Shape of Adidas logo: Adidas logo comprises of three parallel lines symbolizing the outstanding athletic performance reaching

out the goals excellence the challenges to come. It portrays the strong picture of the Adidas corporate well being. Color of the Adidas logo: Black color of the Adidas logo comes as an inspirational motif to the youth importantly involved in sports an athletic activities, reviving their spirits and bringing upon a striking youth culture. Font of the Adidas logo: Like the design itself, the font of the Adidas logo remains simple nevertheless catchy and prominent with its plain style. As it is said The simpler, the better, Adidas continues to follow the ritual by maintaining the simple yet innovative design. Despite the changes it has gone through, Adidas logo still remains to be design known for motivating all groups of young. So far, it has achieved nearly all the goals the founder had dreamt of, but carries on towards its road of triumph.

NFL Logo

Formed in 1920, the National Football League has proved itself to hold a prominent position to be the largest American football league. Initially, formed by eleven teams, now the league comprises of thirty two teams from American cities and regions. Nevertheless, the NFL logo has played a major part in enhancing the leagues credibility. NFL logo entirely conveys the meaning intended to the youth and avoids image ruination of the leading football team. NFL logo assures the observer that they have arrived to the right place to understand the critical commentary about the organization. The NFL logo exemplifies the organizations intended brand message in a manner that words cannot express.

Design Elements of the NFL Logo:

NFL logo, unlike most football leagues logos, grips some sporty features, which highlights the logos glory. The NFL logo is usually regarded as the shield logo due to its shield-like shape. The colors adopted for the NFL logo are completely professional and depicts an imposing impression on the viewer. Shape of NFL Logo: The shield-like NFL logo describes the leagues identity. It showcases the promises league makes to taste the triumph. The significant shield logo helps the spectator to identify the organization with a clear view. Color of NFL Logo: Red, white and blue are the major hues featured in the NFL logo. The font is done with the bright red color that shows the supremacy of the NFL logo. The stars and the football are shaded with white, pronouncing the sovereignty of the NFL logo. However, the shield is surrounded by the dull blue shade, providing it a bolder appearance.

Size of NFL Logo: The size and resolution of the NFL logo is adequate enough to maintain the class intended by the organization. The NFL logo does not have unnecessary high resolution to portray a weak and obtuse image. From resources, it has been heard that the National Football League is launching a new NFL logo that embellishes everything from the players jersey to fan T-shirts or hats. The new NFL logo consists of only four stars, dull colors, new football and slightly taller and thinner shield. This would mark the first change in the history of NFL logo since 1980.

Nike Logo

Nike Inc. has proven itself in every corner of the competitive business world. Starting from the athletic shoes to the apparel and accessories, Nike has confirmed that it rules the sportswear industry. This position has been accomplished by making a strong impact on the audience through its powerful logo. Its quite hard to find an individual who does not recognize the Nike logo. From decades, Nike logo has established a well stable and recognized attitude and still holds the ground strong enough to pursue further. The Nike logo, also known as the Swoosh, is an emblem created in 1971 by an outstanding graphic design student at Portland State University, namely Carolyn Davidson. She started as a freelance worker for the company, Blue Ribbon Sports, owned by Phil Knight. Working together they selected the mark now known as the Swoosh worldwide. Nike logo, the Swoosh, can be merely described as Simple, Fluid and Fast. These words depict the Nike logo that has successfully grown to be one of the most influential insignia throughout the world.

Design Elements of Nike Logo:

Nike logo illustrates an imposing image on its spectators through its solid features. Nike logo is a corporate identity that has confirmed its best being. Shape of the Nike Logo: Nike logo, the Swoosh, represents the wing in the renowned statue of the Greek Goddess of victory, Nike, who served as the cause of motivation for the distinguished and audacious warriors. Initially, the mark was regarded as the strip but was later named as Swoosh, which describes the fiber used for the Nike shoes. Color of the Nike Logo: Dull orange shade is used for the Nike logo which demonstrates the strong corporate image of Nike Inc. Through years, Nike logo has revolutionized to some extent. Its color had been once transformed to strong black.

Font of the Nike Logo: The Nike logo also features its identification name, which is inscribed in the simple bold font. The simplicity of the font in Nike logo portrays the brilliant commercial picture of the Nike Inc.

Playboy Logo

Playboy, Americas eminent magazine was founded by the then 27-year-old Hugh Marston Hefner. This magazine was first released in the American market in December 1953. Playboy is the leading magazine which rules over the world with over 3 million copies in USA and 4.5 million magazines globally. There is no doubt that the playboy logo has played a vital responsibility in uplifting the magazines corporate image. Cool Logo Companies: Logo Mojo 100% Satisfaction Guaranteed Unlimited Logo Changes Direct Communication Unbeatable Logo Design Packages 99Designs Choose from 1000s of pre-made logos only $99 Add your business name free within 24 hours Or learn to do it all yourself at: Lynda.com! This is an amazing resource! Art Paul, the first designer of the playboy logo sketched the well-known bunny head, wearing a tuxedo bow tie, which has been used since the second issue. The interesting fact about the playboy logo is that ever since it was printed on the magazine issue, it is still in use in its original form and has never been altered.

Design Elements of Playboy Logo:

According to the designer of the playboy logo, he chose the rabbit because of its humorous sexual connotation and also because the representation was frisky and playful. The playboy logo is undoubtedly mischievous in its nature. Shape of Playboy Logo: The playboy logo comprises of a bunny wearing a tuxedo bow tie which reflects the playful character of the magazine. The bunny solely describes the magazines charming, amusing and lively character. Color of Playboy Logo: Strong black is the only color that describes the playboy logo perfectly. The playboy logo color notifies the sound corporate grounds of the magazine. The entire playboy logo has been shaded black to induce an imposing appearance. Size of Playboy Logo: The playboy logo is in a standard size showcasing a strong business picture. The playboy logo is said to be one of the best trademark in the world. It totally compliments with the magazine reflecting the playful and lively side of the monthly issue.

Superman Logo

The Superman logo is a pre-eminent and recognized emblem for the fictional superhero Superman. The Superman logo is also unofficially regarded as S shield. It has functioned as a model for character design after the superhero Superman gave his first appearance. This ritual of wearing a character symbol on chest has been impersonated by many other superheroes which include Batman, Spiderman, Fantastic Four, Green

Lantern, The Flash and several others. However, Superman logo holds distinctive and powerful characteristics, which sets it apart from the other logos. The creators of the Superman logo, Jerry Siegel and Shuster, wanted a powerful and significant design for the upcoming superhero. The first letter of the characters name, that is S, sounded perfect to them. Fortunately, the logo made an everlasting striking effect on its spectators. The Superman logo consists of some interesting facts, having some deep connection with history, literature, science and arts.

Design Elements of Superman Logo:

Initially, the Superman logo was designed as a red and yellow police badge symbol, bearing a resemblance to that of a shield. Some variations in the shield kept taking place over the first few years of the comics. Eventually, the superman logo became an inverted bold yellow pentagon holding a red S on the inside. The Diamond Structure of Superman Logo: The Superman logo bears a stylish symbol which holds an outsize red letter S, emblazoned in a bold yellow shield which is surrounded by a red border. Superman logo upholds an elegant diamond structure which showcases a bold image of the superhero Superman. It reflects the authoritative and dominant character of the influential superhero. The Bold Colors of Superman Logo: Red and yellow are the only two colors featured in the Superman logo. Both the colors represent dominance and dignity of the character. Red and yellow are the hues of ROA (the red sun of Supermans planet, Krypton) and SOL (name of the sun and also regarded as sunlight). The yellow shade explains the activation of Supermans power by Earths yellow sun. However, Kryptons sun, which is red in color, displays his connection to the planet. The Initial S of Superman Logo: The iconic S symbol of the Superman logo stands for the major character of Superman. The S symbol not only means Superman but also suggests Saving Lives, Stopping Crime and providing Super-Aid wherever needed. For many years, the creators of the significant Superman logo have changed the insignia to some extent but the fundamental elements of the logo have remained unaltered. The elegance in the Superman logo has been well taken care of and still continues to impose a magnificent impression on its spectators.

BMW Logo

Established in 1913, the BMW Company has touched the height of success with immense accomplishment. BMW, which stands for Bayerische Motoren Werke or Bavarian Motor Company, was based in Munich, Germany. BMW is also the parent firm of MINI and Rolls-Royce car brands. Undoubtedly, the blue and white BMW logo is a fundamental ingredient for the companys prosperous attitude. The BMW logo has been minutely altered through the years but still continues to compel a strong corporate image. As the company started as an aero engine manufacturer, it adopted the stylized demonstration of airplane propeller whirling by the plain blue sky. The BMW logo encompasses the four quadrants of blue and white shade. The logo design represents the white propeller blade against the blue sky, which depicts the company as the manufacturer of military aircraft engines during World War I.

