B.S.

A CRESCENT ENGINEERING COLLEGE MG 2452 ENGINEERING ECONOMICS AND FINANCIAL ACCOUNTING UNIT-1 INTRODUCTION PART-A
1. Define managerial economics. 2. Differentiate microeconomics and macroeconomics. 3. List some of the applications of managerial economics. 4. What are the different types of firm? 5. What is theory of the firm? 6. What is the objective of the firm? 7. Bring out the relationship between managerial economics and statistics. 8. What is the profit maximization theory of the firm? 9. Give William Boumols theory of the firm. 10. What is management utility maximization theory? 11. What, according to Simon, is the theory of the firm? 12. Define managerial decision-making. 13. List different types of decisions. 14. Give the techniques used in decision-making process. PART-B 1. Define managerial economics. Demonstrate how it helps in solving problems. 2. Discuss the scope of managerial economics. 3. Discuss the nature of managerial economics. 4. Managerial economics is economics applied in decision making Discuss. 5. Bring out the linkages of managerial economics with other disciplines. 6. Explain the goals of the firm and analyse different theories governing the same. 7. What are the phases in decision-making process? Explain with an example. 8. Enumerate different types of managerial decision. 9. Evaluate different techniques used in decision making.

UNIT 2 DEMAND ANALYSIS

PART A 1. Define demand for a product. 2. State consumer demand theory. 3. What is Giffens paradox? 4. What is cross demand? 5. Define law of demand. 6. What are the exceptions to law of demand? 7. List the determinants of demand. 8. Differentiate elastic and inelastic demand with respect to price. 9. What is price elasticity of demand? 10. How is point elasticity and arc elasticity different? 11. What is advertising elasticity of demand? 12. What is the significance of cross elasticity of demand? 13. The price of a product is Rs 70 and the quantity demanded 50 units. When the price Rs 40, the quantity demanded is 70units. Calculate the Price-Elasticity of Demand.

14. The income elasticity of demand for product X is negative. What does this tell about the nature of X? 15. State whether the cross elasticity of demand is positive or negative and give reasons: i. Cars and bikes ii. Laptops and LCD panels 16. What is the need for forecasting? 17. Differentiate survey method and census method. 18. How is expert opinion useful in forecasting? 19. What is barometric technique? 20. How can you forecast demand for a new product? 21. List few statistical methods used in forecasting.

PART B
1. 2. 3. 4. Illustrate law of demand. What are its exceptions? Explain with examples. What is demand function? How do you determine it? Define law of demand and explain types of demand with diagram. Differentiate between shift in demand and change in quantity demanded with diagrams. 5. What are the reasons for exceptions of Demand Curve? Explain 6. What do you mean by elasticity of demand? What are the factors governing it? 7. Explain how you measure elasticity of demand. How do you interpret different types of elasticity? 8. Bring out the significance of elasticity of demand. 9. What do you understand by demand forecasting? Explain different methods of demand forecasting. 10. Enumerate the merits and demerits of various survey methods and statistical methods used in demand forecasting.