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8 MYTHS ABOUT
ALUMINIUM
A business concept A hammock for angels creates a secret place in the park
A hammock for you to rest your tired thoughts colours and thin wires that light up with the aid
with added value at the end of the day.
That was textile artist Anita Graffman’s vision
of electricity. The hammock was then suspen-
ded from silver-coloured aluminium profiles,”
autious signs of optimism are starting to with “Hammock for angels”. says Anita Graffman.
our ability to create significant added value for our 10-11 Fantastic views in south-east London
13 The first phase in a new building project in Deptford in
customers. We have invested and structured our Sony orders
efforts in important sectors, and formed three south-east London has been completed. Sapa Building
loudspeaker stand
strategic business segments – Building Systems, Sapa has won another important order Systems supplied a number of products, including
Automotive and Mass Transportation. from Sony. The aluminium profiles are to windows, doors and inner walls. The buildings have
be used as components in a new gene- been given a clean, modern design. The penthouse
WE HAVE CONTINUED to invest in the markets in the ration of speaker casings and speaker apartments are fitted with Glostal 325 walls, giving
USA, China and Eastern Europe, and we have stands. Once more, the profiles will be residents an outstanding view over London. The apart-
also set up new production facilities in markets manufactured and processed by Sapa ments on the lower levels have Monaframe sliding
that are new for us, such as Lithuania and China. 10-11 16 Aluminium in Poland, the only manufactu- doors and Proframe 325 windows in a dark grey
We have completed several important acquisi- rer of aluminium profiles in shade. The building contractor is St James Homes,
8-9
Residential area with a clean,
tions, the most recent of which is Remi Claeys Europe to hold the Sony and Sapa’s products were fitted by Wynda
modern design.
Aluminium in Belgium, see page 4. Green Partner Certificate. Components in collaboration with SBD.
We are proud of having been able to develop “Sony is a leading play-
Sapa through a combination of excellent growth er in the fast-moving con-
and profitability over a long period of time. The sumer goods segment,
fact is that the annual rate of growth has been 10 and they have strict de- Sales right on track
per cent a year since 1990, which means that our mands in terms of design, Sapa Mass Transportation has won another order
turnover has increased by a factor of three. surface finish and logis- for FSW panels for Alstom LHB, who are building
The biggest challenge is to always surpass pre- tics,” says Lothar Kano- 240 carriages for local trains for DB (Deutsche
vious successes. We are aware of what it means wski, manager of Sapa Bahn). The order is for complete floor and side
Vertrieb in Germany. panels for these carriage frames, and will be deli-
to work continuously to refine our business model,
“We’re competitive vered over a period of 1.5 years, starting Q2 2004.
14-15
so that our most demanding customers continue
because we’re involved in
to perceive us to be competent, effi- “Deliveries have already been under way for
our customers’ product
cient and competitive business part- nearly two years,” says Sven Lundin, Sales Manager
development, and we can Sapa supplies
ners. for Mass Transportation. panels for local
A visit to the new factory in Belgium New seats attract attention deliver specially adapted,
As we approach the “Initially the order was limited to side panels trains.
Where profiles and welded tubes are manufactured . . . . . . 4-6 Why Sting and The Tube from Denmark are successes . . . . . . . 13 cost-efficient, logistically
Christmas period, I would like (the walls of the carriage frame). But the results of
smart solutions.”
to thank our customers for Eight myths about aluminium Aluminium the right choice for the motor industry The profiles are being
Friction Stir Welding (FSW) were so impressive that
the faith that you have …but the truth is quite different . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 7 More profiles in new cars . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 14-15 Alstom extended the job to include complete floor
delivered over the course
shown in Sapa as a busi- of one year, starting in panels.”
“It’s like sitting in an armchair” Sapa’s first female Factory Manager
ness partner. I would also like August/September Deliveries to the rail industry are a significant area
The pro gives marks to the new bike . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 8-9 “Take your chance when it comes” . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 16-17
to thank all employees in the 2003. for Sapa, and since last year have become a sepa-
company for your loyalty and “Have faith in the employees” The seven seas await Aluqueen rate business segment within Sapa.
excellent work during 2003, and Sapa’s founder in a major interview . . . . . . . . . . . . . . . . . . . . . . . . . . . 10-11 The aluminium boat will soon be casting off again . . . . . . . . . . . . . . . 19
finally I would like to wish us all a
prosperous, successful 2004.
