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dont know about you, but Ive got pretty sick and tired of e-mails from fitness gurus constantly trying to sell, sell, sell me crap I dont want. Ive no doubt these guys started off with great intentions, but once theyve made a sale or got your e-mail, theyre relentless, flogging any old crap thats loosely within their niche to a list of people who want help to lose pounds from their weight, not their wallet. I was on Quazen and stumbled across an article about The Six Pack Definition Method. I thought: Heres another guru with a 30 minute video to get you to buy his magic potion. But it wasnt. It was a guy who doesnt claim to be a guru, the abs workout intro video is only 10 minutes long as the article purports and it does only tell this guys story and the premise of his workout and diet program. I liked the article so much, I did my own take on it for www.absworkoutsolutions.com...

New six pack program blows the lid off abs workouts (
23/02/2013

see article live)

I don't know whether you've noticed or not, but if you've ever signed up for e-mails from a six pack abs or weight-loss site, all the gurus want to do - other than flog you affiliate workout programs - is ram science down your throat. I'm sure their modus operandi is to market you to death until you buy something from them purely to stop their endless tirade of self-indulgent, 'look how clever I am knowing all these scientific names and processes' diatribe. Well enough, already! I've just about had enough of seeing a link to the same 'must buy' product wrapped up in different email packaging from different supposed 'gurus'. I say that, sometimes these so-called six-pack masters can't even be bothered to change the title that the person who's developed the program has assigned it on Clickbank, or wherever they're making their commission. Hang on, I'll show you an example:

Snapshot, my abs inbox, 29th Jan - 1st Feb 2013

I don't know whether you can see the detail clearly in this screenshot from my weight loss and abs inbox. Don't worry - I'll run through the gist of it, here. First and foremost, you've got Mike Geary, one of the world's wealthiest fitness gurus from his marketing efforts, now peddling a fitness cookie. I mean, c'mon!? This guy has got to the top of the six-pack abs tree by being the biggest evangelist of natural, organic food since someone on a mountain learned that a loaf of Hovis and a couple of trout could feed 5,000 two millennia hence. And now he's marketing Biotrust Frosted Oatmeal Raisin Protein Cookies. But don't worry; even though it's a simple gluten free, soy free (ethic free?) chewy snack, there's still room for Mike to blind us with science... ...the protein in BioTrust Protein Cookies is sourced from cows not treated with the dangerous growth hormone rBGH, and rBST. Mike - we don't give two hoots, mate, honest. We've been eating horse meat injected with bute, phenylbutazone for those enthralled with long, scientific monikers, so what harm's a little more growth hormone gonna do? But then, swiftly moving on, we've got bosom buddies Josh and Joel ramming the same pitch down our throats. Oh, and Joel on his own, sending the same e-mail. What a surprise, their pincermovement e-mail campaign starts with the same announcement:

BioTrust Protein Cookies are HERE!

Joel, Josh & Joel and Mike Geary on the BioTrust Cookie trail

Oh, crumbs, it's Josh & Joel, shakin' their cookies, too Well, you don't say, Joel? Never saw that one coming, did we? To be fair, Joel's e-mail came first. An e-mail that was swiftly followed a day later by Josh & Joel BioTrust N. And just to be sure we hadn't missed out on the once in a lifetime offer of nature's own cookie, Josh sends an e-mail all by his very own self the self-same day. But this is my exact point. It's not Josh, it's not Joel, it's not Mike. It's a load of automated e-mails in an e-mail list of suckers who've more than likely signed up through some well-positioned Internet marketer. The guys at the top of the nutrition tree have no idea who you are or what list you're on. And every e-mail is pressure sell, ramming it down your throat that you're gonna keel over if you eat this parfait from Starbucks or you're gonna balloon to a size sixteen if you don't drop everything these guys have ever told you about cookies or supplements because all of a sudden they've found one or the other that works. Okay, maybe that's taking it to the extreme, but only just. Any ethical undertone of what these guys set out to achieve is now a load of baloney, in my opinion. If they can turn a quick buck from anything vaguely disguised as a health and nutrition product, you're gonna find an e-mail about 'the opportunity' or 'the threat to your very health' in your inbox the very next morning. If you look closer to the top of the snapshot above, we've got two 150 cal delicious snack/SNACK emails from Jo and Jo-Jo, landing a day apart, too. Like I say, it's incessant marketing, nothing more.

The Definition Method is so different The Definition Method is totally refreshing as it dispenses with all of this scientific crap that people who want to lose weight or get a six pack just aren't interested in. Rather, it sticks to:

regular, robust 45-minute workouts incremental in difficulty rather than longevity a sensible, nutritious diet with food you know and can source without difficulty recipes you don't need to attend a cookery course to learn how to cook achievable goals, based on targeted mindset and motivation techniques

We all know that we're not gonna get a six-pack overnight. And if we're 23 stone, we know darn well it's gonna take a few cycles of the program to shift the weight so that everyone can see the six pack we've been silently, steadily building. But there'll be enough of an effect in a surprisingly short time to let everyone know something's happening, even if it's not quite the washboard abs look just yet. And if we begin to think that any program on this Earth is gonna get us a set of abs like the guys on the cover of an edition of Men's Health magazine in twelve weeks, sadly we're on the wrong planet. Well, universe, even. But we know that, don't we? I mean, those guys spend 6 hours in a gym every day and have been developing those core muscles for years, not weeks or months. Are we cool about that? That's good to hear. Anyway, I'll not go into any more detail, here. Right at the top of this post/rant, there's a link to brilliant 1,000+ word article on Quazen that summarises The Definition Method quite succinctly. If you can get past all of the hyperlinks and pop-up ads on there, you'll see the link to The Definition Method video right near the top of page two. It's worth a read, for sure. If, on the other hand, you've heard all you need to and are convinced a straight-forward, no funkyjunky, no frills abs workout program is what you're looking for, here's the link to take you straight to The Definition Method overview video. Good luck and please do let me know how you're progressing or if you have any questions in the comments, below. I'd love to compare notes at some stage.