Beruflich Dokumente
Kultur Dokumente
Sagaljit Kaur
COURSE CONTENT
Introduction to Communication: Definition, Role, Purpose, Importance, Types Communication Process 7cs of Communication Barriers to communication, Channels of communication Oral & written communication, listening
REFERENCE BOOKS
Business Communication : Urmila Rai & S. M. Rai Business Communication : R. C. Bhatia Business Communication : M. K. Sehgal Business Communication : P. D. Chaturvedi
MARKS DISTRIBUTION
Theory Paper: 60 marks
SESSION PLAN
SSN No 1 2 3 4 5 6 7 8 9 10 11 12 TOPIC Introduction to Communication Types of communication & Process of communication Communication Structure, Barriers & Gateways in communication Communication in Organisation & 7 Cs of communication Oral communication Writing Purpose, Clarity, techniques, Report Writing Non verbal Communication-Body Language Writing CVs and Business Correspondence Communication Technology Group Discussion & Interview Mock Group Discussions & Interviews Revision TEACHING METHODOLOGY Powerpoint Powerpoint Powerpoint Powerpoint Powerpoint Powerpoint, Powerpoint Powerpoint Powerpoint Powerpoint
The single biggest problem in communication is the illusion that it has taken place.
~George Bernard Shaw
Keith Davis further explains, The only way that management can be achieved in an organization is through the process of communication.
Written Word
Definition
Communication is a 2 way process in which there is an exchange and progression of ideas towards a mutually accepted direction or goal. For this process to materialize you have to identify basic elements of communication. i.e. : sender, channel, message, receiver, feedback.
Oral-
CHARACTERISTICS OF COMMUNICATION
The target receiver may receive less or more, or even something other than what we intended to convey.
It is an ongoing activity which is always changing, in motion and grows and develops.
Communication is systemic.
All components affect each other. Disturbance at any stage in the communication process affects the entire process.
The participants (source & receiver), share as well as exchange thoughts and meanings.
OBJECTIVES OF COMMUNICATION
1. To give and receive information. (information should be authentic and reliable) 2. To provide advice.
- It is subjective, opinionated. - It is given on personal or official matters - Today the need for expert advice has increased with complexity of business
3. To provide counseling.
4.To issue orders and instructions.
OBJECTIVES OF COMMUNICATION
5. To impart training and education. E.g.- Lectures, Training Programs 6. To persuade/convince people. E.g.- Sales call, Sales presentation
OBJECTIVES OF COMMUNICATION
To receive suggestions - Feedback - Useful source for new ideas
To improve morale - Communication regarding policies & procedures to avoid rumours To improve discipline - Explanation of disciplinary actions.
CONVENTIONAL MODES
Mail: Postal Service, Speed post. Courier: Are private. Modern, sophisticated form of messenger or runner. Hand Delivery: Delivery of parcels, documents within the city by the organizations delivery boys.
CONVENTIONAL MODES
Telegraph: Transmitting codes in morse code. Telegrams can be sent ordinary/express. Gives an impression of urgency.
Telex: Short form of Teleprinter Exchange. Provides instantaneous communication through a direct dial teleprinter-to-teleprinter system.
MODERN METHODS
Billboards:
Meant
for
Newspaper & Magazine: Used by business houses to invite tenders, recruitment & other public notices.
Television: Audio-visual medium. It has the ability to transmit live events. Films: Most powerful medium of communication.
FEW FACTS
You have over 630 muscles in your body. Eye muscles are the busiest muscles in the body. Scientists estimate they may move more than 100,000 times a day. You have over 30 muscles in your face to help you smile or frown. It takes 17 muscles to smile and 43 to frown. SO SMILE EVERYTIME YOU SEE SOMEONE. The strongest muscle in your body is your tongue. USE IT EFFECTIVELY. It takes the interaction of 72 different muscles to produce human speech.