Economic information:
Shape is a magazine from the Sapa Group, Editor in Chief: Eva Ekselius. ees their salary department and others the value-added aluminium profiles, profile-based 7,600 employees in companies in Europe, the Sapa AB is listed on the Stockholm Stock
published twice a year in eight languages for cus- Production: OTW Publishing. Communications and Investor Relations components and systems, and aluminium heat USA and China. The company is one of Europe’s Exchange’s O-list.
tomers, shareholders, analysts, journalists, emp- Changes of address: Customers should inform Department. Tel. +46 (0) 8 459 59 00. exchanger strips. Following divestments and leading manufacturers in its field. Major customer Q4 2003 February 6th 2003, Q1 2004 April 15th
loyees and other interested parties. Shape is also their contact person at Sapa, shareholders the Sapa is an international industrial group of com- restructuring in 2003, today’s Sapa has sales of segments include the construction and enginee- (AGM), Q2 2004 July 15th, Q3 2004 October
Staffan Bohman Shaping the future available on the Internet: www.sapagroup.com institution that manages their account, employ- panies that develops, manufactures and markets approximately SEK 12 billion, and has approx. ring industries. 18th, Q4 2005 February
President and CEO of Sapa
Welkom!
Shape welcomes the latest addition to the Sapa family
Ladders, yacht masts and ski sticks. Bike frames, turbo coolers and window
frames. Sapa’s latest acquisition, Belgian company Remi Claeys Aluminium
(RCA), manufactures aluminium profiles and welded aluminium tubing for lots
of different products.
The acquisition is one part of Sapa’s strategy of growing in the European
market, and in particular strengthening its position in the Benelux countries.
A
n aluminium sculpture created RCA can complement Sapa’s product
by the world-famous Tony Cragg Sapa’s acquisitions in recent years portfolio in terms of pressing large,
towers up alongside the entrance complex profiles. The largest press
1999 Intexalu in France. Manufactures aluminium profiles.
to the Remi Claey factory and head office can handle profiles that are 620 milli-
1999 Aluvar in France. Manufactures building systems.
in the small town of Lichtervelde in the metres wide and 26 metres long.
northwest of Belgium. This was an initi- 2000 Anodil in Portugal. Manufactures aluminium profiles. “When the large press was bought
ative by the company’s previous owner, 2000 Anodizing in the USA. Manufactures aluminium in the early 1990s, it was one phase
How the acquisition took place Aimé Desimpel, who died last year. profiles. in RCA’s ambition to be a specialist.
The first serious discussions with manage- The sculpture is big, but then so 2002 Pressweld in Great Britain. Manufactures aluminium We had the technical expertise in
ment at Remi Claeys Aluminium took place were Aimé Desimpel’s ambitions in house, and the ambition to make real-
profiles.
in 2000 without any agreement being 1991 when his family took over a cen- ly complicated profiles,” explains
reached. Sapa maintains good relations tralised, state-owned and neglected 2003 RCA in Belgium. Chris Depreeuw, RCA’s current MD.
with RCA. RCA. During the 1990s he built up an He is backed up by Staffan Bohman:
Contact was re-established with manage- efficient company based on the core » We had the technical expertise in “RCA has extremely good technical
ment at the beginning of 2003, and the values of specialisation and focus on capacity for extruded profiles, as well
response was positive. An initial meeting three activities.
house and the ambition to make as good market penetration, especially in the
was held shortly thereafter, and in early The company is characterised by a strong really complicated profiles « Benelux countries.”
April agreement was reached to buy the entrepreneurial spirit, which also corres-
main owner’s (the Desimpel family) ponds with Sapa’s philosophy and is an “As far as aluminium profile-based con- AT THE BEGINNINGof the 1990s the company
holding, which amounted to 54 per cent of important strategic value. struction systems are concerned, RCA will was divided into three business areas so that
share capital. During the summer Sapa “RCA is one of the major players on the increase Sapa’s existing business by 50 per it could focus on the individual markets. The
received the go-ahead from the competi- European market, and is a very interesting cent. This is an important addition, which business areas for profiles, construction sys-
tion authorities, and in October Sapa took complement to Sapa. On the profile side, Sapa gives us a strong position in the market.” tems (RC System) and Alutubes (welded alu-
over 100 per cent of the shares. can add expertise that we believe will give the minium tubes) are still there today.
