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Fighting Inflation with Ormita


By Daniel Evans, Principal of Ormita International Limited

Professional Member of:


• American Economics Association • Canadian Association of Economists
• The Economic Society of Australia • New Zealand Association of Economists
• Commonwealth Association of Public Administrators • Law and Economics Society of New Zealand

Money and inflation are complex subjects This example becomes even more complicated when we
realise that wages and income are generally fixed and do
and ones which causes great debates among not immediately change in line with interest rate increases.
economists across the globe. What many of us An employee may be paid $100 a week but during that time
fail to realise is that money is simply a means the price of a certain range of products may rise to be twice
their original cost even though the consumer is still earning
of exchange through which we purchase goods at previous levels.
and services.
When money is produced more rapidly than economic Inflation Is A Decline In The
growth, the monetary supply overtakes economic value.
This excess money eventually dilutes the market value
Value Of Money
of all money issued. This is called Inflation. Prices rise as a result of the fall in the value of the currency
(or sometimes in anticipation of that fall).
In most countries money is created by the central banking
system. In the United States of America this is the Federal There are many reasons why inflation occurs but the
Reserve, in Australia it is the Reserve Bank of Australia and bottom line is this - when inflation occurs at unreasonable
in the United Kingdom it is the Bank of England. levels the net result is an economic downturn.

Money itself has no inherent value. It is not gold backed Unfortunately, understanding money and monetary policy
and is not necessarily directly linked to any particular is not a simple task. The dollar price of goods and services
amount of products and services available in our economy is not an exact science where one could divide the total
at any one time. It is actually “fiat” money. amount of money by the total amount of output to get a
“price level”. A whole range of factors needs to be included:
The term “Fiat money” refers to money that is not backed ranging from the levels of foreign holding, the balance of
by reserves of another commodity. The money itself is given trade, the impact of other peoples monetary policy on our
value by government fiat (Latin for “let it be done”) or own, access to money, lending policies and changes in the
decree. The exchange of this money is based on the “belief” availability of goods and services to name just a few.
that it has liquidity - i.e. that it will be accepted by others
when the time comes to spend it. All things being equal: when you add to the stock of money
then its price in terms of other goods and services will fall.
Like any commodity, the value of this money is determined When the “price” of money falls the dollar prices of goods
by the laws of supply and demand. Rising prices are simply and services goes up because the money is worth less than
a reaction to extra money in our economic system. it was before.

Imagine everyone’s money doubling at the same time - the Another way to put it is this: as the amount of paper
net effect would be that prices would also have to increase. money bidding for goods increases and the amount of
The price increase, however, may not be in line with con- goods supplied stays relatively the same, the prices of
sumer spending and may result in purchasing power being all goods increases.
unequal at different times. Adding complication to this
issue is the fact that if the amount of money in your bank
account doubled today then the price of goods would not
just double; they would change significantly more as supply
and demand became influencers in the equation.
The Impacts Of Inflation How Ormita Can Help You Survive
Less Purchasing Power Ormita offers a way for businesses to supplement their
An increased number of dollars chasing the same number existing income through the process of trading their excess
of goods and services will ultimately cause prices to rise. capacity or slow moving inventory for what they need –
at real market value.
Market Uncertainty This process can help a business reduce its overall cash outlay
When inflation happens, prices tend to fluctuate and for existing (and upcoming) purchases while increasing over-
become less predictable. This makes life very difficult for all revenue and acting as a barrier to the impacts of inflation.
those who want to plan ahead. If the level of inflation is
unpredictable then a consumers may become more risk Trade Just About Anything
adverse, spending patterns may change and there may Empty seats, excess capacity, idle production time,
be a slowdown in the overall level of commerce. overstocked inventory, seasonal products, slow-moving
merchandise, time-sensitive products or services, unfilled
Lack Of Investments appointment time and unsold space can all be traded.
Because investments take some time to mature it becomes Offset Your Cash Costs
difficult to work out if the investment will be profitable. If Ormita is new income and contributes directly to your
the level of longer term investments fall then the result is bottom line.
an economic slow down.
Your existing cash sales cover your overheads (rent, wages etc)
Low Confidence and your Ormita sales offset your costs to purchase essential
People who have saved may find that their money now has goods and services.
less buying power this year than the last. Assuming their Receive Cash To Cover Your Costs
income stays in line with new interest rates, those with fixed As a seller a business will receive part of every sale in cash.
levels of borrowing have, in relative terms, less to pay back. This amount covers the majority of the cost to sell to an
Those who saved may be penalized by this process. additional customer (our fee, Sales Tax/VAT/GST and your
other non-fixed costs).
Reduced Levels Of Manufacturing And High
Unemployment Ormita Can Reduce Your Current Cash Costs By A
If our market has inflation higher than others then it makes Minimum Of $2000 Per Month
our exports more costly for consumers in other countries. By working together to understand your purchasing habits we
Imports, on the other hand, become relatively cheaper. The can find you other businesses who will sell you similar
net result of this is less local manufacturing and a reduced products and services via Ormita. This should result in
thousands of dollars of existing (and planned) expenses
level of employment.
being offset by new sales we bring you.
Greater Resource Costs We also offer you the opportunity to make extra purchases
Inflation causes the price of goods and services to change. over-and-above your buying schedule as needed.
High inflation in one country may not have an immediate
impact on another, causing relative pricing changes for We Support Your Business In Difficult Times
particular goods or services (one thing relative to others) • Truly global reach with 24x7 service
versus general pricing increases (everything increases in • An equity program where you receive part of every sale in
price). This causes price signals to be distorted and cash as well as in Ormita credits
consumers now have to work out whether they are now
paying the correct price for things they are buying. • A regular spending outlet to offset your regular cash costs
against new sales
The net result is more inefficiency and greater market • The lowest overall price in the industry
instability. • Buyers pay no transaction fees and sellers fees are paid out
of cash received by them from the buyer

Become a Member Today:


Do you want to know more about Ormita or become a member?
Enter your details at www.ormita.com and one of our representatives will contact you shortly.
You can also phone us on any of our numbers across the country, speak to your local representative
or email us at customer-service@ormita.com.