Design Elements of the BMW Logo:

BMW logo portrays a solid corporate picture of the company. The BMW logo is said to be designed to signify Bavaria- as the companys manufacturing site. It has proved to be one of the most distinguished corporate designs that epitomize its eminent panache. Shape of BMW Logo: A thick black ring, bordered by the sleek silver lining, showcases the BMW logo in an elegant fashion. The gap in the ring of BMW logo is further divided into four quadrants with alternating shades of blue and white. The quarters of the BMW logo also reflect the spinning propeller of the aircraft, designed with a stylish conduct. Color of BMW Logo: BMW logo comprises of strong colors, casting a great impression on the spectator about the firm. Blue, black and white hues compliment to form such a logo that defines the chic character of the firm which cannot be described in words. The quarters of the BMW logo are shaded as white and blue whereas the thick ring is colored in the black shade projecting powerful nature of the firm. Font of BMW Logo: The letters BMW, arranged at the top half of the black ring in the BMW logo, are inscribed in a non-serif font. This font totally represents the simplicity of the BMW logo,

holding a solid corporate picture. The easy font of the BMW logo informs the spectator that the company has certainly touched the height of achievement and continues to pursue it. BMW logo is a pleasant portrait that impels smartness, clarity and image consciousness. It is certainly known to be one of the most distinctive corporate insignias in the world. In 1929, Dixi was the first automobile to hold the reputed BMW logo. Although, the BMW logo has been altered quite infrequently but it still grips the elegance and eloquent attributes of the original identity.

Chevy Logo

The straightforward Chevy logo may seem mundane to the spectator at the first glance but it indeed holds huge significance in the corporate world. A brilliant simple cross in customary metallic colors representing the automobile industry defines the Chevy logo completely. Being a very simple yet elegant trademark, the Chevy logo design compels an everlasting impact on the human mind. A trademark identity is the major ingredient used to promote a corporation and its products. Produced by one of the worlds most governing automobile makers, General Motors, Chevrolet is a leading brand of top-class vehicles. Evidently, the company needed a logo design for promoting and marketing their product. Hence, the Chevy logo was first introduced in 1913 by William Durant.

Design Elements of Chevy Logo:

Rumor has it that there are some disputes as to who designed the Chevy logo and where it originated from. Some propose that Louis outlined the Chevy logo, being motivated by the Swiss cross. However, other part of mass says that Durant designed the Chevy logo followed by the inspiration from well-designed wallpaper in a French hotel. Color of Chevy Logo: Lending a feeling of excitement and adventure, the Chevy logo uses yellowish golden color for the illustration and black for the text inscribed. The consumption of the vibrant and bold colors make the Chevy logo appear trendy and flashy. These hues build a sensation of entertainment and sportsmanship. The yellow shade evokes innovation and

cheerfulness however; the black shade reflects the strong and bold character of the Chevy logo. Font of Chevy Logo: Apparently, the Chevy logo engraves the company name palpably, giving it a Logotype look. The Chevy logo is exclusive and memorable due to its oversized and simple font. The name serifs are sparkling and bold, giving an outstanding blow to the Chevy logo. The easier text highlights the design and makes it easier to memorize the company name. Shape of Chevy Logo: The Chevy logo is recognized everywhere because of its decent look. It is often regarded as the Chevy bowtie, though it does not appear like a bowtie. If analyzed, the bow is vertically mounded with the company name, offering a civilized look. The easily remembered Chevy logo is widely respected for its simplicity, creativity and decency. It is regardless of words to define it. Chevy logo has a pioneering impact in the automobile industry. It truly expresses the philosophy of the company and creates a global imposing picture that has been acknowledged throughout the world.

Coca-Cola Logo

The Coca-Cola logo, created by Frank Mason Robinson in 1885, is the worlds most famous soft drink. In the 19th century, it was initiated as a patent medicine by John S. Pemberton, who later was the one of the founder of the cursive script of the Coca-Cola logo. Much like the Coca-Cola logo itself, its bottle remains distinct in its design and layout. Created in 1915, by Earl R. Dean, the Coca-Cola bottle came as a contour bottle or hobble-skirt bottle, wide from the middle and narrow from the bottom. The bottles design was to resemble the two ingredients, coca leaf and cola nut, but instead the founders were motivated by the gourd-shaped cocoa pod. With the passage of time and the advancement in the technology, the Coca-Cola Company introduced the aluminum

can much appearing like the first designs of the bottle, but generally remained infamous. In 2007, the Coca-Cola logo slightly changed and remained a simple white and red swirl. Moreover, in 2008, plastic bottles of 1.25 and 2 liters were introduced maintaining the old shape of the bottle with a plastic screw cap.

Design Elements of the Coca-Cola logo:

The Coca-Cola logo, like the brand itself, is recognized globally. The characteristic design with a white swirl and a cursive style revives the youth spirit. Shape of the Coca-Cola logo: The Coca-Cola logo comes in a rectangular shape or a circular shape with the hobbleskirt bottle on top. The rectangular design is a fairly simple one with a cursive font and the swirl. Color of the Coca-cola logo: The only two colors used in the Coca-Cola logo are red and white, both appearing vibrant nevertheless simple in design as well as tempting the youth minds. The fonts are written in white with an energetic red background. Font of the Coca-Cola logo: The font of the Coca-Cola logo is a fancy one, with a cursive style. Both the Cs appear distinctive to each other. The white swirl beneath the fonts not only gives it a unique feature but also highlights its simplicity

McDonalds Logo

The need for establishing an appropriate and prominent trademark has always been a prime requirement for every company. Global expansion has caused the firms to launch an identity design for branding and management of their product. The logo confirms the quality and authenticity of the product throughout the world. Consequently, when

McDonalds extended its business worldwide, it required and utilized a logo design that guarantees the products value globally. Created by Jim Schindler in 1962, McDonalds logo has proven itself to be an insignia of multinational business expansion. Recognized directly with the US, McDonalds logo is also labeled as part of Americanization and American cultural imperialism. Elegance, significance and solid corporate character are clearly depicted by the golden arches of the McDonalds logo. Later in 1968, the name McDonalds was adjoined with the McDonalds logo.

Design Elements of McDonalds Logo:

The McDonalds logo is used worldwide to project the meaning intended by the company and also to avoid tarnishing of the companys proposed picture. McDonalds logo encompasses the durable characteristics of the food chain. Shape of McDonalds Logo: The two golden arches were initially designed to resemble the new arched shaped symbols on the side of the newborn restaurant. Later, the designer of the McDonalds logo merged the two arches to outline the famed M now identified globally. Hence, the McDonalds logo possesses a simple golden colored M which reflects the name of the food chain. Color of McDonalds Logo: Two prominent shades, golden and red, are used in the McDonalds logo to represent its bold nature. Golden hue is employed to color the two arches, now merged to form M in the McDonalds logo. Nonetheless, the red color is utilized to fill the background of the distinguished McDonalds logo. Boldness, power and strong corporate image are truly reflected by the use of these two confident colors. Font of McDonalds Logo: In spite if the M on McDonalds logo, the insignia also grips the name of the food chain. McDonalds has been imprinted in a thoroughly simple font which defines the bold picture of the firm. The simpler the font of the logo, the more radiant it becomes for the spectator.

Rolls Royce Logo

Laid its foundation in 1906, Rolls Royce Ltd. is now one of the leading car manufacturing companies. Charles Rolls and Henry Royce approved to work together on a wide assortment of Rolls Royce cars. Since then, Rolls Royce has constructed its image in the corporate planet as a motoring legend. Evidently, the Company adopted a logo design that depicted its authentic power. The Rolls Royce logo includes two Rs which obviously stands for Rolls and Royce the founders of the thriving brand. Although, the Rolls Royce logo grips a simple design with a little innovation but the identity of the company is so remarkable that it appears eye catchy and exclusive. In Rolls Royce logo the name Rolls Royce is always engraved with a hyphen, which indicates the unbreakable bond between the founders.

Design Elements of Rolls Royce Logo:

The Rolls Royce logo has a genuine confident impact on the audience, also narrating the strong position held by the company. Once laid eyes upon the Rolls Royce logo, it is certainly not easy to overlook and forget its charisma. Shape of Rolls Royce Logo: The Rolls Royce logo has an incredibly professional and competent rectangular structure. Company name is efficiently inscribed inside the Rolls Royce logo shape, making it look more practical and methodical. The Rolls Royce logo rectangle is divided into three fractions, one being larger and central segment whereas the other two are smaller yet same in size. Color of Rolls Royce Logo: Blue hue makes the Rolls Royce logo represent audacity and corporate well being image. Minimalism is the major factor being projected by the Rolls Royce logo. This dull blue

shade makes the Rolls Royce logo look notable and extraordinary, hence depicting the characteristics of the corporation. Font of Rolls Royce Logo: It is always said that simplicity elevates a designs spirit. Nevertheless, the font in Rolls Royce logo proves to compete in the grounds of simplicity as well. Featured in an easy font, the Rolls Royce logo clenches the two Rs and the company name in an attractive manner. The upper and the lower divisions of the Rolls Royce logo holds the company name while the central portion features the doubles R which are merged together to form an impressive print.

Toyota Logo

The Toyota automobile company as it began, specialized in making cars, but now also forms a leading pioneer in bus, trucks, robot manufacturer, truck, auto and financial service providers. The Toyota logo is a simple one, derived from a Japanese word meaning eight which was thought of as bringing luck and success which the companys journey cannot be denied of. The Toyota logo, much like the company itself, is recognized as a paramount in the world of automobiles. The logo speaks of simplicity and elegance with a sleek look, upbringing style, attraction and philosophy all at one place.

