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Contribution of the Hospitality Industry to Indian & Global Ecnomy:

The Hotel & Catering Industry is an important sector in the touristic infrastructure of the country. The state policy towards the Industry has been influenced by the general attitude toward the service industries. The state aims is to improve the standard of living of the countrys inhabitants. Due attention is given to the environment and social life where-ever development projects are started. Changes in travel are carrying the hotel industry into a new area where the dimensions are unlimited. The average traveler in the new age asks for comfort, convenience and good food while traveling away from home. Today, tourism, including hotels is the second largest industry in the world with a rapid rate of growth and is predicted to overtake oil in the coming decade. In the old days, international travel and tourism was hindered by war, strife and political climates. Today, there is freedom of approach that compels the domestic private Companies to exploit international relationships, such as with international chains of hotels. Such arrangements are economic and aid the country to develop its tourism ,thus becoming more competitive on the world stage. India is a relatively new member in the international tourist market, largely with the advent of new hotel companies in different parts of the country. India is thus taking off with the expansion of more investment, increasing competition between larger member organizations of the industry and overall making an atmosphere that gives the common tourist a wider choice and more value for money. Many hotel entrepreneurs are attracted to the Industry, to invest in hotels, because of its vast potential to earn foreign exchange. It needs to be noted that for every rupee directly earned ,there is another two rupees spent by the foreign tourist. Contributions to the economy are many: (i) Employment Avenues: The Hospitality industry is mainly a service industry. The impact is spread widely over the national economy. It effects almost all parts of the service and other sectors. Employment generation, a major contributor to the economy, is related to the income created in the first and subsequent rounds of spending of the tourist rupee on the consumer goods industry. The main contribution can be measured in terms of direct and indirect employment. The direct impact of the tourism industry on employment creation can be estimated by the tourist expenditure on the following: 1) Boarding & Lodging (including restaurant & entertainment) 2) Transport 3) Purchase of handicrafts, souvenirs, jewellery, leather goods, postcards etc. In addition to the direct employment provided by the tourist industry, it further created additional indirect employment in many other activities such as shops and construction activities (ii)Impact on Rural development The hotel Industry is a direct employer. It is estimated that the room to staff ratio for a hotel varies between 1 : 1.5 to 1 : 3 . There are also a number of other employment avenues created by the hotel Industry. The number of workers engaged in other industries that supply goods and services to the hotel industry. Hotels have a direct impact on rural development. It uses thousands of meters of the cottage industrys handlooms for furnishings and curtains. Thousands of meters of carpets are used for the hotels floor coverings , and a large number of artifacts, curios and decorations are required in hotels.

2|Page (iii)Investments in Shops, Arcades, & Malls: The hotel industry encourages a substantial investment in shops in hotels. These, while producing revenue for the hotels, create a large number of opportunities for self-employment. On the other hand, the well-being of the shops are largely dependent on the foreign traveler (tourist) who provide benefits like: (1)Earning of foreign exchange (2)Marketing outlets for the goods produced by the labour intensive small scale & cottage industry. (3) Effective show-windows and sales locations for generating and booking export orders. (iv) Supporting other consumer goods manufacturers: The industry gives encouragement and aids with finance , existing and new fabrication for items such as kitchen equipment, furniture, solar energy , heating , electronic control panels, computers hardware and software etc. Airconditioning equipment, construction materials, food stuffs, perishable goods ( fruits ,vegetables etc) breweries producing liquor, crockery, cutlery, glassware etc are some of the industries directly benefited by the hotel industry. (v) Professionals : The industry also requires the services of professionals like architects, accountants, contractors, interior decorators. They all get the benefits of income from providing consultancy and service. (vi) Improvement of standard of living: The operation of a hotel in a particular locality leads to the general improvement of the standard of living of the people living in the vicinity. (vii) Spread of awareness: Hotels provide an opportunity to their guests to sample and savor their countys culture , the etiquettes and way of life of a particular region. During the last two decades, famous International hotel chains like Hilton International, Sheraton Corporation, Inter-Continental Hotels, Holiday Inn, Hyatt International, Accor, Choice Hotels, Best Western, Mariott Hotels, etc have come to dominate the world hotel industry, and India. In the national field, we have international-class chains of our own, with Oberoi Hotels , The Taj Group, The Welcom group, Clarkes Group, The Asoka group , etc making their presence felt overseas besides expanding in India into 5 star, four star and 3 star hotel segment markets. (viii) Educational institutions in the Hospitality field: With the hotel industrys requirement of skilled and semi-skilled manpower, junior and middle level management increasing as the industry expands at a rapid pace, Hotel Management Institutes are becoming a source of direct investment by entrepreneurs and business-men. These institutes need to be affiliated to various education-regulatory bodies like the All India Council For Technical Education (AICTE), the University Grants Commission(UGC),and Universities in India and overseas to impart a standard level of education. Universities and Govt .bodies gain from the income they get when they conduct examinations ,and the affiliation fees they demand. The institutes provide employment and income to the manufacturing sector for equipping their Kitchen, Restaurant, Housekeeping and Computer Labs. They also generate employment and increase the standard of living for the people living in and around the area. ________________________________

