Preface

The Directorate of Handicrafts & Cottage Industries is looking after promotion and development of handicrafts, coir and salt industries in the State. The promotion of khadi and village industries is looked after by Orissa Khadi & Village Industries Board under the supervision of this Directorate. The following state level organizations are functioning under the administrative control of this Directorate to facilitate the development. 1) 2) 3) 4) Orissa State Co-operative Handicrafts Corporation Ltd. State Institute for Development of Arts & Crafts. Orissa Cooperative Coir Corporation Ltd. Orissa Rajya Talgur Samabaya Sangha Ltd. Major initiatives taken for development of these sectors. Establishment of training institutes at State & District level for regular transfer of skill. 2. Cluster development with a package of assistance such as skill up-gradation training, supply of improved tools, design development, margin money for bank linkage, marketing support etc. 3. Promotion of Co-operatives/ SHGs for community participation. 4. Margin money support to artisans/ entrepreneurs of handicrafts/ coir sector for bank loan. 5. Establishment of Design Cell at Handicrafts Complex, Gandamunda for regular design support. 6. Exposure visit of artisans. 7. Marketing support through exhibitions at districts & state level and outside the State. 8. Restructuring of Orissa State Coop. Handicrafts Corporation Ltd. & renovation of Utkalika branches. 9. Revival of languishing crafts. 10. Establishment of International Marketing Cell for implementation of MAI scheme to promote export of handicrafts. 11. Development of Handicrafts Complex, Gandamunda, Bhubaneswar as Centre of Excellence and establishment of Common Facility Centre at Khandagiri. 12. Establishment of Urban Haat at Bhubaneswar, Puri and Konark to provide a platform to artisans for round the year sale of handicrafts on rotation basis. Various schemes have been formulated and implemented by the Directorate through District Industries Centres and State level agencies. The guidelines framed under different schemes and circulars issued by Govt. and Directorate of H & CI have been compiled in this Handbook which can be used by the officials and staff of Directorate of H&CI, District Industries Centres and other promotional agencies for formulation of proposals and implementation there-of. The book can also be referred by supervising officers for proper monitoring & supervision of different programmes. (N. Palai) Director 1.

CONTENTS Sl. No. Contents Chapter- I (HANDICRAFTS) 1 2 3 4 5 6 Introduction Recognized crafts of Orissa. Guideline for institutional training on handicrafts. Guideline for training under MCM & Gurusishya Parampara. Guidelines for exposure visit of handicraft artisans. a) Guideline for craft village programme. (sustenance). 7 8 9 Guideline for development of handicraft enterprise. the state of Orissa. Guidelines for financial assistance to the entrepreneurs/ : artisans for participation in fairs/ exhibition/ buyers-sellers meet/ trade-fair held outside the country. 10 11 12 13 14 15 16. Guideline for strengthening of handicrafts co-operative : societies. Guideline for revival of Languishing crafts. Revised guideline for state award competition. award of prizes. Guidelines for Handicrafts Artisans Comprehensive Welfare : Scheme. Guidelines for issue of Artisan Credit Card (ACC) Data-base format for I-card : : : : : Operational Guideline for organizing handicraft exhibition in : : : : : : : Page

b) Guideline for integrated development of craft cluster :

Guideline for holding design competition in handicrafts & :

Chapter-II (COIR INDUSTRY) 1 2 3 4 Introduction development programme. Guideline on the scheme Promotion of coir industries. assistance during the eleventh five year plan period under Coir Board. 5 Institutional training on Coir Industry. Chapter-III (SALT INDUSTRY) 1 2 3 4 Introduction Guideline on the scheme Improvement of salt Industries. operative societies on working capital loan. Execution of development works in salt factories - : contribution from cess/ process-revision of code of principles. Chapter-IV (GENERAL INFORMATION) 1 Delegation of power to the Asst. Manager as ARCS (Ind.) who : is dealing with H & CI activities as per the order of GM, DICs. 2 3 4 5 Delegation of power to the General Manager, DIC as DCIO- : cum-DRCS in absence of DCIO. Delegation of Co-operation powers. Job chart of Industries Promotion Officers. Policy-2007 & Orissa MSME Development Policy 2009. : : : : : : Guideline for release of central share of market development : : Guideline for implementation of the scheme on coir cluster :

Guideline for the scheme Interest subsidy to salt co- :

Incentives for handicrafts, coir, salt & K & VI under Industrial :

INTRODUCTION ON HANDICRAFTS Handicrafts are a part of Indias rich cultural heritage. These are mainly works of art and beauty, designed and shaped by hand with creative imagination of craft persons from time immemorial. Our country is best known for its handicrafts, which flourished with royal patronage in ancient days. Sweeping wave of industrialization and consequential flooding of market with machine made goods could not put this craft sector to oblivion. Immediately after independence the planner felt that co-existence of craft based industries with modern factories would go a long way in mitigating the problem of employment and poverty in a labour abundant and capital scarce country like ours. The All India Handicrafts Board was established in the year 1952 to lookafter promotion and development of Handicrafts in India. Orissa is endowed with varieties of crafts mainly linked to a number of festivities and rituals observed in our state. The superb art and skill displayed by our artisans in temples, mathas and sculptures of the past have been enthralling the visitors over the centuries. Orissa Handicrafts, due to their unique, original, creative characteristics and unsurpassed sense of colour are offered a pride of place in Indian handicrafts map. There are over 1.20 lakh handicraft artisans in the state practising as many as 50 crafts. In order to ensure community participation, primary handicraft cooperative societies and Self Help Groups have been promoted at grass root level. At the state level Orissa State Co-operative Handicrafts Corporation has been formed as an apex body to look-after marketing of handicraft goods. They also undertake some developmental activities for promotion of handicrafts. Besides, the State Institute for Development of Arts and Crafts (SIDAC) has been constituted for development of handicraft activities. It is seen that some of the crafts like stone carving, wood carving, patta painting, silver filigree, appliqu, tribal jewellery, paper mache, terracotta, dhokra casting, wooden painted items, cane & bamboo products, golden grass products are to name a few have potential to grow in to serious commercial ventures. It is also admitted that some crafts are found languishing due to various problems. State Govt. has launched different schemes for development of handicraft in the state. Besides, a special package for this sector has also been announced by Hon'ble Chief Minister, Orissa. The guidelines framed for implementation of different schemes have been compiled for use by different agencies involved in promotion of handicraft in the State.

OFFICE OF THE DIRECTOR OF HANDICRAFTS & COTTAGE INDUSTRIES, ORISSA, BHUBANESWAR Order No-6449/ Dated, 1st June 2001

In pursuance of G.O No-3427 dated.11.08.94 of Handicrafts & Cottage Industries Department read with Order No-1409 dated.10.02.95 from Directorate of Handicrafts & Cottage Industries and subsequent Order No-7313 dt.07.09.99 and after careful consideration the following crafts are now approved as handicraft industries in supersession of earlier orders of this Directorate. 1. Applique 26 Lacquer Work 2. 3. 4. 5. 6. 7. 8. 9. 10. 11. 12. 13. 14. 15. 16. 17. 18. 19. 20. 21. 22. 23. 24. 25. Art Leather Art Textiles (Tie & Dye) Artificial Bonsai Artistic Foot-ware Artistic Mat Batik Printing Betel-nut craft Brass and Bell Metal Cane and Bamboo Clay Toys Cloth Flower Coconut Shell Coir Craft Costume Jewellery Dhokra Casting Durry Carpet Embroidery Gem Stone Processing Golden Grass Gopa Craft Horn Work Jaikhadi works Jute Craft Keora Leaf Product Sd/Director of Handicrafts & Cottage Industries, Orissa 5 27 28 29 30 31 32 33 34 35 36 37 38 39 40 41 42 43 44 45 46 47 48 49 Metal Craft Natural fiber craft Paddy Craft Palm leaf Decorative Palm-leaf Engraving Paper Mache Patta & Tasar Painting Root Craft Sabai Grass Craft Sea shell work Silver Filigree Soft Toys Solapith Stone Carving Straw Craft Terracotta & Pottery Theatrical Dress Tribal Jewellery Wood Carving Wooden in-lay Wooden painted Toys Woolen carpet weaving Zari works

Memo No.6450 / Dt.01.06.2001 Copy submitted to Principal Secretary to Govt., Industries Department, Bhubaneswar for favour of information. Director of Handicrafts & Cottage Industries, Orissa Memo No.6451 (3) / Dt.01.06.2001 Copy to Commissioner of Commercial Taxes, Cuttack/ Commissioner-cumSecretary to Govt., Urban Development Deptt., Bhubaneswar/ Commissioner-cumSecretary to Govt., Panchayat Raj Deptt., Bhubaneswar for information. Director of Handicrafts & Cottage Industries, Orissa Memo No.6450 / Dt.01.06.2001 Copy to Director of Industries, Orissa, Cuttack/ Director of E.P.M, Bhubaneswar for information. Director of Handicrafts & Cottage Industries, Orissa Memo No.6450 / Dt.01.06.2001 Copy communicated to All General Manager/ District Cottage Industries Officers of District Industries Centres for information. Director of Handicrafts & Cottage Industries, Orissa

OFFICE OF THE DIRECTOR OF HANDICRAFTS & COTTAGE INDUSTRIES, ORISSA, BARRACK NO.12-A, UNIT V, BHUBANESWAR-1
Tele-fax: 0674-2396745 E-mail ID: dhciori@gmail.com; dhciori@nic.in

Order No-7060 / DH&CI, Bhubaneswar

Dated, the 28th August 2010

In pursuance of Letter No.9812 dated 09.07.10 of Govt. in Industries Department Orissa, Bhubaneswar the following training courses under the restructuring programme of the Handicraft Training are to be conducted at Handicrafts Complex, Gandamunda, Bhubaneswar and managed by SIDAC. A. Details of Courses. S.N Course 1 2 1 Basic skill training Craft 3 Stone carving Wood carving Patta painting Palm leaf engraving Terracotta Applique Metal craft Natural fiber craft Stone carving Wood carving Patta painting Palm leaf engraving Terracotta Applique Metal craft Natural fiber craft Stone carving Wood carving Patta painting Palm leaf engraving Duration 4 1 year Intake Capacity 5 10 10 10 10 10 10 10 10 10 10 10 10 10 10 10 10 10 10 10 10

Higher skill training

1 year

Master skill training

1 year

B. Eligibility Criteria of the trainees for admission to the aforesaid course. S.N Name of the Age limit Educational Experience Remarks Course for qualification admission 1 2 3 4 5 6 th 1. Basic skill 14 to 40 Minimum 8 3 years upper age training years pass relaxation to SC/ ST/ OBC/ P.H /Women/ M.C 2. Higher skill 15 to 40 -doPassed basic level -dotraining years course in craft or

3.

Master skill training

16 to 40 years

-do-

equivalent or have minimum 5 years of experience in craft sector Passed higher level course in craft or equivalent or have minimum 7 years of experience in craft sector.

-do-

C. 1.

Selection procedure training, 1. Selection of candidates for admission will be made through a practical/ drawing test of 3 hours Higher skill training and duration followed by an interview. Master skill training 2. Reservation as per Govt. norm will be made. However, vacant seats against reserve category if any may be filled-up from general category. Basic skill

D. Facilities for the Trainees. 1. Admission fee / Tuition fee: Initially the course will be free from admission fee and tuition fee for all the courses. However, subsequently self financing structure will be adapted for the programme to make it more focused. 2. Stipend: Stipend will be provided to the trainees as per Govt. approved rate from time to time. 3. Tools & equipments: Tools & equipments and raw materials will be provided to the trainees free of cost. 4. Hostel: Free accommodation will be provided to needy trainees selectively basing on availability of seats. Sd/Director of Handicrafts & Cottage Industries, Orissa Memo No. / Dated, the 28th Aug 2010 Copy to Member Secretary, SIDAC for information and necessary action. Sd/Director of Handicrafts & Cottage Industries, Orissa

OFFICE OF THE DIRECTOR OF HANDICRAFTS & COTTAGE INDUSTRIES, ORISSA, BARRACK NO.12-A, UNIT V, BHUBANESWAR-1
Tele-fax: 0674-2396745 E-mail ID: dhciori@gmail.com; dhciori@nic.in

Order No-7288.. / DH&CI, Bhubaneswar

Dated, the 4th September 2010

In pursuance of Letter No.9812 dated 09.07.10 of Govt. in Industries Department, Orissa, Bhubaneswar the following Basic skill training courses at District level are to be taken-up as per the "Restructuring Programme under Handicraft Training". A. Details of Basic Skill Training Course: Location of the training centre/ school 3 Rajnagar Ghasiput Utakal Balashram cuttack Konark Puri Tulasichaura Palli Narendrapur Baulagadia Maharajpur Nuanagena Tarando Takatpur Itamati Jhumpara -doCraft 4 Cane & bamboo -doWood/ stone carving Stone carving Seashell Cane & Bamboo -do-doStone carving Golden grass Cane & bamboo Golden grass Sabai grass Cane & Bamboo Brass & bell metal Sisal Fibre Intake Duration capacity 5 20 12 10 10 10 20 12 12 10 20 12 20 10 20 10 10 6 1 year 1 year 1 year 1 year 1 year 1 year 1 year 1 year 1 year 1 year 1 year 1 year 1 year 1 year 1 year 1 year

Sl.No Name of the DIC 1 1. 2. 3. 4. 5. 6. 7. 8. 9. 10. 11. 12. 13. 14. 15. 16. 2 Cuttack -do-doPuri -do-doJagatsinghpur Bhubaneswar Balasore -doDhenkanal Kendrapara Mayurbhanj Nayagarh Keonjhar -do-

The courses will be conducted by General Manager concerned District Industries Centre. The development of course curriculum and evaluation of the training course will be done by SIDAC. Eligibility Criteria of the trainees for admission to the above course 1. 2. Age- 14 to 40 years, The upper age limit is relax able up-to 3 years in case of ST/ SC/ OBC/ Women's/ PH/ M.C candidates. Educational qualification- Minimum 8th pass.

B. 1. 2. 3. 4. 5. 6. 7. C. 1. 2. 3.

Selection procedure: The training programme should be widely published and put-up in the notice board of DIC/ Block office of the concerned Block/ Panchayat office of concerned Panchayats. Selection of Candidates shall be made by a committee consists of Local IPO / Instructor in charge of the centre / Local Sarapanch. Selection of the candidates for admission will be made through a drawing test followed by an interview. Reservation as per Govt. norm will be followed. However vacant seat against reserve category if any may be filled up from general category. In training centres except stone craft, brass & bell metal and wood craft minimum 40% of the trainees should be women. Priority should be given for women trainees who either widows or divorcees or deserted or unmarried girls belonging to a family without having a male earning member. Prospective trainees belonging to the traditional craftsman families should be given preference. Facilities for the Trainees: Admission fee / Tuition fee: Initially the course will be free from admission fee and tuition fee. However, subsequently self financing structure will be adapted for the programme to make it more focused. Stipend: Stipend will be provided to the trainees as per Govt., approved rate from time to time. Tools & equipments: Tools & equipments and raw materials will be provided to the trainees free of cost. Sd/Director of Handicrafts & Cottage Industries, Orissa.

Memo No. / Dated, the 4th September10 Copy to Member Secretary SIDAC, Gandamunda, Bhubaneswar for information and necessary action. Director of Handicrafts & Cottage Industries, Orissa. Memo No. / Dated, the 4th September10 Copy to General Manager, DIC, Cuttack, Puri, Jagatsinghpur, Bhubaneswar, Balasore, Dhenkanal, Kendrapara, Nayagarh & Keonjhar for information and necessary action. Director of Handicrafts & Cottage Industries, Orissa.

