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ESTIMATED
MARKET SHARE
a treatment that permits survival but is not a pacemaker) that greatly enhances blood filtration,
cure. allowing patients to forgo the discomforts of
Scientific Advances dialysis. It filters continuously, day and night, just
Using the latest advances in filtration like a real kidney, eliminating waste, while
technology and with patented techniques, KTI retaining essential nutrients.
has developed an internal artificial kidney. Our The chart bellow shows a summary of our
product is a revolutionary breakthrough in product’s performance in an actual patient. The
providing patients an alternative to conventional graph shows that waste is reduced four fold with
blood filtration techniques such as dialysis. only minimal loss of nutrients.
Dialysis machines are bulky and expensive.
Worst of all they are external, meaning that the Waste Nutrients
0
1990 1992 1994 1996 1998 2000 2002 2004 2006 KidneyTech Inc.
Expansion to the USA, Corporation, to supply us Manufacturing Policy
US Market Description with their world renowned
There are currently over hollow plastic micro fibers KTI produces artificial kidneys
290,000 Americans on dialysis for $23,000 per kilogram. only from the highest quality
By 1990 there were almost Terumo agreed to give KTI materials, free of any defects.
17,000 people waiting for a $2,000 off the regular
We test all artificial kidneys
kidney transplant. This price (per kg) in exchange
thoroughly before delivery to
number grew rapidly, so that for being our exclusive customer.
about 65,000 persons were on supplier for the next 3
this waiting list by the years. KTI follows up with all patients
beginning of 2006. Specific Competition at 6 months and two years
Strategic Alliances following transplantation.
Our product is so
Manufacturing suppliers revolutionary that we do In the unlikely event of a device
In January of 2009, KTI n o t h av e a n y d i r e c t failure within 3 years of
signed a financial contract competitor yet. purchase, KTI provides a state
with its main plastic Hemodialysis is not of the art replacement model,
supplier, Japan’s Terumo free of charge.
desirable and should not be
appealing for our customer. hospitals across Canada average of 2.7 years, which
KTI will also increase and the United States that represents an average cost of
retailer distribution, point- are actively offering almost $240,000 per patient.
of-sale displays, dialysis services to I n 2 0 0 7 , over 1 , 2 0 0
promotional literature, and distribute to patients (who Canadians received a kidney
customer satisfaction have reached the age of transplant at an average cost
surveys to maintain the majority). There were of $105,300 per patient for a
KTI image and keep our 106,823 respondents and total cost of over $126 million.
product the choice of the results of the survey After a successful transplant,
patients. are summarized below. there is an annual cost of
Summary of Survey Results $15,000 per patient for
Sales and Overall, the survey medications to maintain the
Marketing indicated a very high quality of the transplanted
demand for our product kidney Currently, over $2.8
Customer Interest & among individuals billion are spent annually on
Survey Results currently receiving dialysis patients with kidney failure.
Demand for Artificial Kidneys treatments. 73.6% of There are over 2 million
Over 30,000 potential survey respondents are 60 Canadians at risk of
customers in Canada spend years of age or more. With developing kidney failure, so
around 4 hours per day, the largest age bracket the Canadian market and
3-4 times per week (31.7%) between the ages demand for our product will
attached to a dialysis of 60-69 years. only continue to grow.
machine because of When asked if they would
Annual Financial
impaired kidney function. accept an artificial kidney Breakdown of
Our product will greatly to completely eliminate the Canadian Market
increase the quality of life need for dialysis, 98.4% of
Dialysis Treatments $2,659,590,000
for our customers by respondents replied “Yes.”
Kidney Transplants $126,360,000
eliminating the need for
regular hospital visits. Marketing Strategy Post-Transplant $18,000,000
Medications
Our customers will return Customers: The Initial Market
to a lifestyle that is not There are more than 30,000 Total Annual Cost $2,803,950,000
REAL PATIENTS:
Before her surgery, Marisa needed dialysis four times a week. Now that
she has a new KTI artificial kidney, she has more time to spend doing what
she loves, teaching piano.
Obama administration led by former Senator who will recommend our product to their
Thomas Daschle is preparing a public health patients on dialysis and are also trusted in high
care system for all Americans. regard by our future customers.
