanna/Oberholzer- 2 2006 (r) Valuing and Pricing Network Services (B) Gee/Egawa   11

11

Chapter

Title & Case #

Source

Author

Pages

Year

 

704477

       

Matching Dell 799158

HBSP

Rivkin/Porter

32

1999

Matching Dell (B):

HBSP

Rivkin/Giorgi

14

2004

1998-2003 704476

Capital One Financial Corp. 700124

HBSP

Anand/Rukstad/Paige

28

2001

(r)

Chapter 4.

Dogfight over Europe:

HBSP

Rivkin

8

2007

(r)

Anticipating

Ryanair (A) 700115

 

Competitive

Dogfight over Europe:

HBSP

Rivkin

4

2000

(r)

Dynamics

Ryanair (B) 700116

 

Dogfight over Europe:

HBSP

Rivkin

20

2006

(r)

Ryanair (C) 700117

 

British Satellite Broadcasting versus Sky Television 794031

HBSP

Ghemawat

18

2006

(r)

Bitter Competition:

HBSP

Brandenburger/Costello/Kou

14

2000

(r)

The Holland Sweetener Co. vs. NutraSweet (A)

 

794079

Bitter Competition:

HBSP

Brandenburger/Costello/Kou

4

1995

(r)

The Holland Sweetener Co. vs. NutraSweet (C)

 

794081

Bitter Competition:

HBSP

Brandenburger/Costello/Kou

2

1995

(r)

The Holland Sweetener Co. vs. NutraSweet (D)

 

794082

Bitter Competition:

HBSP

Brandenburger/Costello/Kou

10

1995

(r)

The Holland Sweetener Co. vs. NutraSweet (E)

 

794083

Bitter Competition:

HBSP

Brandenburger/Costello/Kou

2

1995

(r)

The Holland Sweetener Co. vs. NutraSweet (F)

 

794084

Brandenburger/Costello/Kou 2 1995 (r) The Holland Sweetener Co. vs. NutraSweet (F)   794084 12

12

Chapter

Title & Case #

Source

Author

Pages

Year

 

Bitter Competition:

HBSP

Brandenburger/Costello/Kou

2

1995

(r)

The Holland Sweetener Co. vs. NutraSweet (G)

 

794085

The Golden Age of Home Video Games:

HBSP

Coughlan

16

2004

(r)

From the Reign of Atari to the Rise of Nintendo 704487

 

Chapter 5. Sustaining Superior Performance

Linux in 2004 705407

HBSP

Ghemawat/Subirana/Pham

36

2005

(r)

Leadership Online (A):

HBSP

Ghemawat/Baird

20

2004

(r)

Barnes & Noble vs. Amazon.com 798063

 
 

Leadership Online (B):

HBSP

Ghemawat

6

2006

(r)

Barnes & Noble vs. Amazon.com in 2005

 

705492

Kodak (A) 703503

HBSP

Gavetti/Henderson/Giorgi

28

2004

(r)

Kodak (B) 704489

HBSP

Gavetti/Henderson/Giorgi

6

2004

Chapter 6. Choosing Corporate Scope

The Walt Disney Co.:

HBSP

Rukstad/Collis/Levine

28

2009

(r)

The Entertainment King 701035

 
 

Revitalizing Philips (A)

HBSP

Ghemawat/Nueno

28

2004

(r)

703501

 

Revitalizing Philips (B)

HBSP

Ghemawat

2

2004

(r)

703502

 
2004 (r) 703501   Revitalizing Philips (B) HBSP Ghemawat 2 2004 (r) 703502   13

13

Strategic Management (Global Edition) / Fred R. David

Chapter

Title & Case #

Source

Author

Pages

Year

Chapter 1. The Nature of Strategic Management

The Walt Disney Co.: The Entertainment King 701035

HBSP

Rukstad/Collis/Levine

28

2009

(r)

Coca-Cola vs. Pepsi-Cola and the Soft Drink Industry 391179

HBSP

Porter/Wayland

26

1994

(r)

 

Intel Corp.--1968-97 797137

HBSP

Collis/Pisano/Botticelli

26

2002

(r)

Apple Computer--1999 799108

HBSP

Yoffie/Kwak

22

1999

(r)

Chapter 2. The Business Vision and Mission

Johnson & Johnson (A) 384053

HBSP

Aguilar/Bhambri

18

1986

(r)

