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Lecture1

TheCommunicationProcess, PerceptionsinCommunication,Self Concept

HW111/A/C Mastering Communication

Requests
HW111/A/C 3 Lecture1:CommunicationProcessPerceptionsSelfConcept

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Comingup
HW111/A/C 4 Lecture1:CommunicationProcessPerceptionsSelfConcept

TheCommunication Process Perceptionsin Communication SelfConcept

edveNTUre ~Lectures~ Tutorials~Assessment

Preliminaries
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edveNTUre:mainLecture site
HW111/A/C 6 Lecture1:CommunicationProcessPerceptionsSelfConcept

o Announcements o Course Description& Information

o LectureMaterial o Recordedlectures o Assignment instructions

edveNTUre:Tutorial sites
HW111/A/C 7 Lecture1:CommunicationProcessPerceptionsSelfConcept

o Tutorial announcements o Sometutorial material

o Elessons,quizzes o Uploadingof written assignments

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Lectures
HW111/A/C 8 Lecture1:CommunicationProcessPerceptionsSelfConcept

Faceto face
LT1,LKCLT, LT2A

eLectures
edveNTUre Lecture site 2CAO lectures

eLessons
edveNTUre tutorial site 3lessons withquizzes

7lectures

Tutorials
HW111/A/C 9 Lecture1:CommunicationProcessPerceptionsSelfConcept

o StartinWeek2, 31Janonwards
Tutorial1:Etutorial
Lookforinstructionsfromyourtutorsin yourtutorialsites

o Venues:CommunicationSkillsLabs
6,7: SS20108/07 8,9: SS40142,41 13,14: HSS0238,40

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Tutorialmaterial
HW111/A/C 10 Lecture1:CommunicationProcessPerceptionsSelfConcept

o Mastering Communication Workbook(Pearson)


Bove &Thill

o Materialpostedin individualedveNTUre tutorialsitesbytutors

Assessment(100%CA)
HW111/A/C 11 Lecture1:CommunicationProcessPerceptionsSelfConcept

CaseStudy

Rsum

Presentation

Class Participation +Quizzes

Pairs Duein Week7 Worth 30%

Individual Duein Week9 Worth 20%

Groupsof 45 Weeks11 &12* Worth 30%

Individual Allweeks Worth15 +5%

*Fridaygroups:Weeks10&11

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OtherCommentsonAssessment
HW111/A/C 12 Lecture1:CommunicationProcessPerceptionsSelfConcept

o Penalties forlatesubmissionsof Assignments1&2


seeAssignmentInstructions:20% drop/day

Classparticipation
HW111/A/C 13 Lecture1:CommunicationProcessPerceptionsSelfConcept

o Attendance,punctuality o Valuablecontributionstoclassdiscussions o Completionofetutorial o Completionofonlinequizzesforelectures o Submissionofreflections attheendofthecourse

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Communication
HW111/A/C 14

Lecture1:CommunicationProcess

PerceptionsSelfConcept

simultaneoussharing andcreating of meaning throughhumansymbolic interaction(Seiler&Beall,2008,p.3)

Definition WhystudyCommunication?Misconceptions

Communication Process Perception SelfConcept

Lecture 1: Communication Process

Perceptions

Self-Concept

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CommunicationProcess
HW111/A/C 17 Lecture1:COMMUNICATIONPROCESS PerceptionsSelfConcept

1.Senderhas idea

6.Audience decodes message toextractidea

7.Audience responds to message


Bove &Thill,2008,pp.112

2.Sender encodesideaas message

5.Audience receives message

8.Audience provides feedback

3.Sender produces messagein medium

4.Sender transmits messagethrough channel

Reality?

