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MUHAMMAD RASHID NAZIR

D-2/4, Aiwan-e-Sadr Colony Islamabad


03335343311 • mr_rashid100@hotmail.com
OBJECTIVE
Retaining a position where I can perform efficiently
according to my skills and abilities to achieve
organizational objectives in an effective manner.

WORK EXPERIENCE
Account Management Executive
(Since Aug-2008)

Red Communication Arts (Pvt) Limited Islamabad


Basic Duties are;
 Exploring new business opportunities in the local markets,

establishing relationships with existing clients for business


promotions.

Account Management Executive


(Feb 2008- Aug 2008)

Orient Advertising (Pvt) Limited Islamabad


Basic Duties were;
 Meeting clients for enhancing relationships for daily
advertisements & financial recoveries, preparing promotional
campaigns and providing marketing solutions for them.
 Managing BTL activities (banner, streamers, billboard
placement, Moppies etc.) for Govt. and Commercial clients.

Trainee
(2 Months)

Orient Advertising (Pvt) Limited Islamabad


Basic Duties were;
 Understanding basics of advertising and media world.
Introduction with clients.

EDUCATION
MBA-Marketing (CGPA 3.39)
(2006-2008)

COMSATS Institute of Information Technology Islamabad

RESEARCH & PROJECTS


 Published a case study on “Balance” mineral water by
Mitchell’s Fruit Farms Ltd. which identifies its problems and
possible solutions for its success.
 Launched an expensive product in the institute with
successful marketing efforts and generated excellent
profits.
 Strategic Analysis of ChenOne including SWOT analysis,
generating and implementing strategies to achieve its
short term and long term objectives.
 Research based on identifying problems for new product
developments by (KFC) and developed strategies and
tactics for its success in the market.
 Successful change of packing of Peek Freans Peanut Pik
Biscuit which helps to enhance its brand image,
advertising and awareness.

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