Preliminary talks with Mr. Daschle have been Ad Campaign: Canada
optimistic that the American government will be We are advertising in the Canadian Medical
able to cover a substantial portion of the cost of Association Journal as this publication is
our artificial kidneys so that in the long run, they distributed to all physicians and medical students
will save large sums of money on claims made by in Canada. This journal has an impact rating of
dialysis and kidney transplant patients. We expect 7.1 and the website receives 25 million hits
to be selling our product in the United States by annually. The cost of running a one-page
2011. advertisement that will appear 240 times
Projected Sales and Revenues throughout the year is $2,365.
Sales and Revenue in 2009 Ad Campaign: USA
With the 7% market penetration we expect to We are advertising in the Journal of the
achieve in 2009, our product will be bought by American Medical Association as this publication
2,000 customers at a cost of $35,000 per unit. is circulated to over 330,000 physicians, medical
Our total sales in 2009 are projected to be $70 professionals, and medical students. A one-page
million. advertisement with an annual frequency of 1008
Sales and Revenue in 2010 times costs $11,341.
We estimate that in 2010 we will penetrate Continuing Medical Education Sponsorship
another 13% of the Canadian market, totaling KTI is a main sponsors at the Primary Care
4,000 customers. Our total sales in 2010 are Today educational conference and medical
expected to be $140 million. exposition held at the University of Toronto from
Sales and Revenue in 2011 May 7-9, 2009. At this event we will showcase
In 2011, we have projected that we will our artificial kidney and allow physicians to
penetrate 18% of the Canadian market and 3% directly ask any questions they may have
of the American market. This forecasts the sale regarding our product. Furthermore, the KTI
of 13,955 units corresponding to total sales of logo will be showcased on lanyards worn by all
$485.5 million. conference delegates.
Advertising Strategy We will also be a Platinum sponsor at the
The main targets of our promotion strategy Canadian Society of Nephrology’s annual
are health professionals, as these are the people meeting in Edmonton, Alberta from May 10-13,
This redundancy ensures that artificial kidney. KTI Lab staff $330,000 $500,000 $1,050,000
even if a subunit fails, the has signed a financing Total $46,445,000 $92,673,000 $322,571,000
REAL PATIENTS:
replacing the natural functions pressure or other serious health Summary of Significant
of the kidney. These patients problems. Accounting Policies and Reporting
now have much more time to Although this device would Practices
do the things they enjoy. have less quality of life benefits These financial statements
Research and Development for patients, it would be have been prepared by
In North America, 12,000 marketable to a larger number management in accordance
children are affected by kidney of people because it would be with Canadian generally accepted
failure every year. Unfor- cheaper and would not require accounting principles, GAAP.
tunately the current KTI transplant surgery. Since the The reported amounts and
artificial kidney is too large to device would need to be disclosures are determined using
be surgically implanted into management’s best estimates
replaced annually, this product
c h i l d r e n . K T I ’s R & D based on assumptions that reflect
could generate greater income
department is hard at work to the most likely set of economic
for KTI. The external kidney
conditions.
test a smaller version of our would also require storage and
We used fairly low
product, with less subunits that washing solutions which KTI is
estimates for market share
can be used to treat children of currently developing.
since we are new to the
various ages. Financial Statements market, and also because we
Plan B Notes to the Financial believe it better to err on the
Disposable External Kidney Statements side of caution. Where
KTI’s R & D department is Business Description possible, costs are based on
experimenting with
Kidney Tech, Inc. is actual costs according to our
modifications to the KTI
focused on the development research.
internal artificial kidney to and commercialization of an Furniture, fixtures and
produce a small, disposable internal artificial kidney. It was e q u i p m e n t ( l a b o r a t o r y,
external kidney which can last incorporated under the manufacturing, computer, etc)
at least one year. This external
Canadian Federal laws in 2008 are recorded at cost.
artificial kidney could be used
and was continued under the Amortization is provided on a
by patients who are a high risk Canada Business Corporations straight-line basis over their 10
of death during surgery, due to Act. year estimated useful lives.