Essentialcomponentsofcommunication
HW111/A/C 18 Lecture1:COMMUNICATION PROCESS PerceptionsSelfConcept

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EssentialComponentsofCommunication1
HW111/A/C 19 Lecture1:COMMUNICATION PROCESS PerceptionsSelfConcept

SOURCE/SENDER

o Determines meaning forcommunication o Encodes meaning intomessage o Sends message o Perceives &reacts to receiversresponses

EssentialComponentsofCommunication2
HW111/A/C 21 Lecture1:COMMUNICATION PROCESS PerceptionsSelfConcept

MESSAGE o Stimulus producedbythesource


words,images,grammar, organisation,physicalappearance, bodymovement,voice,personalstyle, etc.
Seiler&Beall,2008,pp.1520

o Couldbeintended orunintended

Seiler&Beall,2008,pp.1520

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Message:AudienceCentredApproach
HW111/A/C 23 Lecture1:COMMUNICATION PROCESS PerceptionsSelfConcept

biases,age,education,status,style, professional&personalconcerns

o Relatingtotheirneeds & expectations


media,channels,design,vocabulary, images

Message:Ethics
HW111/A/C 25 Lecture1:COMMUNICATION PROCESS PerceptionsSelfConcept

Ethical Communication accuracy adequacy relevance trustworthiness

Unethical Communication plagiarism misrepresentation distortion omission


Bove &Thill,2008,pp.245

Bove &Thill,2008,pp.13,15

AdoptingYouAttitude o Requiresemotionalintelligence o Learningabouttheaudience

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EssentialComponentsofCommunication3a
HW111/A/C 26 Lecture1:COMMUNICATION PROCESS PerceptionsSelfConcept

RECEIVER Individualwhodecodes themessage o Receives message o Interprets & analyses message o Stores &recalls message o Responds

EssentialComponentsofCommunication3b
HW111/A/C 27 Lecture1:COMMUNICATION PROCESS PerceptionsSelfConcept

RECEIVER o Simultaneouslya source:reacting to themessage throughfacial expressions,body movements,etc. o Intended vs. Unintended Receivers

Seiler&Beall,2008,pp.1520

Seiler&Beall,2008,pp.1520

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Factors affectingResponses
HW111/A/C 29 Lecture1:COMMUNICATION PROCESS PerceptionsSelfConcept

o Memory&Retrieval
Bove &Thill,2008,pp.145 Seiler&Beall,2008,pp.1520

sensory,shortterm,longterm memory

o AbilitytoRespondasDesired o Motivation toRespond

EssentialComponentsofCommunication4
HW111/A/C 31 Lecture1:COMMUNICATION PROCESS PerceptionsSelfConcept

FEEDBACK o Response tothemessagethatthe receiversendstothesource o Actsasacontrolmechanism, correctivedevice:enablessourceto assessefficacyofcommunication,and addressproblems

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Givingfeedback
HW111/A/C 32 Lecture1:COMMUNICATION PROCESS PerceptionsSelfConcept

Constructive Feedback

Destructive Feedback

Focuson Process Focuson Outcome

Focuson Person Focuson Problems

Constructivefeedback
HW111/A/C 34 Lecture1:COMMUNICATION PROCESS PerceptionsSelfConcept

Consider feedbackcarefully Discuss improvementsratherthanflaws Focusonaspects withincontrol Be specific Be objective,impersonal Verifyunderstanding offeedback Ensurethereisenoughtime torespond tofeedback o Highlight limitationsoffeedback o o o o o o o

Bove &Thill,2008,p.17

Bove &Thill,2008,p.17

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EssentialComponentsofCommunication5
HW111/A/C 35 Lecture1:COMMUNICATION PROCESS PerceptionsSelfConcept

CHANNEL
Seiler&Beall,2008,pp.1520 Seiler&Beall,2008,pp.1520

o Routebywhichmessagesflow o Facetoface,letter,email,telephone, etc.

