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REPUBLIC OF THE PHILIPPINES POLYTECHNIC UNIVERSITY OF THE PHILIPPINES COLLEGE OF ENGINEERING DEPARTMENT OF COMPUTER ENGINEERING
REPUBLIC OF THE PHILIPPINES
POLYTECHNIC UNIVERSITY OF THE
PHILIPPINES
COLLEGE OF ENGINEERING
DEPARTMENT OF COMPUTER ENGINEERING
NDC Compound, Sta. Mesa, Manila
ENGINEERING MANAGEMENT
ENSC 2073
CASE STUDY #1
ALMA ELECTRONICS: I’ll Dream of You
Submitted by:
Bautista, Charolette
Beleno, Orah Vita
Blanza, Paolo
Candedeir, Glendagrace
Carable, Eric
Carillo, Robert Jay
Valguna, Ma. Krisanta Chelle
BS COE IV-2
Submitted to:
Engr. Del Rosario
Date Submitted: 17 August 2011
PROBLEM 1. What college courses will best suit Mr. Mallari’s sons? a. Will Mr. Mallari’s sons
PROBLEM
1.
What college courses will best suit Mr. Mallari’s sons?
a.
Will Mr. Mallari’s sons accept their father’s idea?
2.
How will Mr. Mallari established his own assembly plan?
OBJECTIVES
To be able to determine the right college courses for each of Mr. Mallari’s sons
Persuade Mr. Mallari’s sons to take the college courses their father picked for them.
Pursue Mr. Mallari’s dream to have his own well established plant
ANALYSIS
Areas of Considerations:
Personal Opinion of Mr. Mallari’s sons
Interest of Mr. Mallari’s sons
1.
Demand
External- the demand for electronic parts that are used in the assembly and
maintenance of radios, tape recorders amplifiers and various selected appliances
in other towns.
Internal-the demand for more man power to serve all the customers various
needs in terms of repair or sales
2.
Competition
External- about Mr. Mallari’s former classmate Estelito Chan well –established
appliance assembly plant in manila and other factory outlets
Internal-about Mr. Mallari’s employees who are striving for higher position or
salary.
3.
Traditional Attitude
External-the trend in the towns he wants to establish his factory
Internal-his company’s rules and regulations
4.
Total Financial Investment
External-total investment in putting up more stores
Internal- own more assets for investing
5.
Possible earnings
SUGGESTED COURSES OF ACTION
From the major problems, we suggest that Mr. Mallri should take into account even the
smallest detail in his business. A single mistake can ruin a perfectly crafted plan. The
analysis part of the case analysis will provide him a simple but firm foundation of actions
he can perform in the future to sustain his current stability and to further support the
scheme he is planning to implement.
Mr. Andy Mallari should first consult his sons for their willingness to participate in
their father’s dream of having a plant and business that will flourish the same way his
friend’s business did. If they agree, he should pick the best course that would fit the
friend’s business did. If they agree, he should pick the best course that would fit the
personality and interest of his sons so that at some point, they will learn to love it. If at least
one of them will not agree, he should at least respect their decision.
CONCLUSIONS AND RECOMMENDATIONS
Base on the story of Mr. Mallari, our group concludes that an experienced individual
performs not only as a businessman but also an efficient individual. He started as a small
businessman until he became a successful one. This transition certifies him as a man of
wise decision –maker and as well as a father. If he will take necessary steps to fulfil his goal,
he will need not to worry about his future plans and the education of his sons.
The following recommendations are being considered by the group:
a.
Mr. Andy Mallari should suggest the following courses: ECE, Accountancy,
Business Administration
b.
He should consult his friend for detailed information about his business.

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