1 A Selected Bibliography on Jan Tschichold Precision, perfection and print characterize Jan Tschicholds illustrious vocation as a typographer and

graphic designer. Trained initially as a calligrapher, his eye for exactitude developed, leading him through a diversity of perspectives that included the modernist view, Russian constructivism, and finally to a post-modernist sensibility. Although this plurality of attitudes reflected both in Tschicholds writings and design encompass the tenets of these schools, he clearly values the formalism (in the sense of exactness) associated with each. Tschicholds ground-breaking work, The New Typography is an impassioned statement that calls for a complete break from past typographic principles and style. Rejecting the constraints present in the tightly organized and classical mise-en-page, he sets forth principles resonate with those of free verse. Yet, even in his protestations against classical, formal structure typified by masterworks of the past, Tschichold is explicit and exacting in his freedom. His type is precisely defined, placed and balanced on a page. His design, even when asymmetrical, balances relationships between textual inscriptions, their size and weight, as it is integrated with images. The poise inherent in his design captivates the eye while also communicating visually. In kicking off this bibliographic foray into Jan Tschichold, his name had loomed in memory mostly for his achievement in reinventing the design of Penguin Books. Furnishing an overview of his accomplishments and influence seemed perfectly manageable. One learns. Tschicholds reputation rests among the greats in typography, graphic design and book design, but only within limited circles. However, his influence, along with other modernists and post-modernists, has affected visual culture both

2 subliminally and palpably. Esteemed in his lifetime for innovations in typography and graphic design, his prominence is, once again, rising. More than thirty years after his death, it seems his principles of typography and book design are garnering attention and momentum. Richard Hollis recently wrote a remembrance in honor of his achievement in 20th century design. Hollis pointed to his titanic importance as a twentieth century typographer and a resurgence of interest in his achievements. Recent publications are numerous. Having reviewed the enormity of his influence and prominence, a study of his principles and perspective on the organization of the mise-en-page, typography and materiality can potentially bear rich fruit, providing fresh insight into contemporary visual culture. In performing this, paradoxically one will also grasp those classical principles he disavowed, but are unmistakably evident within his precision. Bibliography: A Brief Overview of Tschicholds Influence Birdsall, David. Notes on Book Design. New Haven: Yale University Press, 2004. Print. Bringhurst, Robert. The Elements of Typographic Style. Vancouver: Hartley & Marks, 2004. Print. Bruckner, D. J. R. "On Our Good (and Bad) Books." Design Quarterly 155 (1992): 2933. Print. Bungard, Brigitta. "Rediscovering the New Typography." Inside/Out. New York: MoMA, 2010. Vol. 2012 of MoMA. Print. Burke, Christopher. Active Literature: Jan Tschichold New Typography. London: Hyphen Press, 2008. Print. ---. The Art of Typography. London: Hyphen Press, 2008. Print.

3 Chappell, Warren, and Robert Bringhurst. A Short History of the Printed Word. Vancouver: Hartley & Marks, 1999. Print. Charchar, Alex. "Jan Tschichold". New York, 2009. Refections of the Joyous Elegance of Graphic Design & Creative Thought. Retinart. 2012. <http://retinart.net/artistprofiles/jan-tschichold/>. Constantine, Mildred. "The Poster Collection." The Bulletin of the Museum of Modern Art 18.4 (1951): 2-16. Print. Day, Kenneth. Book Typography: 1815-1965 in Europe and the United States. Chicago: University of Chicago, 1965. Print. DeJong, Cees W. Jan Tschichold, Master Typographer: His Life, Work and Legacy. London: Thames & Hudson, 2008. Print. Doubleday, Richard B. Jan Tschichold Designer: The Penguin Years. New Castle, Delaware: Oak Knoll Press, 2006. Print. Frascara, Jorge. "Graphic Design: Fine Art or Social Science?" Design Issues 5.1 (1988): 18-29. Print. Godfrey, Jason. 100 Classic Graphic Design Books: Bibliographic. 2009. Print. Hutner, Martin. A Century for the Century: Fine Printed Books 1900-1999. New Hampshire: David R. Godine, 2004. Print. "Jan Tschichold." Encyclopedia Britannica. 2012. Jubert, Roxane, and John Cullars. "The Bauhaus Context: Typography and Graphic Design in France." Design Issues 22.4 (2006): 66-80. Print. Kinross, Robin. "Emigre Graphic Designers in Britain: Around the Second World War and Afterwards." Journal of Design History.3 (1990): 1. Print.

4 Kinross, Robin, and Richard Hollis. "Conversation with Richard Hollis on Graphic Design History." Journal of Design History 5.1 (1992): 73-90. Print. Lupton, Ellen. Letters from the Avant Garde. New York: Princeton Architectural Press, 1996. Print. ---. Thinking with Type: A Critical Guide Design Briefs. New York: Princeton Architectural Press, 2004. Print. Lyon, Christopher. "The Poster at the Modern: A Brief History." MoMA 48 (1988): 1-2. Print. McLean, Ruari. Jan Tschichold: A Life in Typography. New York: Princeton Architectural Press, 1997. Print. Moran, James, ed. Printing in the 20th Century: A Penrose Anthology. New York: Hastings House, 1974. Print. Martijn F. Le Coultre and Purvis, Alston W. Jan Tschichold: Posters of the Avante Garde. Trans. Mader, Don. Basel: Birkhuser Architecture, 2003. Print. "Printing and the Mind of Man." Ed. British Museum. Earl's Court, London: Bridges & Sons LTD and The Association of British Manufacturers of Printer's Machinery LTD, 1963. Print. Spencer, Herbert. Pioneers of Modern Typography. London: Lund Humpheries, 1969. Print. Storkerson, Peter. "Jan Tschichold and the Language of Modernism." Visible Language 30.3 (1996): 314-29. Print. Tschichold, Jan. "Something About Book Design." Design Issues 9.2 (1932): 77-79. Print.

5 ---. "Chinese and Japanese Colour Wood-Block Printing." Leonardo 4.1 (1971): 75-79. Print. ---. The Form of the Book: Essays on the Morality of Good Design. Trans. Hadeler, Hajo. Graphic Design in the Postmodern Era. London: Hartley & Marks, 1997. Print. ---. The New Typography: A Handbook for Modern Designers. Trans. McClean, Ruari. Berkeley: University of California Press, 2006. Print. Twyman, Michael. Printing: 1770-1970. London: Eyre & Spottiswoode Ltd, 1970. Print. ---. "Assymmetric Page Design in Lithgraphed Books of the Nineteenth Century: The Convergence of Manuscript and Printing." Journal of Design History 5.1 (1992): 5-17. Print. Vanderlans, Rudy, ed. Emigre No. 70: The Look Back Issue. 1st ed. Berkeley: Gingko Press, 2009. Print. Wilson, Adrian. The Design of Books. New York: Reinhold, 1967. Print.