EssentialComponentsofCommunication 6
HW111/A/C 37 Lecture1:COMMUNICATION PROCESS PerceptionsSelfConcept

CONTEXT
o Situationinwhichcommunication occurs
Levelofformality,relationships, numberofpeople,typeof communication,whathappened before

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EssentialComponentsofCommunication7
HW111/A/C 39 Lecture1:COMMUNICATION PROCESS PerceptionsSelfConcept

ENVIRONMENT
Seiler&Beall,2008,pp.1520 Seiler&Beall,2008,pp.1520;Bove &Thill,2008,pp.12-5

o Psychological&physicalsurroundings inwhichcommunicationoccurs
Attitudes,feelings,perceptions, relationshipsofparticipants Locationcharacteristics:size, arrangement,temperature,noise,privacy

EssentialComponentsofCommunication8a
HW111/A/C 41 Lecture1:COMMUNICATION PROCESS PerceptionsSelfConcept

INTERFERENCE/NOISE
o Anythingthatchangesthemeaning oftheintendedmessage reduces/distortsclarity,accuracy, meaning,understanding,retention

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EssentialComponentsofCommunication8b
HW111/A/C 43 Lecture1:COMMUNICATION PROCESS PerceptionsSelfConcept
Seiler&Beall,2008,pp.1520;Bove &Thill,2008,pp.12-5 44

INTERFERENCE/NOISE o External/physical:noise,unpleasant environment,sourcecharacteristics, distractions,technologicalfilters o Internal/psychological:thoughts, perceptions,culture,beliefs,biases, languagedifferences,thinkingstyles (objectivity,logicvs.intuition,emotion), othertasks,informationoverload

Communication Process Perception SelfConcept

Lecture 1: Communication Process

Perceptions

Self-Concept

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WhatisPerception?
HW111/A/C 45 Lecture1:CommunicationProcess

PERCEPTIONS

SelfConcept

Perceptioninvolves selecting,organizing and interpreting information inordertogivepersonal meaning tothecommunicationwe receive.


Seiler&Beall,2008,p.30

ThePerceptionProcess
HW111/A/C 47 Lecture1:CommunicationProcess

PERCEPTIONS

SelfConcept

Stimulus Selection (Stimulation)


Exposure Attention Retention
Seiler&Beall,2008,pp.349;DeVito,2008,pp.448

Recall Memory Interpretation


Past Experience New Situations Others Opinions

Organisation
Closure Proximity Similarity, Contrast Schemata, Scripts

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PerceptualSet
HW111/A/C 49 Lecture1:CommunicationProcess

PERCEPTIONS

SelfConcept

o Fixed,previouslydetermined viewsofevents,objects,people o Ignoringnew,different information o Selectiveattention&retention

PerceptualSet:Stereotyping
HW111/A/C 50 Lecture1:CommunicationProcess

PERCEPTIONS

SelfConcept

o Categorisingwithoutregarding uniquecharacteristics&qualities
Seiler&Beall,2008,pp.402

Seiler&Beall,2008,pp.402

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AttributionError
HW111/A/C 52 Lecture1:CommunicationProcess

PERCEPTIONS

SelfConcept

Wronglyaccountingforpeoples actionsorbehaviour o Disposition:personaltraits (blamingothers?) o Situation:externalfactors, environment(excusingoneself?)

PhysicalCharacteristics
HW111/A/C 54 Lecture1:CommunicationProcess

PERCEPTIONS

SelfConcept

o Selfvs.others

Seiler&Beall,2008,p.43

o Height,weight, bodyshape, disability,looks, attire, accessories,etc.

Seiler&Beall,2008,p.42

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PsychologicalState
HW111/A/C 55 Lecture1:CommunicationProcess

PERCEPTIONS

SelfConcept

Stateofmind: o peace, happiness, sadness, stress, anger, frustration, etc.