10

GOVERNMET OF ORISSA INDUSTRIES DEPARTMENT *** OFFICE ORDER. Bhubaneswar, Dated the 30.08.10 No.I.HCI-62/10/13043/I., Govt. have been please to enhance the stipend/ wages of the trainees of State and District level Handicraft Training Centres as per the following rate. Sl.No Teaching Institute Centre 1 2 3 4 Existing rate of Proposed rate of stipend/ wages stipend / wages District Level Training Institute `250/`500/SIHT `250/`600/ITI Level Course `200/`600/Advance Training Course `500/`1000/-

This shall be effected in Financial year 2010-11. The expenditure on account of the enhanced rate of stipend/ wages shall be met out of budget provision made under the scheme "PHI-Institutional Training" during 2010-11. This supersedes Industries Department O.O. No-19203 dated.22.12.06. R.R. Mallick, Additional Secretary to Government. Memo No.13044/I- Bhubaneswar, Dated, the 30.08.10 Copy forwarded to Director, Handicraft and Cottage Industries, Orissa, Bhubaneswar for information and necessary action. Sd/Additional Secretary to Government. OFFICE OF THE DIRECTOR OF HANDICRAFTS & COTTAGE INDUSTRIES, ORISSA, BARRACK NO.12-A, UNIT V, BHUBANESWAR-1
Tele-fax: 0674-2396745 E-mail ID: dhciori@gmail.com, dhciori@nic.in

Memo No7207 (5) Dated, the 03.09.10 Copy to Member Secretary, SIDAC/ Dy. Manager, Handicrafts Complex/ S.O (Budget)/ S.O (Acct.) for information and necessary action. Organizer of Handicrafts

11

Government of Orissa, Industries Department No. DHCI. 45/08. 17576/I. From, Sri P.K.Panda, Deputy Secretary to Govt., The Director of Handicrafts & Cottage Industries, Orissa, Bhubaneswar. Draft Guidelines for the training under MCM and Gurushishya Parampara for Handicrafts artisans under the scheme PHI- Institutional Training. Bhubaneswar, Dated 19.12.08

To

Sub: Sir,

In inviting a reference to your letter no.4928 dated 30.05.08 and no.7963 dated 04.10.08 on the above subject, I am directed to say that Govt. have been pleased to approve the guidelines for training under MCM and Gurushishya Parampara for Handicrafts Artisans under the scheme PHI Institutional Training. A copy of the approved guidelines is enclosed herewith for reference and necessary action at your end. Encl: As above. Yours faithfully, Sd/Deputy Secretary to Govt.

Guideline for training under MCM for Handicrafts artisans

Objective:
The objective of the training is to increase the handicrafts artisan of the state as handicraft sector provides the best opportunity for self employment with minimum capital investment and this can be achieved through organized training followed by rehabilitation assistance. The trainees should take-up business activities with bank linkages or own finance after completion of the training programme.

Eligibility of Trainees:
Trainees preferably from among the artisan family/ un-employment youth having aptitude for handicraft and not be a defaulter to any bank or financial institutions. They must be within the age group of 18 to 40 years having minimum 5th standard of educational qualification.

12

Selection of trainees:
They must be selected by a committee consisting of GM, DIC or his representative, representative of Local bank, a MCM in the craft to be nominated by GM, DIC and local IPO as Member Convener. Bio-data as per format to be filled-up by each applicant with passport size photographs to be pasted on it.

M.C.M./Trainer:
MCM/Trainer shall be engaged out of the empanelled list of DH & CI or with approval of DH & CI. He/She is to formulate a course syllabus for the training for approval of GM, DIC. He/She shall send fortnightly/ monthly progress report to DIC regularly. He/She shall remain in charge of the centre and all the registers/hand tools/materials etc. of the training centre. He/She has to submit the absentee statement of the trainees and self to DIC through local IPO for disbursement of monthly MCM remuneration and stipend of the trainees. He/She has to maintain the following registers Attendance register Stock register of Hand tools, raw materials & finished products. Visitors register. Letter/Documents etc. He/She has to handover the records/ stocks if any to DIC at the time of the closure of the programme.

Financial Implications:
Stipend @Rs.250/- p.m. to each trainee. Each trainee will be given hand tools maximum up to Rs.500/-. Raw material @ Rs.200/- per trainee per month shall be provided. House rent up to Rs.1000/- maximum including electricity charges p.m. shall be provided. MCM remuneration @ Rs.5000/- per month. In case of awardees & trainers brought from outside the state, higher remuneration may be considered with approval of DH & CI. Contingency up to Rs.500/- per month shall be provided. Remuneration of Resource Persons for EDP class Rs.300 per session of two hours.

Training Norms:
Intake Capacity 15 per batch The duration of the training will be for a period of 6 - 12 months. A banner/ signboard will be displayed at the training venue. Training hours should be 10 a.m. to 5 p.m. The training centre shall remain closed on Sunday & Govt. holidays except 2nd Saturday. A course syllabus as prescribed by the trainer shall be displayed and meticulously followed. Each trainee will maintain a drawing register during the training period. 13

Each participant will be given a certificate for his /her participation in the training by DIC. Information on availability of raw material/improved tools and kits, marketing avenues etc shall be disseminated during the training along-with the costing of the products. Entrepreneurship development training shall be provided by hiring resource persons. Maximum 10 sessions can be arranged for EDP training.

Monitoring & Supervision:

All the purchases will be done jointly by representative of DIC and the trainer. Regular inspection of the training centre shall be done by the DIC and officer from DH&CI time to time. The loan application of the candidate should be filled-up and sent to bank for sanction of loan in the 3rd/4th month of training and should be followed to ensure disbursement of loan at the end of the training programme.

Disposal of finished products:

Costing of the finished products shall be made jointly by local IPO and MCM. MCM can sell the products and utilize the sales proceeds for purchase of rawmaterials. At the closure of the training programme, the sales proceed and the finished products may be distributed among the trainees with due acknowledgement.

***** GUIDELINE FOR TRAINING UNDER GURUSHISHYA PARAMAPARA

1. Objective: The objective of the training is transfer of Traditional skill of National / State / National Merit certificate winner to new generation of artisans on the pattern of Gurushishya tradition of learning to up-keep the traditional craft heritage. 2. Eligibility of Trainees: a) Trainees must have rudimentary skill and aptitude to practice the craft as main avocation and not defaulter to any bank or financial institution. b) They must be within the age group of 18-40 years having minimum 5th standard of education. 3. Selection of Trainees: a) They shall be selected by a committee consisting of General Manager of District Industries Centre or his representative, Assistant Director (Handicrafts) of Directorate of H & C.I., IPO of the area, concerned MCM (Guru) and Bank Manager of the locality. b) Bio-data as per the format to be filled up by each applicant with passport size photograph to be pasted on it. 14

4. Financial Implications: Stipend @ Rs.250/- per month per trainee. Each trainee will be given hand tools maximum up to Rs.1,000/Wastage of raw-materials compensation @ Rs.750/- maximum per trainee per session shall be provided to the MCM (Guru). House Rent: Up to Rs. 1,000/- per month including electric charges during the training session shall be provided to the MCM (Guru). Contingency: Rs.500/- per month shall be reimbursed to the MCM (Guru). Remuneration to MCM (Guru): Rs.8,000/- per month. Cost of documentation: Up to Rs.2000/- to be reimbursed to MCM (Guru).

5. Training Norms: a) b) c) d) e) f) g) h) i) j) k) Intake capacity: 10-15 per batch. Duration of Training will be for a period of 6-12 months. A banner/Sign Board will be displayed at the training venue. The centre shall remain closed on Sunday and National holidays except 2nd Saturday. A course syllabus as prescribed by the trainer shall be displayed and meticulously followed. Each participant will be given a certificate for his/ her participation. The training hours should be 6 hrs. /day. The training programme will be implemented by DIC under supervision of Directorate of H & CI. Monthly report and expenditure statement shall be submitted by the concerned General Manger, DIC regularly to DH&CI for review. The transfer of skill shall be evaluated by conducting an examination and certificate shall be issued to the trainees by the Directorate. Documentation of the programme is to be made by the MCM with photograph of the products.

6. Application Procedure: The National Awardee / State Awardee/ National Merit Certificate holders willing to transfer their traditional skill to new generation of artisans may submit their application to concerned General Manager, DIC in plane paper along with copy of the Award Certificate, list of eligible artisans available in the locality and tentative budget. General Manager, DIC in turn shall send the proposal after scrutiny to Directorate of H&CI for final approval. 7. Monitoring & Supervision: i. ii. iii. General Manager, DIC and other officers of DIC including local IPO should conduct regular visit to the training centre. They should interact with the trainees regarding the scope for promoting the craft by keeping the tradition. Bank finance may be arranged for the trained artisans to set-up own production unit. ****** 15

Government of Orissa Industries Department From: To The Director of Handicrafts & Cottage Industries, Orissa, Bhubaneswar. Sub: Sir, In inviting a reference to your letter No. 6609 dated 07.08.09 on the above subject, I am directed to say that the Govt. has been pleased to approve the guideline for Exposure Visit of Handicraft Artisans. A copy of the approved guideline is sent herewith for your information and necessary action. Yours faithfully, Encl: As above. Sd/Additional Secretary to Govt. Guidelines for exposure visit of handicraft artisans Objective: The objective and aim of the exposure visit is to acquire first hand information on market demand / production process / use of modern tools & machineries and exposure to new designs. Besides, the artisans can be deputed to undergo short-term training courses up-to one month in National Level Institutes or to participate in Symposiums / Workshop etc. Eligibility: Handicraft artisans from among the artisan family / trainees of district level and state level training centers / trainees under Guru Shishya Parampara / trainees under MCM programme. Age: The artisans shall be within the age group of 18-50 years. The places of visit will be carefully decided by the Directorate on recommendation of GM, DIC/ SIDAC wherever necessary. Selection of artisans for exposure visit: The names of artisans to undergo exposure visit shall be selected by GM, DICs/ SIDAC and sponsored to DH & CI. The names of trainees of ATC / SIHT / ITI level of training may be recommended by the Deputy Manger, Handicrafts Complex, Gandamunda, Bhubaneswar where as the names of trainees of district level training centers shall be sponsored by GM, DIC. The Bio-data of the artisans shall be furnished with pass port size photographs along-with proposal. 16 Approval of draft Guideline for exposure visit of handicraft artisans. Letter No.I.HCI-66/08-3710 /I, Bhubaneswar, Dated, the 6th March10 Shri L.K. Samantray, Additional Secretary to Government.

Exposure visit norms: 1. Intake Capacity: 10- 20 craft persons in a batch will be taken to reputed craft places / National level of Handicraft fairs and other important places as would be decided both inside and outside the state duly escorted by Cluster Manger/ MCM/ DIC Official / DH&CI official. 2. Duration: The duration of such exposure visit shall be maximum 10 days for outside the state and 7 days for inside the state including journey period. But looking into the distance / communication facilities such period may extend for 2 more days with due approval of DH&CI. 3. Norms of Financial Assistance: a) Actual bus fare / 2nd class train fare. b) DA @ Rs.100 per day for inside the state and @ Rs.150 per day for outside the state. c) Accommodation charge @ Rs.200 per day for outside state and @ Es.100 per day for inside the state. d) Contingent expenses like entry tickets, first aid, purchase of sample items, local conveyance from Railway stations / Bus stand to lodging, Photography & small documentation etc. up-to Rs.500 per artisan shall be allowed. Documentation of the visit should be made in hard & soft copy. 4. Implementation of the programme: a) The programme will be organized by DIC/ Handicrafts Complex/ SIDAC/ OSCHC Ltd. b) After completion of the exposure visit the escort deputed for the purpose should submit a report in respect of benefits gained by the artisans during such visit. Feedback format on exposure visit 1. 2. 3. 4. 5. 6. Place of visit Name of the cluster / unit / event visited Period of visit List of artisan (to be enclosed) Name of the escort Report: a) Production process b) Use of modern machinery c) Product range d) Common Facility Centre e) Marketing strategy f) Community participation g) Best practices adopted in production / marketing h) Other learning points, if any : : : : : : : : : : : : :

Signature of the team leader 17

Signature of the escort

OFFICE OF THE DIRECTOR OF HANDICRAFTS & COTTAGE INDUSTRIES: ORISSA: BHUBANESWAR. Letter No-10901(20)/ DH&CI, Bhubaneswar. Dated, the 22nd December 2007 From: The Director Handicrafts & Cottage Industries, Orissa, Bhubaneswar. To The General Manager, District Industries Centre, Bhadrakh, Bhubaneswar, Cuttack, Dhenkanal, Ganjam, Gajapati, Jagatpur, Jagatsinghpur, Kalahandi, Koraput, Keonjhar, Kendrapara, Mayurbhanj, Malkangir, Nayagarh, Nabarangpur, Puri, Phulbani, Sundergarh, Subarnapur. Sub: Ref: Sir, Implementation of Craft Village 2007-08 This office letter no.9923(18) / 9910(6) dt.16.11.2007

Inviting reference to the subject cited above, enclosed please find here with the proceedings of the meeting held on 28.11.2007 and 29.11.2007 in this Directorate along with Guidelines for Craft Village Scheme 2007-08 and DIC-wise allocation of craft clusters. You are requested to submit the action plan along with financial requirements in respect of your district (cluster wise/ SHG wise) as per the approved guidelines and craft clusters allotted by 10th of January 2008 through the IPO/ other official dealing the craft village scheme positively so that the required funds for implementation of the programme shall be placed soon. Further I am to say that, the beneficiary must be selected from the community under which head the craft cluster is allocated. An early action in the matter will be highly appreciated. Yours faithfully, Sd/Director of Handicrafts & Cottage Industries, Orissa. Memo No. 10902(12) Dt.22.12.2007 Copy forwarded to Executive Director SIDAC, Gandamunda Bhubaneswar/ General Manager DIC Angul, Balasore, Bolangir, Bargarh, Boudh, Deogarh, Jharsuguda, Nuapada, Rayagada, Rourkela, Sambalpur along with guidelines for Craft Village Scheme 2007-08 for information and necessary action . Sd/Director of Handicrafts & Cottage Industries, Orissa. Memo No. 10903 Dt.22.12.2007 Copy along with copy of the guidelines to Under Secretary to Govt. in Industries Department for information and necessary action. Sd/Director of Handicrafts & Cottage Industries, Orissa 18 Encl: As Above

Guideline for craft village scheme

adopted for the craft village scheme. Changes in the guidelines as per the ground level realities can be made by the Director H & CI, Orissa where required in course of implementation. 1. Definition of the cluster for this programme: A cluster would be a village or group of contiguous villages with in a radius of 3.5 KM having at least 30 traditional artisans practicing the same craft, since major clusters have been covered under AHVY, ACA and RLTAP. Parameters for selection of Clusters: a) Critical Mass: At least 30 working artisans. b) Product Viability: Viability of the Product in the markets. c) Export Potential: Preference to crafts whose products have export possibilities. d) Design/ Product diversification Potential of the products e) Up-scaling scope of the activities in same or similar clusters across the state. f) As far as possible a particular area may be projected for a particular craft. g) Revival of languishing crafts Objectives: a) Creating sustainable self employment opportunities for craft persons. b) Higher level of production and design efficiencies in the cluster c) Market oriented development of major craft clusters of Orissa d) Building capacities of SHGs so that they sustain on their own e) Creation of synergies between the various stakeholders for promotion of craft clusters Eligibility of the Artisans for Craft Village Programme: i. The age of the craft persons must be within 18-50 years. ii. S/he should have minimum knowledge about the trade/ Craft. iii. S/he must not be defaulter to any financial Institution. iv. S/he should have not been benefited under Craft Village / AHVY scheme or any other similar scheme. Components

Basing on the elaborated discussion the following guidelines were finalized to be

2.

3.

4.

