TABLE OF CONTENTS

Important Tips For Valuing Your Time 3 Ideas On Approaching A Mentor 5 Conversation With Tim Ferriss Reveals The Unbeatable Value Of Good Content In Marketing 7 Conversation With Robert Greene Exposes How Powerful A Process Is In Developing Exceptional Personalities 9 Interview With Jack Delosa Is An Eye-Opener For Conventional Entrepreneurs 11
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Important Tips For Valuing Your Time

People have always said that time is money or time is gold, and this sentiment is absolutely true. Time is a finite resource; you only have a certain amount of it. Motivational speaker and author Brian Tracy has frequently talked of the need for time management, saying that you have a limited amount of time, which is perishable; if you dont use it, its gone forever, hence the importance of its thoughtful and careful use. Business experts consider time as much as a resource as any other physical business asset. They frequently underline the necessity of time management. However, time in itself cannot be managed; you can only control how you use it to ensure that youre spending it wisely in order to get a return on that particular investment. In a podcast produced by Dom Goucher of PreneurCast, he speaks of using time effectively and valuing your time. He suggests tracking how you use your time in 15-minute intervals throughout the day. If you observe it and write down how you spend your time in a day, youll probably realise how much you succumb to distraction and on what kind of tasks you spend your time. Goucher mentions David Seahs method of tracking documents, sorting them from high value to low value tasks. It involves scoring the value of a task and analysing how much time you spend on it. He points out that the biggest waste of time or energy is to perfectly execute a task that didnt even need doing. He also discusses Brian Tracys A -B-C-D-E model of breaking down tasks: the A tasks are urgent; the B tasks, important but not urgent; the C tasks could be done, but dont really need to be; the D tasks can be delegated; and the E tasks can be eliminated. The A tasks need to be finished first before proceeding to the B tasks,

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which, then, need to be completed before moving on to the C tasks, and so on and so forth. Goucher suggests tracking your day based on whether you were able to follow the model. He offers a few solutions for a few possible hitches, such as coping with new additional tasks (classifying them and then listing them down in your task management list), dealing with distractions (turning off emails, notifications, etc.), and failing to clear a task list despite superefficient efforts (properly valuing your time and being brutal about delegation and elimination of tasks). As for getting a return on your time investment, Goucher advises making sure that you are credited the right amount for your hours by charging appropriately. This also involves the questions of how much work you delegate out in order to optimise the use and worth of your time. With the wise use of this business resource, you can certainly boost both profit and productivity. Click here to learn more.

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Ideas On Approaching A Mentor

Having a mentor is one great option for you if you want to acquire new skills or learn the ropes of a certain business. Naturally, you want to be guided by somebody who has had a great deal of personal experience in whatever it is that you intend to learn. A mentor would be an insightful sounding board for your own ideas and would be able to offer the right perspective to your plans. Mentoring is a popular word these days, especially in the business arena, but its definitely not a new concept. In olden times, those who wished to be mentored signed themselves up as apprentices who would work for a mere pittance or even absolutely free in exchange for being trained in the business. While some can still opt to do this, the times really are no longer as simple and cut-and-dried as centuries past. Todays extremely fierce competition, however, calls for ingenious s teps and allout effort to be able to gain an advantage. Being mentored is certainly a viable option to reach this end. Mentoring is very much in demand that many experts have derived an entirely new career out of this concept and turned themselves into consultants. Paid coaching is definitely the right avenue for somebody whos thinking of approaching a mentor. These field experts have lives, and they really value their time, as everybody should, so its really important to acknowledge that their time is valuable and avoid going to them for free advice. Some people think that if they preface this approach with flattery, a potential mentor would be more willing to spend time on them and let them pick his or her brain. On the contrary, this is

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actually in bad taste, whether youre seeking advice on a simple matter or intending to pursue an ongoing teacher-student relationship. Approaching a mentor can be very daunting. If you can afford to pay for coaching services, then do so. However, if you do not have the funds to pay for consultation or coaching fees, you can try a sort of barter. Xdeals are extremely popular these days and they work well in the entrepreneurial space. If you have a skill set that could be useful to your prospective mentor, you could try suggesting an exchange of services. If you have considerable knowledge or expertise in a different field, you could also offer advice. Being a mentee is one very effective step toward increasing your value or promoting your growth. Carefully pick the mentor who can help you and find confidence and solace in that persons guidance.

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Conversation With Tim Ferriss Reveals The Unbeatable Value Of Good Content In Marketing
In a recent interview conducted by the guys of PreneurCast with author of the #1 New York Times best sellers The 4-Hour Workweek and The 4-Hour Body, Tim Ferriss shared some of the most effective but rather peculiar strategies for learning and marketing. Just like in his books, Ferriss shed light on a vast range of topics in a very easyto-understand manner within a short length of time. One of the topics the conversation with Tim Ferriss focused on was the strategy he employed to market his books, which most of the major bookstores in North America would not place on their shelves (Barnes & Noble and nearly every other retailer in the US have said they will not carry the books because they cant sell it online, for Ferrisss publisher, Amazon, has the rights). The author, known as the Superman of Silicon Valley, shares his somewhat simplistic approach of providing great content and targeting a specific market, which largely contribute to the success of his books. Ferris said, I view marketing and sales as very different; and marketing, I view as very specifically targeting who you are creating a product for. And from the very first day day one, ground zero youre creating a product with those 1,000 true fans in mind. He wrote his books in such a way that each section or chapter ideally will have 1,000 die-hard fans, each in a different vertical. He also adds that, marketing begins when I put the first word of research done for that book, and that in fact the content is marketing.