CulturalBackground
HW111/A/C 56 Lecture1:CommunicationProcess

PERCEPTIONS

SelfConcept
Seiler&Beall,2008,pp.446

Similaritiesinlanguage,thinking, socialrules,perceptions, communicativestyle,attitudes, religion,laws

Seiler&Beall,2008,pp.434

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CulturalBackground
HW111/A/C 57 Lecture1:CommunicationProcess

PERCEPTIONS

SelfConcept

o Culturalrelativism:beingreceptiveto andtryingtounderstandothercultures withoutjudgingthem

Gender
HW111/A/C 58 Lecture1:CommunicationProcess

PERCEPTIONS

SelfConcept

o socially constructed o affecting communication, understanding, perception o Talkinglonger, takingmoreturns, controllingtopics, interrupting,lower pitch?

Seiler&Beall,2008,pp.467

Seiler&Beall,2008,pp.446

o Ethnocentrism:consideringtheideas, customs&beliefsofothercultures inferior

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TranslatingMensTalk
HW111/A/C 59 Lecture1:CommunicationProcess

PERCEPTIONS

SelfConcept

MensTalk o Itwouldtaketoo longtoexplain. o Takeabreak, honey.Youre workingtoohard. o Thatsinteresting dear.

Translations o Ihavenoideahow itworks. o IcantheartheTV overthevacuum cleaner. o Areyoustill talking?

Media,Internet
HW111/A/C 61 Lecture1:CommunicationProcess

PERCEPTIONS

SelfConcept

o Media
Seiler&Beall,2008,pp.478

advertisers,politicians,governments, newsnetworks,entertainmentmedia

o Internet
Emails,websites Accurateandinaccurateinformation, dependingonthesource

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PerceptualDifferences
HW111/A/C 62 Lecture1:CommunicationProcess

PERCEPTIONS

SelfConcept

Perceptual Set Attribution Error Physical Characteristics Psychological State Cultural Background Gender Media, Internet
Seiler&Beall,2008,pp.408

ImprovingPerceptionCompetencies1
HW111/A/C 64 Lecture1:CommunicationProcess

PERCEPTIONS

SelfConcept

o Becominganactiveperceiver
Seekingoutmoreinformation

o Recognisinguniqueness ofeach personsframeofreference


Relativityofperception

Seiler&Beall,2008,pp.489

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ImprovingPerceptionCompetencies2
HW111/A/C 66 Lecture1:CommunicationProcess

PERCEPTIONS

SelfConcept

o Becomingawareofhow perceptionsaffect communication o Distinguishingfacts from inferences,assumptions

ImprovingPerceptionCompetencies3
HW111/A/C 67 Lecture1:CommunicationProcess

PERCEPTIONS

SelfConcept

o Keepinganopenmind o Checkingperceptionstoavoid jumpingtothewrongconclusions


Seiler&Beall,2008

Seiler&Beall,2008

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CommunicationProcess Perception SelfConcept


Lecture 1: Communication Process Perceptions Self-Concept 68

Howwouldyourespond?
HW111/A/C 69 Lecture1:CommunicationProcess PerceptionsSELFCONCEPT

Tellmeaboutyourself. o What wouldyouchoose tosay? o Howdoyouknowwhat youknowabout yourself? o Howdoeswhatyou knowaboutyourself affectthewayyou communicate?

http://www.kithkin.co.uk/presents/wpcontent/uploads/2007/09/flect_magic_mirror.jpg

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SelfConcept&Communication
HW111/A/C 70 Lecture1:CommunicationProcess PerceptionsSELFCONCEPT

DeVito,2008

SelfConcept&Communication
HW111/A/C 71 Lecture1:CommunicationProcess PerceptionsSELFCONCEPT

Themessageswecommunicate, intentionallyorunintentionally,relate directlytohowwefeelaboutandview ourselves.Who andwhatweperceive ourselvestobe influencehowwe presentourselvestoothers.


Seiler&Beall,2008

Seiler&Beall,2008,p.59

DeVito,2008,p.32

Whoyouareandhowyousee yourselfinfluencenotonlytheway youcommunicatebutalsohowyou respondtothecommunicationof others.