Design Elements of the Toyota logo:

The unique design of the Toyota logo not only symbolizes great quality but also ties the tradition of its founders by the Japanese culture behind it. The parallel ovals represent the companys trust to its customers and a promise of satisfaction. Shape of the Toyota logo: The shape of the Toyota logo is elliptical, appearing as an oval slightly elongated from the horizontal sides. Furthermore, there are three ellipses symbolizing the heart of the customer; the product and the great advancements in the technology the company has made.

Color of the Toyota logo: The main colors used in the Toyota logo are red and white, both speaking of their own beauty. The ellipses are made in either red with a white background or seen as metallic; sequentially giving the Toyota logo a sleek and an elegant look. Font of the Toyota logo: The font of the Toyota logo is simple roman style saying Toyota which is brief enough to let the customer know of it. Simple yet graceful, the fonts give the Toyota logo the beauty it is worth of. Today, the Toyota Company forms a signpost in the quality automobiles recognized and trusted all over. The Toyota logo likewise is exclusive in its layout and provides motivation to the customers of its luxurious soothe and quality product.

UPS Logo

UPS, the largest package delivering company in the world, was founded in 1907 in United States (Atlanta, GA.). It has obtained a position to become an international company with one of the acknowledged brand throughout the world. All through its corporate history, UPS has managed to use four logos as its business insignia. Nevertheless, the changes in the UPS logo remained gradual and handled the commercial picture well. The very initial UPS logo, also regarded as the shield logo, was employed in 1916. That UPS logo attributed a shield and an eagle clenching a package with words SAFE, SWIFT, SURE emblazoned on the side. The eminent shield used in the first identity is still utilized in the UPS logo.

Design Elements of UPS Logo:

The enormously grown company features a logo design which possesses simplicity, power and strength. The UPS logo characterizes the companys corporate picture in the

international business world. Now, the UPS logo features a shield with impressive colors and font. Shape of UPS Logo: As mentioned earlier, the UPS logo holds a shield which showcases the some significant achievements of the firm. This shield has been used in the UPS logo ever since the corporate identity was born. Nevertheless, some slight alterations have taken place in the UPS logo but the shield still continues foster the firm hold of the company. Color of UPS Logo: The only factor that has not been modified is the brown color of the UPS logo. The primary brown color in UPS logo has become the trademark of the company. Other complimentary colors were adapted to the UPS logo but now dull golden hue compliments with the brown to form an amazing insignia. Font of UPS Logo: The font used in the UPS logo is quite simple yet eye catching. The simple font grips a distinctive quality that highlights the UPS logo design. The letters are printed in the dull golden color, reflecting the decency of the logo plus the company. Undoubtedly, the UPS logo is the most witnessed corporate identity that reflects the well being of the company. The UPS logo projects speed and expresses strong commercial image.

Walt Disney Logo

Making a breakthrough in the world of animations and graphics, the Walt Disney Company comes as a collection of theme parks, entertainment studios and other media related products. Founded by Walter Elias Disney, the company is one of the most renowned media companies all over the world. The Walt Disney logo signifies a fairytale like world, providing clean entertainment to the children. The Walt Disney logo in 2000, was a castle behind which appeared a beam. Later in 2006, the logo modified itself to a shining star on the night sky headed by the Disney theme park. Moreover, it comprised of fireworks over the castle. The logo has maintained its exclusivity over the period and its success.

Design Elements of the Walt Disney logo:

The Walt Disney logo is a uniquely defined logo which speaks its own language. The stylized version of its founders signature is its own identity. Besides, it also provides the parents with the descent and quality entertainment it gives to the young. Shape of the Walt Disney logo: The shape of the Walt Disney logo includes a castle above which runs a beam of a falling star. The beam finally ends in a sparkle on the castle. The fonts are written below the motif, making it appear fancy and charismatic Color of the Walt Disney logo: The Walt Disney logo has a blue background with which the castle emerges in a slightly lighter shade of blue or either white. The glowing beam gives a gold version of the stars and sparks, complimenting both the fonts and design of the logo. Font of the Walt Disney logo: The font of the Walt Disney logo is derived from the founders signature, which is a formulated version of it. The fonts are fancy highlighting Walt Disney in a little bold manner. The Walt Disney studios maintain the quality and individuality the way its founder may have dreamt of. Today, it forms a landmark in entertainment for all age groups. The Walt Disney logo similarly defines the uniqueness of the outstanding company and is famous all over the world of animations.

Wikipedia Logo

The Wikipedia logo has been regarded as extremely ethno-centric by the author of Wikipedia search engine ScottMoonen when it looked more like an American flag. It was later recommended to insert a globe in the Wikipedia logo to ensure the immeasurable establishment of the website. After an extensive research for the Wikipedia logo, a new improved and innovative logo was ultimately employed which is certainly consistent to the website multilingual nature. It was Paul Stansifer, a.k.a. Paullusmagnus who approached with the puzzle globe design. After slight amendments in the puzzle sphere by Nohat, a Wikipedia administrator, it became the final logo design for the leading website.

Design Elements of Wikipedia Logo:

The Wikipedia logo has managed to hold a strong position and demonstrate a universal connection. The extensive accessible research on every aspect, in several different languages, is genuinely signaled by the Wikipedia logo. There is no doubt that the Wikipedia logo has played an immense character to help promote the website to be ranked among the top ten most visited websites worldwide. Shape of Wikipedia Logo: Supremacy and power are evidently observable in the shape of Wikipedia logo. The structure of the Wikipedia logo shows the firm hold of the corporation. A puzzle sphere with a few missing pieces describes the Wikipedia logo. This image clearly represents that the website covers all aspects of phenomenon occurring throughout the world. Color of Wikipedia Logo: A soft and light gray hue is used in the Wikipedia logo to depict the corporate outlook of the organization. Another distinguished character is provided to the Wikipedia logo with the use of grey color, making it appear more simple and easy-to-remember. The Wikipedia logo has a cool tint that highlights the companys integrity.

Font of Wikipedia Logo: Wikipedia logo uses Serif font which is simple yet stylish. On the contrary, the slogan The Free Encyclopedia in Wikipedia logo is inscribed in italic fashion. Some symbols of various languages are imprinted on the globe of the Wikipedia logo, narrating the websites multilingual character

Pepsi Logo

The Pepsi logo is not only one of the most well renowned logos but also one of the logos that have evolved greatly over the period of time. Over the 100 years of success Pepsi cola company still standout in the beverage industry, despite the ever increasing competition in the market. Like it did years before, Pepsi Cola Company still remains successful in providing its users with a sense of satisfaction and quality. Started on 16th June 1903, the logo still remains the same but with little innovations. The founder of the company, Bradham was the founder of the Pepsi logo which was first a scribble. Later when the drink gathered fame, he decided to formulate the logo and it now appeared as a better version with more defined curves. The most visible changes in the Pepsi logo occurred in 1940 and 1950, when the original red logo was given red and blue colors and a slightly modified shape. Later in 1962, the logo comprised of only Pepsi written to it, with cola omitted from it. Finally in 1998, when the company celebrated its 100 years of success, the Pepsi logo changed into a sphere and still remains today.

Design Elements of the Pepsi logo:

Despite the advancement in the Pepsi logo, the design yet remains a unique one. The colors together with the selection of shape and font produce an exclusive picture of a company as victorious as the Pepsi Cola Company. Shape of the Pepsi logo: The shape of the Pepsi logo is a three dimensional globe, with two completely opposite colors and a swirl in the middle, separating the two halves of the globe. The fonts are written alongside, giving it a fairly simple structure.

Color of the Pepsi logo: The Pepsi logo includes two distinct colors having their own beauty. Fonts appear in white. One hemisphere is colored red while the other is blue, together with blue background with chills, produces a very tempting picture that the product is worth of. Fonts of the Pepsi logo: The fonts of the Pepsi logo are simple, roman and italicized looking prominent as well as elegant. The largest online encyclopedia, offering every kind of free information in several different languages is named as Wikipedia. Subsequent to its launch on January 15, 2001, Wikipedia has proven the world that it the biggest encyclopedia, having a steep scale that defines its success. It is undoubtedly one of the most popular content consultants on the Internet.

Puma Logo

Puma, a German-based multinational company is recognized for producing sophisticated athletic shoes and other sportswear. The leading company is best known for manufacturing soccer shoes. Puma now sponsors around 30 national football teams globally. Furthermore, the organization has sponsored some famous football celebrities including Pel, Johan Cruijff, Enzo Francescoli, Diego Maradona and Lothar Matthus. Puma also specializes in fabricating driving shoes and race suits. Indeed, the company needed a logo design to represent its bold market picture. The first Puma logo was shaped in 1948. The similar Puma logo is still being used worldwide with little amendments in it. It delivers a clear notion of solid corporate position by its emblematic icon and brave typeface.

Design Elements of Puma Logo:

Puma logo grips a notion of strong and chic icon with the help of a leaping animal and bold font. A distinguished impression is immediately cast on the spectator, narrating the kind of image the company possesses. Shape of Puma Logo: As discussed earlier, the Puma logo comprises of a courageous representation. A leaping Puma, an animal known as cougar, panther or a mountain lion, is highlighted in the Puma logo. This Puma summarizes the power beast-like nature of the firm and its products. The Puma logo solely enhances the attributes of the firms reliability and its products aptitude in the international market. Color of Puma Logo: Few innovations have been taking place through the years in Puma logo. However, the identity has been kept quite similar to the first design brought forward for the firm. Currently, the Puma logo is wrapped graciously in black hue which depicts immense

supremacy and strength of the firm itself. Font of Puma Logo: The complete Puma logo is a sign of authority and confidence. Nevertheless, the typeface of the Puma logo has maintained the same notion throughout its history in the corporate world. The bold font featured in Puma logo projects the firms stability and prominence.