business a boost,” says Staffan Bohman, has a well-developed business in
SAPA CURRENTLY During the last decade RCA has made a
President and CEO of Sapa, continuing: terms of aluminium profiles. Despite this, number of investments in several areas. One »
4 SHAPE • No. 2 2003 * “Welkom” means “welcome” in Dutch and Flemish. No. 2 2003 • SHAPE 5
BUSINESS
e truth
and th
8 myths about aluminium
Aluminium does not cause Alzheimer’s
Disease. Aluminium saucepans are not
hazardous. Aluminium does not burn.
There are lots of myths about
aluminium.
Here is the truth.
Lage Knutsson from Sapa Technology in
Finspång responds to the statements.
Statement:
1. Aluminium packaging is harmful to
the environment.
Truth: Packaging made of aluminium is light,
which reduces the energy requirements in
both manufacturing and transport. A 33 cl
drinks can only weighs 5 per cent of the Facts:
packed drink, while a returnable bottle made Aluminium
of glass weighs about the same as the con-
tent. About 90 per cent of a can is recyclable. • Aluminium is the 13th
element in the periodic system,
2. Saucepans emit aluminium during chemical symbol Al.
cooking, which is said to be • The surface of the Earth contains on
dangerous. average approx. seven per cent aluminium.
Saucepans do emit a little aluminium during • Over millions of years, plants, animals
cooking, but this is not harmful, as only and humans have been adapted to this
small amounts are involved. Every day we environment.
ingest about 12 mg aluminium through the • Aluminium, like iron, can be considered
food we eat, such as vegetables or tea. The non-toxic.
proportion of aluminium that comes from
packaging and saucepans only amounts to 3
per cent of this weight. inflammable. of food.
Aluminium powder, used in such products Aluminium does not emit any flavour, and it
3. Aluminium wastes energy. as fireworks, will burn, but solid aluminium is a material that provides a tight seal by cre-
Aluminium saves both energy and the envi- does not burn – it melts. ating a hundred per cent barrier against
ronment. The metal is used in light construc- light, oxygen, moisture, odour and taste.
tions, which save energy because they are 5. Aluminium can cause Alzheimer’s
light to carry, lift, move and handle. Vehicles Disease. 7. The aluminium in the ground is
made partly of aluminium thus save fuel. In older studies, researchers found higher harmful.
Every 100 kilos saved in weight represents contents of aluminium in the brain tissue of This is not true. If that were so, plants would
a fuel saving of 1,000 litres during a vehicle’s patients with Alzheimer’s Disease than in die and people and animals that eat grain
normal life cycle. This represents a reduction healthy people. It was therefore believed that that is grown in the earth would be harmed.
in carbon dioxide emissions of 2,500 kilos. aluminium was a contributory factor to the
As aluminium does not corrode, construc- disease, but at the global conference on 8. You should not use aluminium trays
tions made of this metal require a minimum Alzheimer’s in 2000 this risk factor was dis- when baking.
of maintenance and surface treatment. missed by medical experts. Aluminium is 100 per cent recyclable. Many
bakers prefer aluminium trays, as they produce
4. Aluminium should not be used as a 6. You should not use aluminium foil better baked products, partly because the
building material, as it is highly when cooking, as it spoils the taste trays can better withstand high temperatures.
Nils on …
success’’
… life in retirement
“Enjoyable, but can be boring sometimes.
That’s when my wife takes me off on various
trips, most recently to Morocco.”
… entrepreneurial flair
“That’s when energetic people who believe in
something get things done.”
Entrepreneurial flair. Leadership. Innovation. … entrepreneurs of the future
Customer orientation. “Put figures on everything! It’s important to
have a feel for money and to be able to count.
These were some of the principles when Sapa was founded And everyone’s welcome to ask us for tips!”
