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Social media can build an online presence for your business and create community for your brand. Here are 50 social media mistakes you shouldnt make on Facebook. Facebook isn't the same as Twitter, where the news feed moves with lightning speed. On Facebook, things move slower and people may get annoyed if you post every few minutes. - Susan Baroncini-Moe, business and marketing strategist and author of Business in Blue Jeans
Dont link-bait
Putting links to sites, YouTube films and junk really annoys me. No doubt someone, somewhere clicks on it, but I never have.
Don't publish your maiden name. Too many sites still use this as authentication. - Robert Siciliano, McAfee's Online Security Expert
Do ask permission
Never tag someone without permission; you might get someone in trouble. - Donna Talarico-Beerman, integrated marketing manager,Elizabethtown College
This includes when people lose their phone and invite their friends to post numbers in a "Lost my number, please help!" group. What most people don't know is that anything posted publicly on someone's wall or group will be picked up and indexed by search engines. Now, if anyone in the world searches for you, your number will be public. - Rob Stretch, social media director for Veterans United Home Loans
Avoid Face-noveling
Facebook offers a quick way to stay connected with your friend's busy lives. A quick glance on a smartphone can offer daily updates within seconds. It is not the venue for four paragraph posts. - Katherine O'Hara, founder of The O'Hara Project, a WBENC and MBE-certified firm specializing in advertising, public relations and social media
If you arent comfortable sharing your home address, beware of posting pics that disclose your address . Pictures of your home decorated for Halloween or your kids lined up in front of your door might inadvertently tell all your Facebook friends (and potentially their friends) your street address by displaying your house numbers. - Betsy Smith, senior social media strategist, Flightpath
Dont Faux-book
Dont create fake Facebook accounts for the sole use of stalking. - Katherine O'Hara, founder of The O'Hara Project
Dont Vague-book
This is where people leave incomplete statuses that simply beg for attention and questions from friends to find out what's happening. Examples: Life is so hard sometimes ..... - Ben Cober, PGAVDESTINATIONS.com
Do stay positive
As a brand strategist, I encourage my clients and authors to stay positive and never criticize, condemn or complain on Facebook. (Dale Carnegie principles) It's so easy to be misconstrued in a written text, and you can't always tell when someone is kidding or simply being snarky. (And your audience may not appreciate the snark in the first place.)
What could be just a rough day on your part could sound like whining and ingratitude to the casual reader, and over time may form a perception that your personal brand isn't one you'd be proud of. - Malena Lott, brand strategist and author, Athena Institute
Dont overpromote
If you own a business, don't consistently promote it on your personal page. Give your friends a break and create a Facebook page for your business and direct your professional efforts to that platform instead. Darlynn Nangano, owner of Little Blog Dress Media, a social media marketing company
Dont change your relationship from it's complicated to in a relationship to single all the time. - Rens van der Windt, digital marketing executive at AccuraCast
Do let people know about major, not minor, events in your life
Events like getting a new house, a marriage proposal, a college acceptance, a job promotion, the birth of a child, etc., are fine to share with the cyber community. However, it's advisable to let those closest to you know more personally, so they don't find out the same way as someone you haven't spoken to in three years. Ordinary happenings like the contents of your lunch, how bad your cold is, your favorite sports team losing a game or whatever mundane activity you're currently doing are usually not worthy of sharing with your social network society. - Debra Fine, Keynote speaker, trainer and author of The Fine Art of Small Talk How to Start a Conversation, Keep It Going, Build Networking Skills - and Leave a Positive Impression (Hyperion)
On Facebook, you can fine-tune your settings so every visitor to your profile sees that you enjoy golfing, reading and Civil War history, but maybe only a certain group of people see your religion, political affiliations and relationships.