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Innovate in the Open

The strange world of Chaords, Open Innovation and Crowdsourcing

Pascal Finette Mozilla

A long time ago in a galaxy far, far away

but first

WHAT

OPEN

OPEN
i s t h e n ew b l a c k

OPEN
is everywhere

Snowboards

MTBs

Surgery

IT

then

WHY

No matter who you are, most of the smartest people work for someone else.
Bill Joy Sun Microsystems

S No matter who youW are, E most of the smartest people N else. work for someone D A B
Bill Joy Sun Microsystems

Knowledge is unevenly distributed in society


Fredrich von Hayek (1945)

Knowledge is sticky
Eric von Hippel (1994)

The Innovation Funnel

Most innovation efforts suffer from lack of initial variety and number of approaches.

Karim Lakhany Harvard Business School

But (how) does it apply to me?

Selection/Use Knowledge
Distributed

Solution Knowledge

Tournaments

Community

Concentrated

Internal

Market Feedback

Concentrated

Distributed

Source: Karim Lakhany (Harvard Business School) Idea Cloud

and finally

HOW

Act One

1994

1998

1998 II

2001

State of Innovation

Act Two

2004

New York Times

Firefox 2

Act Three

Community

Record Breaking

500 Million Strong

Rules for Revolutionaries

Superior Products
Matter

Push (most) Decision Making to the Edges

is key

Communication

make it

easy

Communities are not Markets.

Members are Citizens

Godspeed!

dont forget

p@mozilla.com @pfinette

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