heart disease, high blood
Total Sales $350,000 $2,012,500 $2,012,500 $4,375,000 $5,250,000 $5,250,000 $5,250,000 $15,750,000
Cost of Sales
Raw Materials, Chemicals, Packaging $236,217 $1,328,858 $1,328,858 $2,893,934 $3,462,717 $3,462,717 $3,462,717 $10,388,150
Shipping and Distribution $1,500 $8,625 $8,625 $18,750 $22,500 $22,500 $22,500 $67,500
Salaries: Manufacturing $20,000 $45,000 $45,000 $110,000 $78,333 $78,333 $78,333 $235,000
Lease: Manufacturing Center $8,333 $8,333 $8,333 $25,000 $8,333 $8,333 $8,333 $25,000
Utilities and Janitorial Services $5,000 $15,000 $15,000 $35,000 $20,000 $20,000 $20,000 $60,000
Total Cost of Sales $271,050 $1,405,817 $1,405,817 $3,082,684 $3,591,883 $3,591,883 $3,591,883 $10,775,650
Gross Profit $78,950 $606,683 $606,683 $1,292,316 $1,658,117 $1,658,117 $1,658,117 $4,974,350
Salaries: Marketing Staff $20,000 $20,000 $20,000 $60,000 $30,000 $30,000 $30,000 $90,000
Salaries: Owners and Financial Staff $45,500 $65,000 $65,000 $175,500 $116,667 $116,667 $116,667 $350,000
Lease: Office $3,750 $3,750 $3,750 $11,250 $3,750 $3,750 $3,750 $11,250
Office Utilities and Janitorial Services $15,000 $15,000 $15,000 $45,000 $15,000 $15,000 $15,000 $45,000
Total Sales, General, Admin Expenses $101,615 $135,091 $123,750 $360,456 $190,417 $190,417 $190,417 $571,250
Salaries: Laboratory Staff $27,500 $27,500 $27,500 $82,500 $27,500 $27,500 $27,500 $82,500
Lease: Laboratory $4,167 $4,167 $4,167 $12,500 $4,167 $4,167 $4,167 $12,500
Laboratory Utilities and Janitorial $5,000 $8,000 $8,000 $21,000 $10,000 $10,000 $10,000 $30,000
Service
Total Research and Development $50,667 $54,667 $54,667 $160,000 $58,667 $58,667 $58,667 $176,000
Expenses
Total Expenses $152,282 $189,758 $178,417 $520,456 $249,083 $249,083 $249,083 $747,250
Increase (Loss) Before Amortization $ (73,332) $416,926 $428,267 $771,860 $1,409,033 $1,409,033 $1,409,033 $4,227,100
Amortization
Furniture, Fixtures, and Equipment $176,250 $176,250 $176,250 $528,750 $176,250 $176,250 $176,250 $528,750
Total Amortization $176,667 $176,667 $176,667 $530,001 $176,667 $176,667 $176,667 $530,001
Net Profit (Loss) Before Income Tax $ (249,999) $240,259 $251,600 $241,859 $1,232,366 $1,232,366 $1,232,366 $3,697,099
Opening Retained Earnings (Deficit) $0 $ (249,999) $ (9,740) $0 $241,859 $1,474,226 $2,706,592 $241,859
Closing Retained Earnings (Deficit) $ (249,999) $ (9,740) $241,859 $241,859 $1,474,226 $2,706,592 $3,938,958 $3,938,958
ASSETS
Current Assets:
Pre-paid Expenses $75,024 $175,000 $175,000 $175,000 $175,000 $175,000 $175,000 $175,000
Total Current Assets $150,000 $662,375 $1,394,750 $1,744,750 $1,744,750 $4,935,000 $6,055,000 $7,346,500
Capital Assets:
Accumulated Amortization
$0 $417 $834 $1,251 $1,251 $1,668 $2,085 $2,502
Net Patent $75,000 $74,583 $74,166 $73,749 $73,749 $73,332 $72,915 $72,498
Total Assets $1,375,000 $21,710,708 $22,266,416 $22,439,749 $22,439,749 $25,453,332 $26,396,665 $27,511,498
LIABILITIES
Current Liabilities:
Total Current Liabilities $0 $594,457 $1,278,656 $1,569,140 $1,569,140 $3,719,106 $3,798,823 $4,050,040
Long Term Debt $0 $20,000,000 $19,640,000 $19,280,000 $19,280,000 $18,920,000 $18,560,000 $18,200,000
Shareholder's Equity
Capital Stock $375,000 $375,000 $375,000 $375,000 $375,000 $375,000 $375,000 $375,000
Retained Earnings/(Deficit)
$0 ($249,999) ($9,740) $241,859 $241,859 $1,474,226 $2,706,592 $3,938,958
