Beruflich Dokumente
Kultur Dokumente
Project : - The Story of The Vada Pav. Class: - F.Y.B.M.S.-A. Year:-2010-2011. Subject :- Principle Of Management.
Preparation
Finely cut green chilies and ginger and a phodani (tempering) of mustard seeds and turmeric are added to a mash of boiled potatoes, and after dipping patties of the mash in an herb-seasoned batter of gram flour, the patties are deep-fried. Vada pav is typically served with a chutney (sauce) which is commonly made out of shredded coconut meat, tamarind pulp, and garlic. Variations of the above basic dish include "cheese vada pav" (where slices of cheese are added); "samosa pav" (where a "samosa" is used instead of a vada); and "Jain vada pav" (where vada ingredients do not include onions, garlic and potatoes). Vada pav served in the nearby state of Gujarat is usually fried in Butter or edible Oil. The Pav is first fried in a mixture of Butter or Oil and dried red chilly powder. After that the chutney is applied in the hot fried Pav and the Vada is placed in between. This is the only difference between Vada pav in Gujarat and Maharashtra. In the state of Gujarat, the original unfried Vada Pav recipe is referred to as "Bombay Vada Pav".
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Jumbo King began its journey to brand the Vada Pav on 23rd August 2001. Inspired by western models and applying it to Indian food, Jumbo King believes that the common man has the constitutional right to get hygienic food at an affordable price! Jumbo King has been founded by MBA couple Dheeraj Gupta and Reeta Gupta. Jumbo King has a team of people spanning the functional areas of operations, business development, franchisee relations and marketing. An operation looks into store running, logistics and training. The head office at Jumbo King is called the Support Centre and the operation team supports the franchisee network and their staff to run the store as per the guidelines laid down by the franchising system of Jumbo King. The business development team looks at increasing the number of outlets by ensuring a new outlet to be opened as fast as possible, for which they do a strong survey and ensure that the outlet is in the best possible area.
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Franchisee relations have to be maintained by solving their queries and lending a helping hand wherever possible. Marketing looks after the media, promotions, branding etc. Jumbo King celebrates 23rd August as the Vada Pav Day since on that day of 2001 it came into existence. The Journey
Company Profile.
Concept: Fast Food Retail Chain Territory: Nationwide Training Provided: Initial Franchisee Certification Programme for 2 days and then continuous upgradation Marketing Support: Branding, Promotions, Tie-ups, various Marketing activities to keep desired sales level. Agreement Term: Initial Terms 9 years, to be renewed every 3rd year of operation. Number of Units: Presently 45 Franchisee Units Outside Country: Plan to operate internationally in future Investment Required: 5, 00,000.00 to 1, 00, and 00,000.00 Business Established: 2001 Franchising Commenced: 2004 Qualifications Required: Business Experience of 4 to 5 years; preferably in food and beverage industry; Time commitment of 10/12 hours in a week; Minimum graduate, with knowledge of Local and English Language.
Our directors:
Mr. Dheeraj Gupta: Graduate in Hotel Management and Catering Technology from IHM Mumbai, Post graduate MBA from symbiosis Pune. Looks after the franchising program, operations and finance. Mrs. Reeta Gupta: Biochemistry graduate from Mumbai University and Post Graduate MBA from Symbiosis Pune. Looks after the marketing and liaison.
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Members of The Group:Shawn Dias-31. Asmit Joshi-51. Sheryl Thomas-74. Aatish Ghosh-37. Sneha Kavatrekar-54. Sanjay Jain-48.
Thank You
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