5. A)

I. Social Mobilization:

B)

Survey and Preparation of Action Plan: a) Baseline survey should be conducted as to assess the present status of each artisan family & the cluster as a whole. b) The survey form shall be supplied by the Directorate. The survey will be conducted by IPO/ any other staff assigned the duty of Craft Village Scheme at DIC level along with diagnostic study. . c) Preparation of survey report and Action Plan by DIC and vetting by the DLCC. d) Financial parameters Actual cost of preparation of the report & Action Plan. General Awareness cum Motivation Camp: a) Duration -1 Day b) Venue- Cluster Location c) Training Module: i.Objective of the Scheme 19

ii.Concept of SHG iii.Formation & Management of SHG iv.Thrift & Credit e) Resource Person i.D H & CI/ Representative ii.DIC/ Representative iii.Local Banks iv.Experienced Artisan/ NGO working in the Block or district. f) Financial Parameters: i.Hiring of accommodation & Audio System up to Rs.1,000/ii.Training Materials up to Rs.500/iii.Contingent Expenses (Documentation & Photography Rs.1500/iv.Refreshment - Tea & working lunch (@ Rs.50/-per head) a) b) c) Training of Facilitator / Supervisory Staff Duration of Training -2 Days Venue- Conference Hall, Handicrafts Complex, Gandamunda, BBSR Training Module: i. Programme Objective/ Components ii. Concept of SHG iii. Formation of SHG & Rules for Management iv. Conducting Meetings and Group Dynamics v. Maintenance of records & Books of Accounts. vi. Micro Finance and Linkage with Banks vii. Social Issues & Empowerment. d) i. ii. iii. iv. v. e) i. ii. iii. iv. Resource Person D H & CI/ Representative NABARD CARE ORMAS/ MVSN Any other befitting Resource Persons

Financial Parameter Hiring of Audio System Max. Rs.3,000/Training Materials @ Rs.100/- per participant. Tea & Lunch for 2 days up to Rs.200/- per participant. Honorarium to Resource Persons (@ Rs.300/ per session with duration of 2 hrs. v. Documentation & Contingency Max Rs.2,500/SIDAC / IED /Similar State level Organisations will conduct the Programme. C) Training of Group Leaders for capacity Building: (To be organized by Professional Organizations) a) Duration of Training -2 Days b) Venue- Zonal level (No. of participants per batch -25-30) c) Training Module:

20

i. ii. iii. iv. v. vi. i. ii. iii. iv. v. vi. d)

1st day Programme Objective Concept of SHG Features of Good SHG/ Rating of SHGs by Banks Features of Good SHG/ Bank Linkage programme Role of SHG Volunteers/ To organize poor into homogeneous and affinity groups Social Issues & Empowerment. 2nd day Conducting Meeting & Group Dynamics Importance of Regular savings & initiation of internal credit distribution. Loan Appraisal. Maintenance of Records & Books of Accounts at SHG level ( Model set of Accounts Books to be supplied) Group Exercise. Preparation of Action Plan and Business Plan Resource Person i. D IC/NABARD/ Bank/ DSMS Officials ii. CDPO iii. Chartered Accountant iv. Reputed trainers to be selected in consultation of DH&CI/ SIDAC/ UNIDO Financial Parameter Hiring of Accommodation up to Rs.3,000/Audio /Video System up to Rs.1,000/Training Materials @ Rs.500/Tea & working Lunch for 2 days( @Rs.150/-per participants Contingency including inauguration, photography, documentation etc. up to Rs. 500/-

e) i. ii. iii. iv. v.

D) Engagement of Cluster Managers (To be selected at Directorate level preferably one cluster Manager for each undivided districts)) Engagement of a cluster manager is required to provide regular support to the SHGS for effective implementation of their activities, such as 1. Thrift & Credit activities of SHGs 2. Management of Group Dynamics and maintenance of Group Accounts/ Records. 3. Ensure Quality products. 4. Liasioning with other organizations for marketing of the products. 5. Co-ordination with banks for Loan linkage. 6. To look after the sustenance of the clusters taken up earlier under ACA/ RLTAP in SEP. 7. Submission of Reports/ Returns to different quarters. 8. Issue of Artisan Identity card to SHG members and their coverage of the artisans under different insurance schemes under D.C (Handicrafts) and State Govt.

21

II. Skill Up-gradation Training a)

Trainers training programme: Skill up-gradation programme under handicrafts sector is generally done through Master Crafts Persons. To meet the increasing demand of Master Crafts Person, it has been decided to organize Trainers Training Programme for 15 days at Handicraft Complex, Gandamunda, Bhubaneswar. S.N. 01 02 03 04 05 06 07 08 09 10 Items Accommodation of the MCMs Wage Compensation @Rs.150/- per day for 15 days. TA for participants Raw Material @Rs.1,200/- per trainee Honorarium to faculty @ Rs.500/- per class for 10 classes Fees of designer-cum-course coordinator including TA/DA Hiring of tools and equipments Exposure visit Photography and documentation Contingency Amount 22500 56250 17500 30000 5000 50000 5000 5000 5000 10000 206250

Budget for the programme is given as below;

b) Skill up-gradation:
Duration-4-6 Months Intake_ 15 per Batch. Trainer/ MCM- Preference will be given to National Awardee/ State Awardee/ having completed Trainers Training Programme conducted by DH&CI/ Engaged as MCM earlier To be decided by DIC through DLCC with approval of DH&CI Syllabus- To be prepared by the Trainer/ MCM Financial Parameters of Skill up-gradation. b. Stipend to trainees @ Rs.200/- per artisan (The sum will be deposited in the SHG A/c directly by DIC) c. Remuneration to the MCM - Rs.5,000/- per Month . (For reputed Trainers/ Designers coming out of the State, the remuneration shall be decided from case to case basis with prior approval of DH&CI. As far as practicable the payment shall be made through cheque.) d. Raw materials up to @ Rs.200/- per artisan/ per month (The sum will be deposited in the SHG A/c and SHG will arrange the raw materials) e. House Rent @ Rs.1,000/- per month The sum will be deposited in the SHG A/c) f. Tools & Equipments @ Rs.1500/- per artisan is the total fund to be used collectively by the SHG subject to 10% costs of the tools to be borne by the SHG and rest 90% by Govt. g. Training Contingency / Group /Course including documentation & Photography Rs.4,000/-

22

III.

Bank Linkage

It is envisaged to provide credit support of minimum Rs.60, 000/- per group. Bank Linkage (Margin Money @ Rs.1000/- per beneficiary is the total fund to be used collectively by the SHG subject to 10% to be borne by the SHG and rest 90% by Govt.)

IV. Design Development Programme

DDPs on different craft shall be conducted from suitable design Institutions in suitable cluster / clusters during the course of training. The details of DDPS would be as follows. Durations- 21 days No. of participants-20-30 Minimum 15 samples in Triplicate will be developed in each programme. One set will be handed over to State Craft Museum and one set to OSCHC Ltd. for test marketing and one set would be retained at cluster level for replication. Implementing Agency: Proposals should be formulated by SIDAC and approved by DH&CI. For the place of training, the existing facilities such as Societies buildings, space available in Govt. buildings, Common facilities already existing etc. will be chosen. Only in the absence of the abovementioned venues, private accommodation on rent can be taken. In such cases the actual expenses subject to a ceiling made on hiring the premises would be reimbursed to the group directly into their bank account. Financial Parameters: Design fee Rs.60000/- including all expenses. Cost of raw material as per actual Max. Rs. 20,000/ Hiring of Tools & Equipments as per actual Max. Rs. 10,000/ House Rent maximum Rs.1000/ month Documentation & Contingency Max. Rs.16,500/- per course.

V. Exposure Visit
At-least 20 craft persons from one district will be taken to reputed craft places / gift fair or other such places for exposure to modern working and products. The DLCC will suggest and finalize names of such artisans for a final decision at Directorate of H & CI. The duration would be maximum 7 days including journey period. Cluster manager/ DIC official should escort the team. Financial Parameters 1. Actual Bus fare/ 2nd class train fare. 2. Accommodation charge @ rs.50/- inside and Rs.150/- outside the state. 3. Fooding Charge @ Rs.100/- inside and Rs.150/- outside the state. 4. Contingency @ Rs.100/- per participants.

23

VI. Publicity/ Documentation

1. 2. Documentation of the activity in the cluster. Preparation of Product Brochure.

VII. Welfare of the Artisans

1. 2. Issue of Identity Card. Insurance Coverage.

VIII. Support Infrastructure

Support Infrastructure like, common work space, CFC, raw materials depot etc. as required in the cluster should be created/ strengthened by mobilizing funds from different sources.

IX. Marketing

i. ii.

An amount of maximum Rs.2.00 lakhs may be provided to SHGs/ Federation for opening of sales Outlet. Proposal may be formulated for participating various National/ State level exhibitions/ Fairs by the SHGs.

Project Implementation: DIC would be the implementing agency. If DIC engages any Cluster Development agency at the District level remuneration of Rs.5,000/- per SHG would be paid to the Agency to undertake the following activities. The agency shall be associated for at least one Year. This amount shall be paid on a quarterly basis on verification of successful completion of the assigned activities. DIC- One IPO shall be earmarked for implementation of the programme. Monitoring & Supervision State Level: The cluster cell created at the Directorate of Handicrafts and Cottage Industries, Govt. of Orissa would be monitoring and evaluate the progress regularly and every two months a review meeting would be called up where in a detail discussion would be made regarding the progress of the programme and the difficulties experienced by the DIC in implementing the Programme. Each Cluster Manger engaged for the purpose would directly report to the cell on a monthly basis. SIDAC & UNIDO will also be associated for the supervision & monitoring of the clusters. District Level: GM DIC / DCIO shall supervise and monitor the implementation of the progress. The Action plan/ implementation of the programme shall be monitored and reviewed by the District Level Co-ordination Committee. The members consisting of GM DIC, AGM NABARD, Chief Executive of DSMS, representative of PD, DRDA, representative of Local Bank and representative of Cluster Development Agency if engaged, two artisan representatives from each group would be Members of the DLCC. The committee would have to appraise the developments taking place at the cluster level to the concerned Collectorate and Directorate for further action. *****

24

Government of Orissa Industries Department No.I-HCI-32/10. 10925 /I, Dated , Bhubaneswar 28.07.10. From: To Shri L.K. Samantaray, Additional Secretary to Government. The Director of Handicraft & Cottage Industries, Orissa, Bhubaneswar. Approval of draft guidelines for Integrated Development of Craft Clusters.

Sub: Sir,

With reference to your letter No.4290 dated 01.06.2010 on the captioned subject; I am directed to say that Government have been pleased to approve the guideline for Integrated Development of Craft Clusters. A copy of the approved guideline is sent herewith for your information and necessary action. Yours faithfully, Encl: - As above Sd/Additional Secretary to Government.

Guideline for integrated development of craft cluster (for sustenance) Background: A number of craft clusters/ villages have been taken-up for development on SHG mode under different schemes of the Directorate of H & CI, D.C (H), Employment Mission and NABARD. Various interventions have been made in those clusters for providing livelihood support to the artisans. It is observed that some of the SHGs are not functioning satisfactorily due to socio-economic backwardness of the artisans. Production-base could not be strengthened to the desired level due to gaps in transfer of requisite skill, development of adequate infrastructure, credit linkage, marketing support etc. Keeping the above observation in view, a scheme for sustenance of craft clusters has been introduced with the objective of making the artisans and groups to work on sustained basis for increasing their level of income. Identification of clusters: A number of craft villages with small number of artisans have been covered under different schemes. It is highly necessary to identify suitable clusters with more artisans considering the proximity of craft villages/ craft taken-up for development. 25

This exposure should be made by DIC and the details clusters should be sent to DH & CI for approval. The critical mass of the cluster may preferably be a minimum 100 artisans. But in exceptional cases / remote and inaccessible areas/ Hilly Tribal areas / lesser number of artisans may also be adopted as per availability of artisans Interventions proposed: i) Capacity building measures. ii) Skill up-gradation training of artisans. iii) Product Designing & diversification. iv) Strengthening of support infrastructure like Common Facility Centres, Raw materials bank, testing laboratory for quality control, packaging facility etc. v) Bank linkage of SHGs. vi) Marketing promotion activities. vii) Institution building (formation of association/ federation). viii) Addition of critical mass. ix) Hand holding support. x) Issue of I. Card. xi) Coverage of artisans under Janashree Vima Yojana and Health Insurance Scheme. Any other specific intervention can also be made basing on the finding of the diagnostic study. Financial pattern: S.N Component 1 Survey & diagnostic study and preparation of action plan: Assessment of present status of the cluster/ SHGs/ artisans with development of appropriate formats. Diagnostic study to asses the gaps & preparation of intervention plan. Meeting of the artisans. Identification of service provider. Financial pattern The survey and diagnostic study should be done by the officers of the DICs/ expert/ Agencies/ professionals approved by DH & CI. The persons to be engaged to conduct such surveys may be trained to prepare the diagnostic study and detail action plan. The expert agencies engaged for conducting the diagnostic study, survey and preparation of action plan and expenditure up-to Rs.50,000/ is allowed for survey, diagnostic study & preparation of action plan. In case of specific study by expert, the cost will be decided by SLMC on case to case basis. Capacity building measures: Specific proposal may be formulated a) Capacity building training for SHG with approval of SLMC. leaders as per Annexure-I. b) Capacity building of service providers. (Annexure-II) SHG federation craft wise may be formed to take-up various activities and such federations should be provided with infrastructural assistance (such as furnitures, office equipments and

c) Exposure visit d) Development of cluster level net-work (SHG Federation) e) Strengthening of administrative set-up of SHG Federation/ Cp-operative Societies in the cluster. 26

4 5

recurring expenses as per the modalities formulated by DLCC. f) Skill up-gradation training Modular courses are to be conducted. (Annexure-III) Product development & Design For Product development & design intervention: intervention, Designers from SIDAC may be engaged. If necessary, freelance a) Design development. designers having expertise on present b) Quality improvement programme. market scenario may be engaged on contract basis for development of market oriented products and they should establish market linkage. Common Facility Centre, raw-material Detail guideline is at Annexure-IV. bank, packaging unit Marketing promotion activities: a) Opening of sales outlet by SHG/ Detail guideline at Annexure-V Federation /Primary Co-operative Societies b) Preparation of product catalogue/ 100% grant. brochure c) Participation in exhibition organized by Rent free stall for two events in a year ORMAS & other agencies and in Urban Haat for one SHG. TA, DA & TC may be paid inside & outside the state. with approval of DH & CI. d) Participation in exhibitions/ Urban Haat Rent free stall. Reimbursement of actual outside the state including Dilli Haat. to & fro 2nd class train fare and DA @ Rs.150 per day including journey period for 2 persons of a SHG. Such assistance to be provided for 2 events in a year to one SHG / Society. e) Organization of exhibition/ buyers- DH&CI/ SIDAC/OSCHC Ltd. may organize sellers meet exhibitions inside & outside the State for participation of the SHGs of the clusters providing compensation for packaging & Transportation cost to SHG as per the following norms. f) Institutional marketing linkage A Merchandiser / External Agency may be engaged to promote sale of cluster products with approval of SLMC. 5% of the total product cost up to 250 KM 7.5% of the total product cost exceeding 250 KM 10% of the total product cost from the SHGs coming from KBK districts / Gajapati, Kandhamal, Boudh etc. where bulk supply is made i.e. minimum Rs.5,000 at a time. g) Revolving fund to Utkalika / other Revolving fund up-to Rs.100 lakh to marketing agencies utilize. Up-to Rs.10 lakh to other agencies for which an MOU is to be signed with them. h) Sourcing hubs Steps may be taken for establishment 27

Raw material bank

7 8

Assistance to entrepreneurs

of sourcing of hubs at different places by OSCHC Ltd. and other reputed NGOs / to facilitate procurement. A revolving fund up to Rs.2,000/- per artisan would be provided. The DC (H) guidelines in this regard may be followed. 20 % may be contributed by the Stake holders. The entrepreneurs in the clusters may be assisted under PMEGP and similar schemes. To be paid as per the approval of State Level Monitoring Committee. To be paid as per the approval of SLMC. As per the approval of the SLMC. Annual evaluation should be made Database of the SHGs/ artisans/ BDS providers may be developed in DIC/ SIDAC & Directorate. Up-to Rs.10,000 per cluster may be spent towards photography and documentation of each cluster.