$1,732,500 $2,117,500 $2,709,000 $3,386,250 $3,386,250 $3,543,750 $5,096,000 $5,915,000 $5,915,000 $5,915,000
$1,365,000 $1,956,500 $2,633,750 $2,633,750 $2,633,750 $3,640,000 $3,822,000 $4,095,000 $4,095,000 $4,095,000
$4,074,000 $5,342,750 $6,020,000 $7,183,750 $7,183,750 $8,918,000 $10,010,000 $11,200,000 $11,200,000 $11,200,000
$175,000 $175,000 $175,000 $175,000 $175,000 $175,000 $175,000 $175,000 $175,000 $175,000
$7,346,500 $9,591,750 $11,537,750 $13,378,750 $13,378,750 $16,276,750 $19,103,000 $21,385,000 $21,385,000 $21,385,000
$21,150,000 $21,150,000 $21,150,000 $21,150,000 $21,150,000 $21,150,000 $21,150,000 $21,150,000 $21,150,000 $21,150,000
$1,057,500 $1,233,750 $1,410,000 $1,586,250 $1,586,250 $1,762,500 $1,938,750 $2,115,000 $2,115,000 $2,115,000
$20,092,500 $19,916,250 $19,740,000 $19,563,750 $19,563,750 $19,387,500 $19,211,250 $19,035,000 $19,035,000 $19,035,000
$75,000 $75,000 $75,000 $75,000 $75,000 $75,000 $75,000 $75,000 $75,000 $75,000
$2,502 $2,919 $3,336 $3,753 $3,753 $4,170 $4,587 $5,004 $5,004 $5,004
$72,498 $72,081 $71,664 $71,247 $71,247 $70,830 $70,413 $69,996 $69,996 $69,996
$27,511,498 $29,580,081 $31,349,414 $33,013,747 $33,013,747 $35,735,080 $38,384,663 $40,489,996 $40,489,996 $40,489,996
$4,050,040 $4,880,783 $4,765,457 $4,853,090 $4,853,090 $5,539,174 $6,115,307 $6,147,191 $6,147,191 $6,147,191
$4,050,040 $4,572,823 $4,765,457 $4,853,090 $4,853,090 $5,539,174 $6,115,307 $6,147,191 $6,147,191 $6,147,191
$18,200,000 $17,840,000 $17,480,000 $17,120,000 $17,120,000 $16,760,000 $16,400,000 $16,040,000 $16,040,000 $16,040,000
$947,500 $938,750 $930,000 $921,250 $921,250 $912,500 $903,750 $895,000 $895,000 $895,000
$375,000 $375,000 $375,000 $375,000 $375,000 $375,000 $375,000 $375,000 $375,000 $375,000
$3,938,958 5,853,508 7,798,957 $9,744,407 $9,744,407 $12,148,406 $14,590,606 $17,032,805 $17,032,805 $17,032,805
$4,313,958 $6,228,508 $8,173,957 $10,119,407 $10,119,407 $12,523,406 $14,965,606 $17,407,805 $17,407,805 $17,407,805
$27,511,498 $29,580,081 $31,349,414 $33,013,747 $33,013,747 $35,735,080 $38,384,663 $40,489,996 $40,489,996 $40,489,996
Cost of Sales
Raw Materials, Chemicals, Packaging $19,131,150 $21,783,150 $24,319,150 $26,972,150 $92,205,602 $68,541,150 $116,613,150 $321,553,602
Shipping and Distribution $124,500 $141,750 $158,250 $175,500 $600,000 $460,000 $817,000 $2,206,500
Salaries: Manufacturing $252,000 $253,500 $255,000 $264,000 $1,024,500 $291,000 $430,000 $1,329,000
Lease: Manufacturing Center $87,500 $87,500 $87,500 $87,500 $350,000 $225,000 $225,000 $900,000
Utilities and Janitorial Services $120,000 $140,000 $170,000 $195,000 $625,000 $265,000 $60,000 $883,000
Total Cost of Sales $19,715,150 $22,405,900 $24,989,900 $27,694,150 $94,805,102 $69,782,150 $118,145,150 $326,872,102
Gross Profit $9,334,850 $10,669,100 $11,935,100 $13,255,850 $45,194,898 $34,342,850 $58,954,850 $161,552,898
Salaries: Marketing Staff $91,250 $91,250 $91,250 $91,250 $365,000 $237,500 $237,500 $950,000
Salaries: Owners and Financial Staff $405,000 $405,000 $405,000 $405,000 $1,620,000 $475,000 $475,000 $1,900,000
Lease: Office $22,500 $22,500 $22,500 $22,500 $90,000 $37,500 $37,500 $150,000
Office Utilities and Janitorial Services $60,000 $69,000 $60,000 $75,000 $264,000 $85,000 $114,000 $372,000
Total Sales, General, Admin Expenses $703,075 $703,750 $765,050 $815,150 $2,987,025 $1,113,900 $1,233,020 $4,513,470
