good (morning/afternoon.) my name is jessi, / and i’m michael!

good (morning/afternoon.) my name is jessi, / and i’m michael!

here are some quotes from the kcai website. * do things your way. * you travel off the beaten path. For our concept, we are
working with this idea of finding your way, as well as highlighting the diversity of experiences that KCAI prizes. We are utilizing
the metaphor of following your own path and illustrating that diversity on campus through a system of different colors that guide
you to each building.
 “Do things your way.”

here are some quotes from the kcai website. * do things your way. * you travel off the beaten path. For our concept, we are
working with this idea of finding your way, as well as highlighting the diversity of experiences that KCAI prizes. We are utilizing
the metaphor of following your own path and illustrating that diversity on campus through a system of different colors that guide
you to each building.
 “Do things your way.”
“You travel off the beaten path.”

here are some quotes from the kcai website. * do things your way. * you travel off the beaten path. For our concept, we are
working with this idea of finding your way, as well as highlighting the diversity of experiences that KCAI prizes. We are utilizing
the metaphor of following your own path and illustrating that diversity on campus through a system of different colors that guide
you to each building.
 northeast corner west of warwick northwest corner

light: mineral hall light: ceramics light: h&r block

mid: advancement dark: foundations mid: fiber warehouse
dark: illustration dark: continuing ed

vanderslice hall irving building baty house

east bulding sculpture living center

dodge building jannes library parking, etc.

Our method of way-finding, targeted towards first time visitors who know nothing of the campus, utilizes bright colors and
unique sculptural guide-shapes. These guide-shapes are color-coded to designate routes to each location from the main
entrance.
 FUTURA MEDIUM CONDENSED
logotype

apex bold
headline type
12” wide .25” thick steel,

apex book
painted to designate color
coded locations on campus.

primary type

Long sheets of colorfully painted metal would fold, bend, and wrap around the environment, and appear to burrow into surfaces,
only to reappear further along the route, which is established at well-labeled moments of crossroads. These shapes burst *
playfully into view, referencing the angles and corners of the KCAI core graphic, reassuring you that you’re on the right track
towards your destination.

An interesting visual complexity will emerge along main through-ways where several paths use the same route. In these places,
there can be an interplay between the colors, so that it’s easy to tell when your path either joins with or separates from others.
 FUTURA MEDIUM CONDENSED
logotype

apex bold
headline type
12” wide .25” thick steel,

apex book
painted to designate color
coded locations on campus.

primary type

Long sheets of colorfully painted metal would fold, bend, and wrap around the environment, and appear to burrow into surfaces,
only to reappear further along the route, which is established at well-labeled moments of crossroads. These shapes burst *
playfully into view, referencing the angles and corners of the KCAI core graphic, reassuring you that you’re on the right track
towards your destination.

An interesting visual complexity will emerge along main through-ways where several paths use the same route. In these places,
there can be an interplay between the colors, so that it’s easy to tell when your path either joins with or separates from others.
It is our intention that, for added independent, collaborative, and community emphasis, these shapes should be constructed by
KCAI students themselves in sculpture classes, so that each would have its own individual character, and a visitor’s experience of
traversing the campus would be alive with the handiwork of the students who had been there before them.
 main entrances
secondary entrances
parking signs
building site identifiers
lesser building identifiers
accessible entrances
directional hubs

here is a map depicting our intended locations for each distinct type of wayfinding moment.
 main entrances
secondary entrances
parking signs
building site identifiers
lesser building identifiers
accessible entrances
directional hubs

here is a map depicting our intended locations for each distinct type of wayfinding moment.
the form of the guideshapes first makes its neutral appearance interacting with street signs around the perimeter of campus.
 KCAI
parking

the white shapes don’t lead anywhere, but they designate parking and signify the KCAI edges.
 KCAI
parking

the white shapes don’t lead anywhere, but they designate parking and signify the KCAI edges.
 12”

.25"

9"

3"
KCAI
3" parking

6'

24–48"
(variable)

all the un-specified shapes are variable and each interacts with its surroundings in a slightly different way.
the main entrance signifies the beginning of the journey, wherever you are going, by utilizing every color together in
harmony. it is a mass of interlocking pieces supporting the school’s name.
 14.5’
12’

12” 7”

8.5’

this monumental site identifier stands 8.5 feet tall by almost 15 wide,
 48”

this monumental site identifier stands 8.5 feet tall by almost 15 wide,
this monumental site identifier stands 8.5 feet tall by almost 15 wide,
other entrances receive a slightly less poetic, if no less colorful treatment.
 12’

48”
12”
10”
 n g
il di
g bu
irvin
van
de
rsl
ice
ha
ll

directional hubs will appear right behind the entrance and at each moment of crossroads where colors separate from one
another, establishing or reminding you where each color is leading.
 n g
ildi
b u
ng
24–60" v i
ir van
(variable) de
rsl
ice
ha
ll

12”
sc
ul
pt
ur
e
upon reaching your destination, your colorful guide-shape will emerge one final time in front of the building, proclaiming its
location. all wayfinding information pertaining to this building will be the same color as this external site marker, and the guide-
shape that led you there,
upon reaching your destination, your colorful guide-shape will emerge one final time in front of the building, proclaiming its
location. all wayfinding information pertaining to this building will be the same color as this external site marker, and the guide-
shape that led you there,
 vanderslice  hall

4415 warwick blvd

upon reaching your destination, your colorful guide-shape will emerge one final time in front of the building, proclaiming its
location. all wayfinding information pertaining to this building will be the same color as this external site marker, and the guide-
shape that led you there,
whether that’s external accessibility markers,
 entrance

whether that’s external accessibility markers,

 12”

12”

24–60"
(variable) entrance

4’
 women        men

or interior signage, such as bathroom signs, overhead directories,

 epperson
auditorium
epperson

café nerman
cafe  nerman

restrooms
restrooms

epperson
auditorium
eppersona

wall-mounted directories, or, finally, room markers to show you you’ve finally made it to where you were headed.
 42”

6”

epperson
auditorium
epperson
12”

25”
café nerman
cafe  nerman

restrooms
restrooms

20” 9”

5”

12”

5”

1.75”

12”
12”

women        men women

each made from the same materials as all the other elements.
thank you for listening! we hope you can always find your way. <3