S
Family: Wife and
that looks after its stroll around the area, we Bouveng and continues: England reaches 35, Poland 10 cost control. From the very outset, Sapa was two children,
customers through have the chance to take a “The Sapa spirit was born out of the two It’s not only Sapa as a whole that is celebrating one of the industry’s most profitable companies. plus grand-
thick and thin, a company look at production and also objectives that Lars and I set up when we founded this year. Poland is celebrating its tenth anniver- The secret is to put figures on everything, as children
that has included entre- play a game of billiards. the company: we wanted to enjoy ourselves and sary, Sapa’s British business its thirty-fifth. Lars Bergenhem explains. Lives: On the Bjäre peninsula and in London
Leisure interests: Golf, travel and a 1935
preneurial flair in its When Lars Bergenhem to get rich. The spirit is based on kinship, healthy The story in Britain began in 1968 with a “For example, we counted and evaluated ten
Dodge.
mission statement, a and Nils Bouveng started rivalry within the company, respect for the sales office, then in 1973 the company started profiles, and only accepted the six that we knew
company that believes in the company four decades individual, security and faith in the company”. to produce profiles on a press at the plant in we could make money on. Our competitors we- Lars on …
the ability of its employees. ago, very quickly something Sapa has grown to become a large group of Tibshelf. Down the years the presses have been re welcome to the other four!” says Lars … life in retirement
As Shape meets Sapa’s developed that later came to companies. What is most important if we’re to developed in terms of both technology and pro- Bergenhem with a laugh. “It’s a golden age, even if it’s sad to get old.
founders, Lars Bergenhem Nils and Lars have just started up the be called the Sapa spirit. retain the Sapa spirit? ductivity. Sapa is now one of the leading profile “For the first ten years I authorised every When I’m in London I work at an asset mana-
press. It is 1963.
and Nils Bouveng, on the So what is the Sapa spirit? “Strong leadership. Both Lars and I were manufacturers in Great Britain, producing more single invoice!” interjects Nils Bouveng. gement company where I’m a part-owner. It’s
occasion of the 40th anniversary, it is in “Whoever’s closest, does it,” says Nils strong leaders, and we dared to surround our- than 40,000 tonnes of high-quality products. Good profitability has been maintained long really great to work with young people.”
a classical setting. We are back where Bouveng. selves with strong people. We had tremendous after the founders left Sapa. To find out how
it all started, in Vetlanda in Southern SAPA
0 3
And that’s the Sapa spirit in a nut- faith in our employees and close contact with this has been achieved, we ask Staffan Bohman:
… tips for politicians to improve the
entrepreneurial climate nowadays
Sweden. We’re sitting in the staff 19 63-20 shell, it appears. It is actually the only them, we had an openness that created mutual organisation so that you get extraordinary “Easy, it’s down to the four core values and “Politicians shouldn’t get involved in every-
canteen during the lunch break. Fried thing that appeared on the organisation trust, and we could instil our belief in Sapa’s efforts from ordinary people. Just as it has been to our employees. Their efforts are the reason
AT 40!
thing. Remove unnecessary bureaucracy and
plaice and potatoes are on the menu. chart when Sapa was being built up. business concept into them,” says Nils Bouveng. ever since Nils Bouveng and Lars Bergenhem why, year after year, we’ve succeeded in gro- leave entrepreneurs in peace. Then we’d have
Nothing complicated, straight to the point. If you ask Sapa’s current President and CEO founded Sapa. Of course, all of this means that wing faster and with higher returns than many a good climate for entrepreneurs.”
THE TWO FOUNDERS, now in their seventies, What has the Sapa spirit meant for the Staffan Bohman to define strong leadership, he you must like the people who make up Sapa.” of our competitors. The fact that we achieve
still feel at home at Sapa. Although they sold company? immediately refers to the two founders. this is because 98 per cent of decisions are ma-
their company in the 1970s, they still know “The Sapa spirit is and always has been the “As a leader you must be clear, you must dare DOWN THE YEARS the Sapa spirit has been developed, de by the operational companies, not by those
many of the employees. There is much greeting key to our success. Without it, Sapa would be to make demands and be able to motivate the but never losing sight of the basic values. Just of us at group management level.”