Salaries: Laboratory Staff $125,000 $125,000 $125,000 $125,000 $500,000 $250,000 $350,000 $1,050,000
Lease: Laboratory $52,500 $52,500 $52,500 $7,917 $165,417 $75,000 $75,000 $300,000
Laboratory Utilities and Janitorial $80,000 $120,000 $140,000 $170,000 $510,000 $177,500 $186,000 $718,000
Service
Total Research and Development $1,157,500 $1,497,500 $2,617,500 $2,854,583 $8,127,083 $3,026,500 $3,221,000 $12,264,000
Expenses
Total Expenses $1,860,575 $2,201,250 $3,382,550 $3,669,733 $11,114,108 $4,140,400 $4,454,020 $16,777,470
Increase(Loss) Before Amortization $7,474,275 $8,467,850 $8,552,550 $9,586,116 $34,080,790 $30,202,450 $54,500,830 $144,775,428
Amortization
Furniture, Fixtures, and Equipment $528,750 $528,750 $528,750 $528,750 $2,115,000 $528,750 $528,750 $2,115,000
Total Amortization $530,001 $530,001 $530,001 $530,001 $2,120,004 $530,001 $530,001 $2,120,004
Net Profit (Loss) Before Income Tax $6,944,274 $7,937,849 $8,022,549 $9,056,115 $31,960,786 $29,672,449 $53,970,829 $142,655,424
Opening Retained Earnings (Deficit) $17,032,805 $23,977,079 $31,914,927 $39,937,476 $17,032,805 $68,793,307 $137,633,604 $48,949,008
Closing Retained Earnings (Deficit) $23,977,079 $31,914,927 $39,937,476 $48,949,008 $48,949,008 $98,465,755 $191,604,432 $191,604,432
Accounts Receivable $4,095,000 $6,597,500 $7,962,500 $9,712,500 $12,320,000 $12,320,000 $28,432,250 $54,145,000 $54,145,000
Inventories $11,200,000 $15,102,500 $19,050,500 $22,879,500 $28,000,000 $28,000,000 $62,840,750 $122,500,000 $122,500,000
Pre-paid Expenses $175,000 $250,000 $250,000 $250,000 $250,000 $250,000 $250,000 $250,000 $250,000
Total Current Assets $21,385,000 $28,803,000 $37,159,250 $44,777,000 $54,272,500 $54,272,500 $118,355,750 $225,412,000 $225,412,000
Capital Assets:
Furniture, Fixtures,
$21,150,000 $21,150,000 $21,150,000 $21,150,000 $21,150,000 $21,150,000 $21,150,000 $21,150,000 $21,150,000
and Equipment Cost
Accumulated
$2,115,000 $2,643,750 $3,172,500 $3,701,250 $4,230,000 $4,230,000 $5,287,500 $6,345,000 $6,345,000
Amortization
Net Furniture,
Fixtures, and $19,035,000 $18,506,250 $17,977,500 $17,448,750 $16,920,000 $16,920,000 $15,862,500 $14,805,000 $14,805,000
Equipment
Patent Cost $75,000 $75,000 $75,000 $75,000 $75,000 $75,000 $75,000 $75,000 $75,000
Accumulated
$5,004 $6,255 $7,506 $8,757 $10,008 $10,008 $12,510 $15,012 $15,012
Amortization
Net Patent $69,996 $68,745 $67,494 $66,243 $64,992 $64,992 $62,490 $59,988 $59,988
Total Assets $40,489,996 $47,377,995 $55,204,244 $62,291,993 $71,257,492 $71,257,492 $134,280,740 $240,276,988 $240,276,988
LIABILITIES
Current Liabilities:
Accounts Payable $6,147,191 $7,197,166 $8,191,816 $8,363,267 $9,423,484 $9,423,484 $25,081,485 $40,056,222 $40,056,222
Total Current
$6,147,191 $7,197,166 $8,191,816 $8,363,267 $9,423,484 $9,423,484 $25,081,485 $40,056,222 $40,056,222
Liabilities
Long Term Debt $16,040,000 $14,960,000 $13,880,000 $12,800,000 $11,720,000 $11,720,000 $9,620,000 $7,520,000 $7,520,000
Long Term
$895,000 $868,750 $842,500 $816,250 $790,000 $790,000 $738,500 $721,333 $721,333
Equipment Financing
Shareholder's Equity
Capital Stock $375,000 $375,000 $375,000 $375,000 $375,000 $375,000 $375,000 $375,000 $375,000
Retained Earnings/
17032805 23,977,079 $31,914,927 $39,937,476 $48,949,008 $48,949,008 $98,465,755 $191,604,432 $191,604,432
(Deficit)
Total Shareholder's