Administrative cost: a) Salary of project coordinators to be engaged by SIDAC b) Remuneration of CDA b) Salaries of Cluster Managers to be appointed by DICs/ SIDAC c) Monitoring & supervision, Traveling expenses, stationery, contingency 9 Evaluation 10 MIS 11 Documentation of activities

Strategies & modalities for implementation: 1. 2. 3. 4. 5. 6. 7. Priority should be given to clusters having artisan base of minimum 100 in number in a major practicing craft. Small Craft villages can be reorganized to form a cluster. SIDAC will function as the Nodal Agency. DIC shall be the Implementing Agency who may engage CDA/ Cluster Manager for implementing the project. Survey and diagnostic study to be conducted by DIC/ agencies identified by Directorate of H&CI along-with preparation of intervention plan. Implementation period should be for 3 Years. Hand holding support for the clusters should be made available for at least 2-3 years by engaging CDAs/ Cluster Managers. Role & responsibility of CDA / Cluster Manager is at Annexure-VI Each DIC must earmark an officer and one IPO to exclusively deal with the sustenance programme. Orientation training of the officers and IPOs are to be conducted by SIDAC to facilitate them to understand the scheme and implementation procedures. A District Level Co-ordination committee would be constituted at District level with following members; a) General Manager, DIC. b) Representative of Project Director, DRDA. c) Assistant Director O/o DC (H) d) Chief Executive, DSMS. 28

8.

9.

Lead District Manager, DGM, NABARD Any other Member/ Organization if required, to be nominated by General Manager, DIC. h) One artisan from each cluster to be nominated by G.M., DIC. i) DCIO/ Asst. Manager (CI) of DIC in position- Member convenor The survey and diagnostic study report along-with an action plan would be placed before the DLCC. Mobilization of resources at district level will be planned by the committee along with modalities for implementation of the action plan. The action plan will be sent to SIDAC for approval of Level Co-ordination Committee. The progress would be placed by the DIC before the committee from time to time for proper monitoring. Similarly at the cluster level one Cluster level Co-ordination Committee (CLCC) constituted of by GM, DIC/ DCIO / AM (CI), local banker, local IPO, Cluster manager and CDPO will meet regularly at cluster level and interact with the primary stakeholders & BDS providers to keep the cluster vibrant.

e) f) g)

10. A State Level Monitoring Committee will be constituted with the following members. Director of Handicrafts & Cottage Industries Managing Director, OSCHC Ltd. Asst. Director (H), Office of the D.C (H), Bhubaneswar/ Sambalpur DGM, NABARD Executive Director ORMAS Representative of a State Level NGO to be nominated by DH&CI. Joint Director (Handicrafts) Member Member Secretary, SIDAC- Member Secretary The committee will finalize the action plan for each cluster and decide various actions to be taken up by different agencies such as DIC, SIDAC, OSCHC Ltd. and ORMAS etc. basing on which funds will be placed to carry out the activities. The committee will monitor the progress of implementation and take various decisions at appropriate time for proper implementation of the programme. Cluster Managers may be engaged by DIC with approval of the District Level Coordination Committee to provide hand-holding support to the SHGs. Adequate no. of project coordinators would be engaged at SIDAC to monitor the programme and look after interventions at the State level like Design Development, Marketing, Preparation of catalogue etc. Formats may be developed to obtain monthly reports for monitoring the progress by District level/ State level Committees. Resources may be mobilized from different agencies like D.C (H)/ DRDA/ ITDA/ NABARD etc. by DLCC and State Level Co-ordination Committee. Clusters may be adopted by banks to provide credit support as well as promotional assistance. Concurrent evaluation may be made by an independent organization to be selected by the State Level Committee so that remedial measures can be taken to address the shortcomings while implementing the project. Depending on field condition, State Level Coordination Committee may modify/ alter any provision of the guideline and Govt. shall be kept informed.

11. 12. 13. 14. 15. 16. 17.

29

Training of Group Leaders for capacity building: (To be organized by Professional Organizations) d) Duration of training -2 Days and No. of participants per batch -25 to 30 e) vii. viii. ix. x. xi. xii. vii. viii. ix. x. xi. xii. c) Training Module:

Annexure-I

1st day Programme objective Concept of SHG Features of Good SHG/ Rating of SHGs by banks Features of Good SHG/ Bank Linkage programme Role of SHG Volunteers/ To organize poor into homogeneous and affinity groups Social issues & empowerment. 2nd day Conducting meeting & Group dynamics Importance of regular savings & initiation of internal credit distribution. Loan appraisal. Maintenance of records & books of accounts at SHG level ( Model set of Accounts Books to be supplied) Group exercise. Preparation of action plan and business plan Resource person D IC/ NABARD/ Bank/ DSMS Officials CDPO Chartered Accountant Reputed trainers to be selected in consultation of DH&CI/ SIDAC

v. vi. vii. viii.

d) vi. vii. viii. ix. x. xi.

Financial Parameter Hiring of Accommodation up to Rs.3,000/Audio /Video System up to Rs.1,000/Training Materials @ Rs.100/- participant Tea & working Lunch for 2 days @Rs.150/-per participants Contingency including inauguration, photography, documentation etc. up to Rs.500/Honourarium to Resource person Rs.300/- per session with duration of 1.5 hours

30

Annexure-II Guidelines for exposure visit of handicraft artisans/ entrepreneurs Exposure visit norms: 1. Intake Capacity: 10- 20 craft persons in a batch will be taken to reputed craft places / National level of Handicraft fairs and other important places as would be decided both inside and outside the state duly escorted by Cluster manger/ MCM/ DIC Official / DH&CI official. Duration: The duration of such exposure visit shall be maximum 10 days for outside the state and 7 days for inside the state including journey period. But looking into the distance / communication facilities such period may extend for 2 more days with due approval of DH&CI. Norms of Financial Assistance for Artisan: a) Actual bus fare / 2nd class train fare. b) DA @ Rs.100 per day for inside the state and @ Rs.150 per day for outside the state. c) Accommodation charge @ Rs.200 per day for outside state and @ Rs.100 per day for inside the state. d) Contingent expenses like entry tickets, first aid, purchase of sample items, local conveyance from Railway stations / Bus stand to lodging, photography & small documentation etc. up-to Rs.500 per artisan shall be allowed. Norms of Financial Assistance for Entrepreneurs a) TA as per actual bus fare/ train fare - AC 3 tier b) DA, hotel charges, local conveyance as admissible to Group- B Officer of State Govt. Annexure-III Guidelines for focused skill development training The artisans will be provided training for up-grading their skills, so as to enable them to produce a diversified range of products with latest market demand. Depending upon the existing skill level of the artisan cluster, training programme will be of different duration A) Batch size for each programme Duration of training S.N 1 2. 3. 4. 5. Component Wage loss to the artisan Remuneration to the MCM Raw Materials for the Programme House rent Training Contingency including Documentation 31 : : 15-20 trainees 1 month

2.

3.

4.

Financial norms @ Rs.75 per day Up-to Rs.10,000 per month @ Rs.400 per artisan Up-to Rs.2,000/- per month Up to Rs.8,000/-

B) Batch size for each programme : trainees Duration of training : S.N 1 2. 3. 4. 5. C) Component Wage loss to the artisan Remuneration to the MCM Raw materials for the Programme House rent Training contingency including documentation 15-20 2 months

Financial norms @ Rs.75/ per day Up-to Rs.10,000 per month @ Rs.400 per artisan per month Up-to Rs.2,000/- per month Up-to Rs.10,000/: : 15-20 trainees 3 months

Batch size for each programme Duration of training Component Wage loss to the artisan Remuneration to the MCM Raw materials for the Programme House rent Training contingency including documentation

S.N 1 2. 3. 4. 5.

Financial norms @ Rs.75/ per day Up-to Rs.10,000 per month @ Rs.400 per artisan per month Up-to @ Rs.2,000/- per month Up to Rs.12,000/Annexure-IV

Guideline for establishment of Common Facility Centre in craft clusters Common Facility Centre may include: Common work shed Facility for processing of raw material/ finishing of the products/ packaging / quality control etc. Kiln for potters Storage facility. Raw-material Bank Any other facility required for augmenting productivity/ quality etc. Implementing Agency: DIC/ SIDAC/ OSCHC Ltd./ Co-op. Societies/ SHG/ SHG Federation/ NGO/ SPV. Land: Owned by SHG/ SHG Federation/ Co-op. Society/ Artisan community. Govt. land allotted/ alienated in favour of artisan community/ DIC for the purpose. Building: Size of the buildings may be decided by the DIC in consultation with artisans. Plan; and estimate to be prepared by Jr. Engineer/ Asst. Engineer. Work may be executed by SHG/ SHG Federation/ Co-op. Society/ NGO/ Govt. organization under technical supervision of Jr. Engineer/Asst. Engineer. Building on rent for minimum 5 years for which an agreement is to be executed. 32

Procurement of tools & equipments: A committee headed by General Manager, DIC with following members shall decide the details of tools & equipments & cost thereof; Representatives of DRDA Chief Executive, DSMS. AGM, NABARD / L.D.M. Artisan of clusters Norms for financial assistance: Civil Construction 10% of the cost shall be contributed by the artisans/ SHG. 90% of the cost shall be released by DIC in 4 installments. 1st installment after construction up-to plinth level. 2nd installment after construction of work up-to window level. 3rd installment after casting of roof. 4th & final installment after completion of work. Supply & installation of tools & equipment and furniture: 90% of the cost may be released in maximum two installments & 10% shall be contributed by the artisans. Recurring Expenditure: 75% of the recurring expenses for 1st six months may be reimbursed. On the basis of statement of accounts certified by the local IPO. Revolving Fund: Revolving fund @ 2000/- per artisan for raw-material bank. Formulation of proposal: The proposal shall be formulated by the SHG/ SHG Federation/ Co-op. Society/ NGO/ DIC having ownership of land. A model application format is devised to file application. Proposal may contain the following. 1. Background. 2. Need of Common Facility Centre. 3. Details of Common Facility Centre with financial implication. 4. Management of Common Facility Centre. 5. Annual recurring expenditure. 6. Sources of fund to meet the expenditure. 7. Deliverables. Application for financial assistance for Common Facility Centre 1. Name & address of the applicant 2. Name of the cluster 3. Craft 4. No. of artisans to be benefited. 5. Details of Common Facility Centre with financial implication. 6. Per-capita investment 7. Management of Common Facility Centre 8. Approve Annual recurring expenditure 9. Approve Annual Revenue Generation 10. Deliverables. Signature of the authorized person

33

1. 2. 3. 4. 5. 6. 7.

Document to be attached Project proposal Land document Plan & estimate of the building. List of tools & equipment with cost. Resolution to the effect that the facility created shall be kept open for the artisans of the cluster. Undertaking to run the C.F.C. with own fund. Resolution of artisan community that they do not have any objection if the CFC is owned & managed by a particular SHG/ Co-op society/ NGO. Annexure-V Guideline for opening of sales out let by SHGs/ SHG Federation To provide marketing facilities on permanent basis to craft persons through opening of sales out let by SHGs/ SHG Federation in own rented building.

Objective:

Norms of financial assistance:

90% of the cost of racks / counters/ front facia may be provided in two installments. 75% of the recurring expenses for 1st six months and 50% of the recurring expenses for 2nd six months may be provided on the basis of statement of accounts certified by local IPO. Maximum of Rs.2.00 lakh can be given to an SHG/ Federation. In case of out right purchase of show room from NAC/ Municipality etc. 90% of the cost of building may be provided on production of vouchers subject to a limit of Rs.2,00,000/-. In addition to the above Revolving fund up to Rs.2.00 lakh may be provided if necessary.

Formulation of proposal: The proposal shall be formulated by SHG/ SHG Federation having own/ rented building. General Manager, DICs may facilitate out right purchase or hiring of shop room in market complexes being developed by different agencies having scope for sale of handicraft goods. The model application form is enclosed. Proforma for submission of proposal for sales out-let
1. 2. 3. 4. 5. 6. 7. Name & address of the organization Name of the chief functionary with designation Details of Registration ( copy enclosed) Location of the sales out-let. Rented / own (document to be submitted) Total plinth area Approximate estimate a) Interior decoration b) Furniture & fixture c) Electrification d) Front Facia/ Banner e) Air conditioning f) Others Annual Recurring Expenses i) Rent ii) Electricity duty iii) Salary iv) Publicity

8.

34

9.

v) Othehr vi) Total Projected performance Sales turnover 1st year 2nd year 3rd year An undertaking to ensure sale of handicraft products of the craft persons/ SHGs of particular cluster/ clusters.

10

Signature Name & Designation with seal Recommendation of the IPO Recommendation of General Manager, DIC/ DCIO/ Asst. Manager (C.I) Annexure VI Role & Responsibility of CDA / Cluster Manager a. b. c. d. e. f. g. h. i. j. k. Regular meetings of the SHGs Thrift & Credit activities of SHGs Management of Group Dynamics and maintenance of Group Accounts/ Records. Ensure Quality products. Liasioning with other organizations for marketing of the products. Co-ordination with banks for Loan linkage. Submission of Reports/ Returns to different quarters. Issue of Artisan Identity card to SHG members and their coverage of the artisans under different insurance schemes under D.C (Handicrafts) and State Govt. Formation of SHG federation. To look after implementation of intervention plan. Liaisons with other organization / Business Development Service (BDS) Providers.

35

Government of Orissa Industries Department No-I-HCI-43/08- 11353 /I. Bhubaneswar Dated the 31.7.08 From: Shri P.K.Panda Deputy Secretary to Government. To The Director of Handicrafts & Cottage Industries, Orissa, Bhubaneswar. Sub: Sir, I am directed to invite a reference to your letter No.5012 dt.3.6.2008 on the above subject and to say that the Government has been pleased to approve the proposed draft guidelines development of Handicraft Enterprise for implementation of the scheme in the State. A copy of the approved guideline is enclosed herewith for reference and necessary action at your end. Encl: As above. Yours faithfully, Sd/- P.K.Panda,28.7.2008 Deputy Secretary to Government Approval of draft guidelines for development of Handicraft Enterprise.

Guideline for development of Handicrafts Enterprise

Handicraft sector provides ample scope for self employment in rural and urban areas. Presently, mainly artisan oriented schemes are implemented and expected growth is not achieved due to lack of entrepreneurship. It is imperative to promote entrepreneurs in handicraft sector. Under this scheme financial assistance may be provided for following components; COMPONENTS A. Margin money assistance to individual entrepreneurs for setting-up of handicraft enterprise:

In order to promote handicraft enterprise, margin money assistance @ 15% of the project cost with ceiling of Rs.7500 will be provided to individual artisan/ entrepreneur for availing bank loan. The balance requirement of margin money shall be contributed by the applicant.

36

Eligibility criteria: a) b) c) The application should be in the age group of 18 to 45 years. He/ She should not be a defaulter to any Financing Institution. Preference will be given to artisans.