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With so many people these days trying to look for the easiest route to learn the things that they have always wanted to learn, and live the life that theyve been longing to have, the way Ferriss tackled some of lifes most challenging (yet personally gratifying) tasks in his book definitely appealed to the growing fascination a lot of people have with accelerated learning. Hence, the main draw still remains to be content. All other marketing strategies discussed in the interview kept on going back to the true value of content in terms of marketing. Even with the assistance of brand awareness which Ferris enjoys due to the popularity of his preceding book The 4-Hour Workweek, he maintains that his succeeding efforts became huge not purely because of the momentum created by the first book, but because of the commitment to live up to the quality expectations of the readers. Ferris claims, Part of the reason writing books gets difficult with each book that I write is that I try to top the one that came before it. And thats certainly true with this one (The 4 -Hour Chef) 1,500 photographs, illustrations, Calvin and Hobbes cartoons, supermodels its got everything in there. The hour-long interview also tapped other popular marketing efforts such as direct-response and split-testing. Ferriss weighed in on these options and a couple of other subjects that would redefine the way people understand how to operate change positively to enhance efficacy and really just benefit maximally from trying something new. Those who want to listen to the full interview Pete Williams had with Tim Ferris can visit www.preneurmedia.tv.

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Conversation With Robert Greene Exposes How Powerful A Process Is In Developing Exceptional Personalities
Practically every person who has studied the different theories about human development is acquainted with the belief that intelligence for most people is not something predetermined by genes, but is actually the combined effects of nature and nurture. Basically, everybody has the potential to become exceptionally good or even an expert or master in their chosen interests or fields of study; with natural skills and, of course, continuous learning, theres absolutely no limit to what they can achieve. When PreneurCast had a conversation with Robert Greene, the discussion tapped on the draw elements of his books but all of them led to the concept of mastery and the process people are required to undergo to develop it. In his book he aptly titled Mastery, Greene debunks the idea that, among other things, success, genius, or anything like that has to do with something people are born with. He explicitly explains that to master a field, or gain the kind of power that Da Vinci or Einstein has, people have to go through a process. Divided into six chapters, Mastery thoroughly discusses the value of every step of the process in gaining higher understanding and determining the most effective, relevant efforts that lead to the unique brand of success that every person strives for. Something that listeners would really appreciate about the interview is how Greene details the long-winding and often frustrating path he had to take before finally being able to find the right starting point for his writing career. Despite the seemingly unnecessarily elaborate path he took, he claims that no part of it was

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loss every experience has a way of supporting all his present and future endeavours. Green also reiterates how theres no shortcut to mastery except in finding a mentor. The time element of the process is integral in gaining experience, establishing correct information through trial and error, and building up strength and maturation of skills. He makes mastery more accessible and less intimidating because he illustrates using the unique stories of the best masters the world has ever seen like Da Vinci, Einstein, Napoleon, and Edison. He points out that they, like everybody else in this world, were also discouraged and faced great challenges the difference with them was, they were all stubborn in their persistence for they had a clear idea of what they needed to accomplish. So despite the difficulty of the process, they used every bit of it to continue learning until their goals were met. The interview is brimming with great information about how mastery can be acquired. Greene is very engaging and he discusses important points in a way that people find easy to associate with their own experiences. For the full version of his interview, visit PreneurCast.

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Interview With Jack Delosa Is An Eye-Opener For Conventional Entrepreneurs

Business talks typically have people snoring with their eyes wide open; all those terminologies that require a special dictionary to determine the meanings of, and all the illustrations that fail to create a reliable imagery for better understanding boring! But the thing is, everybody can benefit greatly from being business-savvy these days, as the current economic climate is ideal for entrepreneurship instead of just being a regular employee. Now is the perfect time to develop a different mindset about income generation. In a podcast interview with Jack Delosa, founder of The Entourage and The MBE Education, business lessons were broken down to a highly comprehensive level so, boring it was not. The man who learned the fundamentals of being an entrepreneur by finding himself in less than ideal work settings and situations shares life experiences that allow him to help young entrepreneurs learn lifechanging lessons about operating a business in an organised and highly advantageous system. For Delosa, entrepreneurs do not become successful mainly because of high sales performances; success comes with the right mindset and the ability to adjust to the specific requirements presented by every phase of business development. A business is like a growing person whose needs and responsibilities change as it gets older. For a business, whats done during the start -up phases is always different to whats done five years later into the exit phase. For instance, in the start-up phase, youre the person doing everything. Youre the admin assistant, youre the sales guys, youre the business development

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manager recruiter bookkeeper. Youre wearing all the hats. But as we go up this growth curve, and as we go from stage to stage, you should really look to dilute your involvement in the day-today operation of the business; and that does involve a change in mindset and a change in approach to how you approach the business, illustrates Delosa. This is really a great lesson for so many businesses these days are hindered by certain conventions about what needs to be done, especially during start-up phase. Delosa claims that building value and minimising risks are not the things that entrepreneurs should focus on in the start-up phase. You just think about what is the quickest path to profitability, he says the primary goal. Also, those who are thinking of subscribing to a particular business model will be surprised to know that business models are not even necessarily sequential; it would be hard to follow them as a step by step guide because there are many uncontrollable variables. They merely present the challenges and what need to be the foci throughout each stage. It can get really complex but the discussion presented the growth stage, capital raising, acquisition, and exit phase in a highly illustrated manner so people can take the lessons that apply to them and do away with those that dont. The interview is truly insightful for Delosa also discussed other important topics behind attaining goals of the business and the separate ones of the entrepreneur in terms of his involvement in day-to-day operations. To listen to the complete interview, check out www.preneurmedia.tv.

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