MEDICAL DOCTOR ASSOCIATION DETERMINING NEEDS FOR THE INTERNET

By Kendra Squires

April 20, 2012

Prepared For John Craig Professor

TABLE OF CONTENTS EXECUTIVE SUMMARY1 Abstract...2 Introduction.3 Discussion...4 Finding the Best Internet Provider...6 List of Tables Benefits of Century Link v. Comcast...6

ABSTRACT This report determines whether or not Medical Doctor Association (MDA) needs the Internet to improve their company. To make this decision I am researching two Communication Providers Tear I and Tear II in comparing cost and value. INTRODUCTION BACKGROUND GOAL The goal of this assignment was to determine whether or not the Internet was a necessity to benefit the business and to determine if the company would derive from Internet access. Weighing out the costs and benefits of both. I researched both Century Link and Comcast. After my research I have determined that the Internet would benefit the company and would be a good source of information for the customer and the company. The purpose of this report is to enlighten the company of my research and explain how I came to my decision. RATIONALE For my study I choose two different types of Communication Solution Providers, Tear II and I. I picked these two types of providers because this is what is accessible to the company. Century Link is a Tear I provider and Comcast is a Tear II provider. The areas I looked at for comparison are cost v. value. Method This report determines whether or not MDA needs the Internet to improve their company. To make this decision I am researching two Communication Providers Tear I and Tear II in comparing cost and value. I will determine the best provider for this business through my research. Determining Feasibility My approach in researching cost v. value within the Tear I and Tear II Providers was to meet with sales represenitives from each company. After providing them with my criteria they presented me with their extensive product offering. Both companies have a full Internet product offer and I gained insight on both cost and value for each company. Explanation of Criteria I used the following criteria to reach my conclusion: 1. Current Before meeting with the sales representatives I made it clear that I need the most current and product offerings and promotions available in order to compare price v. value. 2. Credible After receiving the information from both Communication Solutions Providers I verified pricing information that was presented on their websites to ensure credible information.

Conclusion After doing my research of Tear I and Tear II providers I am able to conclude that the Internet will improve MDA as a company. I was able to find numerous offerings to meet their criteria. Discussion Finding the best Internet provider Introduction I am researching if MDA will benefit from Internet access and who will be the best provider. The purpose of this research is to compare cost v. value of Tear I and Tear II providers. I met with Comcast and Century Link and gathered their most current product and promotional offerings. If I can verify the cost and value needs of MDA will be met through the internet provider I can come to the conclusion that the internet would be a asset to the company. Findings After meeting with both representatives and verifying the information they provided I compiled a list of the benefits MDA would experience from having Internet Access. Table I below shows the list. Table 1 Benefits List BENEFITS COST EFFECTIVE ACCOUNT TEAM SCALABLE SUPPORT

CENTURY LINK YES YES YES YES

COMCAST YES NO YES NO

CONCLUSION After doing this research I have concluded that the Internet would be a huge benefit to MDA. It allows them to bring in new customers at a low cost that fits within their budget. It enables customers to have 24 -hour accesses to any questions or concerns that they may have and it also proposes a constant availability of information that the company offers. Through promotions both companies offer free equipment upgrades with contract extensions. Since MDA has been in business for over 50 years they have no problem extending there contract in exchange for free equipment upgrades. Doctors working for MDA will now have unlimited online access to the resources they need.

BIBLIOGRAPHY Bundles. (2012). Retrieved from http://www.centurylink.com/home/bundles/ Deals and promotions. (2012). Retrieved from http://www.comcast.com/Corporate/shop/existingproductoverview.html