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Sensory memory
Entry point of memory where new incoming sensory information is stored for a very brief period of time. Sensory memory is made up of different sensory registers. One for each of the senses. Information is stored as an exact copy of the original. Duration: 0.2 seconds up to 4 seconds. Capacity: unlimited When information is attended to it is transferred to STM and we become consciously aware of it and encode it for permanent storage. If not attended to the information is lost very quickly and cannot be stored permanently. Two sensory registers: iconic and echoic.
Iconic Memory Visual sensory memory that stores visual images in their original sensory form for between 0.2 and 0.4 seconds. Capacity: unlimited Duration: 0.2-0.4 seconds
Sperling iconic memory test, only 4 or 5 letters could be recalled before letters faded from the sensory register. Could recall words from any line when asked (capacity). Tested different lengths of time between reporting to find out duration of iconic memory. Echoic Memory Auditory sensory memory that stores sounds in their original sensory form for up to 3 or 4 seconds. Capacity: unlimited Duration: 3-4 seconds All sounds 3-4 seconds allows for attention to switch to sounds and transfer information to STM Individual sounds are processed. Parts of speech are heard separately and must be stored long enough for the whole word to be put together to create meaning.
STM test:
Chunking The grouping of separate bits of information into larger chunks. Rehearsal Information can be kept longer in STM if rehearsal is used. Rehearsal is the process of consciously manipulating information to keep it in STM, to transfer it to LTM or aid storage and retrieval. Two types of rehearsal: maintenance and elaborative Maintenance Rehearsal: rote learning, repetitive and keeps information in STM, does not assist encoding for storage in LTM. Information kept in STM through maintenance rehearsal restricts the amount of new information that can enter STM. Elaborative Rehearsal: linking new information in a meaningful way with other new information or information already stored in LTM. Elaborative rehearsal is a more active and effortful process than maintenance rehearsal important for encoding. Self-referencing effect- relating new information to personal experiences to create meaning and therefore remember it.