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A FEASIBILITY STUDY ON PINOYFLAVORED PIZZA

SOCIOECONOMIC STUDY
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A FEASIBILITY STUDY ON PINOYFLAVORED PIZZA

CHAPTER 2 SOCIO-ECONOMIC STUDY

The socio-economic impact of this study will clearly state the relevance of the study to the external environment.

Beneficiaries of the Study

As our business affects our overall environment, Filipizza envisions itself to be a leading pizza shop that will help the main beneficiaries of the project which are the proponents family as well as the society and its consumers. We, who take risk in selling Filipino style pizza in our country will provide better standard of living to our employees and for those people who will be buying our product to know the uniqueness of the Filipino cuisines top on our favourite snack, pizza. Uplifting the economic status by changing the usual western-style pizza to our own Filipino style, giving the best and quality service to our
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consumers, considering their rights to satisfy their own needs by providing our products with reasonable price.

Socio-Economic Contributions of the Study

CONTRIBUTIONS TO THE ECONOMY

A business was made not only to gain personal profits, it also has the responsibility to help in the improvement of the economy of the country were the business is conducting their operations. As we present this feasibility study, the group tries to determine the contribution of the business to the improvement of living standards, improvement of the society and its impact on the following aspects: employment and income, taxes, supply of commodities, the demand for materials, Health and well-being, Saving energy, the training and development of our partners and tourism in the country. Employment Generation

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The first one to be mention as an ideal employer and socially responsible company, Filipizza as the proposed pizza shop will give opportunities for everyone. It will be established not only to give personal profit but also to give chances of opportunity for those people who are looking for a source of income to survive day to day living by means of employing themselves for work. Providing a large scale of employment for everyone with a sound working environment, equip with the right tools that will help them to nurture themselves while at the same time gaining income to support their family needs. Giving the employee the right compensation based on their performance considering the laws from the Labor Code as well as the legislation to protect our peoples right.

Supply of Commodities The production rate of pizza is high in the demand for its basic ingredient

is dough, which is also used to make breads. The product will sustain its existence in the industry not only because of its availability to eat but also of its delightful taste for everyone and its uniqueness and nationalistic appeal to people. The pricing of Filipizza products is based on the ingredients used in making it. It also depends on the economic movements such as inflation rate, maintaining optimum supply for achieving the demand.

Demand for Materials All raw materials and production process are exclusively from this country.

It is a Filipino style pizza so it guarantees and assures that everything our


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business would need is here in the country, Philippines. Patronizing our local producers and giving them our trust to be a responsible supplier for their customers while at the same time, building partnership to sustain both businesses thus helping each other to attain the goals and objectives of both premises.

CONTRIBUTIONS TO THE WORKPLACE AND MARKETPLACE

Training and Development Our store partners will undergo comprehensive training that enables them

to perform their jobs and helps them advance their careers. They will be more productive and efficient persons and at the same time, they will have an opportunity to gain self-confidence and courage on how to act or perform accordingly in their chosen field of work.

Health and Well-Being To address our customers health and wellness needs, Filipizza will have

menu offerings that will provide nutrition information on the product via an onstore brochure and online and reduced trans-fat content in our food products.

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Filipizza will also have healthcare benefits available to eligible in our full and part-time partners, despite rapidly rising costs.

CONTRIBUTIONS TO THE PHILIPPINE TOURISM

Filipizza as a business entity whose major operation is to produce a pizza product with the touch of Filipino cuisine would be an effective and useful company in promoting the tourism economy of our country. For our target market is not only Filipino citizen but also the tourists inhabitants who resides in the country as well. Combining their original western style pizza with our own native dishes, bringing it into a new level of taste and customer satisfaction. Using every possible modes of advertisement such as the word of mouth system, letting our business spread and be known by every people in our country. The tourists who are residing here can tell to their friends from other country and it will increase
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their curiosity, making them want to experience its delightful taste thus increasing our personal profit as well as the tourism economy in our country. As our product continues to spread throughout the globe, many tourist people will visit our country and as a result, a mutually dependent partnership has been made.

CONTRIBUTIONS TO THE GOVERNMENT Taxes Filipizza acknowledges the power and authority of Bureau of Internal Revenue (BIR) and the supreme power of the state. It is a partnership type of business organization and subject to 30% income tax. Providing the right taxes from the individual income and 12% value added tax of our products. The business wanted to be a good example for everyone in following the laws in our country and becoming a responsible and knowledgeable citizen and business entity in order to protect its own image and reputation in the country.

CONTRIBUTIONS TO THE SOCIETY / COMMUNITY

With regards to our business location, we tend to extend our helping hands to those unfortunate people and expressing goodwill relationship to the community by welfare and livelihood programs making citizens residing on the
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area to earn money especially those who are unemployed. Trying to give sponsorships to some events while promoting the Filipizza products as well as establishing good corporate image.

CONTRIBUTIONS TO THE ENVIRONMENT Energy Conservation Filipizza will promote the energy efficiency usage in all of our store equipment. We will also have plans to study the energy usage in a sampling of our store and use the results to make further adjustments.

Environment Conservation Having ethical missions to protect and save mother earth, sharing stakeholders concern and voluntarily commit:
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3 Rs. Reuse, Reduce, Recycle Separating biodegradable to non-biodegradable

Conserving of energy and water Asking opinion/feedback Reduce the use of plastics Advance waste management

Corporate Social Responsibility Commitments

People in organizations who are doing the right things with considerations toward social, cultural, economic and environmental issues as well as being a model or a good example for everyone is what being socially responsible means. Putting into considerations what social responsibility really means, it helps individuals, organizations and government to have a positive approach on the
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development, business and society with high hopes for the best results and Filipizza is aiming for it. To serve and provide quality products with reasonable price that can satisfy our consumers needs is our first priority.

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