Spiderman Logo

In the world of fantasized comic heroes, Spiderman acquires a significant position. The Spiderman logo plays a prominent role among other comic characters such as Batman, Superman and Fantastic Four. Today the Spiderman logo is adapted by tattoos, jewelry, wallpapers, posters and other accessories. The character began its journey as a comic hero in 1962, created by Stan Lee of Marvel Comics. The Spiderman logo was designed by Stan Lee himself, as well as Jack Kirby and Steve Ditko. Today Spiderman logo has proven itself to hold a renowned image all over the world, due to electronic media which has given a new beginning and identity to the comic hero. It is an exclusive inspiration to the youth mainly the younger children who are fantasized by its appearance as a character that clings on the walls, generates spider webs and above all, saves the world. The Spiderman logo formulated itself from a black color in the comic series, later turned into brownish black color in motion pictures and the final logo is a silverish, metallic black.

Design Elements of the Spiderman logo:

Spiderman logo covers the entire chest of the super hero, and becomes visible every time the hero tears apart his shirt to save the world. The logo appears as an influential design as well as shows a sense of dignity and responsibility bestowed upon the shoulders of the Spiderman. Shape of the Spiderman logo: The shape of the Spidermans logo features a spider, behind which is a strong background of the web symbolizing the Spidermans power, speed, agility and supernatural strength.

Color of the Spidermans logo: The color of the Spiderman logo is mainly with a red background signifying the everalert nature the super hero needs to have. Similarly, the silverfish grey color of the spider adds to the elegance of the personality. Fonts of the Spiderman logo: Rarely present, the fonts of the Spiderman logo are plain and italicized. The motion pictures have the fonts slightly showing the attitude of the Spiderman and maintaining the individuality side by side.

Mercedes Logo

The history of automobiles was eternally changed after the two companies, Benz & Cie and Daimler Motoren Gesellschaft (DMG) amalgamated to form a new entity namely Mercedes Benz. Both the companies were each others rival however due to the financial crisis after the World War I, the companies decide to merge and promote the sale of their product. Nevertheless, the new born company required a new logo design. Thus, the Mercedes logo was shaped to serve as the sole identity for the company. Mercedes logo is now one of the most recognizable logo through out the world. Originally created by Gottlieb Daimler, the Mercedes logo is a simple design that reflects class, integrity and personality.

Design Elements of Mercedes Logo:

Mercedes logo is famous due to its prominent features and also because of its decent and sober appearance. It has undoubtedly ruled the corporate market ever since it was designed. Shape of Mercedes Logo: Since the beginning, Mercedes logo has gripped the three sided star which elucidates its

dominance over sea, land and air. This three- pointed star is enclosed in an orbit defining the logo at its best. Mercedes logo was especially designed to outline the ability of the motors for land, sea and air usage. Color of Mercedes Logo: Mercedes logo features a metallic gray hue that depicts the healthy corporate image of the corporation. Metallic gray is the color that best represents the company and its products. Mercedes logo is tinted in blue shade in the beginning of its journey. However, now it enhances the abilities of the firm with the metallic gray color. Font of Mercedes Logo: The signature of the company is arranged in a much uncomplicated typeface in Mercedes logo. The simplicity of the Mercedes logo font depicts the strong image of the company and also defines the innovative performance of the products. This typeface is a sole symbol of status, authority and authenticity.

Intel Logo

Since 1968, Intel Corporation has been recognized all over the world because of its new integrated electronics. Based in Santa Clara, California, USA, Intel Electronics corporations has excelled in producing personal computers, motherboard chipsets, network cards and ICs, flash memory, graphic chips, embedded processors and many other devices related to communications and computing. Intel Corp. has worked very intelligently on its marketing strategies. It has become one of the major established computer brands because of its once prolonged Intel Inside campaign. Around 39 years ago, the Intel logo which featured a dropped e was designed by Silicon Valley pioneers Robert Noyce and Gordon Moore. In 1991, the company signified the Intel logo with the Intel Inside slogan in order to promote the new redesigned insignia.

Design Elements of Intel Logo:

In 2002, the company renovated the Intel logo from the dropped e representation to a swoosh around the firm name with an intelligent Leap Ahead slogan. This Intel logo

with a slogan reflects the companys goal to drive up to the next leap with an intelligent approach. Shape of Intel Logo: The new redesigned Intel logo highlights a swoosh wrapping the company name with a Leap Ahead slogan. It enhances the exquisiteness of the Intel logo along with working on the marketing scheme of stepping ahead. Color of Intel Logo: Intel logo is tinted in dull blue shade which projects a notion of supremacy and authority of the Intel Corp. The blue hue reflects a highly professional idea and totally compliments the company and its products. Font of Intel Logo: The simpler, the better policy is utilized for the typeface of Intel logo and hence proves to cast a bold corporate image in the spectators mind. A very straightforward and easy font is employed in the Intel logo. Although, the Intel logo has been changed through years but it has verified itself to hold the best corporate image. Intel logo defines the company new strategy to step forward in innovation of its products

Honda Logo

The exact year of the beginning of the Honda company is not known but they say it was some 58 years ago. Started by Soichiro Honda, the company made its way to style, elegance, durability and success. The Honda logo was designed by the Japanese automaker Honda somewhere in the middle of 1996 and 2001 The Honda Company is the largest motorcycle manufacturer and also the 3rd most successful and largest car manufacturer. Today the company produces diversified products such as cars, motorcycles, power tools, marine equipment etc. The Honda logo today is one of the most powerful logo that is seen. Like the reputation it has across the globe, the logo is a design that signifies the companys trust and durability.

Design Elements of the Honda logo:

The Honda logo produces very elegant picture of the companys recognition and reputation across the world. The twists and curves produced by it are innovative in design and mark a masterpiece in the worlds most famous logos. Shape of the Honda logo: The Honda logo changes with the operating units, nevertheless maintains the sophistication in each one of them. The Honda motorcycles have the Honda wings logo; Acura automobiles have the Honda A logo; Honda racing cars come with Honda racing logo; Honda automobiles with the Honda H logo; and the Shipping carries the Honda Marine logo. Generally, the Honda logo comprises of the same identity, the H, appearing wide from the top and narrower as it nears the bottom. Color of the Honda logo: The color of the Honda logo is silver-grey or metallic showing a very shiny and impressive depiction of the brand. The logo complimented by the light shown from the background appears very stylish as it shows the eventual reflections. Fonts of the Honda logo: The fonts of the Honda logo are present beneath the monogram in a fine, simple, roman style; both looking simple and well-designed in appearance. They are caps-locked and bold in order to highlight the presence of the world renowned brand.

Mobil Logo

The Mobil Oil Company has been gaining the largest popularity since the past 125 years. The Mobil logo similarly has acquired all the identity and recognition over the world. The company began itself in early 1960s in the middle of Australia. The company collaborated with Exxon in 1999 and was more commonly known as ExxonMobil Company but Mobil still remains as the identity of the company. The Mobil logo was designed by Tom Geismar of the Chermayeff and Geismar Inc. in 1964. Since then the logo did not go through much of the evolution and maintains its uniformity and uniqueness. Today, the Mobil logo receives an overall recognition and

respect all over. It is seen as a reputable brand throughout due to the simple and innovative design.

Design Elements of the Mobil logo:

The Mobil logo features a very simple, font-oriented picture of the brand, sometimes coupled with a famous Pegasus that is an immortal horse with wings in ancient Greek mythology. In all, it signifies a unique and modern design of the trusted and reputable brand. Shape of the Mobil logo: The Mobil logo comprises mainly of plain fonts, sometimes collaborating with the winged horse appearing in an angled tilt towards the top, symbolizing the companys dream to touch the peak of success. Color of the Mobil logo: The only two colors used in the Mobil logo are red and blue, which produce a strong contrast as being opposite to each other but having their own individual beauty. The O in the middle is written in red while the rest of the fonts remain in blue color. Red symbolizes the intensity and blue speaks of security, trust and faithfulness. Fonts of the Mobil logo: The fonts of the Mobil logo are boldly present as they are mostly the only feature present on the logo. Yet, they retain their simplicity and clarity due to the pioneering design. Today, the Pegasus is totally removed from the Mobil logo but its purpose seems to have been achieved. The Mobil Oil Company stands strongly among the other oil companies promising its originality, trust and vitality to its customers.

Ferrari Logo

Throughout the world, racing fans are certainly familiar with the famous sports cars namely Ferrari. Based in Italy and founded in 1929, Ferrari has ruled the world by its outclass performance in racing, especially Formula One has enjoyed great heights of

success. Nevertheless, Ferrari logo has participated in the prominence of the sports cars at its best. The famous Ferrari logo with the prancing horse symbol was originally the character of Count Francesco Baracca, a legendary asso (ace) of the Italian air force in the period of World War I. The designer of the Ferrari logo painted this icon on the side of his plane. It was later assumed after his death that the selection of the horse of the Ferrari logo on his planes was because of the fact that his noble family owned a large number of horses in their estates Lugo di Romagna.