3|Page TOURISM DESTINATIONS: A destination may be defined as a place, town or city which is famous for its history, its culture, its technology and its pleasurable surroundings so as to make it attractive to the tourist who wants to travel. Let us look at our own Capital city, New Delhi: It is a great Capital City, dotted with more trees per square kilometer than London or paris! The Capital has excellent hotels and caters to all segments of the tourist demand. Food is available aplenty in a choice of different cuisines like Chinese, Japanese, Thai, French, Italian,Mexican you name it, delhi has it all! Historically, Delhi has much to offer. The RED FORT with its Red sandstone ramparts and exquisite Diwan-eAam and Diwan-E-Khas is a delight to see. The Tourist Bureau runs Son et lumiere (Sound and Light) shows daily in the evenings both in Hindi and English, recreating the History of Delhi from the Mughal times. Humayuns tomb at Nizamuddin was built by the Persian widow of Humayun, Haji Begum , in 1570 at a cost of Rs. 1.5 million; it took eight years to build.It is a complex building displaying Mughal Architecture with the main tomb of Humayun in the middle as well as several others. Delhi is a gateway into the Northern Circuit for the tourist. Touching Base here means he can travel to famous cities in UP and Rajasthan and return. Jaipur, Udaipur, Agra, Jodhpur are all splendid destinations made famous by the rich culture and unique experience they offer. A tourist once told me, Anil, I loved the Shikara ride in Srinagars Dal Lake, but I cant say the same for my elephant ride in jaipur.! Rajasthan offers rich heritage tourism with its Palaces of former Maharajas, Forts and Cultural festivals. Jodhpur, for example is the second largets city in Rajasthan, situated at the edge of the Thar Desert. It was once the Capital of the State of Marwar.Also known as Sun City, because of the bright sunny weather it enjoys,Jodhpur s attractions include the Umaid Bhawan palace of the Maharaja of Jodhpur, and the Meharangarh Fort, one of the largest Forts in India.An itinerary should include a visit to the home of a local BISHNOI village and a sampling of how local artisans make hand-woven carpets and create pottery from mud. Jodhpur is an antique hunters paradise.Old furniture, sculpture,old pictures, rare first-edition books,coins and stamops can be found there. Add to your wardrobe buy Rajasthani dresses, Jodhpuri coats, Turbans in vibrant colors and Jodhpuri chappals. CORBETT NATIONAL PARK is Uttrakhands adventure destination. The Park covers an area of 521 sq. kilometers and is home to a variety of flaura and fauna. Its fame however is its population of Tigers, leopards and elephants. This Park was established in 1936 as the Hailey National Park. Indias first National park and sanctuary to come under the PROJECT TIGER, the park is home to 110 tree species, 50 species of mammals, 580 bird species and 25 reptile species.The sloth bear and the Himalian Black Bear can be found , as well as wild dogs and jackals.