OUTLINE OF THE PROJECT Proposed Topic of the Project ANALYSIS OF FINANCIAL STATEMENT

OF HDFC BANK
Objectives of the Project

To study the detail analysis of the products of HDFC BANK. To study the consumer attitude towards HDFC BANK. To know influencing factor to buy HDFC BANK. To know the satisfaction level of customers. To know the customer opinion about HDFC BANK

Company Details

HDFC Bank was amongst the first to receive an 'inprinciple' approval from the Reserve Bank of India (RBI) to set up a bank in the private sector from Housing Development Finance Corporation Limited (HDFC), in 1994 during the period of liberalization of the banking sector in India. HDFC India was incorporated in August 1994 in the name of 'HDFC Bank Limited'. HDFC Bank , one amongst the firsts of the new generation, tech-savvy commercial banks of India, was set up in august 1994 after the Reserve Bank of India allowed setting up of Banks in the private sector . The Bank was promoted by the Housing Development Finance Corporation Limited, a premier housing finance company (set up in 1977) of India. Net Profit for the year ended March 31, 2007 was up Rs.1,141.5 crores, up 31.1%. Headquartered in Mumbai, HDFC Bank has a network of over 684 branches spread over 316 cities across India. All branches are linked on an online real-time basis. Customers in over 120 locations are serviced through Telephone Banking. The Bank also has a network of about over 1605 networked ATMs across these cities.

Industry Details

The evolution of the modern commercial banking industry in India can be traced to 1786 with the establishment of bank of Bengal in Calcutta. Three presidency banks were set up in Calcutta, Bombay, and Madras. In 1860, the limited liability concept was introduced in banking, resulting in the establishment of joint stock banks like Allah bad Bank ltd. , PNB ltd. PNB ltd. and bank of India ltd. In 1921, the three presidency banks were amalgamated to form the Imperial Bank of India,

which took on the role of a commercial bank, a bankers bank and a banker to the Govt. The establishment of the RBI as the central bank of the country in 1935 ended the quasi- central banking role of the Imperial Bank of India. In order to serve the economy in general and the rural sector in particular, the All India Rural Credit Survey Committee recommended the creation of a state partnered bank taking over the Imperial Bank of India and integrating with it, the former state owned and state associate banks. Accordingly, the State bank of India (PNB) was constituted in 1955. Subsequently in 1959, the PNB (Subsidiary Bank) Act was passed, enabling the PNB to take over 8 former state-associate banks as its subsidiaries. I n 1969, 14 private banks were nationalised followed by 6 private banks in 1980. Since 1991 many financial reforms have been introduced substantially transforming the banking industry in India.
RESEARCH METHODOLOGY Research Type Exploratory Descriptive Analytical Conclusive Source of Data Primary and Secondary Only Primary Only Secondary Method of Date Collection Interview Questionnaire Observation Sample Size 20 Tools of Data ANALYSIS Statistical Descriptive e.g. Mean Mode Median, Standard Deviations Analytical TENTATIVE FINDING OF THE PROJECT

1)

It is better to concentrate on the HDFC Bank Products because the efficiency of the HDFC Bank Products is more and most of the customers are preferring this product, when compared to other products.

2)

In fixing the price of the product the following factors should be kept in the mind, because most of the customers feel that the price of the products is high. Selection of the sub-supplier (vendors) Keeping reasonable inventory Service providers like transporters, agents etc. Maximum utilization of manpower and machinery etc., Optimum design. Proper planning.