$17,407,805 $24,352,079 $32,289,927 $40,312,476 $49,324,008 $49,324,008 $98,840,755 $191,979,432 $191,979,432
Equity
KTI periodically evaluates the recoverability and KTI’s CFO is a graduate of the John Molson
estimated lives of our property, plant and equipment and School of Business. Madhavi Latha Vemuri has
intangible assets. Our evaluations occur whenever events spent years in the health science sector with previous
or changes in circumstances indicate that an amount may experience at Pfizer and GlaxoSmithKline. Madhavi
not be recoverable or the useful life has changed. has always been excited to start a project from its
Projected outcome inception and is dedicated to see KTI flourish
The income statements indicate that, KIT will be
financially.
successful financially. Even with a slow start in the first few
Staying at the cutting-edge of artificial kidney
months of operation (during the first quarter of 2009),
technology is a priority for KTI and is a key part of
the company shows a likely net income of $17,032,805 in
the company’s long term sustainability and growth
the first year of operations, $57,321,474 in 2010 and
$191,604,432 in 2011. To achieve these results, we are strategy. Nahid Golabi, an MIT graduate, has the
minimizing the expenses by controlling the purchase of training and the experience to research and
property and excessive inventory, while keeping staff at a develop the next generations of KTI’s products,
minimum until manufacturing can not keep up with keeping us one step ahead of the competition. Nahid
market demand. has previously worked for Baxter helping improve
Management the artificial heart valve.
KTI’s management team is composed of five highly
The management team could not be complete
skilled and resourceful individuals. (For their statements of
without the endless efforts of Michelle Miller, VP
net worth, please contact KTI.)
Marketing. This graduate of the Ontario College
They have built a company that is at the cutting-edge
of Art & Design has produced marketing campaigns
of kidney replacement therapy, developing the world’s
first implantable artificial kidney. KTI’s expertise is for Amgen and Biovail. She is intimately familiar
unparalleled in this field. with the kidney replacement market as she has
Executives previously worked to supply Canadian hospitals with
The company’s president Artem Luhovy, MBA, state of the art dialysis equipment. Michelle is
Ph.D completed his business and research training qualified and passionate about her new position and
simultaneously at McGill University. His artificial organ a valuable asset to the management team.
researched was instrumental in developing KTI’s first In addition to management, KTI has hired
prototype. He is also a capable organizer and an inspiring research assistants, lab technicians, manufacturing
leader, able to coordinate the diverse business styles of the personnel and quality control officers to ensure that
management team.
our product meets the highest quality standards.
KT’s manufacturing is headed by Hanan Elimam.
After graduating the university of Toronto’s Mechanical
Engineering program she worked in the polymer
manufacturing sector for Polymer Plainfield and
Bombardier. After a close friend required dialysis to treat
her kidney condition, Hanan became very interested in
the possibility of creating an artificial kidney. Her