BA (Hons.

) GRAPHIC DESIGN PREPARATION & PROPOSAL Part 1

Name Liam Rushfirth
Module Code

LEVEL
Module Title

06

OUGD303 Date 06/01/2012

Final Major Project

REVISED POSITION STATEMENT AND RATIONALE

My final major project will centre on my practice as an illustrator, exploring my professional use of image making and effectively evaluating the appropriate style and tone to use within the briefs that I have selected. The briefs will revolve around the culture industry as well as technological subjects. These subjects directly link to my dissertation, allowing me to fully explore the knowledge and conceptual points of the problem. The way to evaluate my practice will be through the images created as well as the purpose in which they are used. The accumulation of work should demonstrate my passion for illustration and showcase the subjects that I find the most interesting.

THEMES / SUBJECTS What Themes/Subjects will form the basis of your work for the final major project? This should include Theoretical and non design based content and concerns.

GENERAL THEMES: Storytelling Technology Arts & Media SPECIFIC SUBJECTS: Beneficial Design Designing to improve Science Fiction / Fantasy

DESIGN CONTEXT Identify areas of professional/ creative practices that will inform the contextualization of the work that you produce. This should include specific designers, studios, practitioners and products as well as broader creative disciplines and methods of Production / Distribution.

DESIGNERS/STUDIOS:
Valve Chow Hon Lam / Glen Jones Wired Magazine Freelancers Steve Simpson Jing Zhang Jack Hughes Tigerprint Studio

AUDIENCE/CONTEXTS:
Geek Culture Art & Media enthusiasts Working Class

PRODUCTION /DISTRIBUTION METHODS:

Digital Design 4D Media Environmental Media

DESIGN DISCIPLINES What areas of graphic design practice do you intend to investigate in relation to the practical and conceptual production / distribution of work in response to selected briefs

Illustration & Image for purpose within; Events Product Promotion Digital Design Web Design

DESIGN SKILLS What practical design skills do you intend to further develop and apply during your final major project. What do you intend to use the skills for. Consider extending the use of skills that you already have in order to deliver work of a professional standard as well as identifying new skills that you will need to develop.

Vis Com /storytelling Skills Push my illustration abilities Identifying most appropriate style and tone as per brief Hand Rendering To improve as part of the initial stages of brief Digital design for print. Finishing touches to ensure best result

PROPOSED BRIEFS List any briefs that you have already identified as possible starting points for your Final Major Project. You should include possible competition and Live briefs as well as identifying briefs that will allow you to develop a significant body of research and development in relation to your stated Themes/subjects, Design disciplines and production / distribution methods KEY TEXTS. List a selected number of books, articles and texts that are central o your proposed area of practice. These should include a combination of design and nondesign based books, theoretical texts as well as visual publications.

Workplace 2030 Valuing Water Ito Jakuchu Inspired Next Generation Design Stargazer Part 2 Supermarket (Moving Image) Collaboration TigerPrint Brief Tell A Tale

Books I already own and use for my practice; Digital By Design Print & Pattern Data Flow Text & Image Nave Modernism and Folklore in Contemporary Graphic Design Playful Type Wired Magazine

ADDITIONAL COMMENTS