AIPORT ADVERTISING

Overview
50% of all International travel is for business purposes and airport advertising can be seen as an effective medium with which to address the core international business community. The worlds leading brands are present at airports to target the upscale business traveller.

Airports are an obvious media choice for companies looking to target all kinds of audience. Airports provide a cost effective solution that targets this audience in a familiar, highly trafficked environment.

Why airport - the advantages?

Stimulate usage of the brand to the international traveller. Reinforce the global image. An important overlay to existing media. Capture a high spending audience.

Bahrain International Airport is a key hub airport in the region, providing a gateway to the Northern Gulf. The airport is a major hub for both Gulf Air and Bahrain Air operating 460 & 136 flights respectively. Together they account for 56% of the total weekly operations & 1056 at the airport. 39 other international airlines including British Airways, Cathay Pacific, KLM and Lufthansa operate a total of 460 services per week to a total of 60 destinations.

Airlines presence at Manama, Bahrain International Airport is massive with a total number of 18 airlines having an active presence here. The biggest airline is Gulf Air with 27% of the airport destinations. Bahrain International Airport is the main airport in terms of routes for Gulf air and Bahrain Air . Other airlines operating in this airport are: Fly Dubai

Jazeera Airways Air India Germanwings Air India Express Dragon Air British Airways KLM Royal Dutch Airline Cathay Pacific Kuwait Airways Malaysia Airlines Ukraine International Airlines Turkish Airlines Emirates, Egypt Air Royal Jordanian

BRANDING OF AIRBRIDGES AT BAHRAIN INTERNATIONAL AIRPORT

DETAILS
LOCATION 7 AIR BRIDGES + BUS GATES RATES BD. 200,000/- per annum

Middle East Media takes pleasure in offering VIVA an exclusive and prestigious branding opportunity at Bahrain International Airport.

This proposal covers complete branding of the exterior of all 6 Airbridges and the interior of all 7 Airbridges., plus 2 arrivals bus gates, and 4 departures bus gates at Bahrain International Airport. (The bus gates can be branded internally, but not externally!), NB. Gate 11 is adjacent to VVIP area/Royal Pavillion and can only be branded internally.

BRANDING OF AIRBRIDGES AT BAHRAIN INTERNATIONAL AIRPORT

VIVA therefore has the opportunity to be the first and last impressions of the Kingdom of Bahrain for all arriving and departing passengers!

The rental cost for the Airbridge package will be BD 200,000/- per annum.
All production, displays, branding, and associated costs with the above media are additional to this quotation. This can be itemized following receipt of firm interest, and agreement about the extent of the branding, especially internally.

BRANDING OF AIRBRIDGES AT BAHRAIN INTERNATIONAL AIRPORT

The attached pictures show how the exterior and interior of the Airbridges can be utilized to create a unique and extremely impactful image of your company.

You can, of course, put forward your own suggestions.

The strong yet tasteful branding elements can be used to give a lasting and memorable impression for all passengers arriving in Bahrain.

The VIVA image will be the first thing they notice after landing, and also the last thing they see when they enter the planes on leaving.

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ABOUT US

MEM were the first Out-Of-Home Media company in the Gulf Region.

The MEM group now has over 25 years unmatched experience in MiddleEastern Airports, Shopping Malls and all types of Outdoor Advertising.
Regional pioneers in Digital Out-Of-Home Media, MEM has established Digital Media networks in both airports and outdoor for our clients across the Gulf. With an extensive existing Middle Eastern and international client base, MEM are the most established and experienced OOH company in the region, continually introducing new technologies and state-of-the-art media to maximise the engagement of both passenger and consumer.

THANK YOU