Ben & Jerry's Homemade Ice Cream, Inc.: Keeping the Mission(s) Alive 392025

HBSP

Theroux

22

1993

(r)

 

Club Med (A) 687046

HBSP

Hart/Arczynski/Maher

22

1990

(r)

Saturn: A Different Kind of Car Company 795010

HBSP

McGahan/Keller

24

1994

(r)

De Beers Consolidated Mines Ltd. (A) 391076

HBSP

Ghemawat/Lenk

16

1998

(r)

Chapter 3. The External Assessment

Leadership Online (A): Barnes & Noble vs. Amazon.com 798063

HBSP

Ghemawat/Baird

20

2004

(r)

Robert Mondavi: Competitive Strategy 799125

HBSP

Porter/Bond

24

2000

(r)

Edward Jones 700009

HBSP

Porter/Bond

24

2000

(r)

General Motors' Asian Alliances

HBSP

Badaracco

22

1988

(r)

388094

 

Crown Cork & Seal in 1989

HBSP

Bradley/Cavanaugh

22

2005

(r)

793035

 

The Guangdong Nowada Group

HBSP

Goldberg/Knoop/St. George

14

1999

(r)

599064

 

Acer, Inc.: Taiwan's Rampaging Dragon 399010

HBSP

Bartlett/St. George

20

2001

(r)

Novo Industri 389148

HBSP

Porter/Enright

20

1994

(r)

Wal-Mart Stores, Inc. (A) A07-

Thunderbird

Barrett/Kenneth/Seward/Slape

22

1999

99-0014

Chinese Fireworks Industry

Ivey

Beamish/Jiang

16

2000

(r)

9A99M031

 

Chapter 4. The Internal Assessment

Sunrise Medical, Inc.'s Wheelchair Products 794069

HBSP

McGahan

20

1995

(r)

Internal Assessment Sunrise Medical, Inc.'s Wheelchair Products 794069 HBSP McGahan 20 1995 (r) 14

14

Chapter

Title & Case #

Source

Author

Pages

Year

 

Coopers & Lybrand in Hungary (A) 692112

HBSP

Loveman/Hallowell

16

1994

(r)

Vistakon: 1 Day Acuvue

HBSP

Silk/Isaacson/Bell

26

1999

(r)

Disposable Contact Lenses

 

596087

Xerox: Book-In-Time 599119

HBSP

Rangan

18

2002

(r)

Matching Dell 799158

HBSP

Rivkin/Porter

32

1999

Allegheny Ludlum Steel Corp. (Abridged) 695023

HBSP

Wheelwright

22

1994

Innovation at 3M Corp. (A)

HBSP

Thomke/Nimgade

24

2002

(r)

699012

 

Innovation at 3M Corp. (B)

HBSP

Thomke/Nimgade

4

2002

(r)

699013

 

Procter & Gamble: Improving Consumer Value Through Process Redesign 195126

HBSP

McKenney/Clark

20

1995

The Financial Detective, 1996

Darden

Bruner

6

2001

(r)

UVA-F-1162

 

Starbucks 9A98M006

Ivey

Crossan/Kachra

28

2002

(r)

Chapter 5. Strategies in Action

Cooper Industries' Corporate Strategy (A) 391095

HBSP

Collis/Stuart

26

1995

(r)

Nucor at a Crossroads 793039

HBSP

Ghemawat/Stander

22

1998

(r)

Merck-Medco: Vertical Integration in the Pharmaceutical Industry 598091

HBSP

Rangan/Bell

32

1998

(r)

Dell: Selling Directly, Globally

HBSP

Farhoomand/Lovelock/Ng

28

2002

(r)

HKU069

 

Viacom, Inc.: Carpe Diem (Condensed) 398086

HBSP

Bower/Eisenmann

20

1998

(r)

EG&G, Inc. (A) (Condensed)

HBSP

Porter/Dougherty

18

1992

(r)

377027

 

Airborne Express 798070

HBSP

Rivkin

24

2007

(r)

Corning, Inc.: A Network of Alliances 391102

HBSP

Bartlett/Nanda

26

1992

(r)

Jumpstart 301037

HBSP

Grossman/McCaffrey

22

2009

(r)

Cameron Auto Parts (A) - Revised

Ivey

Crookell/Beamish

14

2006

9B06M015

Cameron Auto Parts (B) - Revised

Ivey