REGIONAL OFFICES AUSTRALIA


Adelaide (08) 7423 0109 • Brisbane (07) 3121 9657 • Bunbury (08) 9774 0105 • Campbelltown (02) 4602 4115 • Canberra (02) 6160 1477
Dubbo (02) 5804 5111 • Gold Coast (07) 3166 5304 • Gosford (02) 4304 1501 • Hobart (03) 6281 4775 • Kalgoorlie (08) 9051 5200
Mandurah (08) 9512 8010 • Melbourne (03) 9095 3402 • Newcastle (02) 4016 6127 • Penrith (02) 4702 0513 • Perth (08) 6465 9631
Sunshine Coast (07) 5313 3411 • Sydney (02) 8197 7017 • Tamworth (02) 5711 1203 • Townsville (07) 4795 0409 • Wollongong (02) 4231 5508
REGIONAL OFFICES NEW ZEALAND
Auckland (09) 974 9159 • Christchurch (03) 974 9041 • Dunedin (03) 974 8014 • Wellington (04) 974 9061
The Impacts Of Inflation How Ormita Can Help You Survive
Less Purchasing Power Ormita offers a way for businesses to supplement their
An increased number of dollars chasing the same number existing income through the process of trading their excess
of goods and services will ultimately cause prices to rise. capacity or slow moving inventory for what they need –
at real market value.
Market Uncertainty This process can help a business reduce its overall cash outlay
When inflation happens, prices tend to fluctuate and for existing (and upcoming) purchases while increasing over-
become less predictable. This makes life very difficult for all revenue and acting as a barrier to the impacts of inflation.
those who want to plan ahead. If the level of inflation is
unpredictable then a consumers may become more risk Trade Just About Anything
adverse, spending patterns may change and there may Empty seats, excess capacity, idle production time,
be a slowdown in the overall level of commerce. overstocked inventory, seasonal products, slow-moving
merchandise, time-sensitive products or services, unfilled
Lack Of Investments appointment time and unsold space can all be traded.
Because investments take some time to mature it becomes Offset Your Cash Costs
difficult to work out if the investment will be profitable. If Ormita is new income and contributes directly to your
the level of longer term investments fall then the result is bottom line.
an economic slow down.
Your existing cash sales cover your overheads (rent, wages etc)
Low Confidence and your Ormita sales offset your costs to purchase essential
People who have saved may find that their money now has goods and services.
less buying power this year than the last. Assuming their Receive Cash To Cover Your Costs
income stays in line with new interest rates, those with fixed As a seller a business will receive part of every sale in cash.
levels of borrowing have, in relative terms, less to pay back. This amount covers the majority of the cost to sell to an
Those who saved may be penalized by this process. additional customer (our fee, Sales Tax/VAT/GST and your
other non-fixed costs).
Reduced Levels Of Manufacturing And High
Unemployment Ormita Can Reduce Your Current Cash Costs By A
If our market has inflation higher than others then it makes Minimum Of $2000 Per Month
our exports more costly for consumers in other countries. By working together to understand your purchasing habits we
Imports, on the other hand, become relatively cheaper. The can find you other businesses who will sell you similar
net result of this is less local manufacturing and a reduced products and services via Ormita. This should result in
thousands of dollars of existing (and planned) expenses
level of employment.
being offset by new sales we bring you.
Greater Resource Costs We also offer you the opportunity to make extra purchases
Inflation causes the price of goods and services to change. over-and-above your buying schedule as needed.
High inflation in one country may not have an immediate
impact on another, causing relative pricing changes for We Support Your Business In Difficult Times
particular goods or services (one thing relative to others) • Truly global reach with 24x7 service
versus general pricing increases (everything increases in • An equity program where you receive part of every sale in
price). This causes price signals to be distorted and cash as well as in Ormita credits
consumers now have to work out whether they are now
paying the correct price for things they are buying. • A regular spending outlet to offset your regular cash costs
against new sales
The net result is more inefficiency and greater market • The lowest overall price in the industry
instability. • Buyers pay no transaction fees and sellers fees are paid out
of cash received by them from the buyer

Become a Member Today:


Do you want to know more about Ormita or become a member?
Enter your details at www.ormita.com and one of our representatives will contact you shortly.
You can also phone us on any of our numbers across the country, speak to your local representative
or email us at customer-service@ormita.com.

REGIONAL OFFICES USA


Atlanta (678) 298 3210 • Austin (512) 499 2345 • Baltimore (443) 692 0121 • Boise (208) 906 1188 • Boston (857) 524 5135
Chicago (773) 337 4770 • Columbus (614) 754 5884 • Dallas (214) 461 4818 • Denver (303) 997 1666 • Detroit (313) 733 2939
Fort Worth (817) 439 6909 • Houston (713) 820 9464 • Las Vegas (702) 446 0899 • Los Angeles (323) 443 0233 • Memphis (901) 328 7278
New York City (347) 527 7677 • Newark (973) 741 6884 • Orlando (321) 281 3766 • Philadelphia (215) 695 3040 • Phoenix (602) 427 5620
Pittsburgh (412) 360 8450 • Salt Lake City (801) 618 0488 • San Francisco (415) 358 1808 • San Jose (408) 538 0208 • Seattle (206) 691 8191
Tampa (813) 200 4844 • Washington (202) 380 3223

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