T
he advantage of aluminium tions using aluminium than, for performance. This creates this weight trend, and in a THE AVERAGE AMOUNT of aluminium cept was developed by the same roof racks. Aluminium can be air from the turbo to the engine.
profiles is that several diffe- example, steel. Aluminium also a secondary weight increase positive way. If we develop contained in a car at present is 120 people, who were also interested used to create shapes that This part is hydroformed, a
rent functions can be built combines the major benefits of effect, and vehicles are get- something in aluminium kilos. Within three years this figure in developing the car. Initially a lot would be impossible in steel, technique that enables you to
into one single part. So you can high material strength and low ting heavier,” says Niclas that makes a car lighter, is expected to rise to 150 kilos. In of bodywork parts and aluminium for example. The racks are create complex geometries and
solve several problems simul- weight at a low cost. Hagert. “Just look at the you can use smaller the USA they are even expecting panels were also used. After the used on cars such as the change the cross-section along
taneously, according to Niclas “Cars are getting heavier. They Golf. It’s been around for engines, smaller beams, the increase to be as much as 50 Second World War extrusion tech- Volvo Combi and on Scania the length of the profile.
Hagert, Sales Co-ordinator at have become safer and more nearly 30 years, and they’re Niclas and so on. We’ve not yet per cent in the next five years. nology started to develop quickly. trucks.
Sapa Automotive. comfortable, which is why parts now into version 5 of the Hagert. achieved our objective, but Aluminium was first used in Aluminium parts from Sapa are 8) Rear seat backrest
The use of aluminium in the such as engines, brakes, beams, model. The car’s become car manufacturers are cars during the 1920s. It actually used mainly in models produced 4) Instrument panel beams The backrest is contained in
motor industry has increased bodywork and wheel mounts are about 30 per cent heavier than starting to open their eyes to solu- all began with aluminium being by BMW, Volvo, Saab, Mercedes, An instrument panel beam Volvo’s V70 Cross Country
significantly in recent years. It is also getting bigger and stronger, the original model, partly due to tions using aluminium profiles. used in the aviation industry, Jaguar and Audi. forms the frame from which the model. The strength require-
often easier to find smart solu- to maintain the same level of the increased number of comfort- “At present we supply alu- where they could draw the maxi- “Audi leads the way in terms of whole instrument panel hangs. ments for the product are
related parts.” minium parts for items such as mum benefit from the material’s aluminium. At the moment the Aluminium is used here because extremely strict, as the
» At the moment the Audi A2 is the car with At the same time, fuel con- seat rails, instrument beams, properties. It is light and strong, Audi A2 is the car with the highest it is light and easy to shape. passengers’ seat belts are
sumption has been reduced. roof racks, engine parts, and so and is ideal as a construction aluminium content, 37 per cent. Sapa supplies panel beams to attached to the back frame.
the highest aluminium content, 37 per cent « “We advocate trying to reverse on.” material for aeroplanes. The con- That’s a lot,” says Niclas Hagert.
T
here should no longer be any obstacle I N THE SUMMERTIME the doors can be removed, The Access Shopper is small, attractive and the shell plating. The design actually means that
to anyone being able to move around and for rainy days the vehicle has both wind- extremely practical. instead of shaping the plate to form a hull, the
their local area,” says Rasmus Leiro, screen wipers and a car heater. In winter you shell plating is welded using special aluminium
industrial designer at Labyrint Development can even switch to studded tyres. Facts: No licence required profiles,” explains Anders Norlin, project manager
AS in Norway. Isn’t there a risk of being blown over? • Requires no driving licence, nor is there at Sapa.
He has worked with a team of six desig- “No, the vehicle has a low centre of gravi- an age limit for driving it. “Our intention was to show what can be
ners to produce the form of the Access ty, and the bodywork is also extremely light. • The vehicle is powered by a battery that achieved with aluminium. Fine, curved shapes
Shopper. In development work it was impor- The total weight is 140 kilos.” will last for up to 40 km. and a surface that looks just as smooth as a
tant to give the vehicle a friendly profile, so Why did you decide to use aluminium? • The maximum speed is 10 km/hour, which plastic boat, without the angular shapes that are
that it would not appear intrusive to other “Aluminium profiles provide a light mate- is the requirement for it to be permitted on common in boats with a hull made from panels.”
The world is waiting just around the corner. Wim Dijksterhuis is getting ready for yet
road users. rial with an excellent structure. In this case pedestrian areas and pavements.
another voyage around the world, even if his dog Purdy is less enthusiastic about it all.
“We placed great emphasis on giving the this was important for the appearance. The • Since its launch in July, 25 Access Shoppers
vehicle a high-quality profile, both inside and design requires tremendous precision when have been sold in Norway. The next launch