Modalities for release of Margin Money: The margin money provided under the scheme will be released to the financial institution after sanction of loan. The margin money so provided will be kept in shape of TDR in the name of the applicant and will be adjusted towards repayment of loan after 2 years of the commercial production of the unit. No interest will be charged or paid on the corresponding amount of loan or TDR. The DIC should maintain a register of handicraft enterprises and follow them-up for at-least two years to ensure regular production, marketing of their products and repayment of loan dues to bank. B. Rehabilitation of Handicraft Artisan:

Traditional/ trained artisans shall be provided with margin money assistance for availing bank finance to set-up own production unit as per following norms; a) b) c) d) e) 20% of the project cost with ceiling of Rs.5000 can be provided to an artisan as margin money for bank loan. 5% shall be contributed by concerned artisan. The artisan should not be a defaulter to any bank. The margin money should be kept in shape of TDR in the name of the beneficiary and adjusted against the loan dues after one year. No interest will be claimed or paid on the corresponding amount of loan or TDR. The margin money will be released after sanction of project proposal by the bank.

The DIC should keep contact with the assisted artisan to ensure regular production, marketing of their products and regular repayment of loan installment. C. Exposure visit of Entrepreneurs:

The handicraft entrepreneurs shall be deputed to craft cluster/ gift fair/ national level handicraft exhibitions etc. in groups for exposure to the production process, product range, marketing etc. The duration would be maximum 07 days including journey period. An official from DH & CI/ DIC will escort the team. Financial parameter: a) b) c) d) Actual bus fare/ 2nd class train fare. Accommodation charge @ Rs.200 per day for outside the state and @ Rs.100 per day for inside the state. D.A @ Rs.100 per day inside the state and @ Rs.150 per day outside the state. Contingent expenses up-to Rs.200 per head per visit. 37

Documentation of the exposure visit should be made in hard & soft copy. D. Financial assistance to entrepreneurs for establishment of Common Facility Centre:

Establishment of Common Facility Centre by individual entrepreneurs will be promoted to increase the productivity, for quality control, storage facility, packaging etc. on PPP mode. Eligibility: Individual entrepreneurs involved in handicraft activities for a period of minimum 3 years are eligible to get assistance. The land & building should be owned by the entrepreneur. Financial norms: 50% of the cost of machineries subject to maximum limit of Rs.1.00 lakh shall be provided by Govt. and matching contribution will be made by the applicant. The financial assistance will be released in 3 installments on re-imbursement basis. E. Entrepreneurship Development Programme:

In order to develop entrepreneurship among the entrepreneurs in this sector, EDP training shall be provided through IED/ SIDAC/ NGOs/ other agencies. Eligibility: a) b) c) Age limit of 18 to 45 years. Preference will be given to handicrafts artisan. Participants should be literate and intend to set-up handicraft enterprise.

Duration of training: 03 days. Intake capacity: 20-25 per batch No. of training sessions of two hours duration: 9 Financial norms: Hiring of accommodation of training up-to Rs.1000 per day. Study material/ equipment up-to Rs.200 per participant. Working lunch, tea etc. up-to Rs.100 per participant per day. Accommodation of the participants up-to Rs.100 per day per head. Honourarium to Resource person @ Rs.300 per session. Contingencies/ administrative expenses up-to Rs.200 per head. The expenditure shall be reimbursed. Documentation of the programme shall be made. *****

38

OFFICE OF THE DIRECTOR OF HANDICRAFTS & COTTAGE INDUSTRIES, ORISSA, BARRACK NO.12-A, UNIT V, BHUBANESWAR-1
Tele-fax: 0674-2396745 E-mail ID: dhciori@gmail.com, dhciori@nic.in

Letter No. 5346 (31) / DH&CI, Bhubaneswar From: To Shri B.K. Das, Joint Director (H) All General Managers, District Industries Centres.

Dated, the 15th July 2010

Sub: Sir,

Operational guide-line for organising Handicraft Exhibition in the State of Orissa,2010-11 to 2014-15.

I am to enclose herewith the approved operational guide-line for organising handicraft exhibition in the state of Orissa for 2010-11 to 2014-15 and request that while organising any handicraft exhibition, the guideline may be strictly adhered to. Yours faithfully, Sd/Joint Director, (H) Memo No. 5347(3) / Dated, the 15th July10. Copy forwarded to the Member Secretary, SIDAC/ Managing Director, OSCHC Ltd./Managing Director, OCCC Ltd., Bhubaneswar for favour of information and necessary action. Sd/Joint Director, (H) Operational Guideline for organizing handicraft exhibition in the state of Orissa 2010-11 to 2014-15 A. 1. General features & facilities to be provided in exhibition: Stalls: The stalls should be normally of size 10 x 10, constructed with good quality bamboo & covered with tarpaulin to withstand heavy rains. Cotton clothing should be used to cover in the inner side. The faade of the stall should be designed to suit the theme of the exhibition. Display racks as per need, front counter, 2 nos. of chairs should be provided in the stalls. The floor of the stalls should be carpeted, preferably with wooden platform. Internal lighting: Each stall should be provided with 4 nos. tube light and a ceiling fan. The electrification should be tested by designated electrical inspector.

2.

39

3.

4. 5. 6. 7. 8. 9. 10. 11. 12.

13. 14. 15. 16.

External lighting: The exhibition area, passage, parking area & other utility area should be properly illuminated during night. Decorative lights, focus lights are to be provided to high light the banners & hoardings as well as the welcome and exit gates. Theme pavilion: A theme pavilion should be provided to bring out the theme of the exhibition. The theme pavilion should normally be of 400 sft. Area & provided with adequate display structure & lighting. Welcome & exit gate: The entrance and exit of the exhibition premises should be provided with designed gate structure decorated with flower and motif. Demonstration stall: A stall to demonstrate the intricacies involved in the production of handicrafts engaging Master Craft persons should be provided to attract the customers. Site office: A site office with adequate furniture should be provided to monitor the activities in the exhibition and to maintain channels of communication with the headquarters. Public address system should be provided in the site office. Toilet: Toilet facilities with adequate water and other fittings should be provided for the exhibitors as well as general public. Fire fighting equipments: Adequate fire fighting equipments must be provided as conspicuous location to take care of exigencies. On important events the assistance of the local fire station should be taken. Security arrangement: Security arrangement should be provided round the clock during the exhibition period. First aid: Safety of the public should be of utmost concern and first aid facility should be provided in the site office to take care of exigencies. All the stalls should be insured against fire hazard, flood & cyclone and theft etc. at the cost of the agency entrusted with the work of construction of stalls. All the handicraft products within the stalls should be insured against the fire/ flood/ cyclone/ theft by the department. T.A & D.A. to participants: The artisans of KBK districts and other scheduled areas should be provided with economy class travel to & fro D.A @ transportation cost with approved by the Director, H&CI. Accommodation: Economic accommodation of artisans participating in the exhibition should be arranged near by the exhibition premises. Publicity: Wide publicity of the exhibition should be arranged through advertisement in newspaper, local T.V. channels as well as hoardings and banners. Documentation: A documentation containing the details various events during the exhibition, participation & sale on different days of the exhibition should be prepared. Procedural Aspects: An estimate should be prepared on the basis of previous experience and local enquiry on the cost of exhibition by the Directorate/DICs, for approval of competent authority. A committee to finalize the tenders and to supervise the conduct of exhibition should be formed at the State level/ District level for conduct of State level and District level exhibition respectively. The award of work to arrange exhibitions should be through an open and transparent process of tender in two bid system. (One technical and the other financial) EMD up to 1% of the estimated cost should be insisted from the bidders. 40

B. 1. 2. 3. 4.

5. 6. 7. 8. 9. 10. 11.

Agencies having valid service tax/ I.T. registration and having sufficient experience in executing such works should only be entertained. Tenders of bidders qualified in the technical bid should only be considered for evaluating the financial bids. The above bidding process may be relaxed for petty works up to Rs.2.00 lakh. The lowest bidder should be given the first chance to execute the work. The case of other bidder should only be considered when the lowest bidder refuses to take-up the work in writing. EMD of the bidder, who refuses to take-up the work after getting order, within the stipulated time, should be forfeited. The authority tendering the work should draw an agreement in judicial stamp paper with the executing agency before commencement of work. The provision of OGFR in respect of exercise of financial powers/ procedures should be scrupulously followed in all financial transactions. Sd/Director of Handicrafts & Cottage Industries, Orissa

41

Government of Orissa, Industries Department

RESOLUTION No- I-HCI. 10/07-8958/I, Bhubaneswar, Sub: Dated 12.06.08

Guidelines for financial assistance to the entrepreneurs/ artisans for participation in fairs/ exhibition/ buyers-sellers meet/ trade-fair held outside the country.

Handicrafts have been considered one of the priority sectors for employment generation and it has export potentiality. Financial assistance need to be provided to exporting firms/ companies/ NGOs/ Co-operative Societies/ individual entrepreneurs for participation in International fairs/ exhibitions/ buyers-sellers meet/ trade delegations to promote handicrafts export from the State. Keeping in view promotion of export potential and development of handicraft sector of the state, the Government has been pleased to formulate guidelines for financial assistance to the organizations/ individuals eligible as in principle laid down in Annexure A and B. Any clarification on implementation of the above prescribed guidelines if necessary the decision of Govt. in Industries Department is final and binding. ORDER: Ordered that the Resolution be published in the next issue of the Orissa Gazettee and copies there of be forwarded to all concerned. By order of the Governor Sd/-A. Agnihotri Principal Secretary to Govt., Industries (Handicrafts) Deptt. Memo No. 8959 / I., Bhubaneswar Dated the 12th June, 2008. Copy forwarded to All Departments of Government/ All Heads of Department/ Accountant General, Orissa, Bhubaneswar/ All General Manager, District Industries Centres/ All Corporations under Industries Department/ Orissa Khadi & Village Industries Board for information. Sd/Deputy Secretary to Government. Memo No. 8960/ I., Bhubaneswar Dated the 12th June, 2008. Copy forwarded to the Director, Printing Stationery and Publication, Orissa, Cuttack for publication in the next issue of the Orissa Gazettee & supply of 50 (fifty) numbers of error free copies there to this Department. Sd/Deputy Secretary to Government

42

Guidelines for financial assistance for participation in fairs/ exhibition/ buyerssellers meet/ trade delegation abroad under the scheme Promotion of Handicrafts Industries 1. Objective: Handicrafts have been considered one of the priority sectors for employment generation and it has export potentiality. But, Orissa is lagging far behind in handicraft export. A few entrepreneurs have come forward for export business of handicrafts. Financial assistance need to be provided to exporting firms/ companies/ NGOs/ Cooperative societies/ individual entrepreneurs for participation in International fairs/ exhibitions/ buyers-sellers meet/ trade delegations to promote handicrafts export from the state. 2. Eligibility: a) Any firm/ Co-op. society/ NGO/ individual entrepreneurs dealing in export of handicrafts from Orissa shall be eligible for financial assistance. b) The organization/ individual should have import / export code and registered with EPCH. c) The company shall not be under investigation/ charges/ prosecuted/ debarred/ black listed under Foreign Policy of India or any other law relating to export & import business. Norms of financial assistance: Following assistance shall be reimbursed; 50% of the stall rent with ceiling of Rs.50,000 50% of transportation cost of exhibits up-to Rs.25,000 50% of the travel expenses by air in economy/ excursion class for one person (regular employee/ Director/ Partner/ Proprietor of the organization). Any organization/ individual is eligible to get such assistance for one event in a financial year. 2nd assistance can be given in such cases, if they are successful in procuring orders and/or getting queries which are effectively followed. Director of H & CI is competent to sanction such assistance. The organization has to certify that no assistance from any source is availed for the same purpose. An affidavit to this effect should be submitted.

3. a) b) c) d) e) f) 4.

Procedure for application: a) The eligible organization shall have to file an application in the proforma at Annexure-I before 60 days of participation in any international fair along-with an estimate and other details through concerned GM, DIC. b) They may participate with approval of the Director, H & CI. c) The claims for reimbursement shall be filed by the participating organization within one month from the date of completion of the event through GM, DIC along-with following vouchers/ documents; i) Supporting vouchers/ documents. ii) Copy of passport/ visa. iii) Detail report on participation which would include value of products displayed, value of product sold, orders booked etc. iv) Statement of accounts audited by Chattered Accountant. v) Photographs or CD. Miscellaneous: a) The guidelines will be applied prospectively.

5.

43

b) The Directorate of H&CI shall maintain a directory of potential/genuine exporters and monitor export of handicrafts from the State. Application for participating in trade fair/ exhibition/ buyers-sellers meet/ trade delegation abroad under Promotion of Handicraft Industries scheme. 1. 2. 3. 4. 5. 6. 7. 8. 9. 10. 11. 12. 13. 14. Name of the firm with full address Status Name of the Proprietor/ Managing Partner/ M.D./Chief Executive. Crafts dealt in Production/ Procurement base Involvement with artisans/producers group. I.E.C. No Registration with EPCH Regd. No Valid up-to FOB value of exports during the last financial year (Rs. in lakhs craft-wise) Particulars of fairs/ exhibition/ buyers-sellers meet/ trade delegation Particulars of visit Date of departure from India Date of arrival in India Details of proposals already submitted in the same financial year Details of earlier participation with assistance under the scheme Name & designation of the person going abroad : : : : : : : : : : : : : : : : : : : Signature & Seal (Proprietor/ Managing Partner/ Chief Executive)

15. Documents submitted Place: Date:

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Government of Orissa Industries Department No-I-HCI-43/08- 11353 /I. Bhubaneswar Dated the 31.7.08 From: To Shri P.K.Panda Deputy Secretary to Government. The Director of Handicrafts & Cottage Industries, Orissa, Bhubaneswar. Guideline for strengthening of Handicrafts Cooperative Societies.

Sub: Sir,

In inviting a reference to your letter No.5011 dated.03.06.2008 on the above subject, I am directed to say that Government has been pleased to approve the guideline for strengthening of Handicrafts Cooperative Societies. A copy of approved guideline is sent herewith for reference and necessary action at your end. Encl: As above. Yours faithfully, Sd/- P.K. Panda, 11.08.08 Deputy Secretary to Government.

Guideline for strengthening of Handicrafts Cooperative Societies In handicraft sector 588 Cooperative Societies have been promoted in the State with an enrollment of 33061 artisans. Presently only 224 Handicrafts C.S. are in existence and most of them are sick and not able to cater to the need of the artisans. Strengthening of viable Cooperative Societies need to be taken-up in project basis with following interventions. 1. 2. 3. 4. 5. 6. 7. 8. 9. 10. Common Work Shed. Raw-material Bank Revolving Fund Opening of Showroom. Establishment of Testing Laboratory Quality Control Measures Product Development. Packaging Facilities Repair & renovation of society building. Any other activity found justifiable.

45

Eligibility: i) ii) iii) iv) The society should be working and continuing its business for last 3 years. Audit of the society should be up-to-date. The society should have its own land. The Society should not be a defaulter to any financing agency.

Quantum of Finance: i) ii) 80% of the project cost subject to a limit of Rs.5,00,000/- shall be paid by Govt. as grant which will be released in phases. 20% shall be contributed by the society.

Procedure of application: The society shall apply in the enclosed format for financial assistance to DH&CI through concerned DIC with following documents. i) Land document ii) Latest Audit report iii) Detailed project report with feasibility certificate of G.M., DIC. iv) Plan & estimate for civil construction v) Quotation for machinery & equipment etc.

Application for financial assistance under the scheme strengthening of Handicrafts Cooperative Societies of State Govt.
1. 2. a) b) c) d) e) 3. 4. 5. 6. Name & address of the H.C.S. Membership SC ST OBC Others Women Whether the society is having elected Board of Management & from what date Name of the President Name of the Secretary or Chief Executive Whether the society is having its own land? If yes, the land particulars should be mentioned Performance of the society a) Turnover for last 3 years b) Profit & loss account for last 3 years c) Accumulation loss/ profit up to end of the last financial year Assistance applied for Particular a) Common work-shed b) Common Facility Centre

7.

