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The Development of the Haeg Country Dinosaurs GeoPark

GEO
2

Project LLP nr. 10-EIP-RO BUCURES 09

Members & backgrounds


Tine Belmans
social-cultural work preparation master Environmental Science

Fatima Oliveira
preparation master Geological Heritage and Geoconservation

Willem Lenaerts
environmental management preparation master Environmental Science

Ron Havenaar
IT business preparation master Environmental Science
Project LLP nr. 10-EIP-RO BUCURES 09

Content
1. Research questions 2. Methodology 3. Results
A. B. C. D. Geoconservation Geotourism Education Marketing
Project LLP nr. 10-EIP-RO BUCURES 09

1. Research questions
Main question: how can HCDGP develop in a
sustainable way?
1. Geoconservation and Geotourism
2. Education in the Geopark 3. Marketing Instruments for the Development of the HCDGP 4. Access to the HAEG Country
Project LLP nr. 10-EIP-RO BUCURES 09

2. Methodology
Split research into parts, divide parts to individual expertise

Comparison with other geoparks & situations


(literature study)

Exchange study results. Upload partial results on EVS


site Join individual parts into one document Remark: small collaboration, more individual working
Project LLP nr. 10-EIP-RO BUCURES 09

3A. Geoconservation
Geoconservation aims to preserve the natural diversity of:
geological features(bedrock) geomorphological (landform) soil features and processes

and to maintain natural rates and magnitudes of change in those


features and processes (source: Sharples, 2002)

Interrelation biodiversity - geodiversity


Project LLP nr. 10-EIP-RO BUCURES 09

3A. Geoconservation
Methodology 1. 2. 3. 4. 5. 6. 7. Inventory Quantification Classification Conservation Valorization Divulgation Monitoring
Project LLP nr. 10-EIP-RO BUCURES 09

3A. Geoconservation
In Romania & Hateg Country: -Center of studies on geodiversity and biodiversity - National Board of Geoconservation National Strategy inventory & list develop a good geoconservation strategy

Project LLP nr. 10-EIP-RO BUCURES 09

3B. Geotourism
Definition:
The provision of interpretive services and facilities that promote the value and social benefit of geological and geomorphological geosites, ensuring their preservation for the use of students and tourists.
Source: Hose (2000)

Project LLP nr. 10-EIP-RO BUCURES 09

3B. Geotourism
Geoproducts
Increasing local economy Present local products Educate tourists Popularize geological sciences Based on the geological elements of the region

Cooperating with private sectors


Example Portugal: geobakery, with serving on tours & conferences , with brand of the geopark

Project LLP nr. 10-EIP-RO BUCURES 09

3B. Geotourism
Connection with local skills, handicrafts, techniques

Recreational activities and sports:


f.e. Geokayaking, georafting, geohiking, climbing,

skiing, geocycling,

There is possibility to implement in HCDGP


Project LLP nr. 10-EIP-RO BUCURES 09

3C. Education
Importance of education in a Geopark A geopark achieves its goals through a three-pronged approach: conservation, education and geotourism.
(in definition UNESCO)

Holistic! Involvement local communities Informal vs. formal learning

Project LLP nr. 10-EIP-RO BUCURES 09

3C. Education
Education in Haeg Geopark

There are two main issues:


Management
the management for the Geopark is not an independent entity

Budget
There is no financial plan for the Geopark, so neither for education.
Some existing programs (cooperation with university, local schools Some plans not implemented
Project LLP nr. 10-EIP-RO BUCURES 09

3C. Education
Marble Arch Caves Geopark
Very clear indicated on the website Using school-methods (workbook) Involvement of local communities Local tour guides Collaborations for activities, festivities
nature activities with Suzie the Squirrel, Olivia, Sean, Badge and friends
Project LLP nr. 10-EIP-RO BUCURES 09

3C. Education
English Riviera Geopark
Holistic! Warren Barn Residential Activity Centre Volunteers & young ambassador group

Project LLP nr. 10-EIP-RO BUCURES 09

3C. Education
The 4 Learning Phases according to Kolb

Project LLP nr. 10-EIP-RO BUCURES 09

3D. Marketing instruments


Analyzing target group
In EU: 1. 50% is getting some rest 2. 28% is getting some tan on the beach 3. 18% is enjoying fun in the landscape, mountains or lakes.

Working in width working in depth 7 marketing instruments

Project LLP nr. 10-EIP-RO BUCURES 09

[i]

http://ec.europa.eu/enterprise/magazine/articles/competitiveness-energy-environment/article_11017_en.htm

3D. Marketing Instruments


Instrument 1: The list of winning European destinations of Excellence
21 Most Attractive Locations in the European Community. Romania can aim to be on the list! International publicity

http://ec.europa.eu

Project LLP nr. 10-EIP-RO BUCURES 09

3D. Marketing Instruments


Instrument 2: The Function of an attractive set of museums
A collection of museums and attractions will extend the stay of the visitors. Proposals HCDGP: Museums with dinosaur fossils Art museums, historical arts, contemporary arts Geological Museums Zoo Botanical gardens Temporary festivities, weekend art markets Local folklore
Project LLP nr. 10-EIP-RO BUCURES 09

3D. Marketing Instruments


Instrument 3: Public interest around Dinosaurs
Imagination! Proposal: educational zoo with artificial skeletons and maquettes. = physical awareness

Berlin Museum of Natural History


Project LLP nr. 10-EIP-RO BUCURES 09

3D. Marketing Instruments


Instrument 4: Trend for activity and exclusiveness in holidays
Tourism market is changing Excavating fossils in Haeg ?

Project LLP nr. 10-EIP-RO BUCURES 09

3D. Marketing Instruments


Instrument 5: The attitude of visitors about the Romanian people and the Romanians on visitors
Negative prejudices + negative experiences (internet + fora) - Publishing opposite

- Easy-to-reach informationdesk
- Government efforts

- Evaluation forms by visitors

Project LLP nr. 10-EIP-RO BUCURES 09

3D. Marketing Instruments


Instrument 6: Increased Use of Information Technology
-Online information, websites, booking -Creating Apps

Instrument 7: extra tourism options in combination with HCDGP


Other nature parks, wellness, castles & fortresses, birdwatching,
Project LLP nr. 10-EIP-RO BUCURES 09

Conclusion
Lot of opportunities for HCDGP! Budget is generally the main issue Can (mass)tourism fit with geoconservation & sustainable development? Remark: holistic view on three pillars is difficult to keep Pros contras - actors? Definitely incomplete

Project LLP nr. 10-EIP-RO BUCURES 09

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