Design Elements of Ferrari Logo:

The prancing horse is now the emblem of the Ferrari logo, depicting power. Human minds instantly feel about speed and sports cars when they consider Ferrari logo. It is obviously a sign of grand victory for the company to have such an imposing and distinguished insignia. Shape of Ferrari Logo: Ferrari logo consists of the eminent prancing horse that has highlighted the grace of the logo design throughout the companys journey. It was initially considered to include the prancing horse of the Ferrari logo to bring good luck for the car racer. The Ferrari logo design is comprised of a rectangular structure holding the prancing horse inside it elegantly. Color of Ferrari Logo: The prancing horse in the Ferrari logo is colored in the black, which explains the ability of the sports cars. However, yellow tint is used for the background of the Ferrari logo that makes it look luminous from a distance as well. On the top of the Ferrari logo green, white and red stripes are employed which enhances the magnificence of the emblem. Font of Ferrari Logo: Initially, the Ferrari logo had the alphabets SF inscribed on it beautifully. But now the Ferrari logo encompasses the Ferrari signature at the bottom. The name is written in a stylish manner in Ferrari logo, reflecting the corporate side of the company.

Starbucks Logo

The Starbucks Company is the most famous brand of coffee in the world. The company is basically an association of two companies who merged themselves together; hence the logo is a combination of both of them. Today the Starbucks logo is recognized all over the globe for its excellence. Imprinted on the coffee mug, the Starbucks logo itself represents quality and standard. The company was founded in 1971, since which it has followed a number of paths of development and evolution. The two pioneers were IL Giornale and Schultz, who combined in 1987 and gave it a new name of Starbucks Corporation. The early logos had IL Giornale over it and then the Starbucks logo formulated itself to the one we see today with a Siren.

Design Elements of the Starbucks logo:

The Starbucks logo features a Siren which is a slightly evoluted one but still maintains its history and tradition with which the company first made its way to fame. The latest Starbucks logo takes care of the dignity and reputation of all. Shape of the Starbucks logo: The shape of the Starbucks logo is circular with another circle within it. The fonts are written inside with the stars alongside together emerging as an elegant picture. Moreover it highlights the presence of a Siren which symbolizes the originality of the Starbucks logo. Color of the Starbucks logo: Plain colors used in the Starbucks logo characterize the simplicity of the logo. The only colors used are black, white and deep green. The two tailed mermaid is a combination of black and white, while the green color forms the background of the fonts. Fonts of the Starbucks logo: The fonts of the Starbucks logo are caps locked, simple and yet stylish attracting the people of all age groups. Written as Starbucks Coffee there are stars present in between the two words.

Coffee is something the whole world is craving for. The Starbucks Coffee is a known brand for this which strengthens its feet in the ground of beverage industry as the time passes. The Starbucks logo is not only well renowned but also symbolizes the peak that company has been able to touch in the years.

FedEx Logo

Federal Express Logo Evolution:

FUN FACTS: Look closely and youll see a hidden arrow between the E and the x a symbol for speed and precision, both FedEx communicative attributes. The creation of the arrow came after FedEx and the designer had already created and reviewed over 200 designs. The Ex in FedEx comes in several different colors: FedEx Express Orange FedEx Freight Red FedEx Ground Green FedEx Kinkos Blue FedEx Trade Networks Yellow FedEx Services Grey, this is also the color of the Ex in its corporate logo. The original Federal Express corporate logo was designed by Richard Runyan in 1973.

Shell Logo

For more than a century, the word Shell has immensely acknowledged the Shell brand and endorsed the commercial character. Undoubtedly, the Shell logo, highlighted in red and yellow since decades, has played a vital role in the promotion of the company. Shell logo holds distinctive qualities that draw audiences attention to itself. It projects an emotion of professionalism and defines the companys outstanding position and stupendous products. The company primarily dealt with transport, trading and shipping. Hence the first emblem was designed in 1904 known as Shell logo or a Pecten and introduced the corporation with a high class brand name. It was not astonishing to have a shell insignia for Shell Co. as it was the firm name. Nevertheless, the Shell logo stands forward in the line of worlds most recognizable logo designs.

Design Elements of Shell Logo:

Over the years, the Shell logo has been renovated quite a lot of time but the shell graphic has stood courageously to benefit the logo design. The current Shell logo was sketched by a pre eminent designer Raymond Loewy in 1971. Shell logo has proved to be the most impressive design by the contributions of the great designer. Shape of Shell Logo: Shell logo consists of a shell image which has served the emblem since decades. This illustration was adopted after the company name. It certainly narrates the companys high corporate reputation and class. The image of the shell in Shell logo has been redesigned quite some times but it still continues to hold supremacy, power and strength. Color of Shell Logo: The use of highlighting color is gracefully adopted in Shell logo. Red and yellow are the colors utilized to enhance the beauty of the Shell logo. The tin containers that were used to be shipped by Samuel and Company were painted in red shade, hence explaining the use of red tint in the Shell logo. Font of Shell Logo: A very simple and easy to remember typeface is employed in Shell logo to enhance the

characteristics of the company and its high quality products. The alphabets are done in bold font to impose a high status of the corporation market position.

IBM Logo

IBM has undoubtedly proved to establish the worlds most decipherable logo design. It is one of the best examples of a simple yet attractive emblem and is certainly an ideal illustration of the brand. IBM logo depicts confidence, value, quality and innovative technology for the customer. This is the reason IBM logo has contributed immensely for the company promotion in the IT market. Initially, the company adopted a globe version for IBM logo. Through the years, it was redesigned and improved several times. When globe version of IBM logo failed, the company employed a friendly and easy image for the logo design. In the renovated emblem, the letters IBM were inscribed in a bold and impressive typeface. After some years, this IBM logo was again revamped but the alphabets were featured in the same manner.

Design Elements of IBM Logo:

At present, the IBM logo is recognized worldwide due to its easy going image. The new version of IBM logo was designed by Paul Rand who had designed IBM logos previously as well. This logo design is very much similar to the earlier one with more solid and balanced image. Shape of IBM Logo: IBM logo holds a rectangular structure which defines high corporate approach of the company. Inside the rectangle, the words IBM are inscribed in a highlighting fashion. This shape was adopted in the new IBM logo design and has never been used earlier. Color of IBM Logo: Black tint is used graciously in the IBM logo. This is one of the most professional colors that can be used for logo designs. Black explains the strength of the company and gives a new direction to the logo class.

Font of IBM Logo: IBM logo represents a very simple and hard to forget typeface. The letters are emblazoned in a bold font which projects decent characteristics of the firm and its products. Alphabets in IBM logo have horizontal stripes which furthermore underline the attributes of IBM industry.

Yahoo! Logo

In 1995, Yahoo! hired Organic, Inc., an interactive agency, to redesign their logo to the one we see today. The project was executed by Organic, Inc. designer Kevin Farnham. The current typeface comes from a T.26 font named Able.

FUN FACTS ABOUT YAHOO LOGO:

YAHOO! is an acronym for Yet Another Hierarchical Officious Oracle. If you click on the logos exclamation point on the Yahoo! home page, youll hear the companys trademark yodel, made famous by country & western music star Wylie Gustafson of Wylie & the Wild West. Yahoo! started out as Jerry and Davids Guide to the World Wide Web. A purple version of the Yahoo! logo exists as well. The original logo was known as the Jumping Y Guy, which featured a blue circle representing the Earth, and a yellow Y-shaped stick figure leaping from the Earth, backed by a purple shadow.

American Express Logo

The American Express Company forms a noted position in the international market and acquires an international recognition. Likewise, the American Express logo is a famous symbol of the companys reputation and acknowledgment. Laying its first base in, 1850 in New York, it started off in the great era of economic development of the United States. Since then it has been able to maintain its quality standards and the trustworthy banner. The American Express logo, as in its ancient times, consisted of a Viking image. Currently this image is omitted from the logo, leaving a very simple and to the point depiction of the purpose it has. Today, like the company itself, the American Express logo is seen as a motif of trust, reputation, simplicity and quality standards.

Design Elements of the American Express logo:

The modern and clear design of the American Express logo distinguishes it from others, as well as produces a story of its decent image in the eyes of the investors as well as the competitors. Shape of the American Express logo: The American Express logo is a perfect square, with one-third of its area as empty. The fonts cover the central part of the logo, giving the logo the legibility it requires and also making it look clear enough to the viewers. Color of the American Express logo: The only colors used in the American Express logo are blue and white. The background consist of an ocean blue color and blends with lighter shades in order to provide a catchy sight. Similarly, the fonts are outlined by white color and filled by the same blue color of the background. Fonts of the American Express logo: The fonts of the American Express logo are simple and clear in their appearance. Present at the equator of the logo, they produce a very innovative design due to their bold and caps locked look. There is always a registration mark present alongside the logo marking the genuine and unique design. Apple Computer, Inc. holds a significant position in the corporate world due to its paramount products ranging from computers to latest gadgets like iPods, QuickTime, Macintosh etc. The Apple logo is recognized as one of the most famous logos across the

IT world, prominently because it forms the largest and most successful brand. It has been presented as a landmark company for more than 30 years from now, paving its way to further success.

