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Product Development Prioritization Tool

Instructions:
1. In the "Selection Criteria" tab, customize weightings to match current business priorities. Be sure that your total weight equals no more or less than 100%. 2. In the "Project Scoring" tab, rank each project on a scale of 1-10 based on how well it meets the selection criteria. 3. Evaluate project scores in the "Rankings" tab to make resource allocation decisions. 4. Use the "Bubble Matrix" tab to communicate project rankings for strategic fit, economic impact, and feasibility.

Selection Criteria
Customize this tool by changing the weighting scale for each selection criterion. Feel free to modify the selection criteria as required.

Strategic Fit Selection Criteria


Weighting Scale Alignment with Goals 15% Market Positioning 15% Capabilities 10% Revenue Potential 10%

Economic Impact
Cost/Benefit 15% Low Cost 15% Technical Risk 10%

Feasibility
Resources Financial 5% Resources People 5%

Total
Weight 100%

Ranking Critieria:
Alignment with Company Goals Market Positioning Core Capabilities Revenue Potential Cost/Beneft Low Cost Technical Risk Resources - Financial Resources - People

Definitions:
How aligned is this project to corporate goals & objectives? Does this initiative position us better in the market? Does this initiative leverage our core capabilities (technology, operations, sales)? What is the anticipated impact on revenue for this initiative. Does this initiative have a solid cost/benefit? Is this project relatively low-cost? What is the probability of overcoming the technical challenges of the project? Do we have the financial resources to execute this initiative? Do we have the skills & bandwidth to execute this initiative?

Project Scoring
Rank each Project on a scale of 1-10 for each criteria. There is a drop-down box for each Green, Amber, and Red cell.

Strategic Fit Projects & Initiatives


Weighting Upgrade to Product A Develop New Product X Launch Product Widget Staff Six Sigma Training Portfolio Mgmt Software Product B New Feature Release ISO Certification Quality Improvement Program Production Facility Safety Program Voice of Customer Initiative Alignment with Goals 15% Market Positioning 15% Capabilities 10%

Economic Impact
Revenue Potential 10% Cost/Benefit 15% Low Cost 15% Technical Risk 10%

Feasibility
Resources Financial 5% Resources People 5%

3 8 8 9 5 1 1 6 4 9

4 6 6 8 4 2 2 6 5 8

2 8 6 6 6 2 4 4 2 7

5 7 6 5 6 3 10 4 7 5

6 9 7 6 5 2 6 6 4 9

7 7 7 4 4 5 6 2 6 7

4 8 6 2 10 2 7 4 7 6

3 10 5 3 8 3 9 5 6 7

1 7 7 4 3 1 7 3 5 9

Rankings
Sort by selecting all Projects & Initiatives, Project Score, Strategic Fit, Economic Impact and Feasibility cells. Click "Data" and "Sort", and sort by Project Score (Largest to Smallest).

Projects & Initiatives


Develop New Product X Voice of Customer Initiative Launch Product Widget Staff Six Sigma Training Portfolio Mgmt Software ISO Certification Production Facility Safety Program Quality Improvement Program Upgrade to Product A Product B New Feature Release

Project Score

Strategic Fit

Economic Impact

Feasibility

7.7 7.6 6.6 5.7 5.5 5.2 5.0 4.6 4.3 2.4

2.9 3.3 2.7 3.2 2.0 0.9 1.6 2.2 1.3 0.7

3.1 2.9 2.7 2.0 2.0 2.8 2.2 1.6 2.5 1.4

1.7 1.4 1.2 0.6 1.6 1.5 1.3 0.8 0.6 0.4

Future Potentials
High

Top Priorities

Develop New Product X

ISO Certification

Portfolio Mgmt Software Voice of Customer Initiative Production Facility Safety Program

Feasibility

Launch Product Widget

Bubble Size = Economic Impact

Quality Improvement Program

Upgrade to Product A

Staff Six Sigma Training

Product B New Feature Release

Low

Potential Cuts

Back Burners

Low

Strategic Fit

High

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