BBM PROJECT Format

Contents
Preliminary pages - Title Page - Dedication (If any) - Certificate (Faculty Guide on the College letter head) - Certificate (Organisation) - Declaration by the student - Acknowledgement - Contents - List of tables / Charts/Diagrams

1. Background to the Study (General Introduction) It generally includes concepts related to the theme of the study 2. Industry Profile It should at least include PEST analysis/ 5 forces Model; industry history at global, regional, national and local markets; market shares of major players; industry turnover, opinion about the future of the industry. 3. Company Profile It should at least include Brief history of the company; present members in the board; organizational structure; Vision, mission and objectives of the company; product line; markets in which it operates; SWOT analysis; Financial stability of the company for the last 5 years (if a very new company then from the time of inception); some idea about the competitive advantage of the company; opinion about the future of the company. 4. Research Methodology - Statement of the problem - Objectives of the Study - Scope of the Study - Sources of data - Sampling design Would include: types of sampling technique; sample frame; sample size: sample units - Limitations of the Study 5. Data Analysis tabulation , presentation and interpretation 6. Findings, Recommendations and Concluding Remarks 7. Bibliography (as per APA fromat) 8. Annexure

General instructions: Report: Size 100 Pages (Indicative) Hard Bound with Blue color Cover Font Size = 12 1.5 line spacing 1 inch margin on all four sides (1.5 at the left for binding) A4 Size Executive Bond Paper Font Style Times Roman Foot notes End of each chapter Note: The students are expected to complete their projects within 6 weeks.