Stephanie N.

Lutz
Baltimore, MD http://www.linkedin.com/in/stephanielutz

Stephanie brings a solid work ethic and can do attitude to her job. She is especially talented in researching and developing business solutions for e-Marketing, social networking and data analytics and works well with our entire team. Brooke Strohman, President, CRI Solutions

QUALIFICATION SUMMARY
Experienced Marketing Manager. 5 years developing and executing marketing strategies and initiatives, including managing vendor relationships and measuring ROI on digital and social media based initiatives. Skilled Writer. Produced copy for multiple brochures and other print marketing materials and advertisements. Composed articles for quarterly company newsletter, consistently achieving above average open rates. Wrote multiple articles appearing in regional and national trade publications. Maintained company website and social media presence, with a focus on copy designed to enhance SEO, resulting in three requests for proposals in one month. Quick & Effective Learner. Self-taught Photoshop, Constant Contact, Salesforce, and elearning development software, resulting in increased efficiency and cost savings. Completed customization of company Salesforce site and became resident subject matter expert on the tool. Strategic Thinker. Only non-management level employee invited to participate in annual Strategic Planning sessions for 3 consecutive years.

EXPERIENCE
Management Analyst, CRI Solutions, Elkridge, MD 2007 present Developed and managed the execution of the company marketing strategy for 3 years, introducing digital and social media initiatives, and contributing to annual revenue totals 225% above target in 2012. Planned and executed annual Client Appreciation event for 4 years, consistently coming in under budget. Conducted market research on Gen-Y and wrote a white paper and strategic recommendations, which were adopted by management, based on the findings. Researched and recommended products to improve the efficiency of training and client communications. Wrote and used Constant Contact to distribute a quarterly client e-newsletter, achieving an open rate above the industry average. Customized company Salesforce site with specialized fields, tabs, and reports, and became the resident subject matter expert on the tool. Self-taught Photoshop, resulting in savings on graphic design costs and time. Collaborated with graphic designer to develop brochures and advertisements. Built and maintain company LinkedIn and Twitter pages and coordinated LinkedIn training for sales and management team,

Stephanie N. Lutz
Baltimore, MD http://www.linkedin.com/in/stephanielutz

resulting in additional sales leads. Wrote articles for distribution in various trade publications, increasing brand awareness. Assisted other departments by programming forms in Crystal Reports and developing e-learning courses and administering an online university, which was recognized by a Certificate of Recognition and a cash bonus. Achieved above average ratings on all performance reviews. Mortgage Loan Specialist, BUCS Bank, Owings Mills, MD 2006 2007 Facilitated the mortgage process for bank customers by prequalifying applicants and managing the relationship with a third party underwriting agency, growing the income to the bank from the mortgage program by over 100%. Worked with management on special projects, earning a bonus for my contribution. Senior Loan Officer, New Logic Mortgage, Baltimore, MD 2005 2006 Guided borrowers through the loan process by evaluating applications, being informed of a variety of loan programs and rates in a brokerage environment, matching borrowers with the appropriate loan for their needs, and facilitating the underwriting process. Part-Time Volunteer, Youth Ministry Steering Committee, Timonium, MD 2010 present Recorded the minutes at bi-weekly committee meetings and ran the agenda for each meeting. Worked with other members of the 6 person committee to plan and execute youth events, including recurring and one-time events. Helped grow the number of regularly attending youth in the program. Created a weekly insert for the church bulletin highlighting upcoming events and announcements. Designed semiannual calendars outlining all of the events planned for the upcoming months and important contact information, which were distributed at the beginning of each semester.

EDUCATION
BA, Communication Studies, University of Maryland University College Minor: Business Administration Cum Laude, 3.84 GPA Expected May 2013