INTRODUCTION

J.K. Tyre About the Company J.K. Organizations flagship company, J.K. Tyre, is the countrys leading fourwheeler tyre manufacturer, and the 18th largest tyre manufacturer in the world. Set up in 1977, foreseeing the advent of an automotive revolution in the country,J.K. Tyre was set up in technical collaboration with General Tyre international co, USA. There has been no looking back since then, with J.K. Tyre racing ahead year after year, registering growth rates of over double that of the industry average. Ever since its inception it has been J.K. Tyre's belief in the value of technological superiority that has made it grow by leaps and bounds. This division produces and sells tyres and tubes under the brand name "J.K. Tyre" for Truck, Buses, Passenger Cars, Jeeps, Light Commercial Vehicles, Multi Utility Vehicles and Tractors. The company pioneered Steel Radial Technology in India in 1977 and continues to be the industry leader in the Radial segment in India. J.K. Tyre is the only Tyre Manufacturer in the country to produce high performance 'T' & 'H' -rated steel radial tyres. J.K. Tyre has consciously followed a policy of continuously modernizing and expanding its tyre manufacturing facilities to retain its edge in the market place. Our customer base covers virtually the entire Original Equipment Manufacturers (OEMs) in India together with Replacement Market for four

wheeler vehicles, Defense and State Transport Units. Besides India, we have a worldwide customer base in over 45 countries across all 6 continents. To keep pace with the market demand as well as technological leadership in Indian market, J.K. Industries acquired Vikrant Tyres Limited, Mysore in 1997. J.K. Industries and Vikrant Tyres Limited are the only tyre companies in India to have received all three ISO 9001, QS 9000 and ISO 14001 certificates. This indeed is a true reflection of our commitment to system oriented approach. The company has a technical collaboration with M/s Continental AG, Germany, which is among the top five tyre manufacturers in the world to keep pace with latest technological developments. To stay at the forefront of technological advancements a state of art Research & Development Centre, HASETRI, was set up, which remains the nerve centre for providing cutting edge technology. In a short span of time it has emerged as the 17th largest tyre manufacturer in the world an achievement in itself. With three plants located in Rajasthan, Madhya Pradesh and Karnataka, J.K. Tyre is the largest manufacturer of truck and bus tyres in India. The truck and bus tyres produced account for nearly 74% of the total tyre business in India, thus giving J.K. Tyre an undisputed position. Additionally, J.K. Tyre is the only manufacturer of truck/ bus steel radial tyres, and the second largest manufacturer of 4-wheeler tyres in the country.

Location

In 1991 J.K. Industries setup a plant at Banmore, since it has been a symbol of quality for millions of people. Today it is very well known for its punch line J.K. TYRE - TOTAL CONTROL. Banmore plant is located 25 Kms. short of Gwalior on AB road. Banmore Tyre Plant manufactures and markets under the supervision of highly qualified technicians. The quality control standards are adhere to, at this modern manufacturing unit equipped with advanced machinery and technology. Research is ongoing process at JK Tyres well equipped laboratory. So, its development keeps pace in changing needs and trends.

Objectives of the Study The major objective of the study were Primary objective To study logistic handling procedures. To do a comparative market study of different tyre brands, in Gwalior region. To study the main factors affecting the logistic services provided by JK Tyre to the dealers through their depots / C &F Agents, communication pattern between the two and in the dealer network, transport services and the after sales services of JK Tyre. Secondary objectives How should orders be handled? (Order Processing) Where should stocks be located? (Warehousing) How much stock should be held. (Inventory) How should goods be shipped? (Transportation)

LOGISTICS SERVICES:

Market Logistics Physical distribution starts at the factory. Managers choose a set of warehouses (stocking points) and transportation carriers that will deliver the goods to final destinations in the desired time or at the lowest total cost. Physical distribution has now been expanded into the broader concept of supply chain management (SCM). Supply chain management starts before physical distribution: It involves procuring the right inputs (raw materials, components, and capital equipment); converting them efficiently into finished products; and dispatching them to the final destinations. The supply chain perspective can help a company identify superior suppliers and distributors and help them improve productivity, which ultimately brings down the companys costs. Mission of the Department To make all Logistic arrangements with full compliance of law and procedures including quality standards as laid down from time to time and to ensure full satisfaction of all customers both internal with safe delivery. INTERNAL WORKING MANUAL The internal working of the Logistics Department can mainly be understood as:

1) Objective of the jobs: Objective of the jobs can be divided into its three defended categories. These categories are as follows: A) Receiving of goods: The receiving of finished goods (Tyre, Tubes and Flaps) by the department includes following things. 1. Size / Pattern / Quality: Different types of size of Tyres, different patterns and various types of qualities of tyres, which are manufactured by the company, are received by this logistics department. Some of the sizes and Quality of Tyres, which are manufactured in the company, are: I. TRUCK SIZE 9.00 20 20 14 PR FK 20 16 PR JTK 20 14 PR FK (DOT) 20 16 PR JET KING-10 20 16 PR TRACKTUF 2001 II. TRUCK SIZE 10.00 20 10.00 x 20 16 PR JETKING 10.00 x 20 16 PR JETTRAK 10.00 x 20 16 PR JETRIB 10.00 x 20 16 PR STARLUG

 10.00 x 20 16 PR TRUKTUF III. LT. BIAS 7.00 x 16 12 PR JRB 7.50 x 16 16 PR JTK 7.50 x 16 16 PR JTK 39 8.25 x 16 16 PR JRB PE T (ii) Quantity: The quantities of finished goods i.e. Tyres are measured in terms of number of units. (iii) Certification by Quality: No Tyre, Tube or flap is to be received in the Warehouse unless quality assurance department certifying the approved quality of the product certifies it. b) Storing of Goods: After receiving finished goods, the department has to store these finished goods in their warehouse. The storing of these finished goods involves three things.

