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18 For its complaint against Defendant, Plaintiff Time’s Up, Inc. (“Time’s Up”) complains
19 and alleges as follows:
20 NATURE OF ACTION
21 This is an action for trademark infringement and unfair competition under federal
22 statutes, with pendent claims for common law trademark infringement, state deceptive
23 trade practices, and intentional interference with prospective economic advantage. Plaintiff
24 seeks damages, attorneys’ fees, costs, and preliminary and permanent injunctive relief.
25 JURISDICTION
26 1. This Court has subject matter jurisdiction over this case pursuant to 28 U.S.C.
27 §§1331 and 1338(a). This Court has supplemental jurisdiction over Plaintiff’s state law
28 claims pursuant to 28 U.S.C. § 1367(a).
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1 2. This Court has personal jurisdiction over Defendant based upon the following:
2 (a) Defendant regularly conducts business in Las Vegas, Nevada; (b) Defendant operates a
3 web site on the Internet that is accessible to residents of the State of Nevada; and (c)
4 Defendant committed tortious acts that it knew or should have known would cause injury to
6 3. Venue is proper in the United States District Court for the District of Nevada
7 under 28 U.S.C. § 1391(b) and (c). Venue lies in the unofficial Southern Division of this
8 Court.
9 PARTIES
10 4. Plaintiff Time’s Up is a Nevada corporation with its principal place of business
11 in Las Vegas, Nevada. Time’s Up manufactures mouse pads and related computer
3773 Howard Hughes Parkway, Suite 400 North
14 Georgia corporation with its principal place of business in Alpharetta, Georgia. Defendant
15 regularly conducts business in the State of Nevada via a web site on the World Wide Web,
20 DIGISPEC; WHEN YOU THINK OF MOUSE PADS… DIGISPEC; and WHEN YOU THINK
21 OF MOUSE PADS… (collectively, the “WHEN YOU THINK OF MOUSE PADS Marks” or
22 the “Marks”).
23 7. Plaintiff Time’s Up owns the Marks and owns pending trademark applications
24 before the United States Patent and Trademark Office for the marks WHEN YOU THINK
26 DIGISPEC in connection with the custom manufacturing of mouse pads, counter mats,
27 coasters, notepads, calendars, cups and containers, and for online retail sales, catalog
28 sales and wholesale distribution of mouse pads, counter mats, coasters, notepads,
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1 calendars, cups and containers. A copy of Plaintiff’s federal trademark applications are
4 WHEN YOU THINK OF MOUSE PADS Marks and substantially more resources in
5 promoting its products and services in the United States and throughout the world, for more
6 than 11 years. The result of these efforts has been the establishment of a name and
7 trademark that represents a business known as a provider of high quality goods and
9 9. Time’s Up began using the WHEN YOU THINK OF MOUSE PADS Marks in
10 connection with its mouse pad and related computer accessories in 1998 and since that
11 time has continuously used the Marks in connection with the advertising and promotion of
3773 Howard Hughes Parkway, Suite 400 North
12 its products and services in the United States and around the world.
GREENBERG TRAURIG, LLP
13 10. Based on its extensive use, Time’s Up owns the exclusive right to use the
Las Vegas, Nevada 89169
14 WHEN YOU THINK OF MOUSE PADS Marks in connection with mouse pads and related
15 computer accessories.
17 variation of Plaintiff’s WHEN YOU THINK OF MOUSE PADS Marks to advertise its line of
18 mouse pads and computer accessories. Specifically, Defendants commenced sending out
19 widely distributed flyers via email to advertise their competing products. See Defendant
24 and MAT MESSAGES name together with a collage of images showing Defendants’
25 products.
