Coca cola With a portfolio of more than 3,500 beverages, from diet and regular sparkling beverages to still

beverages such as 100 percent fruit juices and fruit drinks, waters, sports and energy drinks, teas and coffees, and milk-and soy-based beverages, our variety spans the globe.

Soda. Pop. Soft drinks. Anyway you say it, sparkling beverages are non-alcoholic, carbonated drinks containing flavorings, sweeteners and other ingredients. No matter what your taste, sparkling beverages come in many forms, including regular, low-calorie, nocalorie, caffeinated and caffeine-free drinks.

The amount of calories varies in soft drinks, depending on the sweetener used. Soft drinks get their fizz from the carbon dioxide added under pressure into the beverage solution. The pop that occurs upon opening a soft-drink container is the sound of carbon dioxide being released in the form of bubbles. The unique flavor profile and refreshing quality of a sparkling beverage is at its best when there is a good balance of carbonation in the drink. In liquids, carbonation helps give sparkling beverages a characteristic "biting" taste. Sparkling beverages also contain small amounts of sodium, primarily from the water used to produce the beverage. Soft drinks may also supply phosphorus and small amounts of potassium. To learn more about the nutritional content of soft drinks, be sure to read product labels which will provide, in accordance with local or regional labeling guidelines, valuable nutrition information. Our policy is to provide nutrition labeling information for all of our products, with the exception of certain returnable bottles, fountain beverages and waters (unsweetened, unflavored), for which nutrition information is provided by alternate means, e.g., via corporate websites. We believe in the importance and power of 'informed choice,' and continue to support fact based nutrition labeling and education and initiatives that encourage people to live active, healthy lifestyles. Get more information on The Coca-Cola Company's approach to nutrition labeling.

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Sample Sales & Marketing Executives' Manual - Table of Contents
TABLE OF FIGURES LIST OF REFERENCED PROCEDURES PURPOSE SCOPE

Responsibility Exclusions Management Responsibility Sales & Marketing Organization Management Commitment Management Sales & Marketing Policy Planning Responsibility, Authority, and Communication Management Reporting Business conduct

SALES & MARKETING MANAGEMENT SYSTEM

Objectives Requirements Transactions Documentation Security

PROCESSES AND CONTROLS

Marketing Planning Marketing Tactics Sales Sales & Marketing Administration Product Management

RESOURCE MANAGEMENT

Provision of Resources Human Resources Infrastructure Work Environment

REVISION HISTORY