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SelfConcept&CommunicationKinch,1963
HW111/A/C 72 Lecture1:CommunicationProcess PerceptionsSELFCONCEPT

Perceptionof OthersResponses
Seiler&Beall,2008,pp.634 DeVito,2008,p.34

ActualResponses ofOthers

SelfConcept

Behaviour

SelfAwareness:Johari Window
HW111/A/C 75 Lecture1:CommunicationProcess

JosephLuft &HarryIngham

PerceptionsSELFCONCEPT

KnowntoSelf

NotknowntoSelf

Knownto Others

OpenSelf
Dependenton personality& persononeis relatingto

BlindSelf
Largeblindself indicateslow selfawareness

Notknown toOthers

HiddenSelf
Secretelements Dependenton persononeis relatingto

UnknownSelf
Subconscious self

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SelfFulfillingProphecy
HW111/A/C 76 Lecture1:CommunicationProcess PerceptionsSELFCONCEPT

o Expectationscreating conditions thatleadtopredictableoutcomes


Seiler&Beall,2008,pp.667 Seiler&Beall,2008,pp.6870

High selfesteem:successesdueto pastsuccesses,leadingtofuture successes Low selfesteem:successesdueto luck,futuresuccessesdependenton goodfortune

Culture&SelfConcept
HW111/A/C 84 Lecture1:CommunicationProcess PerceptionsSELFCONCEPT

Individualisticvs.CollectivisticOrientation tendencytostresspersonalgoals& achievements vs.thegroups Internalvs.ExternalAttributes Abstractqualitiesvs.physicalattributes SelfAffirmingvs.SelfCritical Positivevs.negativeselfdescriptions

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Gender&SelfConcept
HW111/A/C 86 Lecture1:CommunicationProcess PerceptionsSELFCONCEPT

Sex&Gender
Biologicalvs.social

GenderStereotypes
Communicationpatterns,topics Femalestereotypesmorelikelytobenegative

GenderExpectations
Culturalroots Valuedqualities,behaviour

SourcesofSelfConcept
HW111/A/C 87 Lecture1:CommunicationProcess PerceptionsSELFCONCEPT

YourSelfInterpretations &SelfEvaluations
HowdoIevaluatemyown feelings&behaviours?

OthersPerceptions
Howdosignificant othersseeme?
DeVito,2008,pp.323

Self Concept
SocialComparisons
HowdoIcompareto mypeers? CulturalValues
HowdoImeasureagainstthe valuesofmyculture? Success,ethics,genderroles,etc.

Seiler&Beall,2008,pp.703

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ImpressionManagement
HW111/A/C 89 Lecture1:CommunicationProcess PerceptionsSELFCONCEPT

PerceivedSelfvs.PresentingSelf Selfenhancementvs.Other enhancement:boostingselfimagevs. makingothersfeelgoodinour presence

Summary
HW111/A/C 90 Lecture1:CommunicationProcessPerceptionsSelfConcept

EssentialComponents Source/Sender Message Receiver Feedback Channel Context Environment Interference

PerceptionProcess Stimulus Selection Organisation Interpretation Memory Recall

Seiler&Beall,2008,pp.678

o Creatingapositiveimpressionof oneself inordertoinfluencethe perceptionsofothers

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Summary
HW111/A/C 91 Lecture1:CommunicationProcessPerceptionsSelfConcept

Perceptual Differences Perceptualsets AttributionErrors Physical characteristics Psychologicalstate Culture,Gender Media,Internet

Self Concept Selfinterpretations, evaluations Significantothers perceptions Socialcomparisons withpeers Culture

References
HW111/A/C
92

Lecture1:CommunicationProcessPerceptionsSelfConcept

Bove,C.L.,&Thill,J.V.2008.Business communicationtoday (9th ed.).Upper SaddleRiver,USA:PearsonPrenticeHall. DeVito,J.A.2008.EssentialsofHuman Communication (6th ed.).Boston: Pearson,Education. Seiler,W.J.,&Beall,M.L.2008. Communication:Makingconnections (7th ed.).Boston:PearsonEducation.

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