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Technology Marketing Research 2012

Weve got them pin-pointed!


Do you really know what the technology audience wants and needs from you when it comes to your marketing campaigns? Kingpin, an award winning marketing agency, is proud to announce the publication of Technology Marketing Research 2012 in conjunction with B2B Marketing; the definitive guide to understanding both the technology audience in the UK and where your own organisation's marketing efforts sit within it. We are offering you the opportunity to benefit from a detailed analysis of IT decision makers tastes and trends when it comes to accessing and receiving industry information and allowing you, to benchmark your campaigns against those of your peers to really understand best practices and how to maximise your marketing investment.

Count on us...
We know the audience. Its what we do. Kingpin is an IT focused marketing agency. With an up-to-date panel of over 15 000 UK IT Decision Makers and an experienced marketing intelligence team at our disposal, you can be assured that we have unique contact opportunities that result in quality market-focused results that will benefit your business.

The Bottom Line


You are invited to take advantage of our introductory offer at 2,250.00 if purchased by the end of August 2012. After August 2012, the price for this all-encompassing piece of research will be 3,500

What youll thank us for?


Two distinct audiences providing a 360 degree picture of technology marketing arena. In a nutshell, our unique, in-depth research piece presents the marketing methods IT decision makers are most receptive to including; detailed information about how purchase decisions are made internally and who you really need to be talking to. Following extensive drill-down interviews with over 500 UK-based IT decision makers (ranging from CIO to developer level) we have collated their valuable views, needs and preferences into an indispensable document for your marketing needs. By supplementing your own market research activities, our research will help you find precise answers to your who, what, when, where and how queries.

What you will get;


50+ pages of tailored research focusing on UK technology marketing trends, undertaken in June August 2012, which includes: IT DM perceptions of and preferences for, marketing communication (including print, online, telemarketing, events, social media, research and PR) Marketing Manager first-hand experience of targeting these audiences, what has worked, what hasnt, what they have learnt and why Information that is based upon open, unprompted questionnaires resulting in genuine, impartial responses.

Contact
The delivery date for this research is September 2012. Please contact Korab Lami or Cathy ONeill to take advantage of this opportunity.

Moreover, we've interviewed 200 Marketing Managers in the UK and you'll be able to benchmark your own performance against those of your peers; korab@kingpin-intelligence.com understand some audience misconceptions and potential campaign pitfalls, learn from others success cathy@kingpin-intelligence.com stories and best practices and uncover new ideas.

Copyright 2012 Kingpin Intelligence All rights reserved www.kingpin-intelligence.com

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Kingpin Intelligence Marketing Research has been developed Introductory offer of 2,250.00 in conjunction with B2B marketing in order to give insight into (providing purchase is themarketing methods IT decision makers are most receptive completed prior to to including detailed information about how purchase deciSeptember 1st 2012.) sions are made internally and who you really need to be talking to in these organisations.

Please sign and fax or mail back to confirm the above order. Client signature......................................................................................................................... PO Number..............................................................Date.......................................................... Please note all orders are subject to the Kingpin Intelligence terms and conditions, copies of which can be supplied upon request

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