(i)

Height of storage conditions: The height of storage of Tyres varies according to the size or pattern of Tyres. Different Tyres have different storage specification.

SUGGESTIONS The company should give some special offers or discounts to the dealers which could increase the sales of JK tyre in the region, as dealers were found to have high convincing power which could influence the buyer. To avoid delay in dispatch JK Tyre Gwalior plant should have provisions to fulfill urgent & special requirements.

 The company should take some efforts to make effective transportation arrangements. Because it affect production pricing, on-time delivery performance and customer satisfaction. The company should centralized inventory in one place and use fast transportation to fulfill orders. It reduces warehousing and inventory duplication cost. The company should shorten the order-to-payment cycle i.e. elapsed time between orders receipt, delivery and payment. The company should manage effective logistics information management because it helps to link channel partners and share information to make better logistics decisions. Information flows such as customers orders, billing, inventories labels and customer data are closely linked with channel performance.

QUESTIONNAIRE

TO STUDY & ANALYSE DEALERS OF JK TYRE & LOGISTIC SERVICES PROVIDED BY JK TYRE TO THE DEALERS

This survey is conducted in order to study the main factors affecting the logistic services provided by JK Tyre to the dealers through their depots / C &F Agents, communication pattern between the two and in the dealer net work , transport services and the after sales services of JK Tyre. Please give your valuable answer to the questionnaire given below. The study is purely academic in nature and the information provided by you would be kept confidential. DISTRIBUTION CHANNEL: Dealers Name & Address: Contact No.: Time since dealing with JK Tyre

QUESTIONNAIRE: 1. Do you have an active communication with JK Tyre management? a) If yes, what is the mode of communication _________ b) If no, what mode of communication would you prefer?

2. The goods which are ordered are been timely arrived? Yes No

3. The means of transport used? 4. Are there any damages due to transport? Yes No

a) If yes, what type of damage is it ________ b) How often these types of damages occur. _________ 5. What is the cycle time of the goods i.e. the time after which the goods are next ordered?

6. What is the no. of order cycles/ year i.e. the no. of times the ordered is been made? 7. Damaged goods are been timely replaced by J.K Tyre? (End consumer, Retailer) Yes No

8. How quickly does it take to respond to a change in demand to a customer? < 1 week <2 week 2-4 weeks 1month

9. Is your urgent requirement is fulfilled by J.K tyre on time? (stock availability)

10. Specify the product which are most demanded in the market. 11. Do you receive goods from other competitive firms too? a) Name of the firms b) Are you satisfied with pricing policy of JK Tyre as compared to other firms?

12. How much discount do you get from the JK depot of each of the variants that you stock?

13. Suggestions which could help in increasing your profitability.

OTHER MEMBER COMPANIES RAYMOND LTD. Raymond is a renowned brand name in India for readymade apparels and is the largest integrated manufacturer of worsted fabrics in the world. The Company's brands "Raymond", "Park Avenue", "Parx", "Colour Plus" and "Manzoni" are market leaders in their specific areas. It has a capacity of 129 million meters fabric and 7.5 million readymade apparels per annum. The Company has 14 plants, strategically located across the country and 5 manufacturing facilities located overseas. It has 630 Stores including 500 exclusive The Raymond Shop stores over 150 towns in India apart from retailing through a dealer network spread across the country. The Company exports to more than 50 countries including U.S.A, Canada, Europe, Japan and Middle East and Asia. The Company is also engaged in manufacturing of home furnishings and offer Complete Home Solutions. J.K. HELENE CURTIS LTD. It is a well-known brand of cosmetic products and a household name in India. The Company commands brand leadership in hair dyes, aftershave lotions, colognes, perfumes and also in premium men's toiletries. J.K. ANSELL LTD. J.K. Ansell Ltd. is the manufacturer and marketer of well known KamaSutra brand of condoms. COLORPLUS FASHIONS PVT. LTD. Established in 1994 ColourPlus is one of the leading domestic brands for casual wear in the country.

J.K. FILES & TOOLS J.K. Files & Tools is the world's largest producer of Steel Flies for Engineers and Machinists with 90% market share in India and around 30% market share in the world. It exports over 50% of its production. It also has manufacturing facility in Indonesia. JK CEMENT LTD. A leading manufacturer of Grey Cement and pioneers of 'White Cement', JK Cement is one of the largest manufacturers of Cement in North India, with a capacity of 7.5 million tonnes per annum. It has four plants - three in Rajasthan and one in Karnataka. Company's most popular brands, 'JK White Cement', 'JK Wall Putty' and 'JK Water Proof' enjoy premium position in the market. It also exports White Cement to number of countries including USA and UK.

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