Amount

46

8. a) b) c) d) e) f) g) h)

c) Raw Material bank d) Testing Laboratory e) Quality control measures e) Revolving funds Other if any ( Please specify) Documents attached: Land particulars Latest Audit Report Detailed Project Report Resolution of the Society Plan & estimate for civil work Quotation for machinery / equipments Marketing tie-up/ arrangement

Signature of the Secretary/ Chief Executive. Recommendation of General Manager/ D.C.I.O. of DIC Certified that the proposal is technically feasible and economically viable. Recommended the proposal for sanction of fund. General Manager, DIC, ... ... / DCIO, DIC.

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Government of Orissa Industries Department No.I-HCI-32/10. 10925 /I, Dated , Bhubaneswar 28.07.10. From: To Shri L.K. Samantaray, Additional Secretary to Government. The Director of Handicraft & Cottage Industries, Orissa, Bhubaneswar. Approval of guidelines for revival of Languishing Craft under the Scheme Promotion of Handicrafts Industries.

Sub: Sir,

With reference to your letter No.4292 dated 01.06.2010 on the above subject; I am directed to intimate that Government have been pleased to approve the guideline for revival of Languishing Craft under the Scheme "Promotion of Handicrafts Industries". A copy of the approved guideline is enclosed for your information and necessary action. Yours faithfully, Encl: As above Additional Secretary to Government.

Guideline for Revival of Languishing crafts

Orissa is called land of Handicrafts with highest number of crafts being practiced among other states. But over the years, quite a few crafts have lost their ground and now confined to a handful artisans. Some of the reasons for vanishing of these crafts are 1. Commercially not successful: Some of the crafts are becoming outdated due to change in consumer behaviour or shifting of consumer's interest to new facilities. 2. Lack of trained artisans: Since propagation of the skill is done by hereditary system artisans are not exposed to contemporary market and new technology. 3. Lack of getting raw materials: Due to problem in availability of raw materials and other inputs artisans are also shifting to other professions. 4. Less number of practicing artisans: Some crafts, since being practiced by less number of artisans, are unable to produce focus in the market. Hence adequate steps should be taken for revival of these crafts wherever necessary and /or necessary documentation should be taken up to preserve the craft heritage for future generation.

48

Objective: The basic objective of the programme is revival of languishing craft in the state by way of identification of the craft, diagnosis of gaps for their resurgence, drawing of action plan and implementation various programmes as per action plan for the restoration of the crafts. Identification: A thorough survey of crafts would be required to identify the craft to be termed as languishing craft. However to provide a benchmark for the survey and also to design the survey tools a definition of languishing craft will be taken here as under. A craft would be called a languishing craft, when the no. of practicing artisans of the craft and its annual production has shown a declining trend over the years. Prima-facie, following crafts are found languishing; Art leather craft of Barang, Cuttack Betel nut craft, Berhampur, Ganjam Flexible brass fish of Belaguntha, Ganjam. Gopa craft of Nabrangpur Horn craft of Paralakhemundi, Cuttack & Dhenkanal Jaikhadi craft of Parlakhemundi Keora leaf craft of Kendrapara Lacqure ware craft of Nabrangpur, rayagada, Balasore Paddy craft of Bolangir, Kalahandi Solapith craft of Puri Painted wooden toys of Subarnapur, Bargarh Ganjappa card of Subarnapur, Parlakhemundi Dongaria shawl of Rayagada Saura painting of Rayagada

Survey of those crafts shall be conducted to find-out the present status and reasons for which the crafts are languishing. Survey: The survey of the craft will be focused on the district where the craft was practiced. It will be done on door to door survey basis for getting the primary data. The scope of survey will include 1. Genesis of the craft 2. No. of practicing artisans in the last 5 years ( area and year wise) 3. Annual production ( in qty. and value for the last five year) 4. Process and the technology available 5. Availability of resource ( Comparative figure of the last five years) 6. Product range and its present market The data available would be compiled in the form of a document with supplementation of secondary data wherever necessary and the report would speak mainly the present status of the craft and the resources of the declining trend are to be identified. 49

Any agency (NGO/GO) with expertise and previous experience of such study would be eligible for survey. The maximum cost to be incurred for survey would be limited to Rs.50, 000/- per craft /cluster/district. Diagnostic study and preparation of Action plan: On the basis of survey output a diagnostic study will be taken-up to assess the possibility of revival of the craft. It will be done by conducting workshop in the craft cluster. Advice from technical institution and marketing organization will be taken-up for technology up-gradation and product diversification wherever necessary. The study and workshop will be taken-up by implementing agency. An amount of Rs.2.00 lakh per craft will be earmarked for the study. The cost of holding the workshop will be limited to Rs.50,000/-. The major objective of the diagnostic study is to decide the possibility of the revival of the craft and also drawing of an action plan for implementation of intervention for the revival.

Intervention Plan:
Intervention for revival of the languishing craft would mainly include; 1. Creating critical mass of artisans and their capacity building
Social mobilization to form artisan organization & their capacity building. Skill up-gradation Exposure visit

2. Design and product development initiatives 3. Assistance for development of support infrastructure 4. Marketing support The intervention will be provided as per need and component wise preferably in SHG mode. However individual entrepreneurs would also be assisted for revival of the craft. The details of intervention are as follows;

1. Creating critical mass of artisans and their capacity building:

Capacity building intervention would be provided to the artisans/other stakeholders as follows; a) Social mobilization: The awareness activities covered in the programme

would include apart from skill, maintenance of accounts, costing, participation in exhibitions, exposure visits and interaction with buyers etc. SHG management training will be provided to work on sustained basis. Social mobilization would include the following awareness

trainings.

C) General awareness-cum-motivation camp. D) Training of Group Leaders. E) Sensitization programmes for stakeholders. The expenditure for such trainings will be incurred as per existing guideline of the cluster development programme of the Directorate of Handicrafts and Cottage Industries.

50

b) Skill up-gradation training: Skill up-gradation training will be provided to the artisans as per need up-to one year. It will be implemented as per the existing guideline of cluster development programme implemented under DH&CI. However following financial parameter can be followed; Stipend to trainees @ Rs.500/- per artisan per month for skill training more than 3 months. For modular training up-to 3 months wage compensation @ Rs.75 per day shall be paid. Remuneration to the MCM Rs.8,000/- per month. (For Reputed Trainers/ National Awardees coming out of the State, the remuneration shall be decided from case to case basis as would be decided by the state level committee) Raw materials up to @ Rs.300/- per artisan/ per month (The sum will be deposited in the Society/SHG A/c, who will arrange the raw materials. In case of rise of cost of raw material the prescribed rate will be reviewed by DH&CI. SHGs/ beneficiaries will bring in 10% of the cost of raw material as their contribution.) House rent will be reimbursed with a maximum limit of Rs.1, 000/- per month. Tools & equipments @ Rs.1500/- per artisan is the total fund to be used collectively by the Society/ SHG subject to 10% costs of the tools to be borne by the SHG and rest 90% of the cost will be provided under the scheme. Training contingency of maximum Rs.1,000/- per month per training programme will be provided under the scheme.

C) Exposure visit: Exposure visit will also play an important role for revival of the crafts with the aim at providing first-hand information to artisans on market demand, production process, use of modern tools and machineries and exposure to new designs. It will be implemented as per the existing guideline of exposure visit implemented under DH & CI as stated below; 10- 20 craft persons from the cluster will be taken to reputed craft places / reputed fairs or other such places for exposure to modern working and products. The DLCC will suggest and finalize names of such artisans for a final decision at Directorate of H & CI. The duration would be maximum 7 days excluding journey period. Cluster manager/ DIC official should escort the team. Financial parameters would be as follows Actual bus fare/ 2nd class train fare. Accommodation charge @ Rs.100/- inside and Rs.200/- outside the state. Fooding charge @ Rs.100/- inside and Rs.150/- outside the state. Contingency @ Rs.500/- per participants which includes local conveyance, photography, documentation etc. 2.

Design and Product Development initiatives:

(a) Design and product development programme may be conducted by engaging designers from recognized design Institutions or as empanelled by D.C (H) for a long period on contract basis. The designer will develop marketing tie-up for the designs.

51

(b) (c)

The nature of the existing market should be studied before starting the programme. ii) In case the cluster is linked to any NGO/organization/entrepreneur then step should be linked to the organization in the product development. iii) In case there is no link of the cluster to any market the product to be developed should be based on the market demand on which the cluster is presently depending on. Design Cell may provide design support. Short term DDPs may be conducted as per following norms; Durations- 21 days No. of participants-20 to 30 Minimum 15 samples in duplicate will be developed in each programme. One set will be kept by the SHGs/ Societies/ individuals and the other set will be given to OSCHC Ltd./ entrepreneurs/ marketing organization involved for test marketing and one set would be retained at cluster level for replication. Designers fee will be maximum Rs.60000/- including all expenses. Cost of raw material as per actual with a maximum limit of Rs.20,000/-. 10% of the cost of the raw material will be borne by the groups or individuals. Hiring of tools & equipments as per actual with a maximum limit of Rs.10,000/House Rent maximum Rs.1000 per month Documentation & contingency maximum Rs.16,500/- per course. Test marketing will be organized.

i)

3) Assistance for development of support infrastructure: Infrastructure assistance like development of common work-shed and other common facilities like production facility, testing facility, packaging facility etc. will be provided as per the existing guideline in the craft village scheme and other such schemes. The financial implication for the intervention would include non-recurring expenses and recurring expenses for initial period normally. The facility should be get self sustained after the initial period of maximum 3 years. However the intervention will only be provided with proper management policy of the facilities. 4) Marketing Support: Marketing support will be provided to the clusters/ artisans/ entrepreneurs for complete revival of the languishing crafts. The intervention under the head would be as follows i) Publicity: This includes printing of brochures, advertisements etc. An amount of maximum Rs.2.00 lakh can be provided for publicity of one craft. ii) Participating/ organizing exhibition: Support will be provided to organization/ artisans/entrepreneurs for participating exhibition as well as organizing craft specific exhibitions. Interventions inform of participation cost, venue cost, TA, DA to participants, transportation cost etc. will be incurred as per the prevalent guideline of Directorate of H&CI.

52

iii)

iv)

Institutional marketing tie-ups: Support will also be provided to marketing organizations that would source products from the clusters. The support would be decided with terms and conditions for a long-term business tie-up only. 10% of the value of the products sourced from the clusters will be provided as subsidy to the organization. However the minimum sourcing quantity should be less than Rs.1.00 lakh. Revolving fund may be given to OSCHC Ltd. for exclusive procurement of such products.

Project Implementation:
SIDAC will be the Implementing Agency. They may engage NGOs/ Co-op. Societies as CDA. Role & responsibilities of CDA are outlined at Annexure-I. Remuneration of the CDA shall be decided by State Level Committee. SIDAC will engage Project Coordinator/ Cluster Manager for monitoring/ implementation of the project or direct interventions in the clusters. The remuneration of Project Coordinator & Cluster Manager shall be decided by the State Level Committee. GM, DIC shall be consulted and all information will be shared with him for convergence at district level. A project implementing committee headed by Director, H & CI shall be constituted with following members to look-after proper implementation of the programme; i) Member Secretary, SIDAC ii) Managing Director, OSCHC Limited iii) Principal B.K. Art College iv) Asst. Director, O/o- D.C (H), Bhubaneswar/ Sambalpur v) 2 NGO/ experts in the Handicraft sector to be nominated by DH & CI. vi) Project Head of SIDAC- Member Convenor The Committee will meet bimonthly to review the progress and streamline implementation of the project. The implementation period shall be maximum up-to 3 years. The cost of implementation shall be maximum 10% of the project cost. Documentation of activities shall be prepared.

Monitoring & Supervision The Directorate of H & CI shall monitor & supervise the programme. Monthly progress report shall be submitted by SIDAC in the proforma to be devised by the Directorate. Evaluation The programme will be evaluated at the end of every year by Directorate of H&CI to find-out the deficiencies and take remedial measures. The final evaluation will be done by an independent organization.

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Annexure I Role & Responsibility of CDA / Cluster Manager l. m. n. o. p. q. r. s. t. u. v. Regular meetings of the SHGs. Thrift & credit activities of SHGs. Management of group dynamics and maintenance of group accounts/ records. Ensure quality products. Liaisoning with other organizations for marketing of the products. Co-ordination with banks for loan linkage. Submission of reports/ returns to different quarters. Issue of artisan Identity card and coverage of the artisans under different insurance schemes under D.C (Handicrafts) and State Govt. Formation of SHG federation. To look-after implementation of intervention plan. Liaisoning with other organization / Business Development Service (BDS) providers. *****

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Government of Orissa Handicrafts & Cottage Industries Department Letter No- I.CI.135/94- 618/ H&CI, Bhubaneswar, Dated, the 2nd Feb 1995 From: Sri G.C. Mallik, OAS-I (Jr.B), Under Secretary to Govt. The Additional Director, Handicrafts & Cottage Industries, Orissa, Bhubaneswar. Sub: Sir, I am directed to refer to your letter No.10257, dated. 14.11.94 on the above subject and to say that Govt. after careful consideration have been pleased to approve the revised guideline for State Award competition in Handicrafts (copy of the revised guideline approved by Govt. is enclosed). Yours faithfully, Sd/Under Secretary to Govt. REVISED GUIDE LINE FOR STATE AWARD COMPETITION IN HANDICRAFTS INTRODUCTION: The State Award will be given to outstanding craftsman of the state on the basis of an annual contest held at Bhubaneswar in accordance with this approved guidelines. The scheme is aimed at encouraging healthy competition among the craftsmen of the state, giving recognition to outstanding work of Master Craftsmen and inspiring the younger generation of craftsmen to achieve eminence in the various crafts fields by producing articles of high artistic value and creativity. The award will be given under heads (I) State Award (II) State Merit Certificate. The State Awardees are eligible to receive pension from Development Commissioner (HC), New Delhi as per the norms of National Award in accordance with approved guidelines. 1. CREITERIA FOR SELECTION: Primary criteria for selection of craftsmen for the State Award in Handicrafts should be based on total contribution of the craftsmen for enrichment of the craft, his traditional background, originality, and his status among the craftsmen of the State. The craftsmen should have outstanding contribution in the field of handicraft development in following aspects:Revised Guidelines for State Award Competition.

To

55

Master over the techniques involved in the crafts. Degrees of skill in the crafts. Ability to involve new designs. Contribution towards development of the craft and improvement of techniques. v) Knowledge in Silpa Sastra literature on ancient crafts of Orissa. vi) Outstanding works executed by the craftsmen. vii) Training skill and organizing ability. viii) Participation in major exhibitions and demonstration of working techniques and skills involved in the craft. ix) Publication of articles or papers relating to the craft. The craftsmen shall submit a piece of art object by him which shall be treated as entry for the competition. 2. The samples shall be delivered by the intending participants in the concerned District Cottage Industries Office by a date fixed every year by Director, Handicrafts & Cottage Industries along-with information on points of sl. no.1 above in a prescribed form. The District Cottage Industries Office shall send the samples with the information sheet with their comments to the office of the Director of Handicrafts and Cottage Industries, Orissa by a fixed date. Director, H&CI will bring out a newspaper advertisement inviting entries for the purpose. SELECTION AT THE STATE LEVEL: The State Level Selection for the State Award would be made by a committee of six (6) members; 1 2 3 4 5 Director of Handicrafts & Cottage Industries, Orissa. Addl. Director/Joint Director of H&CI, Orissa. Secretary, Lalit Kala Academy, Bhubaneswar. Principal, B.K. College of Art & Crafts, Bhubaneswar. Two eminent Artist/Art Critics to be nominated by Director of Handicrafts & Cottage Industries. 6 Special Officer, Directorate of H & CI, Orissa. Chairman Member Member Member Member Member Convenor 3.

i) ii) iii) iv)

4.