26 13. The title of the flyer is confusingly similar if not identical to Plaintiff’s WHEN
28
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1 14. By using a title on this flyer that is confusingly similar to Plaintiff’s Marks,
4 Defendant’s flyer and products and/or to cause consumers to wrongfully believe that
5 Defendant or its products are somehow affiliated with Plaintiff when such is not the case, or
6 at the very least, to cause initial interest confusion in order to entice the consumer to read
9 15. Plaintiff’s Marks were distinctive at the time Defendant began its use of a
11 16. Upon information and belief, Defendant did not believe or have reasonable
3773 Howard Hughes Parkway, Suite 400 North
12 grounds to believe that the use of a confusingly similar variation of Plaintiff’s protected
GREENBERG TRAURIG, LLP
14 17. Defendant is not entitled use Plaintiff’s WHEN YOU THINK OF MOUSE
15 PADS Marks to compare Defendant’s products to Plaintiff. Plaintiff’s WHEN YOU THINK
16 OF MOUSE PADS Marks are unnecessary to identify Plaintiff or its products, and Plaintiff’s
17 products can be readily identified without using Plaintiff’s WHEN YOU THINK OF MOUSE
18 PADS Marks.
19 18. Further, Defendants use of large, bolded text to set off its infringing use of
20 Plaintiff’s Marks from the rest of the flyer, and Defendants prominent, indeed primary,
21 placement of Plaintiff’s WHEN YOU THINK OF MOUSE PADS Marks as the fist line and
22 title of the flyer, together with the bold and large text of Plaintiff’s DIGISPEC mark
24 products.
27 19. Plaintiff incorporates the allegations in the preceding paragraphs as if fully set
28 forth herein.
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2 Plaintiff’s Marks in connection with Defendant’s web site, mouse pads and computer-
7 among consumers who may falsely believe that Defendant’s business and/or goods and
8 services are associated with Plaintiff’s or that Plaintiff sponsors or approves of Defendant’s
11 suffered, and will continue to suffer, monetary loss and irreparable injury to its business,
3773 Howard Hughes Parkway, Suite 400 North
15 23. Plaintiff incorporates the allegations in the preceding paragraphs as if fully set
16 forth herein.
18 Plaintiff’s Marks in connection with Defendant’s goods and services constitutes a false
23 25. By using Plaintiff’s Marks with the knowledge that Plaintiff owns and has
24 used, and continues to use, its Marks in Las Vegas, across the United States, and around
25 the world, Defendant has intended to cause confusion, cause mistake, or deceive
26 consumers.
27 26. As a direct and proximate result of such unfair competition, Plaintiff has
28 suffered, and will continue to suffer, monetary loss and irreparable injury to its business,
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4 27. Plaintiff incorporates the allegations in the preceding paragraphs as if fully set
5 forth herein.
6 28. By virtue of having used and continuing to use its Marks, Plaintiff has
9 Marks infringes Plaintiff’s common law rights in its trademark, and this use is likely to cause
10 confusion, mistake, or deception among consumers, who will believe that Defendant’s
11 mouse pads and/or computer accessories originate from, or are affiliated with, or endorsed
3773 Howard Hughes Parkway, Suite 400 North
14 common law trademark rights under Nevada and other common law, Plaintiff has suffered,
15 and will continue to suffer, monetary damages and irreparable injury to its business,
20 31. Plaintiff incorporates the allegations in the preceding paragraphs as if fully set
21 forth herein.
22 32. Upon information and belief, in the course of operating its business,
24 association with Plaintiff by using a mark confusingly similar to Plaintiff’s Marks and
26 33. As the direct and proximate result of Defendant’s conduct, Plaintiff has
27 suffered, and will continue to suffer, monetary damages and irreparable injury to its
6
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4 officers, agents, servants, employees and/or all persons acting in concert or participation
5 with them, or any of them, from using Plaintiff’s Marks or confusingly similar variations
6 thereof, alone or in combination with any other letters, words, letter strings, phrases or
7 designs, in commerce or in connection with any business or for any other purpose
8 (including, but not limited to, on email flyers, web sites and in domain names);
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/s/ F. Christopher Austin
17 Mark G. Tratos (Bar No. 1086)
F. Christopher Austin (Bar No. 6559)
18 3773 Howard Hughes Parkway, Suite 400 N
Las Vegas, Nevada 89169
19 Counsel for Plaintiff
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