Besides the uniqueness of the Apple logo, it has an even more interesting history. The earliest Apple logo features Sir Isaac Newton sitting under the tree from where he derived his theorems of gravity. The apple itself in the Apple logo today symbolizes the identity of the Apple brand. Moreover, the Apple logo just before what we look at today, consisted of 7 colors of the rainbow, speaking of the separation of white light and the introduction of colors to the IT products. Another story that evolute behind the Apple logo is concerning the father of computing, Alan Turing who had committed suicide after eating a cyanide-laced apple. The Apple logo pays a tribute to the legend.

Design Elements of Apple logo:

The modern and unique design enables the Apple logo to standout the rest of the motifs to signify the quality standards it produces. The simple features of Apple logo appear clear in its design and depiction. Shape of Apple logo: The Apple logo characterizes an apple, with a bite taken from its right side. It also features a leaf tilted toward the right hand side. An apple is what the entire Apple logo consists of, speaking for its identity on its own. Color of Apple logo: The rainbow colors are now omitted from the Apple logo, instead it comprises of a silvery chrome polished apple. It appears as shiny and elegant in its layout, looking both stylish and modern. Fonts of Apple logo: There are hardly any fonts present in the Apple logo. If there are at times, they appear in a very simple manner, with clear and bold style saying Apple. Besides, the logo is so well-recognized and self-oriented that most of the times there seem no specific need for proper fonts describing the brand as diverse as Apple

Wal-Mart Logo

Starting its way back in 1962, Wal-Mart today is seen as the most successful chain of stores in the U.S. Since then the Wal-Mart logo has formulated itself on many different notes and has gone through a remarkable evolution. The founder of the company, Sam Walton began with a simple logo, not specifying the style and font much. Later from 1964 to 1981, the Wal-Mart logo changed and consisted of a hyphen in the middle, and the fonts appearing as a little fancy in their look. The final noticeable change occurred in 1968, after which there had been slight innovations and changes to the motif. This WalMart logo did not gather much of the fame as it was never used on any annual reports. The Wal-Mart logo began a new journey in 1992 when the hyphen was replaced by a star and finally was replaced by an asterisk at the end of the logo, what we now look at today. Today, the Wal-Mart logo has all the popularity it is worth of.

Design Elements of Wal-Mart logo:

The asterisk or flower of the Wal-Mart logo is a symbol of the brands friendliness and peripheral quality. Besides, the simple design of Wal-Mart logo both attracts and harmonizes its viewers and customers. Today, Wal-Mart logo is well-recognized due to its popular design. Shape of the Wal-Mart logo: The Wal-Mart logo features an asterisk or a flower speaking of the organic and environment-friendly symbol. Moreover, Wal-Mart logo tends to have more of a charming appearance due to the motif. Colors of the Wal-Mart logo: The candid selection of the Wal-Mart logo signifies the true promise of quality and significance of the brand. The colors used are simple blue and yellow, picturing the passivity and their basic nature. Fonts of the Wal-Mart logo: The Wal-Mart logo uses clear and simple low case letters, with a rounded and groovy style. Their simplicity is depicted by the selection of the fonts. The fonts in Wal-Mart logo are bold enough to catch a sight.

BBC Logo

British Broadcasting Corporation, more commonly known as BBC, was based in UK as a broadcasting conglomerate and has verified to be the worlds prime broadcasting corporation over the years. BBC employs around 28,500 individuals in United Kingdom with an annual budget of 4 billion or $8 billion. It is the most governing broadcasting corporation that produces programs for television, radio and the Internet. It is recognized all over the globe with the help of its notable and impressive logo design. The evolution of BBC logo starts in 1950s when different emblems were adopted for several BBC channels to form individual identities for them. These emblems initially gripped to sober colors like black and white. But, as the years passed by, the design elements were transformed whereas the colors remained unaltered depicting the same professional and bold corporate portrait. Separate BBC channels occupied individual insignias to represent the nature, personality and character of the respective channels. BBC logo has stood in the line of the worlds most professional logotypes which narrates the corporations strength, authority and class.

Design Elements of BBC Logo:

The original BBC logo is the best example of logotypes which defines the corporations at their best. Primarily, BBC logos were designed with an Italic typeface and they performed admirably for a noble period. However, in 1997 the BBC logo was refurbished reflecting a more strong and bold image for the corporation and its programs. On October 4th 1997, all BBC logos were to be presented in this new style. Shape of BBC Logo: The new BBC logo is captured graciously in a set of three square structures, with corporations initials inscribed independently in it. The squares in the BBC logo are innovative and translate the companys production pace in the modern world. The shape instantly explains the companys intended goal and restricts the array of guidelines magnificently. Color of BBC Logo: Black is the paramount color to project power, integrity and authority. Hence, the BBC logo is tinted in black hue to spread the companys target that is to accomplish the best

commercial image with excellence of its programs. Black shade offers the BBC logo optimistic liveliness and makes it stand out. Font of BBC Logo: BBC logo is featured in the superlative bold typeface to portray its prerogative attitude and supremacy. Gill Sans font is employed for the representation of the initials in the BBC logo. The particular font enables the BBC logo to protrude and dwell in picturesque appearance.

CNN Logo

Founded in 1980 by Ted Turner, Cable News Network, generally referred as CNN, is now one of the major English Language Television Network. However, the leading network is now owned by Time Warner and the broadcasting unit is a branch of Turner Broadcasting System. It was undoubtedly the first broadcasting station to present 24-hour television news coverage. Nevertheless, the CNN logo has acquired a prominent position in the corporate world due to its significant features. CNN logo has remained unaltered and the emblem has maintained its consistent look through years. CNN logo immediately projects a notion of worlds leader with immense supremacy attitude. In 1999, CCN launched a set of new timelapse emblems for its international networks. The new series of CCN logos clearly conveys power, innovation and technology of the network. CCN logos prove that the CNN Corporation is justly global, establishing regional identities.

Design Elements of CNN Logo:

CNN logo has maintained a stable representation over the years. With few innovations in the CNN logo, it still continues to rule the corporate industry by its apposite reflection. The CNN logo provides an elegant network identity which enhances the company attributes. Shape of CNN Logo: The CNN logo consists of a very definite structure to impose power, durability and credibility of the network. It is featured in a gracious fashion, illustrating every character

of the CNN logo. Undoubtedly, CNN logo is a major insignia throughout the world because of its exclusive and irreplaceable look. Color of CNN Logo: The distinctive CNN logo is shaded in red hue which compliments with the imposing image of the company symbol. Red tint signifies the authoritative character of the firm. The color represents entrepreneurialism and ubiquity of the corporation and its services. Font of CNN Logo: The inscribed initials CNN are merged together in the CNN logo in an exquisite manner. They also give a calm emotion for the platform which is serving as a global village for all races. The fonts are in bold typeface and truly depict the strong attitude held by the company

Nokia Logo

A Finnish multinational communications corporation, namely Nokia Corporation is known to be one of the biggest telecommunications companies throughout the globe. Nokia Corporation rules over telecommunication industry by producing innovative and distinctive mobile phones, smartphones, multimedia computers and networks. It started its business in 1960s and has undoubtedly turned out to be a global pioneer of the industry. Nokia logo, like the company, is tantamount to contemporary mobile technology, high tech gadgets and fashionable ways to communicate and explore. Nokia Co. has offered every endeavor to decode the mission intended by the company through its brilliant logo design. Thus, the Nokia Connecting People slogan was born with the Nokia logo. The slogan of Nokia logo provides the brand with an exceptionally strong elevated altitude in the communication industry. The slogan explains the company goal to connect people without any barricade and with total comfort.

Design Elements of Nokia Logo:

Nokia logo features a perfect portrait of two people almost joining hands with each other. The illustration provides a polite pillar to the Nokia logo and has expertly conveyed the companys mission along with the slogan.

Shape of Nokia Logo: The Nokia logo is a brilliant image which explains the company expertise in a subtle way. Nokia logo is designed in a simple yet elegant shape with a well-defined slogan. The simplicity of the Nokia logo expresses the bold and unique characteristics of the company and its exceptional products. Color of Nokia Logo: A dull blue tint is used for Nokia logo to demonstrate the pre-eminent corporate image of the Nokia Co. Blue shade defines the firm durability and credibility of the company at its most. Hence, the use of the particular shade has enhanced the companys attributes. Font of Nokia Logo: The use of bold typeface has been adopted for Nokia logo. However, the font itself is very plain and summarizes the easy going character of the firm. The slogan of Nokia logo is engraved in the same typeface though in a smaller font size. Both the representations project a highly professional spirit which is worthwhile for the corporation

Warner Bros Logo

Warner Bros. Entertainment Inc. rules over the globe with its world largest film makers and television entertainment. Founded in 1918, Warner Bros. Inc, after Paramount Pictures and Universal Studios, stands as the third-oldest American production house still in the running. Warner Bros has proved to be a great player in the entertainment world by occupying several subordinate companies involving Warner Bros. Studios, Warner Bros. Pictures, Warner Bros. Games, Warner Bros. Television, Warner Bros. Animation, Warner Home Video, DC Comics and New Line Cinema. Undoubtedly, Warner Bros. logo has played a vital role in the companys prominence and promotion. Ever since the company was founded, Warner Bros logo has always participated in activities to stand upheld with the company. Nevertheless, Warner Bros logo has experienced several alterations over the last seventy years. The pre-eminent shield of the Warner Bros logo is widely recognized by all due to its extra ordinary features.