ELIGIBILITY CRITERIA: i) The participant artisan must be a bonafide resident of the State of Orissa. ii) Hereditary artisans and non-hereditary artisans having 5 years working experience in the craft are eligible to participate in this selection. iii) No craftsmen who have received National/ State Award in the last 3 years shall be eligible for this competition. iv. Handicraft article submitted for State Award Competition should be the original work of the applicant himself/herself. VALUE OF THE STATE AWARD:

5.

Three best entries shall be selected for State Award every year. Each award shall consist of Rs.10,000/- as cash prize. Besides, 5 Certificate of Merit will be awarded consisting a cash prize of Rs.2,000/- each. One artisan will not be eligible to get more than one award in a particular year irrespective of numbers of entries made by him. ***** 56

Government of Orissa Handicrafts & Cottage Industries Department Letter No- I.CI.119/94-5789/H&CI, Bhubaneswar, Dated, the 24th Nov 1994 From: To Sri G.C. Mallik, O.A.S. Under Secretary to Govt. The Additional Director, Handicrafts & Cottage Industries, Orissa, Bhubaneswar. Guideline for holding design competition in Handicrafts and Award of prizes. Your letter No.9391, dated. 05.10.94

Sub: Ref: Sir,

I am directed to say that the Govt. after careful consideration have been pleased to approve the guidelines for holding design competition in handicrafts and award of prizes with the change suggested in constitution of the selection committee. The model guidelines approved by Govt. is enclosed. Yours faithfully, Sd/Under Secretary to Govt. Guideline for holding design competition in handicrafts and award of prizes 1. Introduction: The handicraft artisans of the state of Orissa continue to retain the high standard of skill and craftsmanship passed on traditionally over many generations. They carve exquisite handicraft items unmatched anywhere. While they have retained the traditional skill with super precision and aesthetics there still remains need for more innovations and changes to be brought about suiting to todays requirement with suitable product and design diversification so as to have a wider market acceptability nationally & globally with this objective in view it is proposed to institute a state award on the handicrafts items of new designs. The state artisans will be offered to take part in a competition for getting the awards by submitting a sample of their work piece of high quality. 2. Criteria for selection: A committee would examine the different design aspects of the work and select the best artisans. The aspects which should be taken into account are; i) The fineness ii) Innovation iii) Creativity 57

iv) Wastage factor v) Production capability vi) Utility aspect To start with, award in the following areas of handicrafts will be considered; 1. Stone carving 2. Wood carving 3. Patta painting 4. Horn work 5. Terracotta 6. Applique 7. Paper mache 8. Brass & bell metal 9. Filigree 10. Cane & bamboo 11. Lacquered work The craftsman shall submit a piece of art made which shall be treated as entry for the competition. Since the aim is to introduce new and newer as frequently as possible, the design competition will held as frequently as possible at-least twice a year. The samples shall be delivered by intending participants to the concerned District Cottage Industries Office the target date to be fixed by Director Handicrafts & Cottage Industries, Orissa. District level committee consisting of 1. DCIO, 2. Head Quarter Sub-Collector, 3. Dist. Culture Officer under the chairmanship of the Collector of the district may select and recommend the articles for selection in state level for prizes. It shall be the responsibility of the DCIO to send the samples with the information sheet and recommendation of the committee to the office of the Director of Handicrafts & Cottage Industries, Orissa at-least 15 days before the date of sitting of state level committee which will be announced by the Director of H & CI. Selection at the state level: The state level selection for the state award would be made by a committee six (6) members will be; : Chairman 1. Director of Handicrafts & Cottage Industries, Orissa : Member 2. Joint Director of H & CI/ Addl. Director : -do3. Secretary, Lalit Kala Academy, Bhubaneswar : -do4. Principal, B.K. Collage of Art & Craft : -do5. Managing Director/ G.M (Marketing) OSCHC Ltd. : -do6. Sri Gokul Bihari Patnaik : Member convenor 7. Deputy Manager, Handicrafts Complex 4. Eligibility criteria: The participant artisan must be a bonafide resident of the state of Orissa; i) Artisans having 5 years working experience in the craft are eligible to participate in this selection. Certificate from DCIO will be sufficient for the purpose. 5. The best entries shall be selected for award in the area of handicraft as mentioned in para-2. Cash prize of Rs.5,000 along-with a certificate of merit will be awarded to five best entries. If sufficient entries are not received the number of prize may be reduced. ***** 58 3.

HANDICRAFTS ARTISANS COMPREHENSIVE WELFARE SCHEME

"Handicrafts Artisan Welfare Scheme" with components of (i) the Rajiv Gandhi Shilpi Swasthya Bima Yojana and (ii) the Bima Yojana for Handicrafts Artisans. 1. RAJIV GANDHI SHILPI SWASTHYA BIMA YOJANA

PREAMBLE Handicrafts constitute an important segment of the decentralized/unorganized sector of our economy. Originally, started as a part time activity in rural areas, it has now transformed in flourishing economic activity due to significant market demand over the year. Handicrafts have big potential as they hold they key for sustaining not only the existing set of millions of artisans spread over length and breadth of the country, but also to increasingly large number of new entrants in the crafts activity. Presently, handicrafts are contributing substantially in employment generation, and export. The Handicrafts sector has suffered from basic problems of being in the unorganized sector with additional constraints like lack of education, capital, poor exposure to new technologies, absence of market intelligence and poor institutional framework. These problems have been further aggravated due to lack of proper care on the welfare of the artisans. In order to address the welfare needs of artisan in terms of health & dwelling insurance, this scheme has been envisaged. OBJECTIVE Rajiv Gandhi Shilpi Swasthya Bima Yojana aims at financially enabling the artisans community to access to the best of healthcare facilities in the country. This scheme covers not only the artisans but his wife and two children also. ELIGIBILITY TO GET THE COVERAGE All Craft persons whether male or female, between the age group of one day to 80 years will be eligible to be covered under the Rajiv Gandhi Shilpi Swasthya Bima Yojana. Other Conditions: a) One artisan family will receive the benefit for 3 years. b) Primacy would be given for renewals. Minimum 80% cases should be renewed.

c) The Handicrafts Artisans Comprehensive Welfare Scheme will be implemented for a period of 5 years. The Rajiv Gandhi Shilpi Swasthya Bima Yojana, for the first 2 years, i.e. for the year 2007-08 & 2008-09, will be implemented for all categories of handicrafts artisans. Thereafter, on implementation of Health Insurance Scheme (HIS) of Ministry of Labour for BPL families, it shall be subsumed with the HIS and RGSSBY shall be implemented for non-BPL handicraft artisans for the next 3 years 2009-10, 2010-11 & 2011-12, in accordance with the suggestion given by the Department of Expenditure, Ministry of Finance. SALIENT FEATURES OF THE SCHEME. FUNDING PATTERN i. Contribution by the Govt. of India ii. Contribution by the handicrafts artisans Total premium 59

: Rs.697/- or Rs. 797/- per annum : Rs.200/- or Rs. 100/-per annum : Rs. 897/- per annum

The funding pattern would be as following: Contribution by the Rs.697/- or Rs.797/Government of India Contribution by the Rs.200/- in case of General Category Artisans Handicraft artisan and Rs.100/- from artisans belonging to North Eastern Region and SC/ST communities/Below Poverty Line (BPL) families Total Premium Rs.897 /Service tax on total At applicable rates which at present is 10.30% premium i.e. on Rs.897/- which works out to Rs.92.40 The artisans contribution shall be kept at 20% of the accepted bid, rounded off to nearest Rs.50/- in case general artisans. The annual premium in respect of artisans belonging to SC, ST, BPL families & NER, will be @ 50% of the premium payable by general category artisans. Release of funds: i) The Central Govt.'s share of premium will be released to the insurance company directly for coverage of artisans under the scheme in installments. ii) Service Tax at applicable rates, which at present is 10.30% over the annual insurance premium will be borne by the Government of India. iii) In the event the claims ratio including all related costs is below 70%, with the view to incentives the scheme, the surplus shall be rolled over to the next policy period. TARGET GROUP. The scheme will cover the artisan's family of four, comprising self, and any other three members of the family from amongst the dependent parents, spouse and children. The scheme is to cover people between age group of 1 day to 80 years. THE COVERAGE. The insurance company shall pay/reimburse expenses incurred by the artisans in course of medical treatment availed of in any hospital or nursing home within the country, subject to limits/sub-limits. CASHLESS FACILITY. The insurance company shall through its authorized representatives (Third Party Administrator) provide a cashless facility in empanelled hospitals/nursing homes in various states all over the country. This would mean that a patient can avail of treatment in anyone of the panel hospitals without actually having to pay the bills. In case a patient has to go to a doctor or a clinic, not in the approved list, he can submit the prescription and the vouchers for the medicines to the insurance company or its authorized representative (TPA) who will ensure that full payment is made with in 7 days after receipt of all the requisite documents and information. PERIOD. The Policy shall be valid for a period of 12 months, from the date of receipt of premium by the insurer.

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BENEFITS a) Personal Accident: Upto Rs.1.00 lakh Death: Sum Assured: Rs.1.00 lakh b) Total and irrecoverable loss of: any one limb by physical separation Sum assured Rs.1,00,000/c) Total and irrecoverable loss of: any one limb without physical separation Sum assured Rs.1,00,000/B. Medi-claim: Particulars Annual Limit Per Family (1+3) Sub Limits per Family All pre-existing Diseases + New Diseases Maternity Benefits (per child for the first two) Dental treatment Eye treatment Spectacles Domiciliary Hospitalization Ayurvedic / Unani / Homeopathic / Siddha Pre- Hospitalization & Post Hospitalization Baby coverage OPD Limit per illness Amount (in Rs.) 15000/15,000/2,500/250/75/250/4,000/4,000/15,000/500/7,500/7,500/-

EXCLUSIONS: Corrective cosmetic surgery or treatment, HIV, AIDS, Sterility, Venereal diseases, Intentional self-injury, use of intoxicating drug or alcohol. War riot Strike Terrorism acts & nuclear risks. OPERATIONAL MODALITIES: The scheme will be effective from the date of issue of the Guidelines of "Rajiv Gandhi Shilpi Swasthya Bima Yojana" for handicrafts artisans by the Government of India. The Office of the Development Commissioner for Handicrafts (DCHC), Government of India (GOI) in the Ministry of Textiles (MOT) shall release its share of the premium to the insurance company either fully or in installments based on the proposed coverage of artisans under the scheme. A list of organizations working with handicraft clusters may be made available by the Office of DC (Handicrafts) to the insurer for wider coverage of artisans under the scheme A prospective beneficiary shall be required to fill up an enrolment form through implementing agency (IA). The format of the application form shall be made available to the IA through field offices by the Insurance Company. Field office of the Office of the Development Commissioner (Handicrafts) would certify that those covered under the scheme are artisans and IAs should deposit premium with local branch of Insurance Company

61

On receipt of the premium amount with the list of beneficiaries from field offices, the Insurance Company shall issue Health Cards to the field offices, along-with the statement indicating the names of the individuals insured. IAs will arrange to inform individual beneficiaries about the coverage. The State Governments and other developmental partners such as voluntary organizations /NGOs/Apex Societies involved in promotion of handicrafts sector State Handicrafts Corporations and Districts Industrial Centers shall be actively associated in implementation of the scheme by way of sensitizing the handicrafts artisans to join the scheme. Insurance company shall submit periodical reports on 15th of every month indicating the details of coverage and settlement of claims to the Development Commissioner for Handicrafts, Ministry of Textiles.

CLAIM PROCEDURE: Planned hospitalization a) b) A patient can go to any empanelled hospital/nursing homes of his/her choice. A list of such hospitals will be provided by insurance company. The name of the patient/ policy No./ nature of ailment /the name of the hospital is to be communicated to insurance company or its representatives by the concerned empanelled hospitals/nursing homes. A list of insurance company's representatives (TPA)/ contact persons shall be provided by the insurance company. ID Cards to the artisans will be issued by the insurance company to the insured persons to avail the cashless facility. The details of insurance company or its representatives, phone numbers, help line numbers shall also be mentioned in the I.D. cards for ease of reference. Additionally the empanelled hospitals shall also fax an authorization form to the insurance company or its representatives on their own. Insurance company or its representatives would give approval with 12 hours. Patient would take the treatment, sign the bill and get discharged. No payment is to be made.

c)

d)

Emergency hospitalization a) b) The patient can be rushed to any empanelled hospital. ID card is to be produced to the hospital and the patient can avail the treatment. Simultaneously, the family can contact the insurance company or its representatives (TPA) over help line and submit the pre-authorization form. The Insurance Company or its authorized representatives (TPA) has to fax the approval to the hospital immediately. Patient would take the treatment, sign the bill and get discharged. No payment is to be made.

c)

Reimbursement claims a) Patient can avail treatment from a doctor or at a clinic in addition to the network/ empanelled hospitals. b) Can settle the hospital bills directly by paying all the charge.

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c) d) e)

Can call/contact Insurance company, TPA office on Toll-free number 1800 222 555 which can be accessed from BSNL/ MTNL land line phones. Can submit the prescription and the vouchers for the medicines / claim form to the Insurance Company or its representatives. The claims have to be settled immediately on receipt of all the documents/ information.

Assistance. a) b) c) For any assistance Toll-free numbers ----------------- which is accessible from BSNL, MTNL, Land lines, can be reached by anyone. Additionally for any assistance State co-coordinators of Insurance Company allover the country can be contacted. A list of such officers/ contact persons will be provided by the Insurance Company. Besides giving printed lists, Insurance Company shall also post full details of hospitals/nursing homes, the TPAs and Insurance Company on the web site of all related government bodies.

ROLE OF INSURANCE COMPANY a) Insurance company or its authorized representatives (TPA) will furnish a list of medium class hospitals/nursing homes for medical treatment to the handicrafts artisans, the State Governments and Office of Development Commissioner for Handicrafts. Insurance company should take all steps to make the scheme a success. The Insurance Company will get in touch with the field offices of O/o the DC (Handicrafts) for taking preparatory steps like identification of beneficiaries, furnishing forms and instructions etc. immediately for coverage of artisans under the scheme. Insurance company or its authorized representatives (TPA) will take all steps to popularize the scheme among the handicrafts artisans through out the country by various means including advertising in the media. Insurance company will prepare information related to the scheme/beneficiaries in vernacular languages. For early settlement of medical bills of handicrafts artisans under the OPD cover, the Insurance Company or its representatives will open offices in major handicrafts clusters in the country. Insurance company will send a monthly progress report on 1st of every month to the Office of the Development Commissioner for Handicrafts every month indicating number of people insured, funds utilized and the claims settled.

b)

c) d) e) f)

MONITORING AND EVALUATION The Office of the Development Commissioner for Handicrafts will monitor the progress through its various field offices and by convening meetings with the State Governments and Insurance Company from time to time. Further, officers from the Office of the Development Commissioner for Handicrafts will also make periodical visits to the States from time to time for physical inspection, to review the progress of implementation of the Rajiv Gandhi Shilpi Swasthya Bima Yojana.

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2.

