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DAVID FAULKNER

Mobile: (609) 332-9898 Email: daverfaulkner@yahoo.com

PRODUCT DEVELOPMENT MANAGER Market Analysis Product Development Manufacturing Process


I have over 18 years of experience successfully launching global products. My hands-on approach building motivated teams to develop new products has delivered success in all channels of distribution. I have extensive experience sourcing top-tier branded products in Asia and working with manufacturers to build winning partnerships. My ideas have delivered savings and reduced costs while improving products and performance.

CORE COMPETENCIES
Product Development - Marketing - Team Leadership - Sales Support - Customer Service

BENCHMARKS & MILESTONES


Product Development:

Launched a new global line of color management products in 2012 Developed audio and video products under top-tier brands that topped $52M in revenue worldwide Managed a diverse team in developing a new color screen platform for language learning Launched a line of six NASCAR licensed radio scanners for retail market in the U.S. Negotiated licenses with the top five drivers in NASCAR to use their name and likeness on products Developed a wireless audio line into a $12M business in a two-year period Negotiated with an Asian manufacturer to improve a line of recordable media for RCA driving revenues from $11M to $32M in a two-year period

Cost Control:

Successfully decreased costs $820K in two years through redesign of packaging for recordable media Developed a new Asian source for a wireless speaker line to save $360K annually Played a vital part in saving $95K through effective redesign for wireless products

CAREER CHRONOLOGY
DATACOLOR INC, Lawrenceville, NJ Product Manager, Imaging Color Solutions 2011 - 2013

Managed a line of 10 products for color management of computer displays, printers and DSLR cameras with full P&L responsibility. Global sales in 2012 were $2.0M over prior year. Delivered successful launch of new Spyder4 product line in January 2012. Developed packaging and collateral materials for three markets N&S America, Europe and Asia. Worked closely with internal team to refresh the website and improve the user experience. Met with distributors and resellers in each market to prepare for the product launch and to present promotions and programs. Traveled extensively to Asia and Europe to support the product launch and scheduled events for the resellers.

DAVID FAULKNER

Email: daverfaulkner@yahoo.com Residence: (609) 953 -1638 Mobile: (609) 332-9898

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CAREER CHRONOLOGY CONTINUED


DAY-TIMER, INC, a subsidiary of ACCO BRANDS, Allentown, PA Product Manager 2010 - 2011

Responsible for development of electronic solutions of planners and organizers. Developed web-based calendar solutions and led the research into digital pen products. Direct negotiations with vendors and full P&L responsibility for the development of all products. Qualified new vendors to develop electronic products under the Day-Timer and ACCO brands.

FRANKLIN ELECTRONIC PUBLISHERS INC., Burlington, NJ Product Manager North America 2006-2009

Managed the development of electronic handheld dictionaries, translators and language learning products in North America. Responsible for all product development and P&L. Extensive experience negotiating with Chinese sources and travel to Hong Kong to work with the product support team there. Led a cross functional team for Engineering, Product Management and Quality Assurance to bring products to all markets on time and within budget. Possess years of experience dealing with Asian vendors for manufacturing products for North America and Europe.

TEAM UP INTERNATIONAL, Morristown, TN Product Development Manager 2003-2006

Developed new products under license from NASCAR. Managed a staff of three in all phases of product development. Collaborated with vendors from Asia to create new lines of UHF scanner radios, universal remote controls, and radio-controlled cars for multi-channel distribution. Negotiated licensing agreements with NASCAR and numerous driver teams. Directed brand management to meet regulations. Designed marketing programs, point-of-sale displays, and collateral materials.

THOMSON CONSUMER ELECTRONICS (FORMERLY RCA CORPORATION), Indianapolis, IN and Deptford, NJ Product Planning, Manager 2002-2003

Moved to Indianapolis in company relocation to manage multiple product lines generating $52M in sales for RCA, PROSCAN and GE branded audio/video accessory business (wireless audio, batteries, telephone, recordable media and flash memory). Salvaged an underperforming media line with product repositioning to increase sales 32% from the previous year. Negotiated directly with Asian sources for product pricing and performance

Product Manager / Purchasing Manager

1995-2002

Directed a full line of audio/video accessories for consumer electronics for RCA, PROSCAN and GE brands. Coordinated marketing and display materials for product lines. Traveled extensively to Asia for vendor negotiations, collaborating with the Hong Kong office to develop merchandise. Managed product lines generating $40M in annual revenue. Collaborated with the sales organization to deliver effective presentations to customers. Worked with retail buyers to manage inventory and categories.

EDUCATION
Bachelor of Arts in Business Catawba College

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