Actuals

Expenses

$$
Profit
&
Loss

2011
Jan

Feb

Revenue

93

Expenses

P or L

Projected

Mar

Apr

1,334

1,017

713

9,406 11,119 11,119

5,224

463

May

Jun

773

Jul

Aug

Sep

1,664

6,971

14,166

3,294 11,341

7,159

9,343

93 -8,943 -9,785 -10,103 -4,511 -2,520 -9,677

-188

4,823

2011

2012

98,323 530,767
103,867 332,765
-5,544 198,002

Projected
Current
Month

Oct

Nov

Dec

25,298

45,831

45,831

10,758

12,914

13,254

14,540

32,917

32,577

Tipping Point (point of 1MM

users)

2013

2014

2015

2,821,257

14,954,347

33,400,616

811,832

2,494,602

6,736,973

2,009,425

12,459,744

26,663,643

Opportunities

Assets

Online Oriental Handmade Industry

Women Unemployment
Unique Viral Sales model

More than 1000 unique products

Special events Management
Community of 10,500+ members
MM3.8+ impressions

Valuation

Shares
$350,000

Sitat Byoot Equity Shares

20%

Wahid Essale /
Cashna.com
Saeed Omar

60%

Wahid Essale / Cashna.com

Saeed Omar
Possible Angel Investor

Possible Angel
Investor

Axis Title

20%

20%
60%
20%

Forecasted FTEs

Forecasted
FTEs
7
10
15
20
25

Gross Revenue - Forecast

1st Year (2011)
2nd Year (2012)
3rd Year (2013)
4th year (2014)
5th year (2015)

98,323
530,767
2,821,257
14,954,347
33,400,616

Investment
$28,000
$0
$70,000

Assigned
Assigned
Required

Axis Title

Gross Revenue - Forecast

40,000,000
35,000,000
30,000,000
25,000,000
20,000,000
15,000,000
10,000,000
5,000,000
0
1st Year 2nd
3rd
4th
5th
(2011) Year Year year
year
(2012) (2013) (2014) (2015)
Forecasted FTEs

10

15
20
Axis Title

25

Registered Members

Registered Members

2011

2011 - 2015

100000

20000000

80000

15000000

60000
10000000
40000
5000000

20000
0

0
Jan feb mar apr may jun jul aug sep oct nov dec

2011

Members - Buyers
2011
3000

2012

2013

Members - Buyers
2011 - 2015
1000000

2500

800000

2000

600000

1500
400000

1000

200000

500
0

0
Jan feb mar apr may jun

jul aug sep oct nov dec

2011

Members - Product Owners

2011

2013

Members - Product Owners

2011 - 2015

2500

1000000

2000

800000

1500

600000

1000

400000

500

200000

2012

0
Jan feb mar apr may jun

jul aug sep oct nov dec

Members - Affiliate Sellers

2011

2011

2012

2013

Members - Affiliate Sellers

2011 - 2015

Members - Affiliate Sellers

2011
14000

Members - Affiliate Sellers

2011 - 2015
2500000

12000

2000000

10000
8000

1500000

6000

1000000

4000
500000

2000
0

0
Jan feb mar apr may jun jul aug sep oct nov dec

2011

2012

2013

ered Members
2015

2013

2014

2015

Buyers
2015

2013

2014

2015

Product Owners
2015

2013

2014

Affiliate Sellers
2015

2015

Affiliate Sellers
2015

2013

2014

2015

Dec
Nov
Oct
Sep
Aug
Jul
Jun
May
Apr
Mar
Feb
Jan

Dec
Nov
Oct
Sep
Aug
Jul
Jun
May
Apr
Mar
Feb
Jan

R1 DBF Products

R1 DBF Products

2011 Sales US$

2011 - 2015 Sales US$

8000

4500

6,000,000
5,000,000

3500
2500

4,000,000

1600
3,000,000

736
690

2,000,000

1008.9
1334.1

1,000,000

462.85
93

2011

R2 DBD Products

2011 Sales US$

2011 - 2015 Sales US$

2000

1500

5000000
4500000
4000000

750

3500000

500
0

3000000

2500000

2000000

1500000

1000000

500000

2011

2500000

2000
0
0
0

2013

2011 - 2015 Sales US$

3000
3000

2012

R3 SitatByoot-Designed
Products

2011 Sales US$

500

2013

R2 DBD Products

R3 SitatByoot-Designed Products
Dec
Nov
Oct
Sep
Aug
Jul
Jun
May

2012

2000000
1500000
1000000

Jun
May
Apr
Mar
Feb
Jan

1000000

0
0

500000

0
0

2011

Product Owners Products

2012

Product Owners Product

2011 Sales US$

Dec

2011 - 2015 Sales US$

20000000

14730

Nov

18000000

10230

Oct

16000000

6480

Sep

14000000

2820

Aug

1820

12000000

Jul

1070

10000000

Jun

658.1

8000000

May

223.65

6000000

Apr

4000000

Mar

2000000

Feb

Jan

2011

2012

2013

R4 Product Owners Produc

(3.5%)

R4 Product Owners Products

(3.5%)

2011 -2015 Commissions US$

2011 Commissions US$

Dec
Nov
Oct
Sep
Aug
Jul
Jun
May
Apr
Mar
Feb
Jan

2013

515.55
358.05
226.8
98.7
63.7
37.45
23.0335
7.82775
0
0
0
0

Warehousing Charges ($0.25)

700000
600000
500000
400000
300000
200000
100000
0

2011

2012

2013

Craft Tools Sales

Warehousing Charges ($0.25)

Craft Tools Sales

2011 - 2015 Charges US$

2011 - 2015 Sales US$

1400000

600000

1200000

500000

1000000

400000

800000
300000
600000
200000

400000

100000

200000
0

0
2011

2012

2013

2014

2015

2011

2012

2013

R8 Craft Package ($4.99)

R9 Pro Package ($19.99)

2011 - 2015 Sales US$

2011 - 2015 Sales US$

4000000

6000000

3500000

5000000

3000000
4000000

2500000
2000000

3000000

1500000

2000000

1000000
1000000

500000
0

0
2011

2012

2013

2014

2015

R10 Unlimited Package ($49.99)

2011 - 2015 Sales US$
12000000
10000000
8000000
6000000
4000000

2011

2012

2013

2000000
0
2011

2012

2013

2014

2015

DBF Products
2015 Sales US$

2013

2014

2015

DBD Products
2015 Sales US$

2013

2014

atByoot-Designed
Products
2015 Sales US$

2015

2013

2014

2015

t Owners Products
2015 Sales US$

2013

2014

2015

uct Owners Products

(3.5%)

2015 Commissions US$

2013

2014

aft Tools Sales

2015

aft Tools Sales

2015 Sales US$

2013

2014

2015

Package ($19.99)
2015 Sales US$

2013

2014

2015