Design Elements of Warner Bros Logo:

Warner Bros logo holds a very striking resolution which tends to gain everyones attention. The conspicuous colors of the Warner Bros logo have proved the logo designs firm hold on the corporate world. Though, the Warner Bros has abide some alterations but it has kept its strong market value to a remarkable height throughout. Shape of Warner Bros Logo: Warner Bros logo grips to a shield-like structure which gives it a prominent position. This shield shape of Warner Bros logo has been utilized ever since the logo design was created. Strength, power and supremacy are clearly depicted from the shield-like shape of Warner Bros logo. Color of Warner Bros Logo: The major Warner Bros logo is blended in golden and blue hues. The border of Warner Bros logo is highlighted with the use of striking gold shade which outlines the attributes of the company logo. Blue is another color employed for Warner Bros logo, enhancing the characteristics of the logo design plus the company. Font of Warner Bros Logo: W and B are the two alphabets inscribed in the Warner Bros logo design. The typeface is kept quite simple and easy to understand however it is presented in a large and bold font. The alphabets methodically compliment with the shape of Warner Bros logo, portraying the logo design in a beautiful fashion. Warner Home Video is also emblazoned on the Warner Bros logo in a captivating design, depicting a corporate side of the firm.

Google Logo

Google began in 1996 as a research project by Stanford University students Sergey Brin and Larry Page. The current logo is based on the Catull typeface by Gustav Jaeger and was designed by fellow Stanford University alum Ruth Kedar. Google Logo Evolution:

FUN FACTS: Googles original name was BackRub. There were 3 different logos before the current one. Google is a play on the word googol, a mathematical term for the number represented by the numeral 1 followed by 100 zeros. The use of the term reflects Googles mission to organize a seemingly infinite amount of information on the web. Google often makes special modifications, known as Google Doodles, to its logo, commemorating birthdays of well-known persons such as Leonardo Di Vinci, Albert Einstein, and Edward Munch; holidays such as Christmas, the 4th of July, and Mothers Day; and specific events such as The Olympics, World Cup etc. Google Doodles were first created by the founders of the company in 1999. The doodles are currently designed by Dennis Hwang who has created over 150 doodles since the year 2000.

MGM Logo

Metro-Goldwyn-Mayer, widely known as MGM, is a leading American production house paving its way towards prosperity since 1924. It came into being by the entertainment entrepreneur Marcus Loew who acquired hegemony over Metro Pictures, Goldwyn Pictures Corporation and Louis B. Mayer Pictures. Loew merged these three production companies and formed the now well-known Metro-Goldwyn-Mayer media company. Ever since the company was born, MGM has retained a definite and impressive logo design to demonstrate the power of the corporation. MGM logo is genuinely presented with Leo the Lion which has rather become a mascot for the Hollywood production house MGM. Leo the Lion is the chief feature portrayed in the MGM logo which depicts the high corporate image of the firm. MGM logo has abide some alterations but the logo design has never lost its worth. It still continues to project the same notion of class, credibility and durability as it used to reflect when it was first created. With the passage of time, the postures of the lion were altered to some extents but the originality of the MGM logo did not bear any variation.

Design Elements of MGM Logo:

MGM logo is one of the best logo designs known throughout the world that demonstrate power, strength and intensity. It has been molded in a remarkable shape with some elegant twisted ribbon expression. Shape of MGM Logo: Ever since MGM logo was shaped, it has preserved a unanimous shape. Leo the Lion, captured in the circular ribbon work, is the major feature of the MGM logo which enhances the beauty of the pre-eminent logo design. The structure of MGM logo is immensely stylish and graceful, clearly reflecting the bright segment of the company. Color of MGM Logo: Use of incredibly bright hues is restricted in the MGM logo. The color of the lion is kept very natural and illustrates a highly established image of the firm. The elegant ribbons used in the MGM logo are of matte gold shade which again signals notable market picture. Font of MGM Logo: Typeface of MGM logo has always remained simple to cast an extraordinary impression on the spectator. The simpler the text font is, the easier it becomes for the viewer to

understand the logo design and remember it. Plain font type reflects the well establishment of the corporation and yet showcases a high commercial value.

HP Logo

Design Elements of HP logo:

The HP logo films a simple design which is a clear depiction of the companys promise of trust and vitality. Besides being well-known to those involved in the IT world, HP logo is also recognized by other people concerning other fields. This is basically the accomplishment it has achieved in the past years. Shape of the HP logo: The HP logo comes in a fairly simple structure in a square like shape with rounded corners. Right in the center of the HP logo is a circle which encircles the fonts. The fonts appear in the vertical middle of the motif, giving a beauty to the HP logo as well as being specific. Color of the HP logo: The HP logo uses only blue and white color. Both of the shades give a portrayal of simplicity and elegance in their appearance. The indigo background gives a sharp contrast to the white fonts, hence looking catchy and impressive and also maintaining a serious approach to the corporate world. Fonts of the HP logo: The fonts of the HP logo are presented with a little tilt towards the right hand side. The fonts used are very simple, in lower case but still are prominent enough to speak of their identity to the users. They appear bold and innovative in design on the vertical centre of the logo gaining all the attention and acknowledgment. Related blog post(s): 7 Famous Lettermark Logos

Queen Logo

The Queen logo stands for an English rock band formed in 1970. Despite forming identity years back, the band still is recognized and remains famous among the music lovers. Many Hollywood movies of today have included their songs as their soundtracks or presented sections of them in the movies. The examples include Happy Feet, Ice Age, Step Mom, and Cheaper by the Dozen, Chicken Little and many more. The lead vocalist Freddie Mercury designed the Queen logo for their band considering the zodiac signs of the members. The Queen logo proves to be as classical as the band itself. The band has been an old one since it made its breakthrough, but till today it demonstrates an identity of a legend.

Design Elements of Queen Logo:

The outline of the Queen logo depicts an image of elegance and royalty. This is evident because the whole layout resembles the Royal coat of arms of United Kingdom. The logo thus embodies a sense of belonging and patriotism as well as classiness. Shape of Queen Logo: The shape of the Queen logo appears as a pioneer, describing every inch of the bands identity. It symbolizes the zodiac signs of the band members, two lions and two fairies on either side for Leo and Virgo respectively; crowned by a crab for Cancer, appearing at the top of the swirled letter Q, which stands for Queen, the band. The lions in the Queen logo shelter the fairies, and stand elevated. Above the crab lie a chain of flames, looking like a crown and finally the whole of the Queen logo is over shadowed by an eagle spreading its wing wide. Color of Queen Logo: Due to the presence of so many motifs, the Queen logo bears many colors. Despite this, mainly the colors featured in Queen logo are shades of yellow and orange, blending with

a little of red in the ribbons of the Q. The lions are mustard, fairies are white and the crab appears as metallic bronze. Fonts of Queen Logo: Complimenting the fancy layout of the Queen logo, the fonts are also impressive in their design. The fonts in are roman style, slightly bold, having defined curvatures, appearing at the bottom; doing complete justice to the Queen logo. Starting its way back in 1957, HP marks a name which specializes in creating semiconductor devices. HP joined hands with Sony and Yokogawa Electronic companies in 1960s, which did not turn out to be an enormous achievement; hence the company collaborated with Yokogawa to form Yokogawa-Hewlett-Packard in 1963. Later, the HP Company decided using Digital Equipment Corporation computers along with its devices but later on this idea was rejected and in 1966 it began with HP 2100/ HP 1000 series of minicomputers. The HP logo, as it is at present since the day HP began its passage, remains quite the same with very little or no evolution. Despite its simplicity, the logo is well-recognized all over the world of technology. It forms as a pioneer in delivering the message of the quality standards and achievements it provides..

Audi Logo

Automaker Audi AG, famous for its secure, reliable and luxury cars and SUVs has been into existence for more than a hundred years now and still manufactures one of the leading German cars today under the Audi brand. The company is named after name the surname of its founder, August Horsh, originally the creator of Horsh and is now a part of the Volkswagen group (which holds more than 99% of the share capital), following Audis merger with NSU. Today it produces cars with better-quality interior experience. The A8, which is one of best cars it produces today, promises an amazing driving experience and offers a splendid interior. Although popular for its cars, the company has also produced many motorcycles and vehicles used during the war.

Design Elements of Audi Logo:

On the celebration of its 100th anniversary, the company updated its logo that started in September 2009 with minor changes in the font, size, color and overall appearance to represent technical innovative power and lightweight design. It stresses Vorsprung durch Technik (Advancement through Technology). Shape of Audi Logo: Audi Logo comprises of four 3-dimensional overlapping rings which now appear sharper with a more of a polished chrome look, depict the 1932 merger of Audi with DKW, Horsh and Wanderer, and signifies strength and security.

Color of Audi Logo: The slightly darker colors used in the Audi logo give it a more shinny and defined look. The aluminum silver in the rings represents innovative power and lightweight design, an Audi core competency that set the brand apart. Font of the Audi Logo: The font used is now more standardized san-serif, which appears to be simple yet modern. New Audi Logo: The new look to the logo is a message by the company to its customers and employees to render more innovative and efficient designs. It is hoped that the new Audi logo, implemented in August 2009, works for the company and further strengthens its bond with its customers.