BIMA YOJANA FOR HANDICRAFTS ARTISANS

Objective: The objective of Bima Yojana for Handicrafts Artisans is to provide life insurance protection to the Handicrafts Artisans, whether male or female, between the age group of 18-60 years. Eligibility: All crafts persons, whether male or female, between the age group of 18- 60 years will be eligible to be covered under the BIMA Yojana for Handicrafts ARTISANS. Scheme Contents: JANSHREE BIMA YOJANA i. Life Insurance cover towards natural death shall be a sum of Rs.30,000/- per member. ii. For accidental death or permanent total disability, the coverage shall be maximum Rs.75,000/- per member and for permanent partial disability, the coverage shall be maximum of Rs.37,500/- per member. iii. Added benefits in the form of, an associated scheme of LIC Siksha Sahyog Yojana, under which not more than 2 dependent children of the beneficiary studying in the classes 9th to 12th are given Rs.300/- per quarter per child as educational allowance for a maximum period of 4 years or till they complete XII standard, which ever event occurs earlier. Pattern of Financial Assistance: 1. The annual premium rate per person under the policy will be Rs.200/2. The annual premium charged would be Rs.200/- per annum, of which i.e. Rs.100/- is to be borne by Life Insurance Corporation from its Social Security Fund, Rs.60/- is to be borne by the Government of India in the Office of the DC (Handicrafts) and remaining Rs.40/- is to be borne by the beneficiary. It is estimated to cover 5 lakhs artisans under the insurance coverage during the 11th Five Year Plan. OPERATIONAL MODALITIES: a) The scheme shall be operative on year-to-year basis.

b) The premium amount of artisan shall be paid one time for the whole year to the Life Insurance Corporation of India. The premium, once paid, shall not be refunded. c) The Office of the Development Commissioner for Handicrafts (DC HC) Government of India (GOI) in the Ministry of Textiles (MOT) shall release its share of the premium as per annual target in scheme to the LIC. d) A prospective beneficiary shall be required to fill up an application-cumnomination form and submit the same to the implementing agency along-with his/her 64

share of the premium. The format of the application form shall be made available to the implementing agencies by the LIC. The implementing agencies shall be satisfied with kind of proof of evidence provided as proof of age etc., by each member for availing this scheme. e) On receipt of the above, the implementing agency shall scrutinize the application and if found eligible, shall accept the premium amount and forward the lists on such beneficiaries along with premium amount to the LIC. f) On receipt of the premium amount with the list of beneficiaries from the implementing agencies, the LIC shall issue to the implementing agency, a group policy certificate along-with the list of names of individuals insured. Implementing agencies will arrange to inform individual beneficiaries about the coverage. g) In the case of death or disability, the nominee/beneficiary concerned shall submit his/her claim to the LIC through the implementing agency with required documentary evidence such as death certificate/ post-mortem examination report/ medical certificate/ discharge certificate and other related documents, as applicable. The implementing agency shall forward the claim, to the LIC within 15 days of receipt of the claim. LIC shall settle the claim within one week from the date of receipt of the claim and pay the amount to the beneficiary/nominee directly by AC/Payee Cheque (under intimation to the Implementing Agency) or through the implementing agency. h) In the event of non-payment of the insurance premium for the next year by the beneficiary, the insurance cover shall automatically cease. The beneficiary will however be free to rejoin the scheme in any subsequent year on payment of required premium. i) In case a Handicrafts Artisans changes his membership during the period of insurance from one Society/SHG to another, he/she, as the beneficiary of the scheme, shall furnish intimation to the implementing agency. j) The State Government & the implementing agencies shall be actively associate in implementation of the scheme by way of sensitizing the artisans to join the scheme under the ambit of AHVY. The performance of the scheme would be monitored as usual by three tier committees constituted for monitoring the projects of AHVY. ADDITIONAL BENEFITS: a) The Janshree Bima Yojana also provided scholarship to the children of parents who are covered under it. b) A scholarship of Rs.300/- per quarter per child is to be paid to students studying in standard IX to XII for a maximum period of four years or till they complete XII standard whichever event occurs earlier. The scholarship will be for academic year June to May. c) The benefit is restricted to two children of the member covered. Both the children will be covered for scholarship. d) If a student fails and is detained in the same standard, he/she will not be eligible for scholarship for the next year in the same standard.

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e) Once a person is admitted as a member under Janshree Bima Yojana, further proof of income is not necessary at the time of selection of beneficiary under the scheme. f) No Premium is charged either to the parent of the scholarship holder of to the implementing agency. It is an additional benefit given to the children of the parents covered under Janshree Bima Yojana. If the premium under Janshree Bima Yojana is not paid on annual renewal date in such case, the child shall not eligible for scholarship. g) The beneficiaries has to be selected out of the members covered under Janshree Bima Yojana. The targeted beneficiary students of the State may be divided among the members covered under Janshree Bima Yojana in proportion to the number of lives covered within the State. The final selection shall be based on the criteria of poorest of the poor, as the numbers of scholarship is limited. h) The members of Janshree Bima Yojana whose child is eligible for scholarship shall fill up an application form (available with the implementing agency) and submit to the implementing agency. The application duly filled up and certified will be sent along with the list of beneficiary students by the implementing agency to the concerned LIC P&GS Unit for disbursement of scholarship. The scholarship will be disbursed to the beneficiary students through the concerned implementing agency. i) LIC will sent the Account Payee Cheque in the name of the implementing agency along with list of beneficiary students who will pass on the scholarship to eligible students. Implementing agency has to maintain records and submit certificate of utilization periodically to LIC, P&GS Unit. j) On introduction of Janshree Bima Yojana, the earlier Group Insurance Scheme stands discontinued and no proposals for further renewal under this scheme will be considered. The amount standing to the credit of the artisans in the savings element of the earlier Group Saving Linked Insurance Scheme will be paid to him by the LIC alongwith interest thereon on receipt of request for withdrawal CLAIM PROCEDURE The beneficiary of the deceased member will be required to furnish the original death certificated to the implementing agency who will arrange to forward the same along-with the claim papers to LIC i.e. the Branch which has originally finalized the insurance cover. LIC will settle the claim by sending A/C Payee Cheque directly to the beneficiary however, intimation to this effect has to be furnished to the concerned implementing agency. In the case of accidental claim, police inquiry report will also be required to be submitted. The detailed procedure will be mainly on the lines of the procedure of Social Security Group Scheme of the LIC. RELEASE OF FUNDS The Nodal Agency/implementing Agency will collect the beneficiary contribution, prepare a consolidated list of beneficiaries get it certified form field office of DC (HC) and deposit the same with LICs concerned P&GS Units.

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ENROLMENT FORM FOR RAJIV GANDHI SHILPI SWASTHYA BIMA YOJNA FOR HANDICRAFT ARTISANS 1. Name First Name 2. Fathers/ Husbands Name First Name 3. Identity Card Number Applied for 4. Gender* Male Female Middle Name Last Name Middle Name Last Name

5 Marital Status* Married Unmarried * Please tick as applicable 6. Category SC* ST* BPL* NER General * Please tick as applicable and attach an attested copy of related document as Proof of category. 7. Address House No. Street/Ward/Colony/Village Block/ Post District/State PIN code 8. Details of family, the scheme can cover the artisans family of four, i.e. self and any three out of spouse, two dependent children and dependant parents Sl. No. Name Age Date of birth Relation with the applicant Self Husband or wife First child Second child Father Mother 9. Name of Nominee & Relationship with artisan (in case of accidental death claim) Name Age Date of birth Relation with the applicant

I certify that the particulars given above are correct to the best of my knowledge. (Name and signature of the applicant) Date Place signatory Above particulars verified Signature with official seal of the authorized of O/o the DC(Handicrafts) Date Place Sl.No. _____________ Received with thanks Rs._________ from _________________ on_________ Signature

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GUIDELINES FOR ISSUE OF ARTISAN CREDIT CARD (ACC) OBJECTIVE The ACC scheme aims at providing adequate and timely assistance from the banking institutions to the artisans to meet their credit requirement both investments needs as well as working capital in a flexible and cost effective manner. ELIGIBILITY All artisans involved in production/manufacturing process (and otherwise eligible for credit facilities for carrying out the proposed activities under any of the existing bank schemes) would be eligible. Preference would be given to artisans registered with Development Commissioner (Handicrafts). Thrust in financing would be clusters of artisans and artisans who have joined to from Self Help Groups (SHGs). Beneficiaries of other Government sponsored loan schemes will not be eligible for coverage under ACC scheme. All existing artisans borrowers of the bank enjoying credit facilities up to Rs.2.00 lakh and having satisfactory dealing with the bank will be eligible to avail credit facilities under the scheme. This would enable them to get limit sanctioned for a three year period as also benefit from simplified procedures stipulated for availing credit. ISSUE OF CARDS The beneficiaries under the scheme will be issued with a photo card indicating sanctioned limit and validity period of credit facility. He would also be issued a pass book or a credit-cum- pass book incorporating name, address, borrowing limit, validity period etc. While the photo card would solve as identify card, the pass book would facilitate recording of transactions on an ongoing basis. FIXATION OF CREDIT LIMIT The credit limit would be fixed based on assessment of working capital requirements as well as cost of tools and equipments required for carrying out manufacturing process. Working Capital will be fixed at 20% of projected turnover. The maximum limit to be sanctioned under the scheme would be Rs.2.00 lakh. The nature of loan will be Cash Credit and will provide for any number of drawl and repayments within the limit. As the limit sanctioned would normally have a validity of three years, the need to accommodate incremental working capital requirements may be kept in view. The portion of loan availed for the purchase of tools and equipments will be in the nature of Term Loan and is to be repaid equally in installment within a period of three years. The Credit Card will be valid for 3 years subject to annual review. MARGIN Credit limit up to Rs.50, 000/Credit limit over Rs.50, 000/: Nil : 15% 68

SECURITY 1. Pledge/Hypothecation of the assets. 2. Availlment of guarantee from CGTSI. OPERATIONAL DETAILS The issuing branch would maintain the ledger account in respect of ACC accounts and all the operations in the account will normally be through this branch. Considering the nature of operations of artisans it is expected that most of the drawings in the account would be in cash and this may be facilitated through withdrawal slips/ cheques accompanied by the pass book. For units newly set up disbursement may be made in phases based on progress in implementation of the scheme. RATE OF INTEREST At Prime Lending Rate INSURANCE COVER Beneficiaries who are registered with Development Commissioner (Handicrafts) would be eligible for coverage under group insurance scheme and the premium paid by the Government and the beneficiaries in the ratio 60: 40 respectively or as mutually agreed between Office of Development Commissioner (Handicrafts) and Insurance Company. Insurance cover would be arranged for the assets financed as per existing guidelines of the bank. MONITORING OF ACCOUNTS Visit to the units by filed staff and review of operations in the account may be used as tools for monitoring loan accounts covered under the scheme. Submission of stock statements and other financial statements may be waived under the scheme. *****

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APPLICATION FORM FOR FINANCING ARTISANS UNDER ARTISANS CREDIT CARD SCHEME (ACC) 1. 2. Name of the Applicant (If the name of Unit is there please mention) Address (a) Present with Telephone No. (b) Permanent Father's / Husband's Name Age & Sex Category (SC/ST/OBC/ Minority/Ex Serviceman) Name of the Craft in which skilled & Since when engaged in this activity Present monthly sales & sales during the last year Present Annual Income of the family Educational Qualification If registered with D.C (Handicrafts) & Mention I. Card No. & date of issue No. of family members Nos. of workers working at present Name of the Bank & Address where the subject application is sponsored. Distance of Borrower's work place from the Branch Whether it is within the service Area of the Bank/Branch If any Bank loan availed (Please mention the amount, Year of availment and present balance outstanding and from which Financial Institution) Whether KYC compliance made? (Please enclose copies of papers/documents) Size and particulars of land holding if any (in the name of the applicant or family members) Minimum amount required for the maintenance of the family : : : : : : : : : : : Adult___________Children___________ : : : : : Photograph

3. 4. 5. 6. 7. 8. 9. 10.

11. 12. 13. 14.

15. 16.

: :

17.

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18.

19. a) b) c) d) e) 20. 21. a) b) c) d)

Cost of the project & amount of : Fixed Asset: loan required (Amount in Current Asset: Rupees) Recurring Cost: Total amount of Loan required: Details of Fixed Assets Proposed to be acquired: Nature of the Asset/Tools Approximate Cost (Amount in Rs.)

Total No. of persons proposed to be engaged in the activity Details of Current Assets proposed to be acquired Nature of the Asset

: : Acquisition Cost in Rs.

Total Source of Raw Materials Location of the market for sale of the products 24 Financial Projections Particulars 1st Year Sales Raw Materials Other Expenses Profit/ Surplus Repayment Details 22. 23

: : 2nd Year 3rd Year

I certify that all information furnished by me is true; that I have not borrowing arrangements for the unit with any Bank except as indicated in this application; that there is no over-dues /statutory dues against me except as indicated in this application; that no legal action has been/ is being taken against me; that I shall furnish all other information that may be required by you in connection with my application; that this may also be exchanged by you with any agency you may deem fit; and you, your representatives, representatives of Reserve Bank of India & Credit Guarantee Trust for Small & Micro Enterprisers or any other agency authorized by you, may, at any time, inspect/ verify my assets, books of accounts, etc., in our factory / business premises as given above. Place Date Signature of the Borrower

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Details of the Application Sponsoring Agency: 1. 2. Name of the Agency Office Address (With Telephone/ Mobile No. of Contact Person) 3. 4. Name of the Applicant with Mobile No. Amount of Loan Sponsored : Amount in Rupees : : :

a) Fixed Asset b) Current Asset c) Recurring Cost Total amount of Loan Required 5. Identity Card No. & date of Issue

: : : : :

We certify that we have scouted the above application on the basis of the field study conducted by our organization. We certify that the applicant is engaged/ proposes to engage in the above activity. Recommended consideration of the proposal. Reference No. Date: Place:

Name/Designation/Signature & Seal of Competent Official of the Sponsoring Agency

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PROFORMA FOR ID CARD

Election Photo ID Card No..

Photograph

1. *First Name ____________________Last Name __________________ 2. *Father/Spouse Name _____________________________________ 3* Category (Gen/SC/ST/OBC/Minority) Date of Birth _____________Sex: Male/Female Signature/Thump impression 4*(a) Address (Rural) Village ____________ Block_____________Distt. __________ (b) Address (Urban) Ward _________City _________Distt.________State_______ 5*. Edu. Qualification (passed) Nil/Below 10th / above 6*. Crafts Practiced Carpet & other floor coverings/Art Metalware/ woodwares/ Hand printed TextilesScarves /Embroidered & Crochetted goods/Shawls as artware/Zari & Zari goods/Immitation jewellery/Cane & Bamboo./ Misc. 7**. Annual Income with the craft practiced (in Rs.) ________________________

8* Income from other sources: Agriculture/other 9*. Family details: [Family consists of artisan, his/ her spouse & dependent minor children only] (i) Member Name___________________________Age : Sex : Male/Female (ii) Member Name____________________________Age : Sex : Male/Female (iii) Member Name____________________________Age : Sex : Male/Female 10*. Name of the Unit Registered: Yes/No Registration Number: _____________________ Year of Registration: _____________________ Turnover: Below 1 lakh/1-5 lakhs/ above 5 lakhs Status of the unit Working Unit/Non-Working Unit Total Artisans employed: _____ (Hired _____ /Household member (self employed)____) 11*. Sources of working capital: Commercial Bank Others Financial Institutions (Minority Finance Corporation/ SC/ST Fin. Corpn./Backward Class Fin. Corpn./ SIDBI/NABARD/ ICICI) Self 12**. Annual requirement of working capital (in Rs.) ________________________ 13*. Channels through which products manufactured are sold : Whole Sellers/Retailer/Traders Sales to Central Corporation (CCIC/HHEC)/Sale to State Corporation/ Apex societies/ Others (Urban Haat/ Dilli Haat Sale in National Expos /Craft Bazar/ Exhibitions/ National/ State/ Distt.Melas) Export ( Direct) (in Direct) 14*. Bima Yojana Yes/No 15*. Whether holding Credit Card Yes/No If yes, specify type ACC ________/SCC_______ /Other ______ 16*. Status: National Awardee/ State Awardee/Shilp Guru /NMC/ SMC/ Any other (please specify) 17*. Whether Artisan is also a member of Producer Organization : Yes/No. (if yes, please specify) SHG/Federation or Association of SHGs/Producer group/ Others (Co-operative Society Producer Company etc.) 18** Assembly Constituency No. 19**Polling Station No. * (Please tick the appropriate reply) if applicable (if more than one option is applicable, then all such options are to be ticked) All field with * is mandatory and ** optional

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