Old Audi Logo

Ford Logo

Ford, one of the biggest American multinational automotive corporations, manufactures and distributes automobiles across six continents. It is currently the worlds fourth largest automaker, and is constantly making efforts to discover the best automotive ideas, designs and technologies. It has been into existence for more than 100 years now and successfully has over a million loyal customers who enjoy the experience of a vast range of affordable, reliable, vibrant and unique mainstream cars that offer a considerable value for their money. The company was founded by the legendary Henry Ford along with the Dodge Brothers in 1903. Ford named its cars using 19 most used alphabets in English. Model T became a great hit and gave a huge popularity to the company. With the start of World War I it was producing nearly half of the cars sold in US and today is retaining its success.

DESIGN ELEMENTS OF THE FORD LOGO

The last logo of Ford was updated at the celebrations of its 100th birthday in 2003. The new logo is known as the Centennial Blue Oval and remains respectfully loyal to C. Harold Wills (the first designer of the Ford logo) original design. Shape of the Ford Logo: Ford logo now is a far established and modern oval than it was in the previous years. The logo is of a size and resolution sufficient to maintain the quality intended by the company. Color of the Ford Logo: The new logo appears to be brighter with both lighter and darker shades of blue as compared to the previously used single shade of blue. The company has built its brand with steady and consistent use of blue. Font of the logo: No changes were made in the font style of the logo. It maintains the same classy and funky look as ever.

The new Ford logo seems to be working well for the company as it has become one of the most recognized car logos in the world

Jaguar Logo

Famous for its graceful styling and sporting performance, Jaguar was conceived in the early 1920s in United Kingdom by the two young motorcycle enthusiasts, William Lyons and William Walmsley. The company was initially named as Swallow Sidecar (SS) Company, but later assumed the name of Jaguar Cars Ltd. in 1945, after the Second World War due to the unfavorable connotations of the SS initials. It started off with making popular aluminum sidecars for motorcycles in 1922 and eventually transitioned into manufacturing passenger vehicles. In 1898 the Ford Motor Company acquired Jaguar Cars Ltd. and in 2008 it was was once again acquired by the Indian company Tata Motors Ltd. Today Jaguar is enhancing its fantastic reputation for quality and satisfying its many customers by producing elegant, fast and stylish cars types including XJ, XK and XF.

DESIGN ELEMENTS OF JAGUAR LOGO:

The professional Jaguar logo design was seen for the very first time in 1935 on the first new style of sedan that was produced at the time (known as the S.S. 100 Jaguar), but later on, when it started the production of Jaguar cars, it renamed and altered its logo to the famous wild cat Jaguar leaping over its Word mark logo name. Shape of the Jaguar Logo: The logo consists of a jumping jaguar across the companys name possibly representing velocity, control and quickness of the cars manufactured by the company. Color and Font of the Jaguar Logo: The use of black color in Jaguar logo very well goes with the companys image and also compliments the physical jaguar. Moreover, the font style used is Algera, which is also pretty sophisticated. Simply put, the jaguar font is very chic and rightly depicts the image of the company of producing one of most elegant and fast cars in the world.

Mazda Logo

Japanese automotive manufacturer Mazda Motor Corporation or Matsuda Kabushikigaisha came into existence in 1920 as the Toyo Cork Kogyo Co. with the efforts of its founder Jujiro Matsuda. It adopted the name Mazda in 1984. The company initially was involved into manufacturing of machine tools and later expanded its operations by producing four-wheeled vehicles, gasoline reciprocating engines, diesel and rotary engines, automatic and manual transmissions for vehicles. The marketing strategy of the company is the phrase Zoom-Zoom, a campaign that initiated in 2000 to indicate what it calls the emotion of motion claimed to be inbuilt in all their cars. The campaign has been extremely successful and has spread out around the world from its initial use in North-America. The company is known for producing affordable cars that offer a thrilling performance experience to it customers which is an unusual combination today and serves as the companys competitive advantage.

DESIGN ELEMENTS OF THE MAZDA LOGO

Mazda has updated its logo with significant changes in terms of size, resolution, shape and color for five times now with the present one continuing since 1997. Shape of the Mazda Logo: The M in the Mazda logo is more stylized and takes the shape of stretched wings giving the whole logo a look of an owl. The wing seems to depict that the company is future oriented and exactly knows where its directed. The symbol is also said to represent a tulip. Color of the Mazda Logo: The use of blue and silver in the logo represents the cool image of Mazda. Font of the Mazda Logo: The font used for the Mazda logo today is called SF Automaton, created by Derek Vogelpohl.

The symbol as a whole expresses the sharp, solid feeling that Mazda will be seeking in all of its products. The dynamic circle symbolizes companys readiness to spread its wings as it enters the 21st century

Mitsubishi Motors Logo

The Japanese conglomerate enjoys the sixth position among the worlds largest automakers and seventeenth position among the worlds largest global vehicle production company. Mitsubishi produces and markets passenger cars and light commercial trucks in its domestic markets as well as in other Asian countries and North America. Its line of passenger cars includes the Diamante sedan, the Galant sedan, several mini-cars for the Japanese market, the hatchback Colt, and the Montero and Endeavor sport utility vehicles for North American consumers. The company intends to grow as a global player and as a strong partner within the DaimlerChrysler-Mitsubishi Motors Corporation alliance. The origin of Mitsubishi Motors traces back to 1917 when the company first launched its Model A which is the Japans first succession production automobile. The success of the company continues, as even today it is engaged in developing a range of technologies designed to improve the safety and environmental features of its products, thereby catering to the needs of its customers.

DESIGN ELEMENTS OF THE MITSUBISHI LOGO

The word Mitsubishi is a combination of two words Mitsu which means three and hishi (comes from bishi) which is used to denote a diamond shape. Altogether the word means three diamonds which is clearly depicted in the Mitsubishi logo. Shape of the Mitsubishi logo: Mitsubishi logo takes the shape of a rhombus or three equally shaped diamonds that signifies integrity, reliability and trust that it tries to build with its customers by providing them safe and eco-compatible car range. Color of the Mitsubishi Logo: The red color in the Mitsubishi logo, besides other features, seems to promise an exciting and thrilling driving experience to the Mitsubishi car lovers without sacrificing any convenience it offers.

The Mitsubishi logo is very famous and one of the many reasons behind its growth as a strong global player, and is recognized by almost every car aficionado worldwide.

Sony Ericsson Logo

Sony Ericsson is a mobile telephone company that was formed in October 2001. It is basically a joint venture between Sony Corporation, the Japanese consumer electronics company and Ericsson, the Swedish telecommunications company. Rather than independently producing their own lines of mobile phones, these two companies decided to join forces. In 2009, this mobile company was ranked as the fourth-largest mobile phone manufacturer after Nokia, Samsung and LG. Today the mobile phone industry is very competitive but Sony Ericsson (despite the fact that they are a relatively young company as compared to the mobile phone manufacturer giants) enjoys a steady stream of customers. These loyal customers eagerly subscribe to the Sony Ericsson brand of mobile phones whenever a new one comes out in the market. It has been reported that Sony Ericsson is coming up with new colors for its logo, at least when it comes to the marketing area. It seems as the advertising campaign of the company is preparing for its few devices that are yet to come to the market. This will also help to bring light to the new color scheme of the Sony Ericsson logo.

DESIGN ELEMENTS OF SONY ERICSSON LOGO:

The Sony Ericsson logo is categorized as one of the highly recognized logos in the world because it truly depicts the nature of the companys business and identity. It serves as an archetype and is one of the first Web 2.0 logos (which refer to new internet technologies). Shape of the Sony Ericsson Logo: The Sony Ericsson logo shows an image of a shiny 3D sphere. If one looks closely, one will also notice the combination of two letters S for Sony and E for Ericsson inside

the sphere. These two letters are aimed to symbolize the joint venture between two great companies. Color of the Sony Ericsson Logo: The Sony Ericsson logo comprises of two colors-green and silver. Both the colors give the logo a very contemporary look and also show the companys desire to grow rapidly. Font of the Sony Ericsson Logo: Just as the shape and color of the Sony Ericsson logo, its font style is also modern.

Yamaha Logo

While many think of motorcycles and electronics when they think of Yamaha, the company was actually founded by Torakusu Yamaha for his ability to create high quality pianos! While Yamaha still creates top of the line pianos, it was not until about 1954 that Yamaha began entering the motorcycle and electronic markets. It was not until 1967 that the first logo was created. Yamahas logo has an interesting history, the symbol used for their logo is actually a tuning fork. This was created at the time in the 60s when a common tuning fork was established. The tuning fork was used to represent their presence in the piano market. Still to this day the Logo has remained almost unchanged from the original. There was a period in the late eighties and early nineties when the famous tuning fork was removed in order to bring more attention the name itself. However, in 1998 the tuning fork was added on and is now a symbol which denotes quality. The Yamaha Logo is a good representation of how powerful branding and design can be. The Yamaha logo is only slightly different for Yamaha Co. and the Yamaha Motor Co., showing its universal character, being able to represent pianos, motorcycles, drums and

electronics. It was designed nearly fifty years ago and has remained nearly unchanged to this date, proving to be a timeless design.

Design Elements of the Yamaha logo

The Tuning Forks The Yamaha logo is comprised of three tuning forks overlapping one another. They are to represent technology, production and sales. However I suspect the majority of users do not see it as three tuning forks but simply as a creative pattern. The Fonts of the Yamaha logo The font and symbol used in the Yamaha logo are timeless designs. While the font is blocky and square it still shows a sort of strength, having a robust feel to it. Still today it is a sign of quality and craftsmanship to have the logo on a product.